Frullati Café & Bakery
Frullati Café & Bakery is a 1985-founded quick-service restaurant franchise brand serving freshly prepared sandwiches, paninis, salads, and smoothies to health-conscious consumers across independently operated US franchise locations under Kahala Franchising, L.L.C.
- Company typePrivate
- Founded1995
- HeadquartersScottsdale, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Frullati Café & Bakery does
Frullati Café & Bakery is a quick-service restaurant franchise brand specializing in freshly prepared, health-focused meals, including gourmet sandwiches, warm grilled paninis, fresh tossed salads, real-fruit smoothies, and fresh-squeezed lemonade. Founded in 1985 and headquartered in Scottsdale, Arizona, the brand is owned and franchised by Kahala Franchising, L.L.C. End consumers are primarily health-conscious individuals seeking quick, freshly prepared alternatives to conventional fast food, with secondary demand from corporate clients via off-site catering.
The company operates exclusively through a franchise distribution model. Independent franchisees operate retail locations, and Frullati/Kahala provides comprehensive support covering site selection, design, construction, setup, and grand opening in exchange for franchise fees and ongoing royalties. Catering services for corporate events — including optional on-site smoothie bars at participating locations — extend the revenue base beyond walk-in retail. Corporate functions (franchise development, brand support, marketing) are handled from the Scottsdale headquarters, with a corporate headcount of 51–100 employees; the franchisees themselves are not included in this figure.
The technology stack is intentionally lean. The frullati.com website serves as the primary brand hub with menu, store locator, catering, franchise, and rewards enrollment content; order.frullati.com handles pickup ordering at participating locations. Customer engagement runs through Frullati Rewards, a loyalty program powered by third-party partner Spendgo, offering 1 point per $1 spent and $5 rewards at 50 points. The company has no disclosed mobile application, no proprietary software platform, and no AI/ML capabilities. Marketing is concentrated on the brand website, organic social media (#FrullatiCafe), email marketing through the rewards program, and event/catering marketing.
Frullati Café & Bakery firmographics
Firmographics- Name
- Frullati Café & Bakery
- Legal name
- Kahala Franchising, L.L.C.
- Website
- https://frullati.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Frullati Café & Bakery is a 1985-founded quick-service restaurant franchise brand serving freshly prepared sandwiches, paninis, salads, and smoothies to health-conscious consumers across independently operated US franchise locations under Kahala Franchising, L.L.C.
- Ownership category
- akta.pro rank
Frullati Café & Bakery industry classification
Industry- Product category
- Quick-Service Restaurant
- NAICS
- Limited-Service Restaurants (722513), Snack and Nonalcoholic Beverage Bars (722515)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Cafe-Bakeries (Coffee + Pastry Focus) (THAFADAG)
- akta.pro secondary industry
- Corporate Catering & Refreshment Services (HSACADAD)
Keywords
Where Frullati Café & Bakery is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Frullati Café & Bakery business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Franchise Fees and Royalty Revenue: Frullati generates revenue through franchise fees from independent franchisees who operate restaurant locations under the Frullati brand. The company provides a proven operating system and brand support in exchange for franchise fees and ongoing royalties.
- Catering Services: Individual franchise locations provide catering services for events, offering gourmet sandwiches, salads, soups, and on-site smoothie bars at participating locations.
- Retail Food and Beverage Sales: Individual franchise locations generate revenue from direct sales of freshly prepared food items including sandwiches, paninis, salads, smoothies, and beverages to walk-in customers.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Frullati Café & Bakery product offering
Product offeringCore offering
Frullati Café & Bakery operates quick-service restaurant locations through a franchise model, serving freshly prepared gourmet sandwiches, warm grilled paninis, fresh tossed salads, real-fruit smoothies, and freshly squeezed lemonade. The brand also offers off-site catering services and a customer loyalty rewards program powered by Spendgo™.
Product overview
Frullati Café & Bakery® is a quick-service restaurant chain offering a unified portfolio of freshly prepared food and beverage products. The core menu is organized into five main categories: Gourmet Sandwiches (cold deli sandwiches), Paninis (warm grilled sandwiches), Salads (fresh tossed greens), Smoothies (blended beverages including power/health-focused, fruit, and sweet varieties), and Fresh Squeezed Lemonades. The company also operates a Catering service for off-site events and a Frullati Rewards loyalty program powered by Spendgo™. All products share a unified brand identity focused on fresh, healthy, and high-quality ingredients.
Differentiator
Problem solved
Functional benefit
Products and services
- Gourmet Sandwiches A selection of freshly prepared cold deli sandwiches including Turkey Pepper Jack, Chicken Pecan Salad Sandwich, Bistro Ham & Cheese, and Tuna Pecan Salad Sandwich, featuring premium deli meats, cheeses, and fresh toppings. Sold to walk-in and online-order consumers at franchise restaurant locations.
- Paninis Warm grilled gourmet-style paninis including Chipotle Turkey, Panini Club, Frullati Fantastico, Grilled Italiano, Rustic Veggie Melt, and Milan Melt. Served to customers at franchise locations.
- Salads Freshly tossed crisp green salads including Classic Chicken Caesar, Asian Chicken Salad, Pasta Salad, Salad Sampler, Fruit Salad, Garden Salad, Chicken Pecan Salad, and Tuna Pecan Salad. Served to consumers at franchise locations.
- Power Smoothies Blended real fruit smoothies with health-focused ingredients such as Blueberry Cucumber Spinach, Raspberry Fusion, Blueberry Pineapple, and Strawberry Banana, formulated with whey protein. Sold as a beverage at franchise locations.
