What Greener does

Greener (株式会社グリーナー / GREENER Inc.) is a Japanese waste management digital transformation company headquartered in Kitakyushu, Fukuoka Prefecture, founded on September 1, 2010 by Representative Director Shinya Mine (三根進也). The company serves Japanese enterprises generating industrial and commercial waste across manufacturing, retail, hospitality, food service, and care services. Named customers span Cleanup (kitchen equipment), EDION and 100満ボルト (electronics retail), CAINZ (home improvement), SOMPO Care (senior care), Ichiran (ramen chain), Ishimura Manseido (food manufacturing), Yamaya (sake brewing), and SHIROYAMA HOTEL Kagoshima, displayed as a diverse enterprise logo wall on its website.

Greener operates a three-pillar business: (1) the ecope (エコープ) cloud platform connecting waste-generating enterprises with disposal operators across collection requests, electronic manifests, processing status tracking, invoicing, permit/contract alerts, CO2 visualization, waste volume analytics, and traceability; (2) waste management consulting covering cost optimization, disposal operator selection, recycling proposals, legal compliance, and contract assistance; and (3) a circular resource reuse business executed through wholly-owned subsidiary Zero Tech Farm (ゼロテックファーム), which converts food waste into organic fertilizer used for pesticide-free rice cultivation in Kunisaki City, Oita Prefecture and a garlic project in Shimane Prefecture. The platform is protected by two granted Japanese patents — Patent No. 7141672 (waste processing management system, registered September 2022) and Patent No. 7273431 (waste collection support system, registered May 2023).

Greener monetizes ecope through custom-quoted software licensing or subscription fees, generates additional revenue from professional services consulting engagements, and operates circular agriculture as a managed-services line. Go-to-market is enterprise field sales, supplemented by a channel partnership with SG Moving (SGムービング) that has resold a branded variant called SG ecoope (SGエコープ) since July 2022. Distribution is domestic Japan, concentrated in the Kyushu region with offices in Kitakyushu and Fukuoka. The company is privately held, bootstrapped (registered capital JPY 10 million, no disclosed external funding), and reports between 11 and 50 employees. Recent strategic activity includes an October 2024 partnership with Circular Park Kyushu (a Kyushu Electric Power group company) and a November 2024 five-party food waste composting demonstration agreement with SHIROYAMA HOTEL Kagoshima, Yamamoto Sake Brewery, Kagoshima University, and Circular Park Kyushu.

Name

Greener

Legal name

株式会社グリコラー (GREENER Inc.)

Website

https://greener.co.jp

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Greener is a Japanese waste management DX company that operates the ecope cloud platform connecting waste-generating enterprises with disposal operators, supplemented by waste consulting services and a circular agriculture subsidiary (Zero Tech Farm) that converts food waste into organic fertilizer.

Ownership category

akta.pro rank

Product category

Waste Management Software

NAICS

Solid Waste Collection (562111), Waste Management and Remediation Services (562), All Other Waste Management Services (56299)

SIC

Refuse Systems (4953), Sanitary Services (4950)

akta.pro primary industry

Organics (Food/Yard) Collection (Residential & Commercial) (EUAIAAAO)

akta.pro secondary industry

Organics End-Market Services (Land Application, Soil Restoration, Erosion Control) (BPALAEAL)

Keywords

• Waste management software
• Industrial waste consulting
• Electronic waste manifests
• Circular economy agriculture
• Recycling compliance platform

Headquarters

HQ city

Kitakyushu

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. ecope DX Platform Subscription/License: Cloud-based waste management platform connecting waste-generating companies with disposal operators. Revenue generated through software licensing or subscription fees for the ecope system.
2. Waste Consulting Services: Comprehensive consulting covering cost management, disposal operator introductions, recycling proposals, legal compliance support, contract assistance, reporting, and outsourcing services.
3. Circular Resource Reuse Business: Converting waste into valued resources — particularly circular agriculture turning food waste into organic fertilizer and growing new crops (e.g., Shimane Prefecture garlic project, rice cultivation via Zero Tech Farm).

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Greener develops and sells the ecope (エコープ) cloud-based waste management DX platform that connects industrial waste-generating companies with disposal operators, covering the full workflow from collection requests and electronic manifests through processing status tracking, invoice reconciliation, permit/contract alerts, CO2 visualization, and waste traceability. In addition to the platform, Greener provides hands-on waste management consulting (cost optimization, disposal operator introductions, compliance support) and operates a circular resource reuse business via subsidiary Zero Tech Farm that converts food waste into organic fertilizer for rice and garlic cultivation.

Product overview

Greener operates as a unified platform combining waste management DX services through its core ecope cloud system, waste consulting services, and circular resource reuse business. The ecope platform serves as the primary digital infrastructure connecting waste generators with processors, while consulting and reuse services complement the digital platform with operational expertise and sustainability initiatives.

Differentiator

Problem solved

Functional benefit

Brands

• ecope (エコープ): Cloud-based DX platform connecting waste generating companies with waste processing operators. Manages the entire waste processing workflow including collection requests, electronic manifests, processing status, invoices, permits/contracts, alerts, waste volume aggregation, CO2 visualization, and traceability.

