Story City Locker
Story City Locker is a small, family-owned State of Iowa inspected custom meat processor in Story City, Iowa, offering custom butchery for beef, pork, bison, and wild game, plus pre-packaged share boxes, to individual consumers, hunters, and small food businesses.
- Company typePrivate
- Founded2013
- HeadquartersStory City, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Story City Locker does
Story City Locker is a small, family-owned custom meat processor and abattoir headquartered at 236 W. Broad Street in Story City, Iowa, operating as a State of Iowa inspected facility. Founded in 2013 by co-proprietors Ty and Bobbie Gustafson, the company harvests, dry-ages, and processes beef, pork, bison, and wild game (deer) for individual consumers, local farmers, hunters, and small food businesses, with a 30-day typical turnaround on custom orders. The core service is custom processing organized in three tiers — Basic (predetermined cuts, fresh only), Plus (predetermined cuts with value-adds like patties, bacon, and breakfast sausage), and Custom (fully tailored a la carte) — priced per pound of carcass weight. The company also sells pre-packaged Butcher's Choice share boxes online (1/8 beef at $845, 1/2 pig at $403, ground beef at $85) for pickup or shipping, plus a Sausage Kitchen processing-only line for customers performing their own on-farm harvest.
The business model is a hybrid of transaction-fee custom processing and direct-to-consumer e-commerce boxed-meat sales, with revenue derived from per-pound processing rates plus unit-priced box sales. Distribution is primarily on-site pickup at the Story City facility, supplemented by shipping of pre-packaged boxes. The company also offers inspected wholesale processing under the Federal Cooperative Interstate Shipment (CIS) Program, which enables sale of inspected meat across state lines, and is AGW (A Greener World) approved for humane beef and pork harvest. GTM is direct-to-consumer with no third-party retail distribution; customer acquisition is driven by the company website, phone-based scheduling, organic Facebook presence, and association memberships (IMPA, AAMP, PFI, Choose Iowa). The company is bootstrapped, privately held, with no external funding, no M&A, and operates from a single facility with approximately 9-11 employees.
Story City Locker firmographics
Firmographics- Name
- Story City Locker
- Legal name
- Story City Locker
- Website
- https://storycitylocker.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Story City Locker is a small, family-owned State of Iowa inspected custom meat processor in Story City, Iowa, offering custom butchery for beef, pork, bison, and wild game, plus pre-packaged share boxes, to individual consumers, hunters, and small food businesses.
- Ownership category
- akta.pro rank
Story City Locker industry classification
Industry- Product category
- Custom Meat Processing Services
- NAICS
- Animal (except Poultry) Slaughtering (311611), Meat Processed from Carcasses (311612), Meat Retailers (445240), Meat and Meat Product Merchant Wholesalers (42447)
- SIC
- Meat Packing Plants (2011), Sausages & Other Prepared Meat Products (2013)
- akta.pro primary industry
- Pork Processing & Packing (AFAKALAB)
- akta.pro secondary industries
- Further Processing (Cooked, Smoked, Cured & Deli Meats) (AFAKALAD), Hog Slaughtering (Harvest & Evisceration) (AFANABAA), Pork Fabrication & Primals Cutting (Carcass Breakdown) (AFANABAB), Butcher Shops & Meat Markets (CRAHAHAB), Pork Wholesale (Primal/Subprimal, Boxed Pork) (AFAIADAB)
Keywords
Where Story City Locker is headquartered
LocationHeadquarters
- HQ city
- Story City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Story City Locker business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Custom Processing Services: Custom meat processing fees for beef, pork, wild game, and sausage kitchen services. Customers pay processing rates based on service level (Basic, Plus, or Custom) and weight of carcass.
- Butcher's Choice Pre-Packaged Boxes: Pre-determined beef shares (1/8 beef), pork shares (1/2 pig), and ground beef boxes sold directly to consumers online for pick up or shipping.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Basic - Predetermined cutting instructions (Butcher's Choice feature), fresh cuts only, best value option |
| Transaction based/ take rate | Pay-as-you-go | Plus - Predetermined cutting instructions with popular value-add features |
| Transaction based/ take rate | Pay-as-you-go | Custom - Fully tailored to customer preferences with a la carte options |
| Unit Pricing | Pay-as-you-go | Butcher's Choice 1/8 Beef Box - 23lbs of steak and 34lbs of ground beef |
| Unit Pricing | Pay-as-you-go | Butcher's Choice 1/2 Pig Box - 80lbs of pork products |
| Unit Pricing | Pay-as-you-go | Ground Beef Butcher's Box - 8lbs ground beef in 1lb packages |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Story City Locker product offering
Product offeringCore offering
Story City Locker is a State of Iowa inspected small meat processor (abattoir and custom butchery) that provides direct-to-consumer custom meat processing for beef, bison, pork, lamb, and goat, as well as wild game (deer) processing. The company offers three service tiers for custom processing (Basic, Plus, Custom) and sells pre-packaged Butcher's Choice meat share boxes (1/8 beef, 1/2 pig, ground beef) online for pick-up or shipping. Through the Federal Cooperative Interstate Shipment (CIS) Program, the facility also provides inspected processing with federal-style marks of inspection for wholesale resale across state lines.
