M&A Consulting

What M&A Consulting does

M&A Consulting (株式会社M&Aコンサルティング) is a Japan-focused SME M&A advisory firm founded in April 2019 as a spin-off of the M&A division of accounting firm Spiral & Company (established 2005). Headquartered in Toranomon, Tokyo, the firm specializes in business succession advisory for small and mid-sized Japanese companies lacking identified successors — addressing what the company cites as a structural market problem of 1.27 million Japanese SMEs facing succession risk. The company operates across five industry verticals (manufacturing, beauty/hair salons, F&B/restaurants, childcare/nursery, and veterinary hospitals) with dedicated industry-specialized consultants, and has expanded to seven offices nationwide (Tokyo, Nagoya, Osaka, Kyoto, Fukuoka, Shizuoka, Okinawa) between October 2021 and May 2024.

The firm's core offering is M&A brokerage/intermediary services delivered on a pure success-fee basis — no upfront fees, valuation fees, or monthly retainers are charged until a deal closes. Service scope spans company valuation, buyer matching, negotiation support, due diligence management, contract drafting, and closing, supplemented by post-deal growth-strategy accompaniment. In July 2024 the company launched a Real Estate M&A Consulting service, and in July 2025 it introduced M&A Concierge, a subscription offering at ¥50,000/month (excluding tax) for ongoing strategic advisory. The firm has facilitated 800+ M&A transactions across sectors since 2014 and is registered as an M&A Support Organization with the Small and Medium Enterprise Agency (METI), enabling clients to access government succession subsidies.

The business operates on a sales-led go-to-market with a team of approximately 30 (4 full-time officers plus ~20 staff), including certified public accountants (CPAs) supporting credible fair-value valuations, former KEYENCE key-account sales professionals, ex-Sumitomo Mitsui Banking staff, and lawyers. Distribution relies on direct field sales, industry-specific landing pages, referral partnerships with regional and Shinkin banks (notably Yokohama Capital since March 2024), seminars/webinars, and PR coverage. Technology infrastructure is standard professional-services tooling (Zoom, proprietary valuation methodologies) with no disclosed proprietary platform.

Name

M&A Consulting

Legal name

株式会社M&Aコンサルティング

Website

https://mmac.cc

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Japan-focused SME M&A advisory firm offering pure success-fee brokerage services for business succession, with industry specialization in manufacturing, beauty, food, childcare, and veterinary sectors across seven nationwide offices.

Ownership category

akta.pro rank

Product category

M&A Advisory and Business Brokerage Services

NAICS

Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

M&A Advisory (Buy-side/Sell-side) (BPAHADAC)

akta.pro secondary industries

Sell-Side M&A Advisory (FSAEAGAA), Industry-Specialist / Sector-Focused M&A Advisory (FSAEAGAJ), Valuation & Purchase Price Allocation (Deal Valuation) (BPAHAOAK), Transaction Services (Financial, Tax & Commercial Due Diligence) (BPAHAOAB)

Keywords

• M&A advisory
• Business succession
• SME M&A brokerage
• M&A intermediary services
• Corporate succession consulting

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. M&A Brokerage/Advisory Fees: The company earns fees for M&A intermediary and advisory services. The primary model is a success-fee structure where no fees are charged until an M&A deal is completed. No upfront deposits, valuation fees, or monthly retainers are charged to sellers.
2. M&A Concierge Subscription: A new flat-rate subscription service launched in July 2025 providing dedicated M&A advisors who accompany clients through strategy, sourcing, negotiation, and post-close support on an ongoing basis. The Basic plan is priced at ¥50,000/month (excluding tax) with customized plans available at variable pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

M&A Consulting provides full-service M&A brokerage and advisory for Japanese SMEs, including business valuation, buyer matching, negotiation support, due diligence management, and deal closing. Services operate on a pure success-fee model with no upfront, intermediary, or monthly fees charged to sellers. The firm supplements this with an M&A Concierge subscription service (launched July 2025) providing ongoing strategic accompaniment, plus specialized services for real estate M&A and industry-specific verticals (food, manufacturing, beauty, childcare, veterinary). Free initial business valuation assessments are offered as lead generation.

