TREEBELL
TREEBELL is a Tokyo-headquartered Japanese IT services company (founded 1988, ¥5.9B revenue, 800 employees) that provides system integration, custom software development, IT infrastructure operations, and engineer dispatch to enterprise clients in financial services, healthcare, manufacturing, and embedded systems, complemented by proprietary AI/ML products and third-party software distribution.
- Company typePrivate
- Founded1988
- HeadquartersTokyo, Japan
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What TREEBELL does
TREEBELL (株式会社ツリーベル, founded July 15, 1988) is a privately-held Japanese IT services company headquartered in Tokyo (Shinjuku) that operates as a system integrator (SIer) and System Engineering Service (SES) provider, with 800 employees and ¥5.9 billion in annual revenue for the fiscal year ending August 2025. The company designs, develops, and operates custom IT systems for enterprise clients across four primary verticals — financial services (core banking, insurance, securities), healthcare (electronic medical records, PACS, RIS, medical device software), manufacturing (production management, ERP, supply chain), and embedded systems (automotive navigation, ECU, robotics) — supplemented by cross-industry IT infrastructure services (server/network/cloud operations, monitoring, help desk) and engineer dispatch under labor dispatch permit 派13-306181. Six regional offices across Tokyo, Osaka, Tochigi, Mie, Miyagi, and Aichi support nationwide service delivery.
The company's product portfolio combines nine in-house and proprietary offerings with nine third-party distribution agreements. Proprietary technology includes the US-patented SQL grouping technology underlying the MAJESTY database performance tool, a patent-pending sleep detection algorithm powering the 心想計® (Mind Thermometer) smartphone app, and patent-pending AI for AIVALUE used-car transaction optimization. Third-party products distributed under authorized reseller/partnership agreements include SpyCloud (threat intelligence), Wasabi Hot Cloud Storage, Neutrix Cloud (multi-cloud storage), OcleBase/HAYABUSA (large file transfer), myMeta (digital adoption platform), and RemoteVS (cobrowsing). Internal AI/ML capability is concentrated in Results. (NLP email parsing for the SES industry) and the AI components of AIVALUE and myMeta.
Revenue mechanics combine professional services (project-based system design and development), managed services (IT infrastructure operations and engineering dispatch), and subscription/usage-based software revenue from proprietary and resold products. GTM is predominantly enterprise field sales with account managers matching engineers to client projects, supported by direct-to-customer digital marketing through the company website, webinars, and industry publication features. The company holds ISO 27001:2022, ISO 9001:2015, Privacy Mark, and Salesforce Consulting Partner certifications, and has maintained consecutive health management certifications since 2021.
TREEBELL firmographics
Firmographics- Name
- TREEBELL
- Legal name
- 株式会社ツリーベル
- Website
- https://treebell.co.jp
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- TREEBELL is a Tokyo-headquartered Japanese IT services company (founded 1988, ¥5.9B revenue, 800 employees) that provides system integration, custom software development, IT infrastructure operations, and engineer dispatch to enterprise clients in financial services, healthcare, manufacturing, and embedded systems, complemented by proprietary AI/ML products and third-party software distribution.
- Ownership category
- akta.pro rank
TREEBELL industry classification
Industry- Product category
- IT Services / System Integration
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Computer Facilities Management Services (541513)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- ITIL/ITSM Process Consulting & Implementation (BPAEAJAB)
- akta.pro secondary industry
- Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK)
Keywords
Where TREEBELL is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices6 records
Markets served
TREEBELL business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- System Design and Development: Custom system development services including financial systems, healthcare systems, manufacturing systems, and embedded/control systems. Revenue generated through project-based contracts with clients across banking, insurance, securities, manufacturing, medical, and embedded industries.
- IT Infrastructure Services: Infrastructure design, construction, operation, and maintenance services including server/network/cloud operations, system monitoring, help desk, and service desk services. Provided both on-site and remotely to enterprise clients.