Product overview
Story City Locker is a State of Iowa inspected small meat processor offering direct-to-consumer custom processing and CIS inspected processing for wholesale resale. The product portfolio centers on three Butcher's Choice pre-determined share boxes (1/8th Beef Box at $845, 1/2 Pig Box at $403, and Ground Beef Box at $85) available for online purchase. The core service is custom meat processing across three service tiers: Basic (fresh cuts only), Plus (value-add features like patties and bacon), and Custom (fully tailored a la carte options). Processing services span beef, bison, pork, wild game (deer), and sausage kitchen operations. The CIS Program enables inspected processing with federal marks for interstate wholesale sales.
Differentiator
Problem solved
Functional benefit
Products and services
- Butcher's Choice 1/8th Beef Box A pre-determined beef share box containing 23 lbs of steak cuts (bone-in ribeye, porterhouse, T-bone, tenderloin filet, and boneless sirloin) and 34 lbs of ground beef in single packaged cuts. Sold direct to consumers for $845.00 per box for pick-up or shipping.
- Butcher's Choice 1/2 Pig Box An 80 lb pork share box containing bone-in chops, blade roasts, leg roasts, spare-ribs rack, ground pork, breakfast sausage, and bacon in 1 lb packages. Sold direct to consumers for $403.00 per box for pick-up or shipping.
- Ground Beef Butcher's Box An 8 lb ground beef box in approximately 1 lb packages. Sold direct to consumers for $85.00 per box for pick-up or shipping.
- Beef and Bison Custom Processing Custom harvest and butchery of customer-owned beef and bison carcasses with online submission of cut instructions, published processing rate card, and an estimated 30-day turn-around time. Offers three service tiers (Basic, Plus, Custom) for tailored cut instructions.
- Pork Custom Processing Custom harvest and butchery of customer-owned pork carcasses with online submission of cut instructions, published processing rate card, and an estimated 30-day turn-around time. Includes value-add options for bacon, breakfast sausage, and other processed pork products via Plus and Custom service tiers.
- Wild Game (Deer) Processing Processing of deer trim (no whole deer accepted) for hunters, with approximately 30-day turn-around. Service is offered for hunting seasons including 2022-23 and 2025-2026. Wild boar and waterfowl are not accepted.
- Sausage Kitchen Processing (No Harvest) Curing, smoking, and sausage-making services for customers who have performed their own on-farm harvest and bring boneless trim to the facility for ground and sausage products. Does not include harvest.
- Inspected Processing (CIS Program) State of Iowa inspected processing under the Federal Cooperative Interstate Shipment (CIS) Program, enabling inspected harvest products to be sold wholesale across state lines with a federal-style mark of inspection. Includes custom labeling with the buyer's business name and third-party labels for resale. Used by small food businesses and restaurants.
Companies that use Story City Locker
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles4 records
Story City Locker technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Story City Locker partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- Iowa Meat Processors Association (IMPA)minorStory City Locker is an active member of IMPA, an industry association for meat processors in Iowa.
- American Association of Meat Processors (AAMP)minorActive member of AAMP, a national trade association for meat processors.
- Practical Farmers of Iowa (PFI)minorActive member supporting sustainable farming practices and local food-supply systems. PFI is a farmer-led organization promoting sustainable agriculture in Iowa.
- A Greener WorldminorAGW certification for humane beef and pork harvest. Story City Locker is AGW approved for ethical animal take-down.
- Choose IowaminorParticipating member of the Choose Iowa program, a state initiative promoting Iowa agricultural products.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Story City Locker competitors and assessment
Company assessmentDirect peers
- Western Daughters Butcher Shoppe: Denver-based craft butcher shop offering whole-animal butchery, custom processing, and a curated retail counter. Comparable to Story City Locker's artisan butchery positioning and direct-to-consumer meat retail model.