Products and services

• ecope (エコープ) Waste Management DX Platform Cloud-based DX platform connecting waste-generating companies with disposal operators; covers the full waste handling lifecycle including collection requests, electronic manifests (電子マニフェスト), real-time processing status tracking, invoice reconciliation, permit/contract deadline alerts, CO2 emissions visualization, waste flow traceability, waste volume analytics/graphing, and CSV data export. Designed for Japanese enterprises that generate industrial waste across manufacturing, retail, hospitality, food service, and senior care sectors.
• Waste Management Consulting Services Comprehensive waste management consulting covering cost management, disposal operator introductions, resourcing/recycling proposals, legal compliance support, contract assistance, reporting, and outsourcing services for enterprises generating industrial waste in Japan.
• SG ecoope (SGエコープ) — Branded Reseller Variant Branded resale variant of the ecope waste management DX platform distributed by SGムービング株式会社, providing the same cloud-based waste collection, manifest, and processing workflow capabilities to SGムービング's enterprise customers via a channel/reseller relationship.
• Circular Resource Reuse Business (via Zero Tech Farm subsidiary) Resource circulation business converting food waste into organic fertilizer using proprietary subsidiary technology (Zero Tech Farm), with the resulting compost used for pesticide-free rice cultivation in Kunisaki City, Oita Prefecture, and garlic cultivation in Shimane Prefecture, creating a closed-loop food waste-to-crop cycle.

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• SHIROYAMA HOTEL kagoshima / 山元酒造株式会社 / 鹿児島大学 / 九州電力（サーキュラーパーク九州）coreStrategic or Co-development Partner · 6 November 2024A five-party agreement signed November 6, 2024 to conduct food waste composting and feed utilization demonstration projects. SHIROYAMA HOTEL kagoshima provides food waste; three patterns of fermentation promoters are used (rice bran from Greener, shochu distillery residue from Yamamoto Sake Brewery, beer yeast from the hotel); produced compost is analyzed for optimal formulations. The goal is to expand the circular system across Satsumasendai and wider Kyushu.
• サーキュラーパーク九州株式会社 (Circular Park Kyushu Co., Ltd.)coreStrategic or Co-development Partner · 15 October 2024九州電力 and Greener's group company, サーキュラーパーク九州株式会社, signed a partnership agreement on October 15, 2024 to jointly implement and develop resource circulation businesses. The partnership aims to address diverse resource circulation challenges by leveraging assets and technologies of both companies, covering waste resource circulation and coexistence with local communities.
• 東伊豆町 (Higashiizu Town)minorStrategic or Co-development PartnerEast Izu Town is listed as an alliance partner on Greener's website, indicating a collaborative relationship focused on local circular economy initiatives.
• SGムービング株式会社coreChannel Partner/ Reseller/ DistributorSGムービング株式会社 distributes a branded variant of Greener's ecope platform called 'SGエコープ' since July 2022, serving as a channel partner in the moving/logistics sector.
• 株式会社ビッグアイカンパニーminorOthersListed as an alliance partner on Greener's website homepage.
• 株式会社Kアライアンス・サービスminorOthersListed as an alliance partner on Greener's website homepage.
• Japan Food Studio CollegeminorOthersListed as an alliance partner. Greener's promotional video was featured at the Japan Food Studio College booth at Osaka Expo 2025.
• ゼロテックファーム (Zero Tech Farm) — Group CompanycoreStrategic or Co-development PartnerZero Tech Farm is Greener's subsidiary (group company) with proprietary technology to convert food waste into organic fertilizer. This fertilizer is used for circular agriculture projects — growing pesticide-free rice in Kunisaki City, Oita Prefecture, and garlic in Shimane Prefecture, creating a closed-loop food waste-to-crop cycle.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Planion Co., Ltd. Japan-based waste management SaaS offering electronic manifests, contractor network, and disposal cost optimization for enterprises — competes head-to-head with ecope for the same industrial waste generator customers across Japan.
• RecycleOne (EcoAid / エコエイド): Japanese company offering a waste management SaaS for industrial generators with electronic manifest and contractor-matching features, positioning it as a direct domestic competitor to Greener's ecope.
• AS Cloud (AS Corporation): Japanese cloud waste management system providing electronic manifest and disposal management for industrial customers — directly overlaps with Greener's core ecope offering in features, customers, and Japanese market focus.
• WILLBOX (RECIPES): Japanese SaaS provider for industrial waste management with electronic manifest, disposal contractor matching, and compliance reporting features — directly comparable to Greener's ecope platform in functionality, target customer (industrial waste generators), and Japan-only focus.

Broad incumbents

• Daiseki Co., Ltd. One of Japan's largest industrial waste management and recycling companies; offers DX and consulting services alongside physical waste handling, so it competes with Greener's consulting practice and could develop its own ecope-equivalent platform.
• Routeware: US-based provider of waste and recycling software for haulers and municipalities, including electronic manifests, route optimization, and ESG reporting — broader geographic and customer footprint but overlapping software functionality with Greener's ecope.
• AMCS Group: Global enterprise software platform for the waste, recycling, and resource industries, with electronic manifest, route optimization, and ESG reporting modules — a much larger incumbent whose feature set overlaps with ecope but serves customers worldwide rather than specializing in Japan.

Regional players

• Saperatec Co., Ltd. Japanese resource-circulation company focused on chemical and plastic recycling technology; comparable to Greener through its emphasis on circular economy solutions but operating in a more upstream, processing-heavy layer rather than software.

Emerging players

• Eco Solutions (Actibo / アクティボ): Japanese software vendor offering Eco Track-style waste management tools for businesses, overlapping partially with ecope's electronic manifest and reporting functionality for industrial waste generators.
• Circularix: European circular economy software vendor for waste and resource management with ESG/reporting modules; comparable to Greener through its focus on circular economy digitization and waste data analytics, though serving a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/greenercoltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greener