- Proprietary Products and Third-Party Solutions Distribution: Revenue from Treebell's own software products and solutions (心想計, Results., AIVALUE, HAYABUSA, OcleBase, KEYAKI, RemoteVS, MAJESTY, myMeta) as well as distribution of third-party products (SpyCloud, Wasabi, Neutrix Cloud). Combines subscription, usage-based, and one-time license models depending on the product.
- Staffing / SES (System Engineering Service): 派遣 Engineer dispatch services placing IT professionals at client sites. The company holds a labor dispatch permit (派13-306181) and operates this as a separate revenue stream, generating fees based on the number of dispatched engineers and hourly rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Wasabi Hot Cloud Storage — approximately 1/5 the price of major hyperscalers |
| Other | Annual | OcleBase — software license for embedding into web applications |
| Subscription | Multi-year contract | HAYABUSA TRANSZ on Cloud — annual subscription with monthly option after first year |
| Subscription | Monthly | Results. — email analytics service for SES industry |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
TREEBELL product offering
Product offeringCore offering
TREEBELL is a Japanese systems integrator (SIer) that designs, develops, and operates custom IT systems for enterprise clients across financial services, healthcare, manufacturing, and embedded systems. It delivers end-to-end IT lifecycle services (planning through ongoing operations), SES engineer dispatch, and also develops proprietary AI/software products (心想計®, AIVALUE, Results., KEYAKI, ClosedBuster) and distributes third-party platforms (SpyCloud, Wasabi, Neutrix Cloud, OcleBase, myMeta, RemoteVS, MAJESTY).
Product overview
TREEBELL operates as a systems integrator and service provider offering both proprietary products and resold third-party solutions organized across three service lines: (1) industry-specific solutions for manufacturing, financial services, healthcare, and embedded systems; (2) domain solutions spanning IoT, cloud infrastructure, system operations/monitoring, helpdesk, and package software (Microsoft 365, SAP, Salesforce, intra-mart); and (3) a product portfolio of 13 named offerings. The proprietary product lineup includes 心想計® (sleep and lifestyle rhythm app), AIVALUE (AI used car transaction optimization), and Results. (SES industry email analytics), alongside in-house services such as KEYAKI (vulnerability assessment). The company also resells third-party platforms including OcleBase/HAYABUSA (large file transfer), SpyCloud (threat intelligence), myMeta (digital adoption), MAJESTY (database performance), Neutrix Cloud and Wasabi (cloud storage), and RemoteVS (cobrowsing). Products span AI/ML, cybersecurity, cloud infrastructure, productivity tools, and IoT domains.
Differentiator
Problem solved
Functional benefit
Brands
- 心想計®: Sleep and lifestyle rhythm visualization smartphone app co-developed with sleep medicine specialists. Patent-pending sleep judgment algorithm enables automatic sleep and activity tracking without device wear.
- AIVALUE
- Results.
- OcleBase
- HAYABUSA
- SpyCloud
- KEYAKI
- RemoteVS
- MAJESTY
- myMeta
- Neutrix Cloud
- Wasabi
Products and services
- 心想計® (Mind Thermometer / Shinsoukei) Smartphone application for automatic sleep and lifestyle rhythm recording that uses a proprietary patent-pending sleep detection algorithm (no wearable device or manual input required) to generate lifestyle rhythm tables and PDF consultation reports. Targets sleep disorder clinics, corporate wellness programs, and educational institutions.
- AIVALUE AI-powered used-car transaction optimization solution using proprietary patent-pending AI to analyze vehicle transaction data and market information for price prediction, dynamic pricing, and inventory turnover optimization. Targets B2B automotive dealers, leasing, and rental companies.
- Results. Information email analysis service for the SES industry that automatically parses and classifies incoming job candidate and project emails using NLP, extracting structured fields and enabling database search, market analysis, and partner network expansion through a ~2,200-company network.