Product overview

M&A Consulting is an M&A advisory firm that operates as a one-stop provider of business succession and M&A services. The core offering consists of M&A brokerage with a success-based fee structure (no fees until deal completion), supplemented by the M&A Concierge subscription service launched in July 2025 for ongoing strategic support. The company provides specialized industry-focused M&A services across restaurant, manufacturing, beauty, childcare, and veterinary sectors, alongside a dedicated real estate M&A consulting service. Free business valuation is available as a lead generation tool. The company leverages its affiliated accounting firm (Spiral & Company) for financial analysis capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• 飲食まかせる: 飲食業向けM&A・事業継承サービス特設ページ
• 美容まかせる
• 不動産売却まかせる
• 北海道事業継承社

Products and services

• M&A Brokerage Service (M&A仲介サービス)

Quantifiable outcome

• Successfully closed hundreds of M&A transactions across diverse sectors from 2014–2025
• +3 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• 株式会社スパイラル・アンド・カンパニーcoreOthers · 29 March 2024Parent/group company relationship. The accounting firm Spiral & Company (founded 2005) spun off its M&A division to create M&A Consulting in April 2019. Provides shared infrastructure, CPA talent, and accounting expertise.
• 琉球アスティーダスポーツクラブ株式会社minorStrategic or Co-development Partner · 12 April 2023Regional partnership with Okinawa-based table tennis pro team. Joint initiative to address Okinawa's #1 nationwide successor-shortage problem (81.2% lack of successor per Teikoku Databank). Co-branded with Okinawa branch establishment.
• 株式会社FAプロダクツminorStrategic or Co-development Partner · 1 March 2022Smart factory / DX partner for manufacturing sector clients. FA Products provides 3D digital simulation and Team Cross FA services helping manufacturing clients undergoing M&A modernize operations and improve valuation before succession.
• 株式会社Total Life DesignminorStrategic or Co-development Partner · 21 September 2021Insurance company partnership for comprehensive client advisory. Total Life Design (slogan: '自由に、正直に') provides life and non-life insurance products to M&A Consulting's client base, offering bundled financial planning alongside succession advisory.
• ウェルスガーディアン株式会社coreStrategic or Co-development Partner · 13 September 2021Partnership for wealth management and estate planning services for clients post-M&A exit. Wealth Guardian (run by ex-Credit Suisse PB professionals) provides family office services to selling business owners receiving liquidity events, addressing asset management, inheritance planning, and multi-generational wealth preservation.

Scale indicators4 records

Recent moves7 records

Emerging players

• Hitokuse (事業承継ONE): Japanese succession-focused M&A advisory and matching service targeting the same SME succession segment. Comparable niche focus with a smaller-scale, technology-augmented delivery model.
• FUNDBOOK: Japanese M&A matching platform focused on SME business succession, founded as a digital alternative to traditional brokers. Competes for the same SME succession mandates but with a technology-led, lower-cost delivery model.
• Trambi (M&A Platform): Japanese M&A marketplace platform enabling direct matching of SME buyers and sellers. A tech-enabled, lower-cost alternative to traditional broker intermediation, competing for the same succession-driven deal flow.

Direct peers

• M&A Capital Partners: Listed Japanese M&A advisory firm focused on SME and mid-market deals. Direct peer in the same M&A intermediation category, with similar buyer/seller matchmaking model but greater scale and institutional backing.
• M&A Research Institute: Tech-enabled Japanese M&A advisory firm leveraging AI and digital platforms to match SME sellers with buyers. Competes directly in SME succession M&A but with a fundamentally different cost structure and go-to-market approach.
• Nihon M&A Center: The largest Japanese SME M&A intermediary, listed on the Tokyo Stock Exchange Prime Market. Both firms target Japanese SME succession mandates and operate broker/advisory models — making Nihon M&A Center the dominant benchmark competitor in the same category.
• Sogo M&A: Japanese SME M&A intermediary specializing in cross-border transactions and succession deals. Similar focus on Japanese SME owners, with comparable vertical specialization and buyer/seller matching approach.

Broad incumbents

• Yamada Consulting Group: Listed Japanese business consulting group with M&A advisory among its service lines. Operates broadly across management consulting, accounting, and M&A — overlapping with M&A Consulting on succession advisory but from a much larger diversified platform.
• Relo Group (Succession Consulting Division): Diversified Japanese group that includes business succession and M&A advisory services. Overlaps with M&A Consulting in succession advisory but operates as part of a much broader real estate and relocation business.

Others

• Concordia Capital Group (Yokohama Capital parent): Holding company of Yokohama Capital, which invested in M&A Consulting in March 2024. As the firm's capital partner and a regional banking group, it provides bank-channel referral leverage rather than direct competitive overlap, but is materially relevant to understanding M&A Consulting's growth strategy.

Market position

Strengths4 records

Weaknesses4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about M&A Consulting