Buffalo Go Green
Buffalo Go Green is a Buffalo, NY 501(c)(3) nonprofit that grows and distributes fresh produce through urban farms, mobile markets, farmers markets, and an FVRx healthcare prescription program, serving food-insecure communities and youth in Western New York.
- Company typePrivate
- Founded2014
- HeadquartersBuffalo, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Buffalo Go Green does
Buffalo Go Green, Inc. is a 501(c)(3) nonprofit organization founded in 2014 by Allison DeHonney in Buffalo, New York, that operates an integrated urban agriculture, food access, and community wellness platform serving food-insecure and underserved populations across Western New York. Its core delivery model combines production (Urban Fruits & Veggies, an MWBE-certified urban farm), distribution (mobile markets, farmers markets, the Highmark Mobile Market, and prepared meals through the Fresh Take program), and demand-side activation (the FVRx fruit and vegetable prescription program, food as medicine clinical education, and corporate wellness services). The technology base consists of five 72' x 24' greenhouses and hydroponic vertical growing containers at the Zenner Street Food Hub enabling 12-month annual production, a new NYPA-supported indoor hydroponic food production system studied jointly with EPRI, and an in-development 2-acre Holistic Wellness and Agricultural Education Campus at Manhattan Avenue featuring 4,500 sq ft of hydroponic growing alongside a teaching kitchen, market, juice bar, and community programming space.
The business model is primarily grant and donation funded, with documented programmatic grants exceeding approximately $2.94M from institutional funders including Highmark Western and Northeastern New York ($1.5M Mobile Market + $370K Blue Fund), the Buffalo Bills Foundation ($571.6K Campus + $25K FVRx), the National Grid Foundation ($428K Pathways 360), and the Mother Cabrini Health Foundation ($46K greenhouse expansion). Supplemental revenue is generated through farmers market produce sales (June through October, accepting SNAP/EBT and all food vouchers), FVRx produce distribution (over 75,000 individuals served via Community Health Centers of Buffalo and Niagara Street Pediatrics), corporate wellness embedded services for local companies and universities, the Fresh Take prepared meal program with Buffalo Strive Vending, and youth/agricultural education through Pathways Ag-Ed, Pathways 360, and Cornell Cooperative Extension partnerships. Target customer segments are underserved Western New York communities, healthcare patients receiving produce prescriptions, K-12 and older youth for nutrition education and career pathways, and local corporates and universities seeking embedded wellness services.
Buffalo Go Green firmographics
Firmographics- Name
- Buffalo Go Green
- Legal name
- Buffalo Go Green, Inc.
- Website
- https://buffalogogreen.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Buffalo Go Green is a Buffalo, NY 501(c)(3) nonprofit that grows and distributes fresh produce through urban farms, mobile markets, farmers markets, and an FVRx healthcare prescription program, serving food-insecure communities and youth in Western New York.
- Ownership category
- akta.pro rank
Buffalo Go Green industry classification
Industry- Product category
- Urban Agriculture and Community Food Access Services
- NAICS
- Food Crops Grown Under Cover (11141), Other Food Crops Grown Under Cover (111419), Other Crop Farming (1119), Nursery, Garden Center, and Farm Supply Retailers (444240)
- SIC
- Agricultural Production-Crops (100), Agricultural Services (700)
- akta.pro primary industry
- Controlled Environment Agriculture (CEA) / Vertical Farming (Indoor LED Farms) (AFAGAHAJ)
Keywords
Where Buffalo Go Green is headquartered
LocationHeadquarters
- HQ city
- Buffalo
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Buffalo Go Green business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Grant Funding & Donations: Nonprofit organization primarily funded through grants from foundations and corporate donors including National Grid, Buffalo Bills Foundation, Mother Cabrini Health Foundation, Highmark, and government sources.
- Farmers Market Sales: Sells fresh produce at local farmers markets weekly from June to October. Accepts all forms of food vouchers and SNAP/EBT.
- Corporate Wellness Services: Embeds nutrition and wellness services into local companies and universities through corporate wellness division.
