NCE

What NCE does

NCE is a privately held Australian manufacturer, wholesaler, and e-commerce retailer specialising in parts, appliances, and accessories for the caravan and RV industry. Founded in 1966 by Pat Schiavello as a timber products manufacturer, the company entered the Australian RV aftermarket in 1997 and today operates from a purpose-built 14,000sqm manufacturing and distribution facility in Somerton, Australia, serving both Australia and New Zealand. Its catalogue spans eight product categories including cooking appliances, climate control, audio-visual, bedroom, plumbing, structural and window components, and accessories, with the NCE house brand sold alongside partner brands CAN, SMITH'S, and exclusively distributed GREE rooftop air conditioners.

The business runs a hybrid B2B and B2C model: retail customers purchase through the nce.com.au BigCommerce storefront with price-match guarantee, BNPL options (Afterpay, Zip), and a Road Rewards loyalty program, while trade customers access a dedicated B2B portal with quick order, invoice, and document management plus tiered trade pricing. A new enhanced trade buying experience is in development. NCE generates revenue from one-time hardware sales across the product portfolio, with a sales mix that targets caravan/RV owners, manufacturers, dealers, repairers, and a smaller commercial cohort. The company also retains a legacy picture-framing business anchored by the 1985 acquisition of Antons Mouldings and the 2008 launch of the Bellini Fine Moulding sub-brand. NCE has been a member of the ANZRP recycling platform since 2023, supporting e-waste compliance for its electronics and appliance categories.

Name

NCE

Legal name

NCE

Website

https://nce.com.au

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

11–50 employees

Short description

NCE is a privately held Australian wholesaler and e-commerce retailer of caravan and RV parts, appliances, and accessories, operating a 14,000sqm facility in Somerton to serve RV owners, manufacturers, dealers, and repairers across Australia and New Zealand via B2B trade and B2C channels.

Ownership category

akta.pro rank

Product category

RV and Caravan Parts, Appliances & Accessories

NAICS

Motor Vehicle Body and Trailer Manufacturing (33621), Travel Trailer and Camper Manufacturing (336214)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Recreational Vehicle (RV) Bodies & Towables Manufacturing (IMACAGAJ)

akta.pro secondary industry

Camping Furniture & Camp Kitchen Retail (CRAMAMAC)

Keywords

• Caravan parts supply
• RV appliances wholesale
• Caravan accessories distribution
• Mobile kitchen equipment
• Caravan air conditioning

Headquarters

HQ city

Somerton

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. RV Parts and Accessories Sales: NCE generates revenue through direct sales of RV and caravan parts, appliances, and accessories via their e-commerce platform. Products include electrical accessories, plumbing, structural items, appliances (air conditioners, fridges, washing machines), cooking equipment, audio-visual products, and bedroom items. Revenue is derived from one-time product transactions with both retail and trade pricing available.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

NCE is a manufacturer and wholesale supplier of RV and caravan parts, appliances, and accessories, operating across Australia and New Zealand. The company produces its own NCE-branded products (speakers, microwaves, induction cooktops, washing machines, windows) and distributes partner brands including CAN (outdoor kitchens, gas cooktops), SMITH'S (BBQs and slides), and GREE (rooftop air conditioners). Sales are made directly to retail RV owners and to a B2B trade network of caravan/RV manufacturers, dealers, and repairers.

Product overview

NCE is a wholesale supplier of RV and caravan parts, appliances, and accessories operating across Australia and New Zealand. The company offers a comprehensive portfolio of branded products spanning multiple categories including cooking appliances (gas stoves, induction cooktops, microwaves, BBQs, slide-out kitchens), climate control (GREE rooftop air conditioners), audio-visual equipment (speakers, TVs), laundry (washing machines), plumbing fixtures (sinks, taps, water filters), and structural components (windows, blinds, awnings, flooring). NCE also distributes products from partner brands including CAN (outdoor kitchens, gas cooktops), SMITH'S (BBQs and slides), and GREE (air conditioning systems exclusively distributed by NCE). The product range serves both retail customers and trade professionals including manufacturers, dealers, and repairers in the RV industry.

