Mississippi Coast Convention Center

What Mississippi Coast Convention Center does

The Mississippi Coast Convention Center is a government-operated venue facility in Biloxi, Mississippi, owned and governed by the Mississippi Coast Coliseum Commission, a seven-member state-appointed public venue authority. Established in 1977, the facility combines a 10,000-seat multi-configurable arena (seating 1,500 to 15,000 depending on configuration) with 400,000 square feet of convention and meeting space, serving approximately 600,000 guests annually across concerts, family shows, sporting events, conventions, tradeshows, job fairs, and graduation ceremonies hosted by regional schools and universities.

The venue generates revenue through six documented streams: arena ticket sales distributed via Ticketmaster and an on-site box office (with mobile entry ticketing); convention center space rentals for meetings, conferences, expositions, and private events; exclusive food and beverage concessions operated by Levy Restaurants under a long-standing partnership; cashless parking at $10 per vehicle across 3,000+ spaces; sponsorship and advertising inventory (digital marquees, website banners, e-blasts, social media posts, naming rights); and value-added services including tiered Wi-Fi access ($25-$70 per day), in-house marketing services billed on modular unit pricing, AV production, telecommunications hardlines for exhibitors, and the VIP "Locker Room" lounge experience. Customer segments span consumer entertainment attendees, corporate meeting planners, sports and community organizers, and educational institutions.

The technology stack is anchored by Saffire/SaffireTix for event management and ticketing, supported by fiber-optic Ethernet with redundant 1 Gbps circuits, high-density 802.11 a/g/n/ac Wi-Fi, in-house AV production with 40+ years of experience, and integration with Meeting Matrix for conference planning and Ticketmaster for ticketing distribution. The venue's go-to-market is primarily direct-to-consumer via on-site box office, digital channels (website, email newsletter, social media across Facebook, Twitter, Instagram, YouTube), with channel partnerships for ticketing (Ticketmaster) and concessions (Levy Restaurants). Strategic positioning emphasizes its status as the largest beachfront facility of its kind in the South, accessible within a 5-8 hour drive radius from major Southern metros.

Name

Mississippi Coast Convention Center

Legal name

Mississippi Coast Coliseum Commission

Website

https://mscoastcoliseum.com

Company type

Public

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

The Mississippi Coast Convention Center is a government-owned arena and convention facility in Biloxi, Mississippi, serving 600,000+ annual guests through concerts, sporting events, conventions, tradeshows, and graduation ceremonies.

Ownership category

akta.pro rank

Product category

Convention and Event Venue Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Convention and Trade Show Organizers (561920)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Convention & Exhibition Centers (Public Convention Centers, Civic Centers) (THAHAAAA)

akta.pro secondary industries

Conference Centers & Dedicated Meeting Venues (THAHAAAB), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF), Multipurpose Event Center Operations (Civic Centers, Community Event Complexes) (MPAGALAE), Conference & Convention Center Catering (THAHAKAB)

Keywords

• Convention center services
• Event venue rental
• Arena event hosting
• Convention space rental
• Live event production

Headquarters

HQ city

Biloxi

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Ticket Sales and Service Charges: Primary revenue from ticket sales for concerts, family shows, sporting events, and graduations through box office and Ticketmaster. Parking fees of $10 per vehicle collected as ancillary revenue.
2. Convention and Meeting Space Rental: Revenue from renting convention center meeting space for corporate events, conferences, tradeshows, job fairs, expositions, and private events. Payment system handles deposits, installments, and final payments.
3. Food and Beverage (Concessions and Catering): Exclusive food and beverage provider Levy Restaurants operates concession stands, bars, and catering services. Revenue shared with venue operator.
4. Sponsorship and Advertising: Partnership opportunities including marquee, arena and convention center messaging, event sponsorship, product displays, advertising inclusion, VIP lounge naming rights, VIP hospitality packages, e-marketing, website and social media promotion.
5. Marketing Services: In-house marketing services offered to event organizers including digital marquee advertising, homepage banners, e-blasts, social media posts, and graphic design services for additional fees.
6. Wi-Fi and IT Services: Wi-Fi access sold per connection based on number of days (1-5 days at $25-$70). IT and telecommunications services including hardline purchase available for exhibitors.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Mississippi Coast Convention Center operates a combined arena and convention facility in Biloxi, Mississippi, providing flexible event spaces for concerts, family shows, sporting events, conventions, tradeshows, corporate meetings, and private events. The venue includes a 10,000-seat arena (configurable from 1,500 to 15,000 guests) and 400,000 square feet of meeting space, complemented by in-house audio-visual production, IT/telecommunications, food and beverage via Levy Restaurants, parking, and marketing services.

Product overview

The Mississippi Coast Convention Center operates as a unified venue facility combining the Mississippi Coast Coliseum (arena) and the Convention Center. The Coliseum Arena is a 24,780 sq. ft. flexible venue accommodating 1,500 to 15,000 guests for concerts, family shows, and sporting events with state-of-the-art electrical/lighting systems. The Convention Center offers 400,000 square feet of meeting space for exhibitions, trade shows, meetings, and conventions. Additional services include The Locker Room VIP lounge, Levy Restaurants food & beverage catering, IT/telecommunications services, audio-visual rental, WiFi access, and in-house marketing services. The venue utilizes Saffire for ticketing and event management, Ticketmaster for ticket sales, and Meeting Matrix for conference planning.

