A Billion People
A Billion People (Anytime Digital Solutions) is an India-based, founder-led digital marketing agency delivering performance-focused SEO, AEO, PPC, social media, lead generation, and reputation management services to 40+ brands across real estate, education, solar, and B2B verticals.
- Company typePrivate
- Founded2015
- HeadquartersChandigarh, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What A Billion People does
A Billion People (legally Anytime Digital Solutions Pvt. Ltd.) is a private, founder-led digital marketing agency headquartered in Panchkula, Haryana, India, operating since at least 2014 and serving 40+ brands across 15+ industries including real estate, education, B2B solar, e-commerce, and professional services. The firm delivers performance-oriented marketing services spanning nine productized offerings: brand promotion, lead generation, online reputation management, e-commerce sales enablement, PPC (Google/Meta/LinkedIn), search engine marketing, SEO combined with Answer Engine Optimization (AEO), social media marketing across six platforms, and video marketing. Its technical approach integrates paid search, paid social, SEO/AEO, email and WhatsApp nurture, content, video, and Quora advertising into multi-channel funnels, with reported emphasis on cost-per-lead, ROAS, and conversion-rate tracking.
The business model is professional-services based: revenue is generated via project-based fees, retainer contracts, and performance-driven pricing, with custom scoping after a free consultation and no minimum lock-in. Distribution is sales-led and direct, with website-driven inbound ('Get Free Growth Audit'), inside-sales follow-up, and case-study-driven selling rather than partners or marketplaces. Notable engagements include SPJIMR's Global Management Programme, Deltapower, CrackIAS, immigration and consulting clients, and enterprise real estate and solar accounts with quantified outcomes such as 4,500-5,300+ leads per campaign. The agency is privately held by founder Kabir Khanna with no disclosed institutional funding, subsidiaries, acquisitions, or board-level leadership changes, and operates with a headcount in the 11-50 range. Its strategic posture is that of a small, adaptable Indian performance-marketing shop broadening its channel and vertical footprint, most notably by layering AEO onto traditional SEO to address AI-mediated search.
A Billion People firmographics
Firmographics- Name
- A Billion People
- Legal name
- Anytime Digital Solutions
- Website
- https://abillionpeople.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- A Billion People (Anytime Digital Solutions) is an India-based, founder-led digital marketing agency delivering performance-focused SEO, AEO, PPC, social media, lead generation, and reputation management services to 40+ brands across real estate, education, solar, and B2B verticals.
- Ownership category
- akta.pro rank
A Billion People industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Media Buying Agencies (54183)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)
- akta.pro secondary industries
- Online Reputation Management (ORM) (MPAAAOAB), Media Measurement, Attribution & Mix Modeling (MMM/MTA) (BPAFABAN)
Keywords
Where A Billion People is headquartered
LocationHeadquarters
- HQ city
- Chandigarh
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
A Billion People business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Digital Marketing Services: Service-based revenue model providing comprehensive digital marketing services including SEO, PPC, social media marketing, lead generation, and brand promotion. Revenue generated through project-based fees, retainer contracts, and performance-driven pricing arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom engagement based on client needs and goals |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels9 records
A Billion People product offering
Product offeringCore offering
A Billion People is a digital marketing agency that plans and executes data-driven performance campaigns for businesses, covering SEO, Answer Engine Optimization (AEO), Pay Per Click advertising on Google, Meta and LinkedIn, social media marketing, lead generation, online reputation management, video marketing, and e-commerce sales enablement. Engagements are sold directly with custom scoping, free strategy audits, and performance-based or retainer pricing.
Product overview
A Billion People is a digital marketing agency operated by Anytime Digital Solutions, offering a portfolio of eight distinct service offerings. The core services include Brand Promotion Through Digital Marketing (SEO, social media, PPC, influencer marketing, content, and reputation management), Lead Generation Through Digital Marketing (multi-channel campaigns for B2B and B2C), Online Reputation Management (review management, monitoring, crisis response), Pay Per Click (PPC) management across Google, Meta, and LinkedIn, Search Engine Marketing (Google Ads, Shopping, Display, Performance Max), SEO and AEO (traditional SEO combined with Answer Engine Optimization for AI tools including structured data/schema markup), Social Media Marketing Services (content creation, community management, paid social, influencer marketing across six platforms), and Video Marketing (creation and promotion across websites, social, email, and video platforms). The company also offers Online Sales & E-commerce services. All services are delivered with a data-driven, ROI-focused approach, emphasizing measurable results and transparent reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Promotion Through Digital Marketing Digital marketing service for businesses focused on building brand awareness, credibility, and market presence through SEO, social media marketing, PPC advertising, influencer marketing, content marketing, and online reputation management across India and international markets.
- Lead Generation Through Digital Marketing Multi-channel lead generation service combining Google Ads, social media advertising (Meta, Instagram, LinkedIn), SEO, email marketing automation, content marketing, and landing page optimization to attract and convert qualified B2B and B2C leads across industries including real estate, education, solar energy, healthcare, and e-commerce.
- Online Reputation Management Comprehensive ORM service including review management across Google Business Profile and Facebook, reputation monitoring, search result optimization, customer review generation via automated email and WhatsApp campaigns, crisis reputation management, and brand authority building through content and digital PR.
