Rob Skate Academy

What Rob Skate Academy does

Rob Skate Academy is a private San Francisco Bay Area skateboarding education organization founded by Rob Ferguson in 2007 and operating since 2008. The company combines skateboarding instruction with a mindfulness and social-emotional learning curriculum, serving K-12 students, families, and adult learners through owned indoor skateparks in San Leandro and Concord, plus partner-operated city skateparks across 20+ California cities and locations in Georgia. Rob Skate Academy runs four main revenue streams: recurring school-district programs (clubs, assemblies, and Adopt-A-Club across 8+ Bay Area districts and alternative-education providers), membership subscriptions for skatepark access, open-skate pay-per-visit sessions, and week-long summer skate camps. The core technology is the third-party GymDesk platform used for membership signup, camp registration, and member login — there are no proprietary software systems, AI features, or patents disclosed. Rob Skate Academy is founder-owned and bootstrapped, with no disclosed institutional funding, and governance currently consists of the founder plus two board members; the organization reports having reached over 38,000 young people through its institutional partnerships.

Name

Rob Skate Academy

Legal name

Rob Skate Academy

Website

https://robskate.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Rob Skate Academy is a Bay Area skateboarding education company founded in 2008 that combines mindfulness-focused instruction with K-12 school programs, memberships at two owned indoor skateparks, open-skate sessions, and summer camps across California and Georgia.

Ownership category

akta.pro rank

Product category

Youth Sports Education

NAICS

Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Adventure Multi-Sport Camps & Skills Academies (THAAAKAM)

Keywords

• Skateboarding instruction
• Youth sports education
• Summer skate camps
• Skatepark facility access
• School skate programs

Headquarters

HQ city

San Leandro

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. School District Programs: Recurring revenue from partnerships with Bay Area school districts including Oakland, San Leandro, Hayward, San Francisco, Richmond, and Union City. Programs include K-5 clubs, middle/high school clubs, and school assemblies.
2. Membership Subscriptions: Monthly/annual membership required for skatepark access and classes. Membership signup available through their GymDesk platform.
3. Open Skate Sessions: Pay-per-visit entry fees for open skate sessions at their indoor San Leandro and Concord skateparks. Quad/Roller Skate Classes also available with membership.
4. Summer Skate Camps: Week-long skate camps held at various locations across California and Georgia during summer months. Registration through their platform or partner recreation departments.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Rob Skate Academy operates dedicated skateparks in San Leandro and Concord, California, where it delivers in-person skateboarding instruction to youth and beginners. Its core offerings include private and semi-private lessons, week-long summer skate camps, recurring youth memberships (Rob Skate Club), drop-in open skate sessions, after-school and PE skateboarding programs for K-5 and middle/high schools, and birthday party packages.

Product overview

Rob Skate Academy is a skateboarding education company offering a comprehensive portfolio of programs and facilities in the San Francisco Bay Area. The core offerings include skateboarding lessons and training (from beginner to Olympic-level), summer camps, and private skatepark access at two indoor facilities (San Leandro and Concord). The company delivers educational programs through school partnerships including Rob Skate Club K-5 Schools, Rob Skate Club Middle & High Schools, and optional add-on programs like School Assemblies and Adopt A Club. Additional offerings include memberships with open skate hours, quad/roller skate classes, and special events like Skate Like A Girl sessions. Programs emphasize mindfulness, safety, and social-emotional development alongside skateboarding skills.

Differentiator

Problem solved

Functional benefit

Products and services

• Skateboarding Lessons (private and semi-private)

Quantifiable outcome

• Over 38,000 young people involved through school district partnerships
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

23 partnerships are on record, tiered core and minor.

