Pegasus Events
Pegasus Events – Ting Tong Marketing is a Mumbai-based full-service experiential marketing and event management agency serving corporate enterprises, tourism boards, and consumer brands across India and the UAE via integrated strategy, production, and activation services.
- Company typePrivate
- Founded2005
- HeadquartersMumbai, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Pegasus Events does
Pegasus Events is a privately held, founder-owned experiential marketing and event management agency headquartered in Mumbai, India, operating under the unified brand 'Pegasus Events – Ting Tong Marketing (TTM)'. Founded in 2005 by Adnan Morbiwala and Apeksheet Pednekar, the firm delivers an integrated service stack across five modules — Ideation & Strategy, Planning & Management, Production & Fabrication, Content & Communication, and Brand & Consumer Experiences — packaged into offerings such as Corporate Events, Product Launches, MICE events, Tourism Board Events, and Brand Activations. Over two decades the company has executed 1,500+ events for clients including Valvoline Cummins, CMA CGM, Emaar Dubai, Multiples Alternate Asset Management, Visit Victoria, South Africa Tourism, Lintas Live, and Invixium, with capabilities spanning intimate gatherings to large-scale conferences and 3D projection-mapped product launches.
The company runs a project-based professional services model with quote-based pricing, engaging clients through direct enterprise field sales in India and the UAE, supported by content marketing, a newsletter, and an active social presence across LinkedIn, Instagram, Facebook, YouTube, and X. Operations span a Mumbai headquarters at WeWork, Enam Sambhav (BKC) and a Dubai office, with field execution extending into markets such as Australia and South Africa for tourism clients. The leadership team consists of Founder Adnan Morbiwala, Co-Founder Apeksheet Pednekar, and Mentor Sachin Banodkar (a former GCC retail executive), and the firm holds no external institutional funding, operating as a bootstrapped business. The company is GDPR- and DPDP-compliant for its digital properties and has begun expanding its brand identity under the Ting Tong Marketing banner to capture experiential marketing work beyond traditional event execution.
Pegasus Events firmographics
Firmographics- Name
- Pegasus Events
- Legal name
- Pegasus Events Pvt. Ltd.
- Website
- https://pegasusevents.in
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pegasus Events – Ting Tong Marketing is a Mumbai-based full-service experiential marketing and event management agency serving corporate enterprises, tourism boards, and consumer brands across India and the UAE via integrated strategy, production, and activation services.
- Ownership category
- akta.pro rank
Pegasus Events industry classification
Industry- Product category
- Event Management Services
- NAICS
- Convention and Trade Show Organizers (56192)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Technical Production Management & Crew Services (Technical Direction, Stagehands, Operators) (THAHAEAI)
- akta.pro secondary industry
- Sponsorship, Exhibitor & Partnership Management Services (THAHACAK)
Keywords
Where Pegasus Events is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Pegasus Events business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Event Management Services: Project-based fee structure for planning and executing corporate events, brand activations, product launches, and experiential marketing campaigns. Services include ideation, planning, production, and post-event follow-through.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
Pegasus Events product offering
Product offeringCore offering
Pegasus Events is a full-service event management and experiential marketing firm that designs, plans, and executes corporate events, product launches, MICE programs, tourism board campaigns, and brand activations. Founded in 2005 and operating from Mumbai with a Dubai (UAE) presence, the company combines in-house production and fabrication with strategy, content, and on-ground delivery, and has executed more than 1,500 events to date.
Product overview
Pegasus Events operates as a full-service experiential marketing and event management agency, trading as Pegasus Events – Ting Tong Marketing (TTM). Founded in 2005, the company delivers an integrated portfolio of five service modules: Ideation & Strategy, Planning & Management, Production & Fabrication, Content & Communication, and Brand & Consumer Experiences. These modules combine to serve distinct event types including corporate events, product launches, MICE events, tourism board events, and brand activations. The company has delivered over 1,500 events since inception and serves both B2B and B2C clients across industries with a boutique approach backed by established vendor networks.