- Online Sales & E-commerce Digital marketing service focused on driving online sales and e-commerce revenue through targeted advertising campaigns and conversion optimization strategies for online retailers and e-commerce brands.
- Pay Per Click (PPC) PPC campaign management service across Google Ads, Meta Ads (Facebook and Instagram), and LinkedIn Ads, featuring keyword research, conversion-focused ad copy, precision demographic and behavioral targeting, bid optimization, and real-time performance tracking with transparent reporting.
- Search Engine Marketing SEM service including certified Google Ads specialists managing Search, Shopping, Display, and Performance Max campaigns, keyword targeting, landing page optimization, conversion tracking, and analytics to generate qualified leads and sales across Google and Bing search platforms.
- SEO and AEO Comprehensive SEO service combining traditional search engine optimization (keyword research, technical audits, on-page optimization, link building) with Answer Engine Optimization (AEO) for AI tools like ChatGPT, Perplexity, Gemini, and Google's AI Overviews. Includes structured data and schema markup implementation, question-intent content architecture, entity authority building, and AI citation monitoring.
- Social Media Marketing Services Data-driven social media marketing covering Facebook, Instagram, LinkedIn, X (Twitter), Pinterest, and YouTube. Services include content creation (visuals, videos, copy), community management, paid social advertising, influencer marketing with niche-matched voices, strategy and analytics with monthly reporting, and SEO alignment.
- Video Marketing Video marketing service involving creation, publishing, and promotion of video content across websites, social media, email campaigns, and video-sharing platforms (YouTube, Vimeo). Includes explainer videos, product demonstrations, tutorials, testimonials, webinars, behind-the-scenes footage, and event highlights.
Quantifiable outcome
- 42% reduction in cost per lead for real estate client
- +8 more outcomes
Companies that use A Billion People
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles3 records
A Billion People technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
A Billion People partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights5 records
A Billion People competitors and assessment
Company assessmentBroad incumbents
- Mirum India: WPP-affiliated Indian digital agency offering experience design, digital marketing, and commerce — overlapping services but with the backing of a global network.
- WebFX: US-based performance digital marketing agency offering SEO, PPC, social, and content services with proprietary marketing technology — comparable service mix but at much larger scale and with proprietary tooling.
- Performics India: Publicis-owned global performance marketing network operating in India — competes in paid search, paid social, and SEO at enterprise scale, but as part of a much larger holding company portfolio.
- iProspect India: Global performance and digital media agency network with a significant India presence; competes for the same enterprise media-buying budgets with broader geographic reach.
Direct peers
- AdGlobal360: Indian digital marketing services firm providing SEO, PPC, social, and content marketing with a pan-India footprint — closely comparable service portfolio and SMB-to-enterprise coverage.
- DViO Digital: Indian performance and digital marketing agency focused on programmatic, paid social, SEO, and analytics — directly overlaps with A Billion People's paid media and measurement offerings.
- WATConsult: India-based full-service digital marketing agency offering social media, media buying, content, and ORM — same core service stack as A Billion People and competing for the same Indian mid-market and enterprise clients.
- Schbang: Mumbai-headquartered integrated digital marketing and technology agency offering performance, social, content, and video services to enterprise brands — directly comparable offering and customer base.
- Kinnect: Mumbai-based digital agency offering media planning and buying, social, content, ORM, and performance marketing to Indian brands — comparable mix of services and similar target verticals.
Emerging players
- Neil Patel Digital: Global SEO and content-led digital marketing consultancy; overlapping in SEO/AEO capability and SMB/mid-market orientation, though primarily advisory rather than full-stack execution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
A Billion People social profiles
Digital presenceA Billion People financial estimates
Financial estimateRevenue estimate
Valuation estimate
A Billion People leadership team
Management profileNumber of profiles
Profiles1 record
A Billion People funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
A Billion People M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about A Billion People
What does A Billion People do?
A Billion People is a digital marketing agency that plans and executes data-driven performance campaigns for businesses, covering SEO, Answer Engine Optimization (AEO), Pay Per Click advertising on Google, Meta and LinkedIn, social media marketing, lead generation, online reputation management, video marketing, and e-commerce sales enablement. Engagements are sold directly with custom scoping, free strategy audits, and performance-based or retainer pricing.
Is A Billion People a public or private company?
A Billion People is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was A Billion People founded?
A Billion People was founded in 2015. It employs 11 to 50 people.
Where is A Billion People based?
A Billion People is headquartered in Chandigarh, India, in the Asia region.
How does A Billion People make money?
One revenue line is on record: digital Marketing Services.
Who are A Billion People's main competitors?
Broad incumbents on record are Mirum India, WebFX, Performics India and iProspect India. Direct peers are AdGlobal360, DViO Digital, WATConsult, Schbang and Kinnect. Neil Patel Digital is listed as an emerging player.
Does A Billion People have an API?
No public API is recorded for A Billion People.
What industry is A Billion People in?
A Billion People's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFABAB, Digital & Programmatic Media Buying (Display, Video, CTV, Audio), with a secondary code of MPAAAOAB, Online Reputation Management (ORM). Its NAICS code is 54181 and its SIC code is 7310.