Spirit Of The North Healthcare Foundation

What Spirit Of The North Healthcare Foundation does

Spirit of the North Healthcare Foundation is a registered Canadian charitable foundation founded in 1993 and headquartered in Prince George, British Columbia, operating as the primary healthcare philanthropy partner for Northern British Columbia. The foundation's core function is fundraising — securing donations, corporate sponsorships, and event-based contributions — and channeling those funds to healthcare equipment, programs, and infrastructure improvements at facilities operated by Northern Health and partner organizations across the region. It does not deliver healthcare services directly; rather, it acts as an intermediary between donors (individuals, corporations, community groups, and labour unions) and regional healthcare providers including UHNBC, Fort St. John Hospital, Fort Nelson General Hospital, G.R. Baker Memorial Hospital, and healthcare centres in Terrace, Quesnel, and Tumbler Ridge.

The foundation operates an event-driven fundraising model anchored by signature events including the Festival of Trees (32nd annual), Spirit Day radio broadcast, Cougars Alumni Charity Golf Tournament, and the Prince George Fire Fighters Harley Raffle, supplemented by a broad portfolio of community partner campaigns (Costco Kids, McDonald's Spirit Breakfast, Tim Hortons Smile Cookie, Bike-A-Thon, HockeyFest). It targets multiple healthcare verticals — oncology, cardiac care, pediatrics, seniors wellness, mental health, and diagnostic imaging — with recent capital deployments including MRI-guided breast biopsy, endobronchial ultrasound, the StarGuide SPECT/CT, and a regional mobile ultrasound program. Revenue is generated entirely through donations, grants, and event proceeds; the organization employs 1-10 staff and is led by CEO Aimee Cassie. It operates as a registered nonprofit with no parent company, no equity capitalization, and no publicly disclosed financials.

Name

Spirit Of The North Healthcare Foundation

Legal name

Spirit of the North Healthcare Foundation

Website

https://spiritofthenorth.ca

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Spirit of the North Healthcare Foundation is a registered Canadian charity founded in 1993 that fundraises from individuals, corporations, and community events to fund healthcare equipment, programs, and infrastructure across Northern British Columbia, with primary beneficiary University Hospital of Northern BC and partnership with Northern Health.

Ownership category

akta.pro rank

Product category

Healthcare Foundation Services

NAICS

Voluntary Health Organizations (813212), Grantmaking and Giving Services (81321)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro industry

PRIMARYBPAGAKAB

Community Foundations

Business & Public Services/Nonprofit, NGO & Social Services/Philanthropy, Foundations & Grantmaking

SECONDARYBPAGACAC

Community Health, Prevention & Health Education

Business & Public Services/Nonprofit, NGO & Social Services/Health & Medical Nonprofits

Keywords

• Healthcare fundraising
• Medical equipment funding
• Community health philanthropy
• Charitable foundation services
• Nonprofit healthcare support

Headquarters

HQ city

Prince George

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: The foundation raises funds through various donation mechanisms including online donations via CanadaHelps, event-based fundraising, corporate sponsorships, and community campaigns. Donors can designate funds to specific healthcare areas or general priority needs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Spirit of the North Healthcare Foundation is a registered charitable foundation that raises funds through donations, signature events, corporate sponsorships, and community campaigns to purchase medical equipment, fund healthcare programs, and support infrastructure improvements for Northern Health facilities across Northern British Columbia. Funds are deployed for priority healthcare areas including cardiac care, oncology, pediatrics, mental health, diagnostics, and senior wellness across facilities such as UHNBC, Fort St. John Hospital, Fort Nelson General Hospital, and G.R. Baker Memorial Hospital in Quesnel.

Differentiator

Problem solved

Functional benefit

Brands

• Festival of Trees: Annual signature holiday fundraising event, now in its 32nd year, raising millions for healthcare in Northern BC. Moved to CN Centre in 2025.
• Spirit Day
• Cougars Alumni Charity Golf Tournament
• It's About Time Campaign
• Spirit of Healthy Kids
• Smile Cookie Campaign

Products and services

• Healthcare Fundraising Programs Core fundraising and grant-deployment services that raise and distribute funds for medical equipment, facility upgrades, and patient care programs at Northern Health facilities across Northern British Columbia. Serves regional hospitals including UHNBC, Fort St. John Hospital, Fort Nelson General Hospital, G.R. Baker Memorial Hospital, and Tumbler Ridge Healthcare Centre.
• It's About Time Capital Campaign Major capital fundraising campaign supporting the new Acute Care Tower at UHNBC, including the region's first Cardiac Care Centre, aimed at bringing cardiac care closer to home for Northern BC residents.
• Spirit of Healthy Kids Program Regional wellness program partnering with Prince George Cougars and Northern Health to encourage students to lead active, healthy lives. Engaged 3,533 students across Northern BC communities during the 2024-2025 school year.

Quantifiable outcome

• Over $800,000 raised for cardiac care at UHNBC through Cougars Alumni Golf Tournament
• +3 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered core and minor.

