DuraPro Health

What DuraPro Health does

DuraPro Health is a US private distributor founded in 1998 and headquartered in Wichita Falls, Texas, that sells new and refurbished dental, medical, and veterinary equipment and supplies primarily to small and mid-sized dental practices. Its catalog spans dental chairs and operatories, digital X-ray and imaging systems, dental cabinetry, autoclaves and sterilizers, and general dental supplies, sourced as an authorized reseller of multiple leading equipment brands including A-dec, Carestream Dental, Beaverstate Dental Systems, Vatech, ADS Dental System, and Tuttnauer. Beyond equipment, the company also distributes medical equipment and clinical supplies and a separate animal health and veterinary product line, extending the same multi-brand distribution model into adjacent verticals.

The business model is sales-led and omnichannel, combining a direct e-commerce storefront at duraprohealth.com (with cart, wishlist, account login, and a 'Ready to Ship' category) with inside sales via a published 1-866 support number. Revenue is generated through one-time equipment sales, consumable supply sales, equipment financing, and a suite of professional services including delivery and installation, equipment service and repair, upholstery, dental office design, complete office packages, confidential listing services, an Equipment Performance Evaluation (EPE), and a trade-in/sell program. The company targets five customer segments — dental practices (primary), medical offices, veterinary/animal health practices, Dental Service Organizations (DSOs), and government healthcare facilities — and uses a price-match guarantee and financing options as its primary commercial levers. Pricing is not publicly disclosed and is provided on request.

The operating technology stack is a standard e-commerce platform with no proprietary technology disclosed, no mobile app, no public API, no patents or trademarks, and no certifications listed. The company's competitive positioning rests on multi-brand authorized distribution, the refurbished-equipment value proposition, breadth of wraparound services, and service into niche segments such as DSOs and government procurement, rather than on any technology differentiation.

Name

DuraPro Health

Legal name

DuraPro Health

Website

https://duraprohealth.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

DuraPro Health is a US private distributor of new and refurbished dental, medical, and veterinary equipment and supplies, serving independent dental practices (primary), medical and veterinary offices, DSOs, and government healthcare facilities via an e-commerce storefront and inside sales.

Ownership category

akta.pro rank

Product category

Dental & Medical Equipment Distribution

NAICS

Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers (423450)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Dental Equipment & Supplies (3843)

akta.pro primary industry

Durable Medical Equipment (DME) & Home Health Distribution (CRAOAHAF)

akta.pro secondary industries

Durable Medical Equipment (DME) Sales & Rentals (HSABAKAA), Practice Consumables & General Medical Supplies (Needles, Syringes, Gloves, Swabs) (HLAMAFAO)

Keywords

• Dental equipment distribution
• Medical equipment supplies
• Refurbished dental equipment
• Veterinary equipment supplies
• Dental practice services

Headquarters

HQ city

Wichita Falls

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Sales: New and refurbished dental, medical, and veterinary equipment sold through direct sales and e-commerce channels.
2. Supply Sales: Consumable dental supplies sold alongside equipment purchases.
3. Equipment Financing: Financing services offered to customers purchasing equipment.
4. Service and Repair: Equipment service, repair, upholstery services, delivery and installation services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

DuraPro Health sells new and refurbished dental, medical, and veterinary equipment and consumable supplies through an e-commerce storefront and direct phone sales. Its core product mix includes dental chairs and operatories, digital X-ray systems, dental cabinetry, autoclaves and sterilizers, dental consumables, general medical equipment, and animal health products, sourced as an authorized reseller of major brands. The company also provides equipment financing, office design, delivery and installation, repair and maintenance, upholstery, confidential listing, and trade-in services to support practice setup and ongoing operations.

Product overview

DuraPro Health is a dental and medical equipment supplier offering both new and refurbished equipment, supplies, and comprehensive services. Their core offerings include dental chairs and operatory equipment, digital X-ray systems, dental cabinetry, autoclaves/sterilizers, and general dental supplies. They also carry medical equipment and veterinary/animal health products. The company operates across multiple equipment brands including A-dec, Carestream Dental, Beaverstate Dental Systems, Vatech, ADS Dental System, and Tuttnauer. Beyond equipment sales, they provide a suite of services including equipment repair and maintenance, dental office design consultation, complete office packages, equipment financing, upholstery services, delivery and installation, confidential equipment listings, equipment performance evaluation, and trade-in/sell programs.