- Fruit Smoothies Blended fruit smoothies in varieties such as Strawberry Peach, Raspberry Banana, Strawberry Peach Banana, and Pineapple Coconut Orange. Sold as a beverage at franchise locations.
- Sweet Smoothies Indulgent blended smoothies including Mocha Java, Chocolate Banana, Peanut Butter Banana, Cookies & Cream, Chocolate Peanut Butter, and Vanilla Latte. Sold as a beverage at franchise locations.
- Fresh Squeezed Lemonade Freshly squeezed lemonade in Original, Raspberry, Strawberry, and Watermelon varieties. Served as a beverage at franchise locations.
- Catering Off-site catering service offered by participating franchise locations for corporate events, meetings, and parties. Provides gourmet sandwiches, salads, and soups, with optional on-site smoothie bars available at an hourly basis. Targeted at business and event customers.
- Frullati Rewards Loyalty rewards program powered by Spendgo™ enabling enrolled members to earn 1 point per $1 spent (pre-tax), receive a $5 reward for every 50 points, and access member-only promotions, giveaways, and event communications.
Companies that use Frullati Café & Bakery
Customer profileSegments2 records
Ideal customer profiles2 records
Frullati Café & Bakery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
Frullati Café & Bakery partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Spendgo™coreSpendgo™ serves as the technology partner powering the Frullati Rewards loyalty program. The partnership enables point accumulation, reward redemption, customer account management, and email communications for promotions and member-only offers.
Scale indicators2 records
Recent moves4 records
Expansion highlights4 records
Frullati Café & Bakery competitors and assessment
Company assessmentDirect peers
- Subway: Subway is the largest franchise sandwich QSR chain globally, offering customizable sandwiches and salads. It is comparable to Frullati's sandwich and salad core menu and franchise-led model, with much greater scale.
- Jimmy John's: Jimmy John's is a franchise sandwich chain emphasizing fast delivery and freshly made sandwiches. It overlaps directly with Frullati's sandwich and panini menu and franchise QSR distribution model.
- Jamba: Jamba operates smoothie and fresh-blended beverage stores with expanded food offerings, sharing Frullati's emphasis on fruit smoothies, health-focused drinks, and quick-service franchise operations.
- Which Wich: Which Wich is a franchise sandwich chain with customizable made-to-order sandwiches, comparable to Frullati's gourmet sandwich focus and franchise unit economics.
- Jersey Mike's Subs: Jersey Mike's is a franchise sandwich chain focused on fresh, made-to-order submarine sandwiches. It is comparable to Frullati's gourmet sandwich and panini category, sharing franchise-driven distribution and fresh-ingredient positioning.
- Firehouse Subs: Firehouse Subs is a franchise submarine sandwich chain with catering operations, overlapping with Frullati on sandwich menu and corporate/event catering revenue streams.
- Smoothie King: Smoothie King is a smoothie and health-focused beverage franchise, comparable to Frullati's blended smoothie category (power, fruit, sweet varieties) and the broader health-conscious consumer segment.
- Tropical Smoothie Cafe: Tropical Smoothie Cafe is a franchise-based fast-casual chain combining smoothies with a food menu of sandwiches, wraps, and salads. It directly overlaps with Frullati's smoothie-plus-fresh-food positioning and franchise distribution model.
- Panera Bread: Panera Bread is a bakery-café franchise chain offering sandwiches, salads, soups, smoothies, and baked goods with a health-conscious positioning. It is the most direct comparable to Frullati given the shared café-bakery identity, healthy menu emphasis, and franchise footprint.
- Potbelly: Potbelly is a fast-casual chain offering sandwiches, salads, and smoothies in a café setting. It directly mirrors Frullati's combination of sandwiches, salads, and smoothies in a café-style dine-in and to-go format.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights7 records
Customer concentration
Frullati Café & Bakery social profiles
Digital presenceFrullati Café & Bakery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Frullati Café & Bakery leadership team
Management profileNumber of profiles
Frullati Café & Bakery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Frullati Café & Bakery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Frullati Café & Bakery
What does Frullati Café & Bakery do?
Frullati Café & Bakery operates quick-service restaurant locations through a franchise model, serving freshly prepared gourmet sandwiches, warm grilled paninis, fresh tossed salads, real-fruit smoothies, and freshly squeezed lemonade. The brand also offers off-site catering services and a customer loyalty rewards program powered by Spendgo™.
Is Frullati Café & Bakery a public or private company?
Frullati Café & Bakery is a private company. It is classified as corporate owned and is currently operating.
When was Frullati Café & Bakery founded?
Frullati Café & Bakery was founded in 1995. It employs 51 to 100 people.
Where is Frullati Café & Bakery based?
Frullati Café & Bakery is headquartered in Scottsdale, United States, in the North America region.
How does Frullati Café & Bakery make money?
Three revenue lines are on record. Franchise Fees and Royalty Revenue is the primary driver. The others are catering Services and retail Food and Beverage Sales.
Who are Frullati Café & Bakery's main competitors?
Direct peers on record are Subway, Jimmy John's, Jamba, Which Wich, Jersey Mike's Subs, Firehouse Subs, Smoothie King, Tropical Smoothie Cafe, Panera Bread and Potbelly.
Does Frullati Café & Bakery have an API?
No public API is recorded for Frullati Café & Bakery.
What industry is Frullati Café & Bakery in?
Frullati Café & Bakery's product category is Quick-Service Restaurant. Its primary akta.pro industry code is THAFADAG, Cafe-Bakeries (Coffee + Pastry Focus), with a secondary code of HSACADAD, Corporate Catering & Refreshment Services. Its NAICS code is 722513 and its SIC code is 5810.