Differentiator
Problem solved
Functional benefit
Products and services
- Corporate Events
Quantifiable outcome
- 1500+ events delivered successfully over 20 years
- +1 more outcomes
Companies that use Pegasus Events
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Pegasus Events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pegasus Events partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Pegasus Events competitors and assessment
Company assessmentBroad incumbents
- Fountainhead MKTG (DDB Mudra): India's largest experiential marketing agency, part of DDB Mudra Group under Omnicom. Offers broader portfolio including events, activations, and rural marketing — comparable offering to Pegasus but at significantly larger scale.
- Jack Morton Worldwide: Global brand experience agency under IPG, offering experiential marketing, events, and sponsorships for Fortune 500 clients. Comparable at the offering level but operates at significantly larger scale with global footprint.
- George P. Johnson Experience Marketing: Global experiential marketing agency with strong presence in APAC and Middle East, serving enterprise clients with brand activations and event management. Comparable offering to Pegasus with broader geographic reach and scale.
- 70 EMG (70 Events & Marketing Group): Middle East-based experiential marketing agency with strong UAE presence, serving multinational clients across brand activations and corporate events. Comparable to Pegasus's UAE operations and enterprise client focus.
Direct peers
- Wizcraft Entertainment International: India-based full-service event management and experiential marketing agency, offering corporate events, brand activations, and MICE services. Direct competitor to Pegasus in the Indian enterprise event market with similar Fortune 500 client base.
- Cineyug Entertainment: Mumbai-based event management and celebrity management agency specializing in large-scale corporate events, award shows, and brand activations. Comparable in Mumbai geography and premium event positioning.
- Teamwork Arts: India-based events and entertainment company producing literary festivals, cultural events, and corporate offsites. Overlapping service offerings and corporate client focus make it a relevant direct peer.
- Cube Events: India-headquartered event management and experiential agency serving corporate clients across product launches, conferences, and brand activations. Comparable in offering and customer base to Pegasus.
- Percept Limited: Indian experiential marketing and integrated communications group offering event management, brand activation, and below-the-line marketing. Direct competitor to Pegasus with broader service portfolio and larger scale.
- WOW Events: Mumbai-based boutique event management company specializing in corporate events, product launches, and brand activations. Closely comparable to Pegasus in size, geography, and target customer profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Pegasus Events social profiles
Digital presencePegasus Events compliance and trust
Trust signalCompliance2 records
Pegasus Events financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pegasus Events leadership team
Management profileNumber of profiles
Profiles3 records
Pegasus Events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pegasus Events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pegasus Events
What does Pegasus Events do?
Pegasus Events is a full-service event management and experiential marketing firm that designs, plans, and executes corporate events, product launches, MICE programs, tourism board campaigns, and brand activations. Founded in 2005 and operating from Mumbai with a Dubai (UAE) presence, the company combines in-house production and fabrication with strategy, content, and on-ground delivery, and has executed more than 1,500 events to date.
Is Pegasus Events a public or private company?
Pegasus Events is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pegasus Events founded?
Pegasus Events was founded in 2005. It employs 11 to 50 people.
Where is Pegasus Events based?
Pegasus Events is headquartered in Mumbai, India, in the Asia region.
How does Pegasus Events make money?
One revenue line is on record: event Management Services.
Who are Pegasus Events's main competitors?
Broad incumbents on record are Fountainhead MKTG (DDB Mudra), Jack Morton Worldwide, George P. Johnson Experience Marketing and 70 EMG (70 Events & Marketing Group). Direct peers are Wizcraft Entertainment International, Cineyug Entertainment, Teamwork Arts, Cube Events, Percept Limited and WOW Events.
Does Pegasus Events have an API?
No public API is recorded for Pegasus Events.
What industry is Pegasus Events in?
Pegasus Events's product category is Event Management Services. Its primary akta.pro industry code is THAHAEAI, Technical Production Management & Crew Services (Technical Direction, Stagehands, Operators), with a secondary code of THAHACAK, Sponsorship, Exhibitor & Partnership Management Services. Its NAICS code is 56192 and its SIC code is 7900.