Equilibrium Healthcare

Name

Equilibrium Healthcare

Legal name

Equilibrium Healthcare

Website

https://equilibriumhealthcare.com.au

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Helensburgh

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Medical Consultations: Private billing general practice generating revenue through consultation fees for standard, long, and prolonged appointments. Standard consultations are 15 minutes. Fees range from $58.50 to $277.50 depending on consultation level. Medicare rebates apply, with out-of-pocket costs ranging from $37.95 to $149.15 for standard patients.
2. After Hours and Emergency Consultations: After hours home visits and emergency consultations at premium rates. Home visits up to 20 minutes charged at $466.50 with $116.50 Medicare rebate. Emergency consultations at $396.45-$469.50 depending on time of day.
3. Work Cover Consultations: Workers compensation consultations billed at AMA recommended rates. Standard consultation up to 20 min at $108, long consultation 20-40 min at $198, extended consultation 40+ min at $300.
4. Allied Health Services: Revenue generated from allied health consultations including physiotherapy, psychology, and paediatric occupational therapy provided by consulting practitioners.
5. Procedures and Treatment Room Services: Additional revenue from minor surgical procedures, ear syringing ($35), cervical screening with nurse ($35), nurse consultations ($20 per 15 min), injections by nurse ($10), and dressings at cost price.
6. Repeat Prescriptions and Referrals: Repeat referrals at $31.51, urgent repeat referral at $36.50. Prescriptions at $26.50, urgent prescription at $36.50. Requested online through HotDoc.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Equilibrium Healthcare is a doctor-owned private billing general practice and allied health clinic in Helensburgh, NSW, delivering GP consultations, preventative medicine, antenatal shared care, skin cancer detection and treatment, minor surgery, travel medicine, iron infusion, and eating disorder management. It supplements core GP services with on-site psychology, physiotherapy, paediatric occupational therapy, nursing and midwifery, on-site pathology (Southern IML), telehealth, home visits, and after-hours care coordination for the local Helensburgh and Northern Illawarra community.

Product overview

Equilibrium Healthcare is a doctor-owned general practice medical center located in Helensburgh, NSW, established in 2018 as a purpose-built facility building on the legacy of Helensburgh Family Practice. The practice offers a unified healthcare platform combining GP consultation services (core product) with integrated allied health services including psychology, physiotherapy, and paediatric occupational therapy. Additional services span preventative medicine, antenatal shared care, skin cancer detection and treatment, minor surgery, travel medicine, iron infusion, eating disorder management, and nursing/midwife services. The practice is eHealth Ready and participates in Australia's My Health Record digital health record system. Support services include on-site pathology (Southern IML), after-hours care, telehealth consultations, interpreter services, and home visits. The practice also offers wellness programs through its EQHC Lifestyle and Alcohol Education initiatives, and partners with HotDoc for online appointment booking.

Differentiator

Problem solved

Functional benefit

Products and services

• GP Consultation Services General practitioner consultations covering diagnosis and management of short-term illness, chronic illness surveillance, mental health care, and home care of terminally ill patients. Standard appointment is 15 minutes (Level B) with Level A (short), Level C (long), and Level D (prolonged) options available for patients in the Helensburgh and Northern Illawarra community.
• Preventative Medicine Services
• Antenatal Shared Care
• Skin Cancer Detection and Treatment
• Minor Surgery
• Travel Medicine
• Iron Infusion
• Eating Disorder Management
• Psychology Services
• Physiotherapy
• Paediatric Occupational Therapy
• Nursing Services
• On-Site Pathology (Southern IML)
• After Hours Care
• Interpreter Services
• Home Visits
• EQHC Lifestyle Program
• Alcohol Education Program
• Telehealth Consultations
• Insurance and Driving Medical Examinations
• Venesection

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Royal Australian College of General Practitioners (RACGP)coreStrategic or Co-development PartnerEquilibrium Healthcare is an accredited Training Practice with RACGP for GP registrars. The practice provides training environments for GP registrars completing their specialist general practice qualification.
• University of WollongongcoreStrategic or Co-development PartnerAccredited teaching practice with the University of Wollongong for medical students. Regular in-house education and clinical meetings are conducted. Medical students from the university train at the practice.
• Local Primary Health Network (PHN)minorStrategic or Co-development PartnerPractice engages with the local PHN for quality improvement initiatives, sharing de-identified health information to improve healthcare services. Research is undertaken independently and in liaison with the local PHN.
• Sutherland, Wollongong and St George HospitalscoreStrategic or Co-development PartnerAntenatal shared care partnerships with Sutherland Hospital, Wollongong Hospital, and St George Hospital. Pregnant women receive prenatal care (10+ visits) through the practice with hospital support for birth and postnatal care.
• Southern IML PathologycoreTechnology or IntegrationOn-site pathology collection service provided by Southern IML Pathology, enabling convenient blood tests and pathology investigations for patients at the practice.
• HotDoccoreTechnology or IntegrationOnline appointment booking platform partner enabling patients to book GP appointments, repeat prescriptions, and repeat referrals through the HotDoc platform.
• Community Organisations (Various)minorGTM or Marketing PartnerPartnerships with local community groups including local mens' shed, Coalcliff Surf Life Saving Club's Ocean Swimming Club, Australian Heart Foundation walking groups, and sponsors of local mental health first aid courses.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• ForHealth Group: Australia's largest operator of medical centres and GP clinics. Highly comparable to Equilibrium as both deliver multi-doctor, private-billing primary care with allied health co-location, though at substantially greater scale and geographic reach.
• SmartClinics: Australian network of family-focused GP clinics offering mixed billing, allied health and chronic disease management. Directly comparable in service scope (GPs + allied health + preventive care) and target demographic.
• Family Doctor (Australia): Franchise-style network of Australian general practices. Comparable operating model to Equilibrium in delivering community-based, mixed-billing GP services with co-located allied health.
• Myhealth Medical Centre: Growing Australian GP clinic chain focused on multi-doctor, mixed-billing general practices with allied health on-site. Comparable model and patient mix to Equilibrium, with similar positioning around integrated primary care.
• Sonic Clinical Services (formerly IPN Medical Centres): Operates a national network of GP medical centres under the Sonic Healthcare group. Closely comparable as a chain of doctor-owned-style general practices offering integrated primary care with extended hours and allied health.

Broad incumbents

• Healius (formerly Primary Health Care): Major Australian listed healthcare operator running GP clinics, pathology and imaging networks. Comparable business model at much larger scale, offering a benchmark for clinic-level unit economics and expansion strategy relevant to Equilibrium.
• Bupa Medical: Operates medical clinics as part of Bupa's broader health insurance and care services portfolio. Comparable at the GP-clinic level but offers the added context of a healthcare insurer acquiring/operating primary care assets.

Emerging players

• Healthia: ASX-listed allied health network including physiotherapy and optometry. Overlaps with Equilibrium's physiotherapy/paediatric OT service lines and represents a plausible roll-up acquirer of allied-health-led practices.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/equilibriumhelensburgh
• Instagraminstagram.com/equilibriumhelensburgh
• LinkedInlinkedin.com/company/equilibriumhealthcare

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Equilibrium Healthcare