What Exomotive does

Exomotive LLC is a US-based, privately held manufacturer of exoskeletal kit cars founded in 2011 and operating as a bootstrapped, founder-owned LLC. The company's core product is the Exocet, a Mazda Miata-based vehicle platform that accepts 1990-2005 NA and NB Miata donor vehicles and supports engine swaps ranging from Mazda 1.6L/1.8L four-cylinders to Honda K/J-series, GM Ecotec, LFX V6, and LSX V8 powerplants producing 100-700hp in a 1,400-1,690 pound chassis. The platform is sold in three variants: Exocet Sport (street/light track), Exocet Race (track-focused), and Exocet Off-Road (lifted, developed with Paco Motorsports).

Exomotive operates a direct-to-consumer e-commerce model centered on exomotive.com. Customers place $2,000 deposits to reserve kits with 7-9 week lead times, then complete builds in approximately 100 hours at an average total cost of under $10,000 including the donor vehicle. Beyond kits, the company sells a 194-SKU parts and accessories catalog spanning Wilwood brake kits ($905-$1,162), Ford 8.8 and Getrag driveline kits ($2,489-$4,460), wheels, seats, steering wheels, MS3Pro engine management, Nine Lives Racing aerodynamic components, ChillOut Systems driver cooling products, and apparel priced from $10 to $8,000+. Distribution is exclusively direct, with shipping limited to the lower 48 US states.

The company monetizes its brand through community-driven channels including the MEV Owners forum, EXOFEST annual gathering at Atlanta Motorsports Park, ongoing editorial coverage in Road & Track and Grassroots Motorsports, and video game integrations via a partnership with Microsoft/Turn 10 Studios that places the Exocet Sport V8 in Forza Motorsport 7, Forza Motorsport, Forza Horizon 5, and Wrench. The target customer is an automotive enthusiast with mechanical aptitude seeking supercar-like driving experiences at a fraction of the cost of purpose-built alternatives like the Ariel Atom.

Name

Exomotive

Legal name

Exomotive LLC

Website

https://exomotive.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Exomotive LLC is a US-based, founder-owned manufacturer of the Exocet, a Mazda Miata-based exoskeletal kit car sold direct-to-consumer in Sport, Race, and Off-Road variants. It serves automotive enthusiasts seeking affordable, lightweight performance builds under $10,000.

Ownership category

akta.pro rank

Product category

Kit Car Manufacturing

NAICS

Motor Vehicle Body and Trailer Manufacturing (33621), Motor Vehicle Parts Manufacturing (3363), Automotive Parts and Accessories Retailers (44133)

SIC

Motor Vehicles & Passenger Car Bodies (3711), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Chassis Frames & Subframes (Ladders/Unibody Structures/Crossmembers) (IMACAIAG)

Keywords

• Kit car manufacturing
• Exoskeletal vehicles
• Motorsports platforms
• Automotive aftermarket parts
• Performance car kits

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Kit Car Sales: Primary revenue from selling Exocet kit car chassis and complete kits. Kits are available in Sport, Race, and Off-Road variants. Customers place deposits ($2,000) to reserve orders with lead times of approximately 7-9 weeks.
2. Parts and Accessories: Extensive online store with 194 products including wheels, seats, steering wheels, engine management systems, suspension components, brakes, lighting, cooling systems, and apparel. Products range from $10 to $8,000+.
3. Brake and Suspension Kits: High-margin components including Wilwood brake kits ($900-$1,400), driveline kits ($2,400-$4,500), and suspension upgrades. These are sold as add-on parts for existing Exocet owners.
4. Driver Cooling Systems: ChillOut Systems cooling products including Quantum Cooler Pro ($3,699), cooling shirts ($175-$499), and accessories. Specialized products for track-day comfort.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Exomotive manufactures and sells the Exocet, a Mazda Miata-based exoskeletal kit car platform available in Sport, Race, and Off-Road variants. Customers purchase chassis kits (with $2,000 deposits, ~7-9 week lead times) and a 194-product catalog of components including engine management, suspension, brakes, wheels, driveline kits, aero parts, and apparel to assemble their own lightweight performance vehicle. Average build time is ~100 hours and total build cost is under $10,000 including the donor Miata.