Differentiator

Problem solved

Functional benefit

Brands

• Bellini Fine Moulding: A moulding brand launched in 2008 to strengthen NCE's position in the picture framing industry.

Products and services

• NCE 6.5" Premium Internal Speakers High-clarity 6.5-inch internal speakers featuring Time Aligned Tweeter technology and an IP65 rating, designed to deliver balanced audio inside caravan interiors.
• NCE 6.5" Marine Speaker White Water-resistant marine-style 6.5-inch speaker with a 2-way design and quick-connect installation, intended for caravans, boats, and moisture-prone environments.
• NCE 6.5" Marine Speaker Black Black-finish water-resistant marine-style 6.5-inch speaker for caravans, boats, and moisture-prone environments, with 2-way design and quick-connect installation.
• NCE 6.5" Internal Speaker White Standard 6.5-inch internal speaker with a dual-cone design and quick-connect installation for in-cabin caravan audio.
• NCE 6.5" Premium External Speakers IP65-rated premium external 6.5-inch speakers designed for outdoor caravan audio with crisp highs and defined bass.
• NCE 29L 4-in-1 Convection Microwave Oven 29-litre convection microwave combining microwave, convection oven, grill, and air fry functions, featuring inverter technology, stainless steel cavity, 19 cooking presets, and a child safety lock. Intended for caravan and RV kitchens.
• NCE Portable Induction Cooktop Lightweight 2.25kg portable induction cooktop with touch controls and fast heating, measuring 320mm x 90mm x 390mm, for caravan and RV use.
• NCE 3000W Induction Cooktop Dual-zone induction cooktop with 3000W output, weighing 4.9kg and measuring 370mm x 110mm x 570mm.
• NCE 3kg Wall Mount Washing Machine Front-loading washing machine designed for wall-mounted caravan installations, freeing up floor space in compact RV layouts.
• NCE 2.5kg Top Load Washing Machine Compact 2.5kg top-loading washing machine designed for simple floor installations in caravan and RV environments.
• NCE 3.5kg Top Load Washing Machine Larger-capacity 3.5kg top-loading washing machine for caravans, reducing the number of wash cycles needed for families.
• NCE Nuovo Window with Blind 1200x350mm Caravan window with an integrated blind, measuring 1200mm x 350mm.
• NCE Reversing Camera Car Kit Reversing camera kit designed to improve caravan and vehicle safety during reversing maneuvers.
• GREE 2.5kW Rooftop Air Conditioner Compact inverter rooftop air conditioner with 2.5kW heating, 2.65kW cooling, ultra-quiet 37dB operation, WiFi app control, R32 refrigerant, and an operating range of -5°C to 52°C.
• GREE 3.5kW Rooftop Air Conditioner White High-capacity inverter rooftop air conditioner with 3600W cooling, 3400W heating, 32.2kg weight, reverse cycle, WiFi connectivity, LED halo lighting, and compatibility with roof thicknesses of 30-80mm.
• GREE 3.5kW Rooftop Air Conditioner Black Same high-capacity rooftop climate control as the white variant with a black finish for darker exterior styling, featuring AES weatherproof housing and UV-resistant construction.
• CAN Slide Out Kitchen Short Slide Compact slide-out kitchen for caravans with a tunnel boot-friendly design, suited for outdoor cooking in tighter spaces.
• CAN Slide Out Kitchen Long Slide Extended slide-out kitchen with greater reach, designed for larger vans, families, and more regular outdoor cooking.
• CAN 2 Burner Gas Stove Piezo Ignition Compact two-burner gas cooktop with piezo ignition and a soft-close glass lid, weighing 4.9kg (410mm x 225mm x 595mm).
• CAN 3 Burner Gas Stove Electronic Ignition Square Three-burner gas cooktop with electronic ignition and a square layout, weighing 6.2kg (520mm x 150mm x 510mm) for larger caravan kitchens.
• CAN 2 Burner Gas Stove & Sink Right Combination two-burner gas cooktop with an integrated sink and a soft-close glass lid, weighing 7.5kg (400mm x 205mm x 810mm).
• CAN 1 Burner Gas Stove & Sink Left Compact combination unit with a one-burner gas cooktop and an integrated sink, designed for space-saving caravan kitchen layouts.
• CAN 2 Burner Gas Stove & Sink Left Two-burner gas cooktop with an integrated sink in a left-hand configuration for compact caravan kitchen layouts.
• SMITH'S Portable Stainless Steel BBQ Portable caravan BBQ with flame-failure safety, stainless steel construction, weighing 17kg (480mm x 260mm x 620mm).
• SMITH'S Caravan BBQ Slide 800mm Heavy-duty galvanised BBQ slide for secure caravan mounting with smooth access, weighing 10.6kg (520mm x 60mm x 897mm).
• SMITH'S Caravan BBQ Slide 600mm 600mm BBQ slide mount for caravans, with a compact design suited to smaller setups.