• NorthwestelcoreGTM or Marketing Partner · 7 May 2026Three-year pledge to fund vital signs machine for Fort Nelson General Hospital. Corporate partner committed to strengthening northern communities through healthcare equipment donations.
• Prince George Nechako Rotary ClubminorGTM or Marketing Partner · 4 February 2026Community service organization supporting Spirit of the North initiatives and UHNBC Acute Care Tower campaign.
• Auxiliary to UHNBCcoreGTM or Marketing Partner · 26 September 2025Major donor contributing $115,660 to launch MRI Guided Breast Biopsy Service at UHNBC. Long-standing healthcare volunteer organization supporting hospital needs.
• HockeyFestminorGTM or Marketing Partner · 22 September 2025First annual community ball hockey festival in Prince George supporting cancer care. Event raised funds and awareness for MRI Guided Breast Biopsy Service.
• CN CentreminorGTM or Marketing Partner · 9 September 2025New venue host for Festival of Trees 32nd annual event, providing expanded space and accessibility for the annual holiday tradition.
• Northern HealthcoreStrategic or Co-development PartnerPrimary healthcare system partner working closely with Spirit of the North to identify priority equipment and program needs across all Northern BC healthcare facilities. Northern Health operates hospitals, health centres, and provides healthcare services throughout the region.
• Prince George CougarscoreGTM or Marketing PartnerMajor community partner hosting annual Alumni Charity Golf Tournament raising funds for cardiac care, Spirit Weekend events, and ongoing healthcare fundraising initiatives. Partnership includes Cougars organization, alumni, and team events.
• Fort St. John Hospital FoundationcoreStrategic or Co-development PartnerCollaboration to bring advanced diagnostic equipment (MALDI Biotyper) to Fort St. John Hospital. Joint funding and advocacy for improved healthcare access in the Fort St. John region.
• United Way British ColumbiacoreStrategic or Co-development PartnerPartnership supporting the Aging in Motion (AIM) program to provide community van services for seniors in Terrace. Spirit of the North contributed to launch of 10-seat van for senior transportation and mobility support.
• Prince George Fire FighterscoreGTM or Marketing Partner25+ year partnership hosting annual Harley Raffle that has raised over $1,000,000 for priority healthcare needs including cardiac care at UHNBC.
• DWB Consulting ServicesminorGTM or Marketing PartnerPresents Charity Forest at Festival of Trees, where decorated trees support local charities. 2025 Charity Forest returned $20,940 to participating organizations.
• Costco Prince GeorgecoreGTM or Marketing PartnerAnnual Costco Kids Campaign raising funds for pediatric care at UHNBC. 2025 campaign raised over $73,000 through member donations at checkout.
• Tim Hortons QuesnelminorGTM or Marketing PartnerHoliday Smile Cookie Campaign supporting mental health initiatives at G.R. Baker Memorial Hospital in Quesnel.
• PG McDonald's (PBR Enterprises LTD)coreGTM or Marketing PartnerLocally owned McDonald's franchises in Prince George and Vanderhoof raising $35,000 for NICU through annual Spirit Breakfast and month-long initiatives.
• Northland DodgecoreGTM or Marketing PartnerPresenting sponsor of Cougars Alumni Charity Golf Tournament, supporting cardiac care fundraising with ongoing leadership and sponsorship.
• Fort Nelson Hospital & Healthcare FoundationcoreStrategic or Co-development PartnerLocal healthcare foundation partnering on Northwestel vital signs machine donation and ongoing healthcare equipment needs in Fort Nelson region.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BC Children's Hospital Foundation: Provincial healthcare foundation supporting BC Children's Hospital through donations, events, and corporate partnerships. Comparable mission and fundraising mechanics, including signature events and pediatric-focused giving campaigns that parallel Spirit of the North's pediatric and family-care programs.
• St. Paul's Foundation: Vancouver-based hospital foundation raising funds for Providence Health Care facilities, with comparable event-based fundraising, corporate partnerships, and equipment/capital campaign focus. Similar Canadian non-profit healthcare philanthropy model.
• VGH & UBC Hospital Foundation: A major Canadian hospital foundation raising funds for Vancouver General Hospital and UBC Hospital, with a comparable community-driven fundraising model targeting equipment, research, and patient care programs. Operates at a larger scale but mirrors the regional healthcare foundation model.
• Canadian Cancer Society: National voluntary health organization raising funds for cancer research and support, with active fundraising presence across BC including Northern communities. Comparable donations and events revenue model, though operating at a much larger national scale.
• Heart & Stroke Foundation of Canada: National voluntary health organization raising funds for cardiovascular disease research and education. Spirit of the North supports cardiac care at UHNBC via its "It's About Time" campaign, positioning it as a regional complement/alternative to Heart & Stroke in Northern BC.
• Health Sciences Centre Foundation: Manitoba hospital foundation raising funds for Health Sciences Centre Winnipeg, with similar regional healthcare philanthropy mandate, donor events, and partnership-driven fundraising model.
• Jim Pattison Children's Hospital Foundation: Saskatchewan-based pediatric healthcare foundation with comparable signature events, corporate partner network, and equipment/capital campaign model. Similar scale and community-driven fundraising approach.
• Royal Alexandra Hospital Foundation: Edmonton-based hospital foundation raising funds for the Royal Alexandra Hospital and related facilities. Comparable regional hospital philanthropy mandate, donor cultivation model, and capital equipment focus.

Broad incumbents

• Children's Miracle Network: North American charitable organization raising funds for children's hospitals, including Costco's Kids Campaign which Spirit of the North also participates in. Overlaps with Spirit of the North's pediatric fundraising through corporate retail campaigns.
• Northern Health: Spirit of the North's core strategic partner and the regional health authority it raises funds for. Comparable geographic scope across Northern BC and directly interdependent with the foundation's mission and capital priorities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/Spirit_North
• LinkedInlinkedin.com/company/spirit-of-the-north-healthcare-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spirit Of The North Healthcare Foundation