Product overview

Exomotive is a US manufacturer of Exocars and kit cars, producing the Exocet platform as its core product line. The Exocet is a Mazda Miata-based exoskeletal kit car platform available in three variants: Exocet Sport (street-oriented), Exocet Race (track-focused), and Exocet Off-Road (off-road capable). All variants accept 1990-2005 Mazda Miata donor vehicles and support multiple engine swap options including Mazda 1.6L/1.8L, Honda K-series/J-series, GM Ecotec, LFX V6, and GM LSX V8 engines delivering 100-700hp with target weights of 1400-1600 pounds. The company operates on a kit-based model where customers purchase chassis kits, body panels, and add-on components through their online store, with build times of approximately 100 hours and average build costs under $10,000. Beyond the core vehicle kits, Exomotive offers an extensive catalog of over 190 parts and accessories including engine management systems (MS3Pro), suspension components (Ohlins DFV, Paco Motorsports), brake kits (Wilwood), wheels, seats, steering wheels, driver cooling systems (ChillOut Systems), and aero components. The company also provides digital assets for gaming platforms through Forza Motorsport partnerships.

Differentiator

Problem solved

Functional benefit

Brands

• Exocet: Core product line - Mazda Miata-based exoskeletal vehicle platform available in Sport, Race, and Off-Road variants
• Exocet Sport
• Exocet Race
• Exocet Off-Road

Products and services

• Exocet Sport Kit Street-oriented exoskeletal kit car platform built on 1990-2005 Mazda Miata (NA/NB) donor vehicles. Supports multiple engine swap options (Mazda 1.6L/1.8L, Honda K-series & J-series, GM Ecotec, LFX V6, LSX V8) producing 100-700hp at ~1,400-1,600 pounds. Designed for novice builders with ~100 hour build times and average build costs under $10,000.
• Exocet Race Kit Track-focused exoskeletal kit car variant with enhanced suspension and aerodynamic components designed for competitive racing applications. Built on the same Mazda Miata donor platform with 100-700hp engine options; weights approximately 1,515-1,620 pounds wet.
• Exocet Off-Road Kit Off-road capable variant of the Exocet platform featuring Paco Motorsports 3-inch lift kit, 11-inch ground clearance, multiple suspension options, and extended wheel travel for desert, rally, and trail driving. Accepts the same Mazda Miata donor vehicles and 100-700hp engine options.
• Exocet Kit Deposit $2,000 deposit to reserve an Exocet kit order with approximately 7-9 week lead times for kit production, applied to the total cost of the kit.
• MS3Pro Ultimate Standalone EMS Full standalone engine management system (ECU) for advanced engine control supporting various engine swaps including GM LS series engines with plug-and-play harnesses.
• Exocet Off-Road Ultimate Suspension Kit High-performance off-road suspension upgrade featuring AFCO coilovers, Paco Motorsports Offroadster kit, 14-inch ground clearance, custom-built extended half shafts, and optimized suspension geometry for serious off-road capability while remaining streetable.
• 949Racing 6UL Exocet Wheels Exocet-specific lightweight wheels in 15x8 and 15x9 sizes, designed for track and performance driving applications.
• ChillOut Systems Quantum Cooler V3/Pro Driver cooling system with quantum cooler technology, featuring dash-mountable remote control, 14-foot cord, and digital temperature display for keeping drivers cool during track sessions.
• Nine Lives Racing High Downforce Exocet Front Wing 64-inch Chrome Horn nose wing producing up to 1000lbs of downforce with single, double, or triple element designs and 15.2:1 lift-to-drag ratio.
• Exocet Wilwood Big Brake Kits Wilwood big brake kit upgrades including 4-piston Dynalite and 6-piston Dynapro options with GT slotted, drilled & slotted, or plain face rotor configurations.
• Ford 8.8 Exocet Driveline Kits Driveline upgrade kits for LSx and LFX swapped Exocets featuring Ford 8.8 differentials with multiple stage options supporting up to 600-950hp with billet hubs and ARP studs.