- OcleBase Web software for adding high-speed large file transfer and cloud storage upload/download capabilities to web applications, installed on customer servers with browser-based access (no client software required). Supports Amazon S3, Azure Blob Storage, GCP, Firebase, Wasabi, and local file system destinations.
- HAYABUSA TRANSZ on Cloud Web-based large file high-speed transfer cloud service using OcleBase as its core engine. Browser-only operation with no client installation. Multi-cloud compatible with AWS S3, Azure Blob, GCP, Neutrix Cloud Japan, Wasabi, and Firebase Storage.
- SpyCloud Cybersecurity threat intelligence service (resold under partnership with SpyCloud, Inc.) that monitors the dark web for leaked credentials, detects account takeover risks, and prevents ransomware attacks by identifying compromised authentication data within days of a breach.
- KEYAKI (脆弱性診断サービス / Vulnerability Assessment Service) In-house vulnerability assessment service covering web application, network/platform, native mobile application, cloud (AWS), and penetration testing. Offers team-based diagnosis with cross-verification, rapid turnaround, and customizable scope against OWASP, ASVS, CIS, and PCI/DSS standards.
- RemoteVS Online sales and support cobrowsing tool (resold under partnership with RSUPPORT Co., Ltd.) enabling operators to view customer screens in real time while providing guided navigation, document sharing, and video verification. Targets financial services, insurance, telecom, customer centers, and field services.
- MAJESTY Database performance analysis and index design tool (resold under partnership with Sysbank Corporation) using US patent-protected access pattern analysis technology to pattern-group all SQL executions, enabling objective database visualization, automated index design recommendations, and performance tuning for Oracle and SQL Server.
- myMeta Hybrid Digital Adoption Platform (DAP) (resold under partnership with myMeta Japan) combining guidance and remodeling approaches to improve UI/UX of enterprise software without modifying the underlying system. Features step-by-step guidance, workflow customization, and generative AI assistant.
- Neutrix Cloud Multi-cloud connected storage service (resold under partnership with Neutrix Cloud Japan, Kansai Electric Power Group) using INFINIDAT's INFINIBOX technology. PB-scale capacity, connects to AWS, Azure, and GCP, with Japanese domestic data residency (Tokyo/Osaka).
- Wasabi Hot Cloud Storage Hot cloud object storage service (resold under partnership with Wasabi Technologies) offering Amazon S3-compatible storage at approximately 1/5 the cost of major hyperscalers. No egress fees, no API request charges, 99.999999999% durability, SOC-2 and ISO 27001 certified Tier 4 data centers.
- Custom System Design and Development Services Custom system development services including financial systems, healthcare systems, manufacturing systems, and embedded/control systems. Revenue generated through project-based contracts with clients across banking, insurance, securities, manufacturing, medical, and embedded industries. Includes SAP, Salesforce, Microsoft 365, Dynamics 365, and intra-mart implementation.
- IT Infrastructure Services Infrastructure design, construction, operation, and maintenance services including server/network/cloud operations, system monitoring, help desk, and service desk services. Provided both on-site and remotely to enterprise clients. Includes IoT solutions and infrastructure innovation services.
- SES (System Engineering Service) Engineer Dispatch Engineer dispatch services placing IT professionals at client sites under labor dispatch permits (派13-306181). Generates fees based on the number of dispatched engineers and hourly rates. Serves major financial institutions, manufacturers, and other enterprise clients requiring on-site IT personnel.
Quantifiable outcome
- MAJESTY reduced average processing time from 4.8 seconds to 0.01 seconds, and average read blocks from 135,518 to 102, for a manufacturing client's SAP system
- +3 more outcomes
Companies that use TREEBELL
Customer profileNamed customers6 records
Segments7 records
Ideal customer profiles7 records
TREEBELL technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
AI capability12 records
Feature3 records
TREEBELL partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- 株式会社テクニカ (Technica Corporation)coreTreebell partnered with Technica (a Tokyo-based AI company with approximately 40 AI scientists and engineers) to distribute AIVALUE, an AI-powered used vehicle transaction optimization solution. Treebell serves as the authorized agent for AIVALUE, targeting used car dealers, wholesalers, and lease/rental companies. The companies also co-host webinars on generative AI applications.