Quantifiable outcome

• Nationwide shipping available across Australia
• +1 more outcomes

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ANZRP (Australia and New Zealand Recycling Platform)coreStrategic or Co-development Partner · 1 January 2023NCE is a proud member of ANZRP, a not-for-profit organization and leading co-regulatory arrangement under the National Television and Computer Recycling Scheme (NTCRS). This membership ensures NCE meets obligations for safe, ethical, and environmentally responsible recycling of electronic products across Australia. ANZRP membership provides NCE customers and partners confidence that the company applies recognised standards in managing environmental responsibilities.

Scale indicators4 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• Truma: European-headquartered manufacturer of RV heating, air conditioning, water heaters and cooking appliances — competes in the same RV appliance categories that NCE distributes (particularly against GREE and CAN brands) and is sold through comparable RV dealer channels.
• Thetford: Global RV sanitation, refrigeration and cooking appliance brand sold through Australian caravan dealers — directly competitive in NCE's appliance categories and a potential alternative brand partner for NCE's trade customers.
• Dometic Group: Global incumbent in RV appliances (air conditioning, refrigeration, sanitation, cooking) — competes with NCE as a brand owner upstream in the same categories (e.g., GREE competes in RV AC), and offers an alternative supply source to NCE's trade customers.
• Fiamma: Italian manufacturer of RV awnings, accessories and spare parts distributed globally including Australia — overlaps with NCE's structural/accessories category and competes for the same OEM and aftermarket shelf space.

Regional players

• RV Super Centre: Australian RV dealership group with parts and accessories counters that compete with NCE's dealer-channel trade business and offer an alternative sourcing option for caravan owners in their regional catchment.

Emerging players

• RV Parts Express: Australian online specialist in RV spare parts and accessories — a smaller, more narrowly focused DTC competitor to NCE in the parts-and-accessories subcategory of NCE's catalogue.

Direct peers

• Coast to Coast RV: Australian caravan and RV parts and accessories retailer with a broad catalogue spanning appliances, plumbing, audio-visual and structural components, serving both retail and trade customers — directly comparable to NCE in product breadth and channel mix.
• Camec: Australia's largest specialist retailer and wholesaler of RV parts, appliances and accessories, serving caravan and motorhome owners, manufacturers and repairers — a direct head-to-head competitor to NCE across the same product categories and customer segments.
• Outback Equipment: Australian online RV and 4x4 accessories retailer selling appliances, awnings, plumbing and electrical components — a directly comparable DTC channel competitor targeting the same caravan owner and trade buyer segments as NCE.
• CaravansPlus: Online-focused Australian retailer of caravan and RV parts, appliances and accessories, with strong e-commerce catalog and nationwide delivery — overlapping directly with NCE's digital-first go-to-market model and DTC trade positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC11YvG4LlcxNmrS7Zwz8L5w
• Facebookfacebook.com/NCERVSpecialist
• Instagraminstagram.com/nce_rv_specialist
• LinkedInlinkedin.com/company/nce-pty-ltd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NCE