Quantifiable outcome

• Build times average ~100 hours for completion
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Flyin' MiatacoreStrategic or Co-development Partner · 1 January 2013Flyin' Miata is a key partner providing turbo kits (FMII), suspension components, and expertise. Their FM Happy Meal clutch/flywheel packages and FM Big Fuel Kits are featured in Exocet builds. FM turbocharged versions achieve significant power gains.
• Microsoft / Turn 10 StudiosminorStrategic or Co-development PartnerExomotive partnered with Microsoft to include the Exocet in Forza Motorsport 7 (Top Gear Car Pack), Forza Motorsport, Forza Horizon 5, and Wrench. The 525hp Exocet Sport V8 is featured in these popular racing simulators.
• V8RoadsterscoreTechnology or IntegrationV8Roadsters provides driveline kits (Ford 8.8 differentials, Getrag differentials) and V8 swap components for LSx and LFX conversions. Their products are integrated into high-horsepower Exocet builds.
• Paco MotorsportscoreTechnology or IntegrationPaco Motorsports collaborated on the Exocet Off-Road suspension system including the 3-inch lift kit and Offroadster Kit. Joint development of extended control arms and ultimate off-road suspension packages.
• Grassroots Motorsports MagazineminorGTM or Marketing PartnerOngoing editorial coverage and event presence at GRM Experience Tent at Daytona 24. Exocets regularly featured in magazine articles and track car challenges.
• Jzilla Track DaysminorGTM or Marketing PartnerCo-hosts EXOFEST annual event at Atlanta Motorsports Park. Partner for track day experiences and Exocet demonstration rides at events.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Caterham Cars: Caterham produces the Seven, a lightweight British sports car offered both as a complete vehicle and as a kit for home builders. The kit/home-build model, focus on lightweight performance, and Lotus-derived DNA make Caterham a directly comparable specialty manufacturer to Exomotive.
• Campagna Motors: Campagna produces the T-Rex, a lightweight three-wheeled performance vehicle sold as kits and complete vehicles. They serve a similar enthusiast segment focused on unique, lightweight driving experiences with extensive customization options.
• Donkervoort: Donkervoort is a Dutch manufacturer of ultra-lightweight sports cars emphasizing extreme power-to-weight ratios. Both companies pursue the 'add lightness' philosophy and produce small-batch vehicles for enthusiast drivers willing to pay premium prices for performance.
• Ariel Motor: Ariel Motor manufactures the Ariel Atom, an exoskeletal lightweight sports car that Exomotive explicitly references as a comparable experience target. Both companies build ultra-lightweight, high power-to-weight performance vehicles with exposed chassis designs, though Ariel operates at a higher price point.
• KTM (X-Bow): KTM's X-Bow is an exoskeletal, ultra-lightweight sports car with carbon fiber chassis and high power-to-weight ratios. The product philosophy of 'add lightness' through minimal bodywork directly parallels Exomotive's Colin Chapman-inspired design mantra.
• Factory Five Racing: Factory Five is a leading US kit car manufacturer producing Cobra, GT40, and Type 65 Coupe replicas. Both companies sell complete kit car chassis and components direct-to-consumer, with similar enthusiast community focus and direct e-commerce distribution.
• Westfield Sportscars: Westfield manufactures Lotus Seven-style kit cars and complete vehicles in the UK. Like Exomotive, they offer lightweight, minimalist sports car platforms with extensive engine swap options and a focus on the home builder market.
• Locost USA: Locost USA sells plans, components, and kits for building Lotus Seven-style cars using donor vehicles. They target the same DIY builder demographic as Exomotive with an even more affordable, parts-based approach to home-built sports cars.

Broad incumbents

• Polaris Slingshot: Polaris Slingshot is a three-wheeled, open-air performance vehicle positioned in the accessible 'thrills' segment. While not exoskeletal in design, it competes for the same value-conscious enthusiast seeking unique, lightweight performance driving experiences.

Others

• Mazda (MX-5 Miata): The Mazda MX-5 Miata serves as both the donor vehicle foundation for Exocet builds and the proven chassis dynamics benchmark. Mazda's continued Miata production and aftermarket ecosystem support is enabling infrastructure for Exomotive's platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/exomotive
• Facebookfacebook.com/exomotive
• LinkedInlinkedin.com/company/exomotive
• Instagraminstagram.com/exomotive

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Exomotive