Black Barn Vineyards
- Company typePrivate
- Founded2000
- HeadquartersHavelock North, New Zealand
- Headcount11–50
- GTM typeB2C
- OfferingServices
Black Barn Vineyards firmographics
Firmographics- Name
- Black Barn Vineyards
- Legal name
- Black Barn Vineyards
- Website
- https://blackbarn.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Black Barn Vineyards industry classification
Industry- Product category
- Winery and Wine Tourism Hospitality
- NAICS
- Wineries (312130), Beer, Wine, and Liquor Retailers (44532)
- SIC
- Retail-Eating & Drinking Places (5810), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Wineries & Vineyards (Tasting Rooms) (THAFALAE)
- akta.pro secondary industries
- Gastronomy & Wine-Focused Boutique Hotels (THAGADAG), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where Black Barn Vineyards is headquartered
LocationHeadquarters
- HQ city
- Havelock North
- HQ country
- New Zealand
- HQ region
- Oceania
Offices2 records
Markets served
Black Barn Vineyards business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Wine Sales: Award-winning limited-release wines crafted by winemaker Dave McKee, sold exclusively through Cellar Door, Bistro, website, and at The Club. Prices range from $32 (Rosé) to $125 (Single Vineyard Merlot). Also includes barrel-aged gin ($35-$90). International orders shipped to Australia, USA, UK, Hong Kong, Singapore, and Japan.
- Bistro Dining: Award-winning Bistro open for lunch Wed-Sun (11:30am-3pm) and dinner Thu-Sun (5pm-10pm). Features locally sourced Hawke's Bay produce with seasonal menus. Private dining available at The Cabana for 6-32 guests.
- Luxury Accommodation Retreats: Collection of 15 luxury self-contained retreats throughout Hawke's Bay, priced from $425/night (Rush Cottage) to $3,500/night (Summerlee). Includes amenities like pools, tennis courts, and wine experiences. Winter packages offer Stay 4 Pay 3 or Stay 7 Pay 5 deals.
- Private Events & Weddings: Event venues for intimate gatherings (10 guests) to large celebrations (300+ guests). Venue hire ranges from $1,500 to $5,000. Complete wedding packages from $8,268 (elopements) to $33,335 (50-person cottage wedding).
- Concerts & Events: 2,000-seat Amphitheatre hosting world-class entertainment. The Club membership offers premium terrace seating, priority bar lanes, and car passes ($30-35 per person per event).
- Growers Market: Weekly Saturday market (9am-12:30pm, Nov-Feb) supporting local Hawke's Bay producers. No direct revenue stated; drives community engagement and tourism.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wine bottle prices ranging from $32-$125 per bottle |
| Subscription | Multi-year contract | Retreat nightly rates from $425 to $3,500 per night |
| One time/ perpetual license | Multi-year contract | Wedding packages from $8,268 to $33,335 |
| One time/ perpetual license | Pay-as-you-go | Bistro private events from $1,500 venue hire with $4,500 F&B minimum |
| One time/ perpetual license | Pay-as-you-go | The Cabana private dining from $3,500-$5,000 venue hire |
| One time/ perpetual license | Pay-as-you-go | River Room venue hire $3,500-$5,000 |
| One time/ perpetual license | Pay-as-you-go | Riverside Marquee venue hire from $4,500 |
| Subscription | Pay-as-you-go | The Club concert membership $35 per person per event |
| One time/ perpetual license | Pay-as-you-go | Six Hands Dinner event $169 per person |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels8 records
Black Barn Vineyards product offering
Product offeringCore offering
Black Barn Vineyards operates a diversified Hawke's Bay wine, food, and hospitality destination. Its core offering is limited-release wines crafted by winemaker Dave McKee, sold exclusively through the on-site Cellar Door, the Bistro, and the company's website. The business extends into award-winning bistro dining, a portfolio of luxury self-contained accommodation retreats across Hawke's Bay, weddings and private functions across multiple venues, concerts at a 2,000-seat Amphitheatre, and a Saturday Growers' Market.
Product overview
Black Barn Vineyards is a diversified hospitality and wine business operating as a single unified brand with multiple interconnected product lines: its core products include award-winning limited-release wines crafted by winemaker Dave McKee, the acclaimed Black Barn Bistro restaurant, and fifteen luxury self-contained accommodation retreats. Supporting products include the iconic 2,000-seat Black Barn Amphitheatre hosting world-class concerts, wedding and private function venues, The Club membership program, the Growers' Market + Brunch, concierge services, and gift vouchers. These products work together as an integrated destination offering — guests can purchase wine, dine at the bistro, stay in retreats, attend concerts, host events, and join the wine club, creating a comprehensive Hawke's Bay wine, food, and hospitality experience.
Differentiator
Problem solved
Functional benefit
Brands
- The Club: A membership program offering exclusive access to concerts and live events at Black Barn Amphitheatre, including Club Terrace seating, priority bar service, and reserved concert terrace seating.
Products and services
- Black Barn Wines
Quantifiable outcome
- Great Wine Capitals Best Of Wine Tourism Awards - First Hawke's Bay recipient for Accommodation and Art & Culture
- +6 more outcomes
Companies that use Black Barn Vineyards
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles5 records
Black Barn Vineyards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Black Barn Vineyards partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Victoria Wines (Hong Kong)coreVictoria Wines in Hong Kong serves as the official international distribution partner for Black Barn wines in the Hong Kong market, extending brand presence to Asian consumers and wine enthusiasts.