- Urban Fruits & Veggies Produce Sales: Subsidiary urban farming business grows and distributes fresh produce through mobile markets and FVRx program. MWBE certified.
- Fresh Take Prepared Meals: Prepared meal program for underserved populations in Buffalo, NY in partnership with Buffalo Bills legend Jon Corto and Buffalo Strive Vending.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | FVRx Program - Free produce prescriptions |
| Subscription | Annual | Corporate Wellness Division |
| Unit Pricing | Pay-as-you-go | Farmers Market / Mobile Market Sales |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
Buffalo Go Green product offering
Product offeringCore offering
Buffalo Go Green is a 501(c)(3) nonprofit that grows and distributes fresh, non-GMO, pesticide-free produce through urban greenhouses, hydroponic systems, mobile markets, and farmers markets in Western New York. It couples food production with nutrition education, Food-as-Medicine prescription programs (FVRx), youth pathways in agriculture, and corporate wellness services for underserved communities.
Product overview
Buffalo Go Green operates as a multi-faceted nonprofit organization providing urban agriculture, food access, and community wellness services across Western New York. The core portfolio consists of Urban Fruits & Veggies (UFV) as the primary grower and supplier of non-GMO produce, supplemented by Mobile Markets and the FVRx prescription program for distribution. The Zenner Growhouses (five greenhouses with hydroponic capacity) and the new Holistic Wellness & Agricultural Education Campus (featuring 4,500 sq ft hydroponic farm, teaching kitchen, market, juice bar, and holistic studio) form the physical infrastructure. Programming includes Pathways 360 and Pathways Ag-Ed for youth education, Allison's Kitchen for nutrition education, Fresh Take for prepared meals, and Food as Medicine physician training. The company sells at local farmers markets weekly from June to October and provides year-round produce through food prescription and mobile distribution channels.
Differentiator
Problem solved
Functional benefit
Brands
- FVRx: Fruit & Veggie Prescription Program - patients receive prescriptions for fruits and vegetables to address health disparities such as Hypertension, Obesity, Heart Disease and Diabetes
- Fresh Take
- Allison's Kitchen
- Pathways Ag-Ed Program
- Food as Medicine
Products and services
- Urban Fruits & Veggies (UFV) Primary grower and supplier of quality fruits and vegetables for Buffalo Go Green. UFV operates its own urban farm and supplements with local farm purchases; uses only non-GMO seeds, quality soil, and no pesticides. Management team is GAP trained in food safety. MWBE certified.
- Mobile Markets (including Highmark Mobile Market) Mobile food markets bringing fresh produce directly to underserved neighborhoods, including the Highmark Mobile Market supporting the FVRx program. Accepts all forms of food vouchers and SNAP/EBT.
- FVRx (Fruit & Veggie Prescription Program) Fruit and vegetable prescription program in partnership with Community Health Center of Buffalo and Niagara Street Pediatrics, providing free produce prescriptions to patients to address diet-related chronic conditions. Serves over 75,000 individuals.
- Zenner Growhouses (Urban Farm / Food Hub) Urban farm on Buffalo's East Side with five 72' x 24' greenhouses and hydroponic vertical growing containers producing hundreds of pounds of organic produce including beets, tomatoes, and zucchini year-round. Located on Zenner Street by East Ferry.
- Holistic Wellness & Agricultural Education Campus 2-acre campus at Manhattan and East Amherst streets featuring 4,500 sq ft of hydroponic growing (12-month production, 3-4 tons annually), a teaching kitchen, a small market and juice bar, education spaces, community room, and a 1,000 sq ft holistic studio for yoga, meditation, drumming and dance.
- Pathways Ag-Ed Two-year urban agriculture education program for 11th and 12th graders covering planning, seeding, growing, harvesting, and retail. Graduates can pursue HBCU degrees in Agriculture or Green Tech, obtain employment at local farms, or join a collective assistance program.
- Allison's Kitchen Nutrition education platform featuring healthy recipes, cooking demonstrations, and classes using fresh produce from Buffalo Go Green's farms, including seasonal recipes and Buffalo Bills-inspired recipe series.
