Burgerville

What Burgerville does

Burgerville is a privately held, company-owned fast-food restaurant chain headquartered in Vancouver, Washington, founded in 1961 by George Propstra and operating 41 locations across Oregon and Southwest Washington as of March 2026. The chain serves burgers, chicken, fish, fries, shakes, and seasonal limited-time items, with over 75% of menu ingredients sourced from nearly 1,000 regional farmers, ranchers, and food producers within a 400-mile radius — including Liepold Farms, Country Natural Beef, Carman Ranch, Face Rock Creamery, Locati Farms, Wilcox Family Farms, Umpqua Dairy, and Stumptown Coffee. Its core customer base is Pacific Northwest individual consumers seeking fast casual meals with locally sourced, sustainable ingredients, complemented by community fundraising partnerships with schools and nonprofits where 20% of designated-night sales are donated.

The company's technology stack is conventional QSR infrastructure rather than differentiated platform IP: a mobile ordering app for iOS/Android built on OLO with in-store QR scan-to-pay and real-time order tracking; the tiered Localville Rewards loyalty program (10 points per $1; Small Fry, Mover & Shaker, Big Cheese tiers; 365-day point expiry); third-party integrations including DoorDash for delivery, Flybuy and Radar for location services, Worldpay and ParPay for payment processing, and Paytronix and Square for gift card processing; plus Google Analytics for web analytics. No proprietary AI/ML, public API, or developer-facing platform is documented.

Burgerville's revenue model is straightforward restaurant sales — primarily counter, drive-thru, and mobile-app order-ahead transactions (pickup and delivery), supplemented by physical and online gift card sales (minimum $5) and corporate bulk gift card orders. Pricing is affordable QSR with promotional anniversary pricing (e.g., $3.65 Original Cheeseburger for the 65th anniversary in March 2026). Go-to-market is direct-to-consumer through owned locations plus an active content marketing and earned-media presence (Blogville blog, Instagram, Twitter/X, Facebook, YouTube). The company took its first outside investment in 2024 from a local investor group including former Dutch Bros CEO Joth Ricci (now Executive Chairman), and brought in Kyle Welch as CEO in February 2026 to lead a multi-year Pacific Northwest expansion involving 6-10 new restaurants.

Name

Burgerville

Legal name

Burgerville, LLC

Website

https://burgerville.com

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Burgerville is a privately held, 65-year-old Pacific Northwest fast-food chain operating 41 company-owned restaurants across Oregon and Southwest Washington, serving burgers and seasonal items made with 75%+ locally sourced ingredients from nearly 1,000 regional farms.

Ownership category

akta.pro rank

Product category

Quick-Service Restaurant (Fast Food)

NAICS

Limited-Service Restaurants (722513), Restaurants and Other Eating Places (7225)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Burger Fast Casual (THAFABAA)

Keywords

• Quick service restaurant
• Burgers and shakes
• Local sourcing
• Community fundraising
• Fast food chain

Headquarters

HQ city

Vancouver

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Restaurant Sales (In-restaurant, Drive-thru, Takeout): Core revenue from 41 company-owned fast-food restaurants serving burgers, chicken, fish, fries, shakes, and seasonal items. Customers order at counter, drive-thru, or via mobile app for pickup/delivery.
2. Mobile App Ordering: Mobile ordering through iOS/Android app for pickup or delivery, generating additional transaction revenue with integrated loyalty point earning.
3. Gift Cards: Physical gift cards sold at restaurants and online ($5 minimum), plus bulk corporate gift card orders. Customers can check balances and register cards via third-party site.
4. Loyalty Program Engagement: Localville rewards program drives customer retention and frequency through points earning and redemption, contributing to increased transaction volume.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Burgerville operates a 41-unit quick-service restaurant chain across Oregon and Southwest Washington, selling burgers, chicken, fish, fries, milkshakes, and seasonal menu items made with regionally sourced ingredients. Revenue is generated through in-store dining, drive-thru, mobile and online ordering, third-party delivery, and gift-card sales, supported by a mobile loyalty program and a community fundraising program that channels a share of sales to schools and nonprofits.

Product overview

Burgerville is a Pacific Northwest fast-food burger chain offering a unified set of food service products. The core offering includes a diverse menu of signature and classic burgers, chicken, fish, fries, shakes, and seasonal limited-time items, all featuring locally sourced ingredients from regional farmers. The company operates a mobile app enabling online ordering, mobile payment, and rewards program integration. Supporting products include a physical gift card e-commerce store, community fundraising programs, and a nutrition calculator. Key menu highlights include the Backyard Cheeseburger, Grass-Fed Sweet Onion Burger, Vegan Cheezeburger, Walla Walla Sweet Onion Rings, Rosemary Shoestring Fries, Marionberry Shakes, and seasonal items featuring local Pacific Northwest ingredients. The Localville Rewards loyalty program provides points earning and tiered status benefits through the mobile app.

