Rolesa
Rolesa is a private, Mexico-founded cross-border logistics company offering transport, warehousing, and brokerage services between Mexico and the USA, with a 120,000 sq ft warehouse campus in Rio Grande City, TX and fleet capacity spanning flatbed and refrigerated trailers.
- Company typePrivate
- Founded1999
- HeadquartersEdinburg, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Rolesa does
Rolesa (Transportes Rolesa) is a private, Mexico-headquartered cross-border transportation, warehousing, and freight brokerage company founded in 1999 in Allende, Nuevo León. It operates an integrated logistics platform spanning three core product lines: Transport (double flatbed units serving the Mexico-USA border zone and single flatbed plus refrigerated trailers for nationwide USA delivery), Forwarding (warehousing with 120,000 sq ft of storage across four buildings on a 20-acre campus in Rio Grande City, TX, equipped with lift trucks ranging from 4,000 to 55,000 lbs, plus loading/unloading and Mexico-USA transfer services), and Brokerage (access to a carrier network of hundreds of additional trucks beyond the daily owned fleet).
The company runs on the McLeod Software transportation management platform for fleet and logistics operations, using direct sales motions — website quote requests, phone outreach, and email — to acquire customers. Its go-to-market is direct and regional, with three physical offices: the Allende, Nuevo León headquarters and two Texas offices in Rio Grande City and Edinburg in the Rio Grande Valley. Revenue is generated through transactional fees on freight transport, brokerage commissions on arranged shipments, and warehouse storage and handling charges, with pricing quoted per route on a non-publicly-disclosed basis. The customer base is horizontally segmented across cross-border trade companies, refrigerated/food shippers, and warehousing clients, with no named enterprise logos and no disclosed revenue or funding history.
Rolesa firmographics
Firmographics- Name
- Rolesa
- Legal name
- Transportes Rolesa
- Website
- https://rolesatransport.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Rolesa is a private, Mexico-founded cross-border logistics company offering transport, warehousing, and brokerage services between Mexico and the USA, with a 120,000 sq ft warehouse campus in Rio Grande City, TX and fleet capacity spanning flatbed and refrigerated trailers.
- Ownership category
- akta.pro rank
Rolesa industry classification
Industry- Product category
- Cross-Border Freight Transportation and Logistics
- NAICS
- Freight Transportation Arrangement (48851), Freight Transportation Arrangement (488510), Specialized Freight (except Used Goods) Trucking, Long-Distance (48423)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731), Trucking (No Local) (4213)
- akta.pro primary industry
- Cross-Border Freight Brokerage (USMCA/EU, etc.) (TLADAMAN)
- akta.pro secondary industries
- Loading/Unloading Labor (Truck/Trailer) (HSAKAMAA), Dedicated / Contract Carriage Brokerage (Shippers’ Managed Capacity) (TLACACAF)
Keywords
Where Rolesa is headquartered
LocationHeadquarters
- HQ city
- Edinburg
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Rolesa business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Transport Services: Cross-border transportation services between Mexico and USA, including double flatbed, single flatbed, and refrigerated trailer deliveries. Revenue generated through service fees for freight transportation.
- Brokerage Services: Integrated logistics solutions leveraging a carrier network of hundreds of additional trucks beyond daily fleet capacity. Revenue from brokerage commissions on arranged shipments.
- Warehousing and Forwarding: Storage and warehousing solutions including loading/unloading services and Mexico-USA transfer services. Revenue from warehouse storage fees and handling services.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Rolesa product offering
Product offeringCore offering
Rolesa is a cross-border logistics company that provides freight transportation (double flatbed, single flatbed, and refrigerated trailers) between Mexico and the USA, warehouse forwarding with 120,000 sq ft of storage capacity and loading/unloading services, and freight brokerage that extends its capacity through an external carrier network. All services are offered door-to-door with a single point of contact under valid permits in both countries.