- Fresh Take Prepared Meal Program Prepared meal program for underserved Buffalo residents, combatting preexisting health conditions. Operated in partnership with Buffalo Bills legend Jon Corto and Buffalo Strive Vending.
- Food as Medicine Program One-year program in conjunction with Highmark Blue Fund and Buffalo Niagara Medical Campus providing information and research to physicians for use in Food as Medicine programs to reduce health disparities in patients and clinicians.
- Corporate Wellness Division Embedded wellness services provided to local companies and universities, including nutrition education and fresh produce access for employees and students (e.g., Persistence Prep partnership funded by Highmark).
Quantifiable outcome
- 75,000+ individuals served with fresh produce through FVRx program
- +4 more outcomes
Companies that use Buffalo Go Green
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles1 record
Buffalo Go Green technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Buffalo Go Green partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Community Health Centers of Buffalocore5-year partnership on FVRx (Fruit & Veggie Prescription Program) where patients receive prescriptions for fruits and vegetables to address hypertension, obesity, heart disease and diabetes. Medical interns trained in Food as Medicine.
- Niagara Street PediatricscoreRecently added healthcare partner in FVRx program due to Mother Cabrini Health Foundation greenhouse expansion grant. Serves patients with produce prescriptions.
- Urban Fruits & VeggiescoreMWBE-certified for-profit subsidiary that grows and distributes fresh produce through mobile markets and FVRx program. Uses GAP-trained management, non-GMO seeds, quality soil and no pesticides. Own urban farm plus purchases from local farmers.
- University at Buffalo / Johns Hopkins University / University of Minnesotacore5-year research grant focusing on 'Growing Food Policy from the Ground Up' addressing concerns and inequities in policy as it relates to farming and food systems.
- Cornell University / Cornell Cooperative ExtensioncoreTwo-year training programs in pest management, greenhouse production, growing berries in urban settings, and youth programming on entomology for grades K-12. Also partnered on urban agriculture curriculum development.
- Buffalo Center for Health EquitycoreFounded approximately 3 years ago to eliminate race-based health disparities in Western New York. Buffalo Go Green operates Highmark Mobile Market through this partnership, serving 12% food-insecure Buffalo residents.
- Electric Power Research Institute (EPRI)minorPartnered with Buffalo Go Green and Buffalo Center for Health Equity on indoor food production system study analyzing urban farming's impact on power grid and electricity usage.
- Patti Green / Passport to the WorldminorHolistic Wellness Coach Patti Green partners on Farm to Fork Urban Celebration for children and families. Provides tours of raised-bed farm and greenhouse demonstrating food growing, care and harvesting.
- Buffalo Strive Vending / Buffalo Bills Legend Jon CortominorPartnership with Buffalo Bills legend Jon Corto on Fresh Take prepared meal program to assist in combatting preexisting health conditions resulting from marginalization.
- UB Architecture Masters ProgramminorUB Architecture Masters students visiting both BGG sites as part of FFAR grant. Students designing and building wash station and storage area for Holistic Campus greenhouse facilities.
- University at Buffalo Food Systems Planning & Healthy Communities LabminorDr. Samina Raja's lab provided interactive workshops during Urban Farm Day. Also recognized Allison DeHonney under 'Black Women for Food Justice' program.
- American Heart AssociationminorHealth-focused organization partnering with Buffalo Go Green on wellness and nutrition initiatives.
- American Farm Bureau FederationminorPresident Zippy Duvall visited with local and state Farm Bureau representatives, Cornell Cooperative Extension, Buffalo Food Equity Network, Erie County, and Greater Buffalo Urban Growers. BGG presented on importance of urban farming, food and land access, and farm policy.
Scale indicators9 records
Recent moves9 records
Expansion highlights6 records
Buffalo Go Green competitors and assessment
Company assessmentDirect peers
- Harlem Grown: NYC-based nonprofit running urban farms, mobile markets, and school-based nutrition education in underserved communities. Closely comparable mission (food justice + youth education) and operating model (urban farms + education programming).
