What Markstahler + Barth does

Markstahler + Barth (M+B) is a Karlsruhe-based interior design and shopfitting specialist, legally organized as Laden+Innenausbau Markstahler+Barth GmbH and operating as a subsidiary of the Heberger Group since 1985. Founded in 1838 as a glazier's workshop, the company has evolved into a 106-employee enterprise serving large commercial clients across Europe, the Americas, and Asia. Service lines include shopfitting and shop-in-shop construction, office interiors, hotel interiors, food-service interiors, and custom furniture and kitchen manufacturing, with a 360-degree lifecycle offering that bundles concept development, consulting, technical planning, production, rollout, logistics, installation, and post-installation service including repair, upcycling, and recycling.

The company operates a 12,500 m² production facility in Karlsruhe-Neureut equipped with CNC machining centers, a UV coating system in operation for over eight years, and an on-site photovoltaic installation that supplies approximately 52% of the site's electricity. Production runs on a two-shift basis delivering more than 130,000 hours per year, supporting both individual single-unit builds and series production. Sustainability credentials are central to the value proposition: M+B holds ISO 14001:2015 certification and has achieved DGNB Platinum for the HeidelbergCement headquarters fit-out, with documented savings of 500L of solvents, 9 tonnes of recycled shipping boxes per year, and full heat coverage from chipped wood.

M+B's business model is project-based and enterprise-focused, structured around a general contractor model that delivers custom scope work for named clients including Polo Ralph Lauren, Puma, Bogner, Tom Tailor, Telekom, Vodafone, O2, Deutsche Börse, EnBW, Vattenfall, NH Hotel Group, Trivago, Smartments, HeidelbergCement, and Xing. Pricing is bespoke, not publicly disclosed, and revenue is generated through one-time project contracts plus professional services for full-service program management. Customer acquisition relies primarily on direct enterprise relationships, referrals, and reputation, with minimal digital marketing footprint limited to a Wix-built website and Facebook/Instagram channels. The company sustains more than 350 projects annually across 55 countries, executed by a workforce of 22 nationalities with a female share materially above the carpentry sector norm.

Name

Markstahler + Barth

Legal name

Laden+Innenausbau Markstahler+Barth GmbH

Website

https://mb-net.de

Company type

Private

Founded year

1838

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Commercial Interior Fit-Out

NAICS

Painting and Wall Covering Contractors (23832)

SIC

Construction - Special Trade Contractors (1700), Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Joinery, Millwork & Casework Installation (Cabinetry, Built-Ins) (IMAFANAJ)

akta.pro secondary industries

Specialty Finishes & Decorative Installations (Plaster, Stone Veneer, Feature Walls) (IMAFANAM), Shop Finishing & Surface Treatment (Staining, Painting, Lacquer) (HSAPAIAL)

Keywords

• Shopfitting services
• Interior finishing
• Custom furniture manufacturing
• Retail fit-out
• Commercial interior design

Headquarters

HQ city

Karlsruhe

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Shopfitting Projects: Custom shopfitting and shop-in-shop installations for retail clients including fashion brands and department stores. Project-based, one-time revenue from design, production, and installation.
2. Interior Finishing Projects: Office interiors, hotel interiors, and long-stay apartment furnishing. Custom-built furniture and fit-out services for commercial clients. Project-based revenue.
3. Full-Service Project Management: End-to-end service including concept, consulting, technical planning, production, rollout, logistics, and installation. General contractor model.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Markstahler + Barth is a full-service shopfitting and interior finishing general contractor that designs, manufactures, and installs custom interior solutions for commercial clients. Core offerings encompass shopfitting and shop-in-shop installations, office and hotel interiors, custom furniture and kitchen manufacturing, and food service interiors, supported by concept consulting, technical planning, rollout and logistics, and installation services. Production is carried out at a 12,500 m² facility in Karlsruhe with CNC machining centers and a UV coating system.

Product overview

Markstahler + Barth (M+B) is a sustainable shopfitting and interior finishing company offering a full-service portfolio of integrated services. The core offering encompasses shopfitting, interior finishing, office interiors, hotel interiors, and custom furniture/kitchen manufacturing. These are supported by five service modules: concept + consulting, technical planning, small and large-scale production, rollout + logistics, and installation + service. The company also provides sustainability consulting to help clients achieve DGNB certification. Production is conducted at a 12,500 m² facility in Karlsruhe with CNC machining centers, and the company has been operating since 1838, completing over 350 projects annually across 55 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Shopfitting Services

Named customers15 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Heberger GroupcoreOthers · 1 January 1985Markstahler + Barth has been part of the Heberger Group since 1985 when Werner Stober sold the company for reasons of age after 140+ years of family ownership. Heberger Group is a construction company with strong partners operating globally. M+B benefits from high standards, diverse services, and modern management. Environmental management is integrated with Heberger Group's IMS (Integrated Management System).

Scale indicators9 records

Recent moves9 records

Expansion highlights4 records

Direct peers

• Bene Büromöbel: Austrian office interior and furniture specialist with custom fit-out and concept-to-installation services targeting enterprise clients in DACH — closely mirroring M+B's office interiors, hotel interiors and shopfitting offerings.
• Dula-Werke: German interior fit-out and shopfitting specialist offering custom shop, retail and commercial interiors with in-house production — a direct competitor in the German Mittelstand shopfitting segment alongside M+B.
• Wilkhahn: German office and contract furniture manufacturer with custom interior solutions and design-led product portfolio, comparable to M+B's commercial interior finishing and custom furniture manufacturing work for enterprise clients.
• USM: Swiss modular furniture and interior systems manufacturer with comparable custom interior finishing capabilities for office, hospitality and retail clients — directly overlapping M+B's built-in furniture and casework installation work.
• Sedus Stoll: German office furniture and interior fit-out manufacturer offering custom office interior solutions, directly comparable to M+B's office interiors segment in terms of geography, customer type and project scope.
• Umdasch Shop Fitting: Austrian shopfitting general contractor and the closest direct peer to Markstahler + Barth, serving retail, hospitality and brand-environment clients across Europe with concept-to-installation services, comparable in scale and target market.

Broad incumbents

• Vitra: Swiss design-led furniture and interior solutions company whose office, residential and retail interior portfolios overlap with M+B's commercial interior finishing and furniture manufacturing offerings at a larger, more brand-driven scale.
• Haworth: International office furniture and interior solutions group offering full-spectrum workspace fit-out, comparable to M+B's office interiors and commercial interior finishing work but at significantly greater scale and breadth.
• Steelcase: Global leader in office interiors and workplace furniture whose custom interior, architectural and space-configuration offerings compete with M+B's office interior and hotel interior projects at a much larger scale.

Regional players

• Kinnarps: Swedish office interior and furniture group providing workspace solutions across Northern Europe with comparable custom interior and fit-out capabilities, primarily competing in regional markets adjacent to M+B's DACH stronghold.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookde-de.facebook.com/MarkstahlerBarth
• Instagraminstagram.com/markstahlerbarth
• LinkedInlinkedin.com/company/markstahler-barth-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Markstahler + Barth