- WeledaminorWeleda has been Black Barn's immediate neighbor since before planting began over 20 years ago. Their strict organic growing regimes for herbs and botanicals required Black Barn to adopt natural spraying practices, establishing sustainability as foundational to operations.
- Hawke's Bay Environment CentrecoreCollaboration with the Hawke's Bay Environment Centre has transformed concert sustainability practices. Together they have implemented waste separation, composting, and recycling programs that have reduced landfill waste to an absolute minimum at Black Barn events.
- Ya Bon French BakerminorParticipating vendor at Black Barn's Growers Market, providing artisan French baked goods to Saturday market shoppers during summer season (November-February).
- Coastal Wine CyclesminorBeach cruiser bike rental partner offering classic California beach cruisers for day hire in Haumoana-Te Awanga area. Promoted as concierge service for guests seeking wine cycling experiences.
- Juliet Harbutt (Cheese & Wine Expert)minorWorld's 4th best cheese judge and international cheese judge providing The Cheese and Wine Experience and Hunter Gatherer Tours for Black Barn guests. Experience includes Hawke's Bay wines matched with artisan cheeses at her home above the winery.
- Takaro TrailsminorSelf-guided cycling tour operator offering scenic 16km limestone cycle trail from Black Barn through Tuki Tuki River valley to coastal communities, visiting wineries including Te Mata Estate, Elephant Hill, Clearview Estate, and Te Awanga Estate.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Black Barn Vineyards competitors and assessment
Company assessmentDirect peers
- Te Mata Estate: Iconic Hawke's Bay winery and one of NZ's oldest estates, also featured on the Takaro Trails cycling route with Black Barn; comparable for premium Hawke's Bay wine production and cellar door experiences.
- Elephant Hill: Hawke's Bay winery with on-site restaurant, function venues, and oceanfront vineyard setting; comparable to Black Barn as a destination winery combining wine, dining, and events.
- Clearview Estate: Hawke's Bay winery and restaurant in Te Awanga area, also featured on the same wine cycling routes as Black Barn; comparable as a coastal Hawke's Bay winery-destination.
- Palliser Estate: Martinborough boutique winery with cellar door and accommodation (The Palliser), comparable to Black Barn as a multi-product NZ wine destination combining winery and luxury stays.
- Trinity Hill: Hawke's Bay winery producing premium reds and Chardonnay, with cellar door and on-site dining; comparable to Black Barn for Hawke's Bay DTC wine and hospitality model.
- Craggy Range: Hawke's Bay winery with an integrated destination model combining vineyard, award-winning restaurant (Terroir at Craggy Range), and luxury accommodation — the closest direct competitor to Black Barn's multi-product strategy in the same region.
- Mission Estate: Hawke's Bay's oldest winery with cellar door, restaurant, and large event/concert hosting capacity; comparable to Black Barn for combining Hawke's Bay wine heritage, dining, and entertainment.
Broad incumbents
- Brancott Estate: Large NZ wine brand with extensive Marlborough and Hawke's Bay sourcing; broader incumbent comparable for premium NZ wine scale and global distribution channels.
- Cloudy Bay: Iconic NZ winery (Marlborough) under LVMH ownership with global distribution; broader incumbent comparable to Black Barn for premium NZ wine branding and international reach, though without Black Barn's hospitality focus.
Peers
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Black Barn Vineyards social profiles
Digital presenceBlack Barn Vineyards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Black Barn Vineyards leadership team
Management profileNumber of profiles
Profiles7 records
Black Barn Vineyards funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Black Barn Vineyards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Black Barn Vineyards
What does Black Barn Vineyards do?
Black Barn Vineyards operates a diversified Hawke's Bay wine, food, and hospitality destination. Its core offering is limited-release wines crafted by winemaker Dave McKee, sold exclusively through the on-site Cellar Door, the Bistro, and the company's website. The business extends into award-winning bistro dining, a portfolio of luxury self-contained accommodation retreats across Hawke's Bay, weddings and private functions across multiple venues, concerts at a 2,000-seat Amphitheatre, and a Saturday Growers' Market.
Is Black Barn Vineyards a public or private company?
Black Barn Vineyards is a private company. It is classified as unknown and is currently operating.
When was Black Barn Vineyards founded?
Black Barn Vineyards was founded in 2000. It employs 11 to 50 people.
Where is Black Barn Vineyards based?
Black Barn Vineyards is headquartered in Havelock North, New Zealand, in the Oceania region.
How does Black Barn Vineyards make money?
Six revenue lines are on record. Wine Sales are the primary driver. The others are bistro Dining, luxury Accommodation Retreats, private Events & Weddings, concerts & Events and growers Market.
Who are Black Barn Vineyards's main competitors?
Direct peers on record are Te Mata Estate, Elephant Hill, Clearview Estate, Palliser Estate, Trinity Hill, Craggy Range and Mission Estate. Broad incumbents are Brancott Estate and Cloudy Bay. Rosewood Cape Kidnappers is listed as a peer.
Does Black Barn Vineyards have an API?
No public API is recorded for Black Barn Vineyards.
What industry is Black Barn Vineyards in?
Black Barn Vineyards's product category is Winery and Wine Tourism Hospitality. Its primary akta.pro industry code is THAFALAE, Wineries & Vineyards (Tasting Rooms), with a secondary code of THAGADAG, Gastronomy & Wine-Focused Boutique Hotels. Its NAICS code is 312130 and its SIC code is 5810.