- Wholesome Wave: National nonprofit that pioneered produce prescription (FVRx) programs partnering with healthcare providers to address diet-related disease. Wholesome Wave operates an almost identical FVRx model to Buffalo Go Green but at multi-state scale, making it the closest programmatic peer.
- Detroit Black Community Food Security Network: Urban farming and food justice nonprofit operating D-Town Farm and policy advocacy to address food insecurity in Black communities. Similar combination of urban agriculture production, youth training, and community-led food access programming.
- Urban Farming Institute of Boston: Boston-based nonprofit combining urban agriculture production, job training, and food access programming for underserved residents. Comparable operating model including greenhouse production, training pipelines, and farmers market distribution.
- DC Central Kitchen: Nonprofit that combines local food production, workforce training, and healthy meal distribution to address food insecurity and health disparities in Washington, DC. Comparable multi-program model spanning production, prepared meals (similar to Fresh Take), and career pathways.
Broad incumbents
- GrowNYC: NYC nonprofit operating Greenmarkets farmers markets, school gardens, and food access programming. Comparable on the farmers market and education programming side, but operates in a much larger and more diverse urban environment.
- The Food Trust: Large Philadelphia-based nonprofit focused on food access, farmers markets, nutrition education, and healthy food financing. Operates a broader portfolio across multiple geographies than Buffalo Go Green but overlaps heavily on FVRx-style programming and farmers markets.
- Growing Power (Milwaukee): Historically prominent urban agriculture nonprofit combining aquaponics, hydroponics, and soil-based farming with youth training and food distribution. Comparable in its use of controlled-environment growing systems and integrated training programs.
Regional players
- Mill City Grows: Lowell, MA-based nonprofit operating urban farms, mobile farmers markets, and nutrition education in underserved communities. Highly comparable programmatic structure (urban farms + mobile markets + education), though in a different region.
Emerging players
- Reinvestment Partners: Durham, NC-based nonprofit operating the 'Farmers Market Fresh' produce prescription program and urban agriculture initiatives. Comparable FVRx-style intervention with healthcare provider partnerships, though operates at slightly larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Buffalo Go Green social profiles
Digital presenceBuffalo Go Green financial estimates
Financial estimateRevenue estimate
Valuation estimate
Buffalo Go Green leadership team
Management profileNumber of profiles
Profiles14 records
Buffalo Go Green funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Buffalo Go Green M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Buffalo Go Green
What does Buffalo Go Green do?
Buffalo Go Green is a 501(c)(3) nonprofit that grows and distributes fresh, non-GMO, pesticide-free produce through urban greenhouses, hydroponic systems, mobile markets, and farmers markets in Western New York. It couples food production with nutrition education, Food-as-Medicine prescription programs (FVRx), youth pathways in agriculture, and corporate wellness services for underserved communities.
Is Buffalo Go Green a public or private company?
Buffalo Go Green is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Buffalo Go Green founded?
Buffalo Go Green was founded in 2014. It employs 1 to 10 people.
Where is Buffalo Go Green based?
Buffalo Go Green is headquartered in Buffalo, United States, in the North America region.
How does Buffalo Go Green make money?
Five revenue lines are on record. Grant Funding & Donations are the primary driver. The others are farmers Market Sales, corporate Wellness Services, urban Fruits & Veggies Produce Sales and fresh Take Prepared Meals.
Who are Buffalo Go Green's main competitors?
Direct peers on record are Harlem Grown, Wholesome Wave, Detroit Black Community Food Security Network, Urban Farming Institute of Boston and DC Central Kitchen. Broad incumbents are GrowNYC, The Food Trust and Growing Power (Milwaukee). Mill City Grows is listed as a regional player. Reinvestment Partners is listed as an emerging player.
Does Buffalo Go Green have an API?
No public API is recorded for Buffalo Go Green.
What industry is Buffalo Go Green in?
Buffalo Go Green's product category is Urban Agriculture and Community Food Access Services. Its primary akta.pro industry code is AFAGAHAJ, Controlled Environment Agriculture (CEA) / Vertical Farming (Indoor LED Farms). Its NAICS code is 11141 and its SIC code is 100.