Differentiator

Problem solved

Functional benefit

Products and services

• New and Refurbished Dental Equipment Sells new and refurbished dental chairs, operatory equipment, dental cabinets, and autoclaves/sterilizers to dental practices. The product covers the core capital equipment needs of an outpatient dental office.
• Dental Supplies General dental consumable supplies and everyday operational materials for dental practices.
• Digital X-Ray Equipment Digital dental X-ray imaging equipment and systems for diagnostic imaging in dental practices.
• Dental Chairs and Operatories Dental chairs and operatory equipment for setting up or refreshing dental practice operatories.
• Dental Cabinetry Cabinets and storage solutions designed for dental offices.
• Autoclaves and Sterilizers Sterilization equipment including autoclaves for dental practice hygiene compliance.
• Medical Equipment and Devices General medical equipment and clinical supplies for medical offices and healthcare facilities.
• Animal Health and Veterinary Products Veterinary supplies and equipment for animal health practices.
• Equipment Service and Repair Maintenance and repair services for dental and medical equipment.
• Dental Office Design Office layout and design consultation services for dental practices.
• Complete Office Packages Comprehensive treatment room packages for complete dental office setup.
• Dental Equipment Financing Financing options for purchasing dental equipment.
• Upholstery Services Chair and furniture reupholstery services for dental equipment.
• Delivery and Installation Professional delivery and installation services for purchased equipment.
• Confidential Listing Services Discreet equipment listing and sales services for practices.
• Equipment Performance Evaluation (EPE) Equipment performance evaluation services for dental practices.
• Sell or Trade Equipment Trade-in and selling services for used dental equipment.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor.

• A-decminorChannel Partner/ Reseller/ DistributorA-dec is one of the leading dental equipment manufacturers. DuraPro Health serves as an authorized reseller of A-dec quality refurbished dental equipment.
• Carestream DentalminorChannel Partner/ Reseller/ DistributorCarestream Dental specializes in digital imaging solutions. DuraPro Health offers Carestream Dental products including digital X-ray equipment.
• Beaverstate Dental SystemsminorChannel Partner/ Reseller/ DistributorBeaverstate Dental Systems manufactures dental cabinetry and equipment. DuraPro Health is an authorized reseller of their products.
• VatechminorChannel Partner/ Reseller/ DistributorVatech is a manufacturer of dental imaging equipment including panoramic and CBCT systems. DuraPro Health offers Vatech America products.
• ADS Dental SystemminorChannel Partner/ Reseller/ DistributorADS Dental System manufacturer. DuraPro Health resells ADS dental equipment products.
• TuttnauerminorChannel Partner/ Reseller/ DistributorTuttnauer manufactures dental autoclaves and sterilizers. DuraPro Health offers Tuttnauer products for dental sterilization needs.

Recent moves6 records

Expansion highlights5 records

Others

• Midmark Corporation: Dental and medical equipment manufacturer that also sells directly and through distributors. Comparable product overlap (chairs, cabinetry, equipment) but operates primarily as a manufacturer rather than a multi-brand distributor like DuraPro.
• DentalEZ: Manufacturer of dental chairs, delivery systems, and equipment that competes in the same product categories DuraPro distributes. A relevant ecosystem peer given DuraPro's chair and operatory equipment focus.

Emerging players

• Net32: Online dental supply marketplace focused on consumables with transparent pricing. Comparable e-commerce GTM in dental supplies, though Net32 lacks the heavy-equipment and refurbished focus that distinguishes DuraPro.

Broad incumbents

• Patterson Companies: Major US dental and animal health distributor supplying equipment, consumables, and technology to practices and DSOs. Closely comparable customer base and product categories, but operates as a multi-billion-dollar public company with national field coverage.
• Henry Schein: Largest US dental and medical distributor with broad product catalog, exclusive manufacturer partnerships, dedicated sales force, and integrated practice technology offerings. Operates at vastly greater scale than DuraPro but competes directly for the same dental practice equipment and supply spend.

Direct peers

• Burkhart Dental: Privately held dental distributor serving practices across the western US with equipment, supplies, and practice consulting services. Comparable business model and customer profile to DuraPro, though larger and more regional.
• Benco Dental: Large US dental equipment and supply distributor offering new and refurbished equipment, practice design, financing, and a full catalog comparable to DuraPro's. A privately held, family-owned competitor with national reach.
• Goetze Dental: Family-owned dental equipment and supply distributor serving the Midwest with sales, service, and equipment offerings similar to DuraPro's, including both new and refurbished equipment and practice support services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/DuraProHealth
• Facebookfacebook.com/DuraProHealth
• LinkedInlinkedin.com/company/duraprohealth

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DuraPro Health