- オクルウェブ合同会社 (OcleBase / OcleWeb合同会社)coreTreebell became the authorized distributor of OcleBase, a large-capacity file transfer software that embeds into web applications via server-side installation. OcleBase enables high-speed file uploads/downloads (1GB in 4 seconds) to cloud storage services including Amazon S3, Azure, GCP, and Wasabi, without client-side software installation.
- RSUPPORT株式会社 (RSUPPORT Co., Ltd.)coreTreebell partnered with RSUPPORT to distribute RemoteVS, an online visual sales and support service featuring cobrowsing functionality. RSUPPORT is a Korean company (established 2006 in Japan) offering remote collaboration solutions including RemoteView, RemoteMeeting, and RemoteCall, with Treebell distributing the RemoteVS cobrowsing product in Japan.
- Wasabi TechnologiescoreTreebell is a certified MSP (Managed Service Provider) and TAP (Technology Alliance Partner) for Wasabi hot cloud storage. Treebell provides consultation, implementation, and managed services for Wasabi's high-performance, low-cost cloud storage (approximately 1/5 the price of major hyperscalers) serving 80,000+ companies globally.
- マイメタジャパン株式会社 (myMeta Japan Co., Ltd.)coreTreebell entered a partnership with myMeta Japan (Japanese subsidiary of myMeta Software Inc.) to distribute myMeta, a Digital Adoption Platform. The hybrid guidance + reform DAP enables UI/UX customization of web applications without modifying the underlying systems, targeting enterprises using multiple SaaS/ERP/CRM applications.
- SpyCloud, Inc.coreTreebell became the authorized distributor of SpyCloud's cyber attack prevention solutions in Japan. SpyCloud provides darknet exposure monitoring and credential leak detection services, helping organizations prevent account takeover and ransomware attacks. Treebell combines this with its KEYAKI vulnerability assessment service for comprehensive internal/external security coverage.
- 公益社団法人2025年日本国際博覧会協会 (Expo 2025 Osaka Association)minorTreebell registered for the TEAM EXPO 2025 program/co-creation challenge organized by the Expo 2025 Osaka Association. Treebell's challenge theme is 'Sleep and Life Rhythm' — promoting a sleep & lifestyle rhythm visualization app to contribute to individual well-being and a sustainable society, aligned with the Expo's SDG goals.
- Neutrix Cloud Japan株式会社 (Neutrix Cloud Japan)coreTreebell partnered with Neutrix Cloud Japan to offer multi-cloud connected storage services. Neutrix Cloud Japan, backed by Kansai Electric Power Group and leveraging INFINIDAT's enterprise storage technology, provides PB-class scalable cloud storage that connects to AWS, Azure, and GCP. Treebell serves as a strategic partner for sales and implementation of this multi-cloud storage service in Japan.
- 株式会社シスバンク (Sysbank Corporation)coreTreebell signed a distribution agreement with Sysbank to sell MAJESTY, a database development and operations support tool that reduces index design and SQL tuning workload by approximately 50-80%. Treebell targets 50 customer companies within 3 years, positioning MAJESTY as a potential de facto standard in the database development tools market.
- 特定非活動法人フードバンク埼玉 (Food Bank Saitama)minorTreebell supports Food Bank Saitama by donating organically grown herbal tea produced at the company's farm, distributed to welfare facilities and people in need. This initiative reflects Treebell's CSR philosophy of contributing to both employees and society.
Scale indicators6 records
Recent moves12 records
Expansion highlights5 records
TREEBELL competitors and assessment
Company assessmentBroad incumbents
- NTT Data: Largest Japanese SI and a global IT services provider offering end-to-end system integration, consulting, and managed services across virtually every vertical. Competes broadly with Treebell but at vastly larger scale.
