Herren der Schöpfung

What Herren der Schöpfung does

Herren der Schöpfung, now operating as LIGANOVA HORIZON GmbH, is a digital brand experience agency headquartered in Frankfurt am Main with a second office in Stuttgart. Founded within the LIGANOVA GROUP, the firm delivers four interconnected service pillars to enterprise clients: Digital Platforms and Services (corporate websites, intranets, mobile apps, product configurators, UX design), Digital Brand and Product Experiences (VR, AR, Mixed Reality, CGI, real-time applications), Digital Storytelling and Campaigns (social media, online advertising, influencer marketing, CRM), and Phygital Spaces and Virtual Worlds (exhibits, brand spaces, hybrid events, Metaverse, Web 3.0, architecture and hardware consulting).

The underlying technology combines creative production with immersive and real-time 3D capabilities, including CGI pipelines, VR/AR/MR applications, and early generative-AI tooling (demonstrated in an AI-powered content creation project for Land Rover). Project-based, custom-quoted engagements form the revenue model; the company does not disclose pricing or self-serve options. Marketing and distribution run through a direct enterprise sales motion supported by case-study-driven website content and LinkedIn/Instagram presence.

The customer base is concentrated in premium enterprise brands, with publicly showcased work for Jaguar Land Rover, Porsche (Future Heritage Portal at the Porsche Museum in Stuttgart), and PUMA (e-commerce experiences). The agency operates as part of the larger LIGANOVA GROUP, sharing resources and strategic direction under the parent conglomerate structure.

Name

Herren der Schöpfung

Legal name

LIGANOVA HORIZON GmbH

Website

https://herrenderschoepfung.de

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

LIGANOVA HORIZON (formerly Herren der Schöpfung) is a German digital brand experience agency serving enterprise clients with immersive VR/AR/MR, CGI, digital platforms, and phygital space solutions across automotive, sportswear, and museum sectors.

Ownership category

akta.pro rank

Product category

Digital Brand Experience Services

NAICS

Graphic Design Services (541430), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Convention and Trade Show Organizers (561920)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Computer Programming Services (7371)

akta.pro industry

PRIMARYBPAFAGAI

Experiential Digital & Hybrid Events (Virtual Platforms, Livestream)

Business & Public Services/Marketing, Advertising & PR Services/Experiential & Event Marketing

SECONDARYMPADAHAH

Real-Time Content & Engine Services (Unreal/Unity, Real-Time Rendering Pipelines)

Media, Entertainment & Sports/Film & Video Production/Distribution/VFX & Virtual Production

SECONDARYMPAHADAJ

Cloud & Distributed Real-Time Production (Remote ICVFX, Multi-site)

Media, Entertainment & Sports/Media Technology & Services (Post-Production, VFX, Animation, Streaming Infrastructure)/Virtual Production & Real-Time Pipelines (LED Volume, Game Engines)

SECONDARYBPAMAKAF

Metaverse & Social Virtual Worlds

Business & Public Services/Web, Mobile & Digital Platforms/Gaming Platforms & Digital Worlds

SECONDARYBPAEAIAF

Digital Experience Monitoring & Management (DEX/DEM, AIOps for EUC)

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/Digital Workplace & End-User Computing Services

Keywords

• Digital brand experiences
• Virtual reality experiences
• Phygital brand spaces
• Digital marketing campaigns
• CGI production services

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Digital Brand Experience Services: Project-based services creating digital brand experiences including corporate websites, platforms, VR/AR/MR experiences, campaigns, and phygital spaces for enterprise clients

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Herren der Schöpfung (operating as LIGANOVA HORIZON) is a digital brand experience agency that creates immersive, technology-driven experiences for enterprise clients. The company delivers four interconnected service pillars: Digital Platforms & Services (corporate websites, mobile apps, product configurators), Digital Brand & Product Experiences (VR, AR, Mixed Reality, CGI production, real-time applications), Digital Storytelling & Campaigns (social media, online advertising, influencer marketing, CRM), and Phygital Spaces & Virtual Worlds (exhibits, brand spaces, hybrid events, Metaverse, Web 3.0).

Product overview

LIGANOVA HORIZON is a digital brand experience agency operating as part of the LIGANOVA GROUP. The company offers a unified portfolio of four interconnected service pillars: Digital Platforms & Services (corporate websites, mobile apps, product configurators), Digital Brand & Product Experiences (VR/AR/MR, CGI, real-time applications), Digital Storytelling & Campaigns (social media, online advertising, CRM), and Phygital Spaces & Virtual Worlds (exhibits, brand spaces, metaverse, Web 3.0). Projects span across automotive (Jaguar Land Rover, Porsche) and sports/fashion (PUMA) sectors.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Partnerships

One partnership is on record.

• LIGANOVA GROUPcoreStrategic or Co-development PartnerParent company providing shared ambition and reliable partnership to broaden capabilities. LIGANOVA HORIZON operates as part of the LIGANOVA GROUP, creating phygital excellence at scale with shared resources and strategic direction.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Others

• Tobias Grau / other premium retail-experience consultancies: Design and retail-experience consultancies serving premium brands across phygital store concepts, brand spaces, and architecture; comparable adjacent capabilities to HDS's phygital spaces pillar but focused on physical retail.

Broad incumbents

• Landor & Fitch: WPP-owned brand and experience consultancy serving global enterprises with brand strategy, experience design, and digital storytelling; overlaps with HDS's brand-strategy and storytelling pillars.
• Framestore: Global VFX and experiential studio with deep VR/AR, real-time, CGI, and immersive experience capabilities for major brands; broader and more diversified than HDS but overlapping significantly in CGI and brand experience production.
• AKQA: WPP-owned global digital experience agency combining brand storytelling, platforms, AR/VR, and campaigns for enterprise clients; touches all four of HDS's pillars at much larger scale.
• The Mill: Globally recognized creative production and VFX house delivering real-time, CGI, and immersive brand experiences; broader portfolio and resources than HDS but overlapping on technical production and content pipelines.

Direct peers

• Resn: New Zealand creative technology studio known for craft-rich, interactive digital brand experiences and microsites for premium brands; comparable scope of digital platform and brand-experience work.
• Deeplocal: Pittsburgh-based experience design agency blending technology, storytelling, and physical-digital installations for enterprise brands; closely comparable to HDS's phygital spaces and VR/AR/MR work.
• UNIT9: UK-based creative production studio delivering interactive brand experiences, VR/AR, CGI, real-time content, and digital campaigns for global brands; directly comparable in service mix and creative-tech positioning to HDS.
• GBH (formerly Great Bowery): Creative content and production agency working in digital brand experiences, CGI, and campaigns; comparable boutique creative-production model serving major brands.

Emerging players

• Journee (Unreal-powered immersive experience platform): Berlin-headquartered immersive experience platform powering metaverse and 3D brand experiences built on Unreal Engine; directly comparable to HDS's real-time / metaverse capability but software-product rather than agency-led.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/liganovahorizon
• Instagraminstagram.com/liganovahorizon

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Herren der Schöpfung