Differentiator

Problem solved

Functional benefit

Products and services

• Backyard Cheeseburger Signature seasonal hamburger featuring a charbroiled beef patty with cheese and toppings; sold to individual dine-in, drive-thru, and mobile-order customers.
• Fresh Strawberry Shortcake Seasonal strawberry shortcake dessert made with fresh regional strawberries; sold to dine-in and mobile-order customers during the strawberry season.
• Fried Pickles Limited-time fried pickle side item offered as part of the 2026 promotional menu.
• Burgerville Mobile App Free iOS/Android application that lets customers place mobile orders, pay, locate restaurants, access curbside pickup, and manage their Localville Rewards account and digital gift cards.
• Localville Rewards Free customer loyalty program that awards points and offers rewards on qualifying purchases made in-store, online, or via the mobile app.
• Burgerville Physical Gift Cards Stored-value plastic gift cards redeemable for food and beverages at any Burgerville location.
• Burgerville Gift Card Online Store Online e-commerce storefront where individuals and corporate buyers can purchase digital or physical Burgerville gift cards.
• Community Fundraising Nights Turnkey fundraising program for schools, PTAs, sports teams, and 501(c)(3) nonprofits that generates donations based on a percentage of sales during designated evenings at participating Burgerville restaurants.

Quantifiable outcome

• 75%+ of menu ingredients sourced within 400 miles, reducing transportation emissions
• +6 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature5 records

Partnerships

31 partnerships are on record, tiered core and minor.