Direct peers
- TIS Inc. Diversified Japanese IT services company providing SI, outsourcing, and proprietary solutions across financial, industrial, and public sectors. Comparable multi-vertical SI model and IT infrastructure service portfolio.
- NS Solutions: Japanese SI (NEC Group) focused on industrial systems for steel, automotive, electronics, and manufacturing clients. Comparable manufacturing and embedded-systems vertical with similar custom development capabilities.
- Nomura Research Institute (NRI): Japan's largest IT consultancy and SI serving financial institutions, asset managers, and enterprises with consulting-led system integration. Overlap with Treebell's financial vertical and IT consulting practice.
- ISAO Corporation: Smaller Japanese system integrator focused on financial and public-sector IT systems. Comparable size range and vertical mix, useful as a same-tier peer for SI benchmarks.
- AGS Corporation: Japanese SI focused on financial institution IT systems (core banking, trust, securities, insurance). Direct vertical overlap with Treebell's Financial Services segment and comparable system-integration depth.
- BIPROGY (formerly Nihon Unisys): Major Japanese SI serving financial, manufacturing, distribution, and public-sector clients with custom application development and IT services. Direct vertical and business-model overlap with Treebell's system design and development practice.
- Future Corporation: Tokyo-based Japanese IT services and consulting firm providing system integration, IT infrastructure, and proprietary software solutions across financial and enterprise verticals. Comparable mid-market positioning with a mixed services-plus-products model.
- Internet Initiative Japan (IIJ): Japan's leading independent internet and network services provider, offering managed cloud, network, and security services to enterprises. Comparable IT infrastructure services and managed services business alongside system integration.
Emerging players
- TechnoPro Holdings: Japan's largest independent IT staffing and engineer dispatch firm. Directly comparable to Treebell's SES engineer dispatch revenue stream and competes for the same finite pool of Japanese IT engineers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TREEBELL social profiles
Digital presenceTREEBELL compliance and trust
Trust signalCompliance7 records
TREEBELL financial estimates
Financial estimateRevenue estimate
Valuation estimate
TREEBELL leadership team
Management profileNumber of profiles
Profiles4 records
TREEBELL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TREEBELL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TREEBELL
What does TREEBELL do?
TREEBELL is a Japanese systems integrator (SIer) that designs, develops, and operates custom IT systems for enterprise clients across financial services, healthcare, manufacturing, and embedded systems. It delivers end-to-end IT lifecycle services (planning through ongoing operations), SES engineer dispatch, and also develops proprietary AI/software products (心想計®, AIVALUE, Results., KEYAKI, ClosedBuster) and distributes third-party platforms (SpyCloud, Wasabi, Neutrix Cloud, OcleBase, myMeta, RemoteVS, MAJESTY).
Is TREEBELL a public or private company?
TREEBELL is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TREEBELL founded?
TREEBELL was founded in 1988. It employs 501 to 1,000 people.
Where is TREEBELL based?
TREEBELL is headquartered in Tokyo, Japan, in the Asia region.
How does TREEBELL make money?
Four revenue lines are on record. System Design and Development is the primary driver. The others are IT Infrastructure Services, proprietary Products and Third-Party Solutions Distribution and staffing / SES (System Engineering Service).
Who are TREEBELL's main competitors?
NTT Data is listed as a broad incumbent. Direct peers are TIS Inc., NS Solutions, Nomura Research Institute (NRI), ISAO Corporation, AGS Corporation, BIPROGY (formerly Nihon Unisys), Future Corporation and Internet Initiative Japan (IIJ). TechnoPro Holdings is listed as an emerging player.
Does TREEBELL have an API?
No public API is recorded for TREEBELL.
What industry is TREEBELL in?
TREEBELL's product category is IT Services / System Integration. Its primary akta.pro industry code is BPAEAJAB, ITIL/ITSM Process Consulting & Implementation, with a secondary code of BPAEAHAK, Industry/Domain Analytics Solutions & Accelerators. Its NAICS code is 54151 and its SIC code is 7373.