Product overview
Rolesa Transport & Forwarding is a unified logistics services company offering three integrated core products: Transport (refrigerated and flatbed trailer units for cross-border Mexico-USA and nationwide USA deliveries), Forwarding (warehouse storage with 120,000 sq ft capacity, lift truck equipment, and Mexico-USA transfer services), and Brokerage (carrier network access for expanded freight capacity). With over 20 years of experience since 1999, the company provides door-to-door service without transfers, serving the commercial border zone of Texas and all of the USA.
Differentiator
Problem solved
Functional benefit
Products and services
- Transport
Companies that use Rolesa
Customer profileSegments3 records
Ideal customer profiles3 records
Rolesa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Rolesa partnerships and signals
Strategic signalScale indicators5 records
Recent moves7 records
Expansion highlights4 records
Rolesa competitors and assessment
Company assessmentDirect peers
- Werner Enterprises: One of the largest US carriers with dedicated Mexico cross-border operations, including refrigerated and flatbed capacity. Highly comparable to Rolesa's Mexico-USA transport and brokerage focus.
- Landstar System: Asset-light freight network and brokerage operator with significant Mexico cross-border exposure. Comparable business model mix of brokerage and carrier network utilization.
- Forward Air: Time-sensitive and cross-border LTL/logistics provider with Mexico-USA expedited freight services. Comparable in time-sensitive and cross-border freight handling.
Broad incumbents
- C.H. Robinson Worldwide: Largest North American freight broker and 3PL with significant Mexico-USA cross-border capability. Comparable as a freight arrangement and brokerage services peer, though far larger and asset-light compared to Rolesa's owned-asset model.
- Schneider National: Multimodal North American carrier with intermodal, truckload, and logistics services including Mexico cross-border. Comparable in cross-border trucking and brokerage offerings.
- J.B. Hunt Transport Services: Multimodal North American carrier and broker with intermodal, dedicated, and ICS brokerage segments. Comparable in integrated transport and brokerage services.
- ArcBest: LTL carrier with integrated logistics/asset-light brokerage segment. Comparable in offering both owned-fleet transport and brokerage services.
- Knight-Swift Transportation: Largest US truckload carrier with logistics segment covering brokerage and cross-border lanes. Comparable in asset-based transport plus brokerage, though at much greater scale.
- XPO Logistics: North American LTL and brokerage provider with cross-border Mexico service. Comparable as a multi-service freight and logistics peer.
Regional players
- Grupo TUM: Major Mexican logistics and transport group with cross-border operations. Highly comparable as a Mexico-headquartered cross-border carrier and 3PL peer.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Rolesa social profiles
Digital presenceRolesa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rolesa leadership team
Management profileNumber of profiles
Rolesa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rolesa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rolesa
What does Rolesa do?
Rolesa is a cross-border logistics company that provides freight transportation (double flatbed, single flatbed, and refrigerated trailers) between Mexico and the USA, warehouse forwarding with 120,000 sq ft of storage capacity and loading/unloading services, and freight brokerage that extends its capacity through an external carrier network. All services are offered door-to-door with a single point of contact under valid permits in both countries.
Is Rolesa a public or private company?
Rolesa is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rolesa founded?
Rolesa was founded in 1999. It employs 101 to 250 people.
Where is Rolesa based?
Rolesa is headquartered in Edinburg, United States, in the North America region.
How does Rolesa make money?
Three revenue lines are on record. Transport Services are the primary driver. The others are brokerage Services and warehousing and Forwarding.
Who are Rolesa's main competitors?
Direct peers on record are Werner Enterprises, Landstar System and Forward Air. Broad incumbents are C.H. Robinson Worldwide, Schneider National, J.B. Hunt Transport Services, ArcBest, Knight-Swift Transportation and XPO Logistics. Grupo TUM is listed as a regional player.
Does Rolesa have an API?
No public API is recorded for Rolesa.
What industry is Rolesa in?
Rolesa's product category is Cross-Border Freight Transportation and Logistics. Its primary akta.pro industry code is TLADAMAN, Cross-Border Freight Brokerage (USMCA/EU, etc.), with a secondary code of HSAKAMAA, Loading/Unloading Labor (Truck/Trailer). Its NAICS code is 48851 and its SIC code is 4731.