• City of OaklandcoreStrategic or Co-development PartnerCity partnership for skate programs and community development initiatives.
• City of San LeandrocoreStrategic or Co-development PartnerHome base for Rob Skate Academy with main facility location at 14492 Wicks Blvd.
• City of ConcordcoreStrategic or Co-development PartnerHome to Contra Costa's First Indoor Skatepark operated by Rob Skate Academy.
• San Francisco Unified School District (SFUSD)coreStrategic or Co-development PartnerMajor school district partnership serving youth through skateboarding programs.
• Oakland Unified School DistrictcoreStrategic or Co-development PartnerSchool district partnership for K-12 skateboarding and mindfulness programs.
• Hayward Unified School DistrictcoreStrategic or Co-development PartnerSchool district partnership for youth skate programs.
• West Contra Costa Unified School DistrictcoreStrategic or Co-development PartnerSchool district partnership serving students across West Contra Costa County.
• City of RichmondminorStrategic or Co-development PartnerCity partnership for skate programming and community events.
• City of Union CityminorStrategic or Co-development PartnerCity partnership for skate programs and summer camps.
• Hayward Area Recreation And Park DistrictminorChannel Partner/ Reseller/ DistributorRecreation district partnership for skate programs and facilities.
• LiverMore Area Recreation Park DistrictminorChannel Partner/ Reseller/ DistributorRecreation district partnership for skate camps at Sunken Gardens Skatepark.
• The YMCAminorStrategic or Co-development PartnerYouth development partnership with YMCA organization.
• Crystal Clear KidsminorStrategic or Co-development PartnerNonprofit partnership for youth development and support.
• Global Action Sports Foundation (GASF)minorStrategic or Co-development PartnerFoundation partnership supporting action sports development.
• Skate Like A GirlminorStrategic or Co-development PartnerWomen and trans skate sessions hosted at San Leandro location every Wednesday. Exclusive space for skateboarders who identify as girls, women, trans, non-binary, or gender expansive.
• California Amateur Skateboard League (CASL)minorStrategic or Co-development PartnerAmateur skateboard league partnership for competitive youth skateboarding.
• Positive Coaching AllianceminorStrategic or Co-development PartnerPartnership for youth sports coaching development and positive coaching practices.
• Riedell RollerskatesminorChannel Partner/ Reseller/ DistributorQuad/Roller skate manufacturer partnership for roller skating classes at Concord location.
• NHS (National Skateboard Manufacturers Association)minorChannel Partner/ Reseller/ DistributorSkate manufacturer and distributor partnership.
• Eden Youth and Family CenterminorStrategic or Co-development PartnerYouth center partnership for community skate programs.
• Reach Ashland Youth CenterminorStrategic or Co-development PartnerYouth center partnership serving Ashland community.
• Visions in EducationminorStrategic or Co-development PartnerHomeschool partnership for alternative education skate programs.
• East Bay Innovation AcademyminorStrategic or Co-development PartnerCharter school partnership for innovative education programs.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Woodward: Operator of action-sports camps (skateboarding, BMX, scooter) with owned facilities and structured multi-week instructional programming. Directly comparable to RSA's summer camp and academy offerings.
• SOS Outreach: Nonprofit that mentors underserved youth through action sports including snowboarding and skateboarding. Comparable mission and operating model of pairing instruction with youth-development outcomes.
• Skateistan: International nonprofit using skateboarding as a vehicle for youth education and empowerment across Afghanistan, South Africa, and Cambodia. Operates the same skate-as-youth-development model as RSA at global scale.
• Skatepark of Tampa: Privately owned indoor skatepark that hosts lessons, events, and youth programming. Closely mirrors RSA's owned-facility-plus-instruction model at a single-venue scale.
• Stoked Mentoring: NYC-based nonprofit combining skateboarding with mentorship and leadership development for underserved youth. Closely comparable to RSA's blend of skateboarding instruction, mindfulness, and school/community partnerships.
• Elemental Awareness: Nonprofit combining skateboarding with mindfulness and emotional-awareness programming for youth. The closest functional twin to RSA's SEL-plus-skateboarding curriculum model.

Others

• NHS Inc. (Santa Cruz Skateboards / NHS Distribution): Major skateboard manufacturer and action-sports distributor listed as a channel partner of RSA. Comparable industry category but not a direct competitor — an adjacent ecosystem participant and supplier.

Broad incumbents

• The Skatepark Project: Formerly the Tony Hawk Foundation, this is the largest U.S. nonprofit dedicated to public skatepark access and youth skateboarding advocacy. A broader incumbent in the same youth-skateboarding development category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/robskateacademy
• Facebookfacebook.com/robskateacademy
• LinkedInlinkedin.com/company/rob-skate-academy

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rob Skate Academy