• Ground Up PDXcoreStrategic or Co-development Partner · 20 February 2024Social enterprise nut butter company based in Portland, OR providing job training to women overcoming adversity. Featured in Burgerville's Waffle Cone Nut Butter Shake. Partnership demonstrates commitment to community impact alongside quality ingredients. Ground Up is peanut-free, dairy-free, and gluten-free.
• Finnriver Farm & CiderycoreStrategic or Co-development Partner · 1 September 2023B Corp-certified cidery from Chimacum, Washington with 50 acres of organic orchards. Their Dry Hopped Cider is featured in Burgerville's Hopyard Cider Cheese Sauce served with Sweet Potato Fries. Finnriver is Salmon Safe Certified and solar-powered.
• Liepold FarmscoreStrategic or Co-development PartnerFamily-owned organic berry farm in Boring, Oregon supplying fresh strawberries, raspberries, and marionberries for Burgerville's seasonal shakes and lemonades since 2003. Certified organic and Global GAP certified with regenerative farming practices.
• Country Natural BeefcoreStrategic or Co-development PartnerRanching co-op in Redmond, Oregon providing pasture-raised, antibiotic and hormone-free beef since 2004. Partnership helped expand the co-op by bringing more regional small family ranches into the network.
• Carman RanchcoreStrategic or Co-development PartnerRanch in Wallowa, Oregon supplying 100% grass-fed, grass-finished beef for Burgerville's No. 6 Burger and Grass-Fed Sweet Onion Burger. No hormones, drugs, corn, grains, or feedlots. Supports regenerative agriculture practices.
• Face Rock CreamerycoreStrategic or Co-development PartnerArtisan creamery in Bandon, Oregon supplying award-winning cheeses (Vampire Slayer cheddar, In Your Face Spicy 3 Pepper Cheddar) for Burgerville burgers. Revived historic Bandon Dairy in 2013 and supports local community through Bandon Feeds the Hungry partnership.
• Grand Central BakeryminorStrategic or Co-development PartnerLocal bakery partnered with Burgerville to create a specialty brioche bun for the No. 6 Burger made with wheat from Smalls Family Farm in Walla Walla, WA, milled at Camas Country Mill.
• Holy KakowminorStrategic or Co-development PartnerPortland-based organic chocolate company founded in 2009 providing chocolate sauce and syrups for Burgerville shakes. Annual spend of approximately $100,000 representing 5,000 gallons of chocolate syrup.
• Coconut BlissminorStrategic or Co-development PartnerEugene, Oregon-based plant-based ice cream company (founded 2005) providing coconut milk-based ice cream for Burgerville's Bliss shakes. Annual spend of approximately $623,853 representing 32,000 lbs of product. Supports Global Giving program for women entrepreneurs in the Philippines.
• Ground Up (Ground Up PDX)coreStrategic or Co-development PartnerPortland-based social enterprise making nut butters while providing job training to women overcoming adversity. Featured in Hazelnut Chocolate Milkshakes and Bliss shakes. Founded 2016, available in 250+ stores. Annual spend approximately $215,165 (27,000 lbs of nut butter).
• Chef Sara HaumanminorStrategic or Co-development PartnerAward-winning chef at Soter Vineyards in Carlton, OR. Partnership to highlight Pacific Northwest ingredients through recipe ideas and food hacks using Burgerville products like fries, Walla Walla onions, and blueberries.
• Chef BeckycoreStrategic or Co-development PartnerBurgerville's in-house chef leading menu development with a team of three culinary-trained chefs. Responsible for creating new menu items using local ingredients, testing in restaurants with crew feedback.
• Oregon Agricultural TrustminorStrategic or Co-development PartnerLand trust working to permanently protect farmland in Oregon. Burgerville donates $1 per Northwest Cheeseburger sold on National Farmers Day to support farmland conservation and beginning farmer access.
• Washington Farmland TrustminorStrategic or Co-development PartnerLand trust protecting farmland in Washington and supporting beginning farmers. Joint recipient of National Farmers Day donations alongside Oregon Agricultural Trust to keep farmers on the land.
• Farmers Ending HungercoreStrategic or Co-development PartnerNonprofit connecting regional farmers with food banks to supply high-quality local food to families in need. Has donated 35 million pounds of food since 2006. Burgerville supports through National Farmers Day promotions and fundraising.
• Clark Public Utilities / Operation Warm HeartcoreStrategic or Co-development PartnerPartnership since 2015 supporting Operation Warm Heart, helping limited-income families in Clark County pay winter heating bills. Burgerville customers have raised over $83,000 through in-restaurant donations and app rounding.
• United Way Columbia WillametteminorStrategic or Co-development PartnerRegional United Way chapter focused on poverty and racial equity. Burgerville donated $10,000 to wildfire relief efforts in September 2020 to support immediate aid and recovery.
• United Way Mid-Willamette ValleyminorStrategic or Co-development PartnerRegional United Way chapter for Mid-Willamette Valley. Joint recipient of $10,000 wildfire relief donation alongside United Way Columbia Willamette in 2020.
• Bandon Feeds the HungryminorStrategic or Co-development PartnerCoalition of four hunger-related nonprofits in Bandon, Oregon. Burgerville and Face Rock Creamery each donated $1 per Vampire Slayer Burger sold on National Cheeseburger Day 2020, raising $5,302 to address food insecurity in the coastal community.
• Field RoastminorStrategic or Co-development PartnerPlant-based food company providing vegan sausage patties for Burgerville's PDX airport location plant-based breakfast options.
• Columbia Gorge JuiceminorStrategic or Co-development PartnerRegional juice partner featured at PDX airport location as part of Burgerville's focus on showcasing local suppliers.
• Champoeg Farm TurkeyminorStrategic or Co-development PartnerRegional turkey supplier featured at PDX airport location as part of Burgerville's local sourcing initiative.
• Liepold FarmscoreStrategic or Co-development PartnerFifth-generation family farm in Boring, Oregon growing berries, fruit, vegetables, and flowers since 1952. Certified organic and Global GAP certified, supplying Oregon strawberries, raspberries, and marionberries for seasonal treats.
• Locati FarmscoreStrategic or Co-development PartnerFamily farm in Walla Walla valley supplying sweet onions for Burgerville's famous Walla Walla Onion Rings. Four generations of farming heritage, with origins tracing to Italian immigrant Joe Locati.
• Siri and Son FarmsminorStrategic or Co-development PartnerFamily farm outside Portland, OR supplying rosemary for Burgerville's Rosemary Shoestring Fries. Fourth-generation farm committed to sustainable and 100% certified organic practices.
• Jacobsen Salt Co.minorStrategic or Co-development PartnerPortland-based salt company harvesting from Netarts Bay, supplying rosemary-infused sea salt for Burgerville's Rosemary Shoestring Fries.
• Wilcox Family FarmscoreStrategic or Co-development PartnerSupplier of cage-free eggs for Burgerville's breakfast menu, ensuring local sourcing for morning items.
• Franz BakeryminorStrategic or Co-development PartnerLocal bakery supplying buns for Burgerville's breakfast sandwiches and other menu items.
• Umpqua DairycoreStrategic or Co-development PartnerDairy supplier providing rBST hormone-free ice cream for Burgerville's shakes and sundaes.
• Stumptown CoffeecoreStrategic or Co-development PartnerPortland-based coffee roaster supplying cold brew and coffee for Burgerville's beverages and shakes at PDX airport and select locations.
• Zenner's Sausage Co.minorStrategic or Co-development PartnerPortland-based sausage company crafting high-quality Portuguese linguica for Burgerville's In Your Face Cheeseburger and Portuguese Breakfast Sandwich. Nearly 100 years of crafting sausages with traditional smoking and curing methods.

Scale indicators7 records

Recent moves9 records

Expansion highlights6 records

Market position

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/burgervilleusa
• YouTubeyoutube.com/channel/UCB1jnUsc0eN2wDdLtd1Mh3Q
• Facebookfacebook.com/burgerville
• Instagraminstagram.com/burgerville

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Burgerville