- Compart Family Farms: Nicollet, MN-based premium pork processor serving small farms, individual producers, and wholesale accounts with custom and further-processed pork products. Highly comparable in custom-processing-for-individual-producers model and ethical/sustainable positioning.
- Lorentz Meats & Deli: Cannon Falls, MN-based custom meat processor offering slaughter and fabrication for livestock owners, plus retail meat sales. Comparable to Story City Locker in target customer (individual livestock owners), service mix (custom processing), and Midwest independent-operator profile, though at larger scale.
- Fleishers Craft Butchery: Multi-location craft butcher focused on whole-animal butchery, custom processing for local farms, and humane-sourcing partnerships. Highly comparable to Story City Locker's artisan, humane-harvest, farm-to-table custom processing model.
- Berkwood Farms: Lincoln, NE-based Berkshire pork cooperative processor marketing heritage-breed pork to retailers, restaurants, and consumers. Comparable as a small-scale, quality-positioned pork processor with a focus on producer relationships and premium channels.
- Beeler's Pure Pork: Hastings, NE-based small pork processor with DTC e-commerce and wholesale distribution of antibiotic-free, heritage pork. Directly comparable as a small independent pork processor with curated product line and DTC channel, similar to Story City Locker's pork processing core.
Broad incumbents
- Tyson Foods: Largest US meat processor with beef, pork, and prepared-foods operations spanning commodity and premium segments. Broadly competes with Story City Locker for the same end-consumer meat dollar, but at industrial scale — relevant as the macro competitive backdrop for the small-processor segment.
Emerging players
- US Wellness Meats: Online direct-to-consumer grass-fed meat retailer offering curated share boxes similar to Story City Locker's Butcher's Choice boxes. Comparable in DTC e-commerce channel and pre-packaged share format, though US Wellness aggregates rather than processes in-house.
- Snake River Farms: Premium American Wagyu and Kurobuta pork producer with strong DTC e-commerce presence and curated share boxes. Comparable in premium-meat DTC channel and brand-positioned packaged offerings, though much larger scale.
Others
- Iowa Meat Processors Association (IMPA) members: Industry trade association whose membership includes small Iowa lockers comparable to Story City Locker in size and service mix. Useful as an ecosystem reference for the addressable competitive set of Midwest independent custom processors.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Story City Locker social profiles
Digital presenceStory City Locker compliance and trust
Trust signalCompliance2 records
Story City Locker financial estimates
Financial estimateRevenue estimate
Valuation estimate
Story City Locker leadership team
Management profileNumber of profiles
Profiles4 records
Story City Locker funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Story City Locker M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Story City Locker
What does Story City Locker do?
Story City Locker is a State of Iowa inspected small meat processor (abattoir and custom butchery) that provides direct-to-consumer custom meat processing for beef, bison, pork, lamb, and goat, as well as wild game (deer) processing. The company offers three service tiers for custom processing (Basic, Plus, Custom) and sells pre-packaged Butcher's Choice meat share boxes (1/8 beef, 1/2 pig, ground beef) online for pick-up or shipping. Through the Federal Cooperative Interstate Shipment (CIS) Program, the facility also provides inspected processing with federal-style marks of inspection for wholesale resale across state lines.
Is Story City Locker a public or private company?
Story City Locker is a private company. It is classified as family owned and is currently operating.
When was Story City Locker founded?
Story City Locker was founded in 2013. It employs 11 to 50 people.
Where is Story City Locker based?
Story City Locker is headquartered in Story City, United States, in the North America region.
How does Story City Locker make money?
Two revenue lines are on record. Custom Processing Services are the primary driver. The others are butcher's Choice Pre-Packaged Boxes.
Who are Story City Locker's main competitors?
Direct peers on record are Western Daughters Butcher Shoppe, Compart Family Farms, Lorentz Meats & Deli, Fleishers Craft Butchery, Berkwood Farms and Beeler's Pure Pork. Tyson Foods is listed as a broad incumbent. Emerging players are US Wellness Meats and Snake River Farms. Iowa Meat Processors Association (IMPA) members is listed as an others.
Does Story City Locker have an API?
No public API is recorded for Story City Locker.
What industry is Story City Locker in?
Story City Locker's product category is Custom Meat Processing Services. Its primary akta.pro industry code is AFAKALAB, Pork Processing & Packing, with a secondary code of AFAKALAD, Further Processing (Cooked, Smoked, Cured & Deli Meats). Its NAICS code is 311611 and its SIC code is 2011.