Differentiator

Problem solved

Functional benefit

Brands

• The Locker Room: A VIP lounge experience at the MS Coast Coliseum featuring intimate seating, large-screen TVs, complimentary buffet, exclusive full-service bars, and reserved parking. Available as an add-on to event tickets.

Products and services

• Mississippi Coast Coliseum Arena

Quantifiable outcome

• 600,000+ annual guests across 10,000 seat arena and 400,000 sq. ft. convention space
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Levy RestaurantscoreStrategic or Co-development PartnerLevy Restaurants is the exclusive food and beverage provider for the Mississippi Coast Coliseum & Convention Center. From full-service catering to concessions, Levy delivers fresh ingredients, local favorites, and exceptional service. Provides menu options from classic arena fare to gourmet items, plus beer, wine, and liquor bars throughout the venue.
• TicketmastercoreChannel Partner/ Reseller/ DistributorPrimary ticketing platform partner for online and phone ticket sales. Mobile Entry program allows guests to access events via smartphone. Tickets available at www.ticketmaster.com and 800-745-3000.
• Gallagher InsuranceminorGTM or Marketing PartnerBuilding sponsor providing insurance services partnership with visibility throughout the venue.
• Coca-Cola UnitedminorGTM or Marketing PartnerBuilding sponsor - beverage company partnership providing beverage services and sponsorship exposure.
• F.E.B DistributingminorGTM or Marketing PartnerBuilding sponsor - beverage distribution company partnership.
• Cadence BankminorGTM or Marketing PartnerBuilding sponsor - financial institution partnership providing banking services and sponsorship visibility.
• Saffire/SaffireTixcoreTechnology or IntegrationEvent management and ticketing technology platform powering the venue's website, ticketing system, and event operations. Powers mobile entry, box office management, and event scheduling.
• Swetman SecurityminorImplementation/ SI/ Consulting PartnerExclusive security provider offering various security services including T-shirt security, parking lot security, uniformed unarmed and armed security guards. Facility is patrolled 24/7.
• Coastal MississippiminorStrategic or Co-development PartnerMississippi Gulf Coast Regional Convention & Visitors Bureau partnership. Contact: Ari Covacevich ([email protected]). Provides room block information for meeting planners and promotes the venue to visitors.
• Mississippi Gulf Coast Regional Convention & Visitors BureauminorStrategic or Co-development PartnerRegional tourism partnership helping promote the venue and assist visitors with hotel, restaurant, and shopping information. Located at 2350 Beach Blvd, Suite A. Phone: 228-896-6699.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Von Braun Center: Von Braun Center in Huntsville operates arena, concert hall, theater, ballroom, and meeting facilities. It is comparable as a Southeastern multipurpose public venue, though it primarily serves a different regional market.
• Shreveport Convention Center: Shreveport Convention Center hosts conferences, trade shows, banquets, and civic events in Louisiana. It is comparable on the convention and exhibition side, though it lacks the same arena-convention integration as Mississippi Coast.

Broad incumbents

• New Orleans Ernest N. Morial Convention Center: The New Orleans Ernest N. Morial Convention Center is a major Gulf South convention facility for large conferences, trade shows, and meetings. It is a broader incumbent because it competes for MICE demand but operates at much larger convention scale.
• Birmingham-Jefferson Convention Complex: BJCC is a large Alabama convention, arena, theater, and stadium complex serving major meetings and live events. It is a broader incumbent because it overlaps with Mississippi Coast’s convention and arena functions but operates at larger metropolitan scale.
• NRG Park: NRG Park in Houston includes stadium, arena, center, and exhibition facilities for major sports, conventions, concerts, and expos. It is comparable as an integrated event-campus model, but it is a much larger broad incumbent in a major metro market.

Direct peers

• Raising Cane's River Center: Raising Cane's River Center in Baton Rouge is a multipurpose complex with arena, theater, ballroom, and exhibition space. It is comparable as a regional public event venue serving concerts, sports, conventions, and civic events.
• Pensacola Bay Center: Pensacola Bay Center is a multipurpose arena hosting concerts, sports, family shows, and community events. It is comparable to the Mississippi Coast Coliseum arena side, particularly for regional touring entertainment and sporting events along the Gulf Coast.
• CAJUNDOME & Convention Center: CAJUNDOME & Convention Center in Lafayette combines an arena and convention center for concerts, sports, expos, and meetings. Its integrated arena-plus-convention model closely matches the Mississippi Coast Coliseum & Convention Center offering.
• Mobile Convention Center: Mobile Convention Center is a Gulf Coast convention and event facility serving meetings, trade shows, and regional gatherings. It is comparable because Mississippi Coast Convention Center also competes for Gulf Coast meetings and conventions requiring sizable event space and destination access.
• Lake Charles Event Center: Lake Charles Event Center is a Louisiana event complex hosting conventions, concerts, expos, festivals, and civic events. It is comparable as a Gulf Coast regional venue with multipurpose event and meeting infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/mscoastcoliseum
• YouTubeyoutube.com/mscoastcoliseum
• Facebookfacebook.com/mscoastcoliseum
• Instagraminstagram.com/mscoastcoliseum
• LinkedInlinkedin.com/company/ms-coast-coliseum

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mississippi Coast Convention Center