Clarté Comunicación
Clarté Comunicación is a Buenos Aires-based digital marketing and communications agency with operations in Spain, offering branding, social media, audiovisual, web development, e-commerce, and paid media services to brands, SMEs, and institutions across Spanish-speaking markets.
- Company typePrivate
- Founded2014
- HeadquartersBuenos Aires, Argentina
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Clarté Comunicación does
Clarté Comunicación is a private digital marketing and communications agency founded circa 2014 and headquartered in Buenos Aires, Argentina, with an additional operational presence in Spain. The firm offers an integrated 360° service portfolio covering strategic branding, social media management, audiovisual production, SEO and GEO-optimized web design and development, e-commerce strategy, multi-platform paid media campaigns, communication diagnostics, and training/advisory services. It targets brands, SMEs, and institutions globally, with particular emphasis on Spanish-speaking markets in Latin America and Southern Europe, and operates on a consultative sales motion in which prospective clients initiate contact through the website or WhatsApp and receive a customized proposal following a diagnostic meeting.
The agency's technology stack consists of standard digital marketing and communication tooling — social media management platforms, paid media campaign management systems, audiovisual production software, and responsive web development frameworks — rather than proprietary platforms or AI-driven systems. Its competitive proposition rests on a dedicated Project Leader (LP) model in which a single coordinator manages each client engagement from diagnosis through execution, supported by an in-house multidisciplinary team spanning strategy, art direction, production, community management, project management, web performance, and business development. The firm has no disclosed external investment, no parent company, and no public revenue or pricing information.
Revenue is generated through bespoke professional services engagements on multi-year retainer or project-based contracts, with pricing determined per engagement rather than via public tiers. The agency markets itself primarily through organic social channels (LinkedIn, Instagram), its website as a lead-capture hub, and direct WhatsApp outreach for sales conversion. A secondary brand identity, "SBS by Clarté," is also visible on the corporate website, indicating a possible sub-brand or productized offering, though its specific positioning is not disclosed.
Clarté Comunicación firmographics
Firmographics- Name
- Clarté Comunicación
- Legal name
- Clarté Comunicación
- Website
- https://clartecomunicacion.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Clarté Comunicación is a Buenos Aires-based digital marketing and communications agency with operations in Spain, offering branding, social media, audiovisual, web development, e-commerce, and paid media services to brands, SMEs, and institutions across Spanish-speaking markets.
- Ownership category
- akta.pro rank
Clarté Comunicación industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Brand Campaign & Integrated Communications Agencies (MPAAAAAC), Social Media & Community Management (PR-led) (BPAFADAM)
Keywords
Where Clarté Comunicación is headquartered
LocationHeadquarters
- HQ city
- Buenos Aires
- HQ country
- Argentina
- HQ region
- Latin America
Offices2 records
Markets served
Clarté Comunicación business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Professional Services – Digital Communication & Marketing: Clarté generates revenue through a professional services model, providing bespoke digital communication strategies, brand development, social media management, audiovisual production, web design and development, e-commerce strategy, paid media campaigns, market analysis, and training/consulting. Revenue is derived from client projects and retainer-style engagements, managed by a dedicated Project Leader from diagnosis through implementation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bespoke project-based pricing tailored to client scope and requirements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Clarté Comunicación product offering
Product offeringCore offering
Clarté Comunicación is a digital marketing and communications agency that designs and executes integrated 360° communication strategies for brands, SMEs, and institutions. Its core offering bundles strategic branding, social media management, audiovisual production, SEO/GEO-optimized web design and development, e-commerce strategy, multi-platform paid media campaigns, communication diagnosis, and team training, all delivered as bespoke projects coordinated by a dedicated Project Leader.
Product overview
Clarté Comunicación operates as an integrated digital marketing and communication agency offering a comprehensive suite of services. Their portfolio includes Branding Estratégico for visual identity and positioning, Gestión de redes sociales for social media management, Producciones Audiovisuales for video content, Diseño y desarrollo web for website creation, Estrategias para e-commerce for online retail optimization, Campañas de Paid Media for advertising, Análisis y diagnóstico comunicacional for market research, and Capacitación y asesoramiento for team training. These services are delivered through a collaborative 360-degree approach, combining strategy, creativity, and technology to deliver measurable results for brands, SMEs, and institutions across Argentina and Spain.
Differentiator
Problem solved
Functional benefit
Products and services
- Branding Estratégico
- Gestión de redes sociales
- Producciones Audiovisuales
- Diseño y desarrollo web
- Estrategias para e-commerce
- Campañas de Paid Media
- Análisis y diagnóstico comunicacional
- Capacitación y asesoramiento
Companies that use Clarté Comunicación
Customer profileSegments1 record
Ideal customer profiles1 record
Clarté Comunicación technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Clarté Comunicación partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Clarté Comunicación competitors and assessment
Company assessmentBroad incumbents
- VMLY&R: VMLY&R offers integrated brand experience and digital marketing services across LATAM and Europe. Comparable in combining creative, content, and performance services for Spanish-speaking markets.
- TBWA\Worldwide: TBWA operates large regional hubs in Buenos Aires and Madrid, providing full-service brand, digital, and creative capabilities. Matches Clarté in integrated offerings and Spanish-language market presence.
- Ogilvy: Ogilvy operates a global network with full-service offices in Buenos Aires and Madrid. Comparable in offering integrated advertising, branding, social, and digital strategy services across the same geographies as Clarté.
- Publicis Worldwide: Publicis operates integrated advertising and digital agencies across Argentina and Spain with creative, media, and content capabilities. Overlaps with Clarté across the integrated service portfolio, but at a much larger scale.
- BBDO Worldwide: BBDO maintains strong Buenos Aires and Madrid creative hubs offering brand strategy, digital, and production services comparable to Clarté's portfolio, though as part of a global holding company network.
- Dentsu Creative: Dentsu Creative is a global creative and digital network with offices across Argentina and Spain. Comparable as a broad full-service creative agency serving bilingual Spanish-speaking markets.
Direct peers
- Lola MullenLowe: Lola MullenLowe is a Madrid-based integrated creative agency with a regional Iberian and LATAM focus. Matches Clarté's positioning as a mid-size, integrated Spanish-language creative and digital agency.
- Interbrand: Interbrand is a global branding consultancy with regional offices in Argentina and Spain. Directly comparable to Clarté's branding and brand strategy services, with deeper specialization in brand identity work.
- LLYC: LLYC (formerly Llorente & Cuenca) is a Spanish-language public relations, marketing, and communications firm headquartered in Madrid with strong LATAM presence. Closely comparable to Clarté in combining PR, digital, and creative services for Ibero-American markets.
- Good Rebels: Good Rebels is a Spain-based digital marketing and transformation agency with strong LATAM ties. Closely comparable in size and digital-first integrated offering, serving similar client segments in Spanish-speaking markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Clarté Comunicación social profiles
Digital presenceClarté Comunicación financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clarté Comunicación leadership team
Management profileNumber of profiles
Profiles7 records
Clarté Comunicación funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clarté Comunicación M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clarté Comunicación
What does Clarté Comunicación do?
Clarté Comunicación is a digital marketing and communications agency that designs and executes integrated 360° communication strategies for brands, SMEs, and institutions. Its core offering bundles strategic branding, social media management, audiovisual production, SEO/GEO-optimized web design and development, e-commerce strategy, multi-platform paid media campaigns, communication diagnosis, and team training, all delivered as bespoke projects coordinated by a dedicated Project Leader.
Is Clarté Comunicación a public or private company?
Clarté Comunicación is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Clarté Comunicación founded?
Clarté Comunicación was founded in 2014. It employs 11 to 50 people.
Where is Clarté Comunicación based?
Clarté Comunicación is headquartered in Buenos Aires, Argentina, in the Latin America region.
How does Clarté Comunicación make money?
One revenue line is on record: professional Services – Digital Communication & Marketing.
Who are Clarté Comunicación's main competitors?
Broad incumbents on record are VMLY&R, TBWA\Worldwide, Ogilvy, Publicis Worldwide, BBDO Worldwide and Dentsu Creative. Direct peers are Lola MullenLowe, Interbrand, LLYC and Good Rebels.
Does Clarté Comunicación have an API?
No public API is recorded for Clarté Comunicación.
What industry is Clarté Comunicación in?
Clarté Comunicación's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAAAC, Brand Campaign & Integrated Communications Agencies. Its NAICS code is 541810 and its SIC code is 7310.