What REUSSIR does

Réussir is a French agricultural media company founded in 1986 and headquartered in Colombelles (Normandy), with a secondary office in Paris. It operates a portfolio of 16 specialized subscription-based publications covering nearly every major French agricultural vertical, including dairy (Réussir Lait), poultry (Volailles), beef cattle (Bovins-Viande), pork (Porc), goat farming (La Chèvre), sheep farming (Pâtre), beekeeping (Apiculture), arable crops (Grandes Cultures), viticulture (Vigne), conservation tillage (TCS), fruits and vegetables, and commodity markets (Les Marchés, La Dépêche). It also publishes cross-cutting brands (Réussir Bio for organic farming, Réussir Machinisme for agricultural equipment) and offers a comprehensive bundle (100% Réussir) plus supplementary products (AgriGoodNews, Réussir Webinaires). Its customers are professional French farmers, livestock breeders, crop producers, and agricultural professionals seeking sector-specific news, technical guidance, market price intelligence, veterinary and animal health information, regulatory updates, and educational webinar content.

The underlying technology is a Drupal-based content management platform with digital publishing, video hosting, webinar delivery, and email newsletter distribution infrastructure. Content is delivered through reussir.fr and dedicated subdomains per sector, weekly email newsletters, an extensive video and webinar library, and in-depth thematic dossiers. Réussir's business model combines recurring annual digital subscriptions (starting at €86.70/year TTC per sector, €91.80/year for Pâtre), combined digital + print magazine subscriptions, advertising placements (newsletter promotions, banner ads), and marketing services delivered in partnership with agricultural marketing firm Marketing Direct Agricole (MDA). Distribution is both self-serve via abonnement.reussir.fr and via professional agricultural institute channels — most notably Idele/Ciirpo, which serves as the editorial and distribution partner for the sheep-farming title Réussir Pâtre. Additional research and content partnerships include INRAE, Inosys-Réseaux d'élevage, Aftaa, and Terrena.

The company employs 101-250 people, has no public listing or disclosed funding activity, and generates revenue primarily through subscriptions distributed across a long tail of individual French farming customers. There is no AI/ML capability, API, SDK, or disclosed M&A activity in the source data, indicating a traditional media business model grounded in editorial depth, institutional partnerships, and sector specialization rather than technology differentiation.

Name

REUSSIR

Legal name

Réussir

Website

https://reussir.fr

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

Réussir is a French agricultural media company operating 16 specialized subscription publications (dairy, beef, pork, sheep, goat, poultry, crops, viticulture, beekeeping, machinery, markets) serving professional French farmers and livestock breeders with sector-specific news, technical dossiers, webinars, and market price intelligence.

Ownership category

akta.pro rank

Headquarters

HQ city

Colombelles

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Digital subscriptions: Annual digital subscriptions providing full access to themed publications including Réussir Lait, Réussir Volailles, Réussir Bovins-Viande, Réussir Porc, Réussir La Chèvre, Réussir Pâtre, Réussir Apiculture, Réussir Grandes Cultures, Réussir Vigne, TCS, Fruits & Légumes, Les Marchés, and La Dépêche
2. Magazine subscriptions: Combined digital + printed review format available for subscribers seeking physical copies alongside digital access
3. Advertising and marketing services: Agricultural advertising services including newsletter promotional placements and website banner advertisements

Pricing tiers

Distribution channels2 records

Marketing channels5 records

Core offering

Réussir is a French agricultural media company that publishes 15+ specialized agricultural sector publications (covering dairy, poultry, beef, pork, sheep, goats, beekeeping, crops, viticulture, no-till farming, fruits & vegetables, organic, machinery, and grain markets) delivered as digital and combined digital+print annual subscriptions. The company complements its publications with market intelligence (Les Marchés, La Dépêche), thematic dossiers, video content, and professional webinars aimed at French farmers and agri-food professionals.

Product overview

Réussir is a French agricultural media company operating a portfolio of 16 specialized publications covering distinct agricultural sectors. The portfolio includes sector-specific publications (Réussir Lait, Volailles, Bovins-Viande, Porc, La Chèvre, Pâtre, Apiculture, Grandes Cultures, Vigne, TCS, Fruits & Légumes, La Dépêche), cross-cutting publications (Les Marchés for market intelligence), and bundled access packages (100% Réussir). The publications are available as 100% digital subscriptions or digital + print magazine combinations. Réussir also operates AgriGoodNews and webinaires (webinars) as supplementary content offerings. The company serves French farmers and agri-food professionals with news, technical advice, market analysis, and sector-specific content.

Differentiator

Problem solved

Functional benefit

Brands

• Réussir Pâtre: Dédié à l'élevage de moutons - actualités ovines
• Réussir La Chèvre
• La Dépêche - Le Petit Meunier
• TCS
• AgriGoodNews

Products and services

• Réussir Lait Specialized agricultural publication covering dairy farming news, techniques, equipment, economics, and market trends for French dairy farmers. Available as a standalone annual subscription.
• Réussir Volailles Specialized publication for poultry farmers covering chicken and egg production, husbandry techniques, and market developments.
• Réussir Bovins-Viande Specialized publication for beef cattle producers covering cattle farming, genetics, animal health, and beef market trends.
• Réussir Porc Specialized publication for pig farmers covering swine production, feeding strategies, health management, and pork market prices.
• Réussir La Chèvre Specialized publication for goat farmers covering caprine husbandry, cheese-making, milk production, and goat industry news.
• Réussir Pâtre Specialized publication for sheep farmers covering ovine meat and dairy production, lambing management, pastoralism, and sheep market trends.
• Réussir Apiculture Specialized publication for beekeepers covering honey production, bee health, pollination services, and apiary management.
• Réussir Grandes Cultures Specialized publication for arable crop farmers covering cereals, oilseeds, protein crops, crop protection, and grain market prices.
• Réussir Vigne Specialized publication for viticulture covering grape growing, winemaking, vine health, and wine market developments.
• TCS (Techniques Culturales Sans Labour) Specialized publication covering conservation agriculture, no-till farming techniques, and soil management practices for major crop producers.
• Fruits & Légumes Specialized publication covering fruit and vegetable production, horticulture, crop protection, and produce market trends.
• Les Marchés Market intelligence publication covering agricultural commodity prices, market analysis, and trade news across all agricultural sectors.
• La Dépêche - Le Petit Meunier Specialized publication covering cereals, milling, bakery ingredients, and grain market prices for the cereal sector.
• Réussir Bio Specialized publication covering organic farming, bio agriculture, organic certification, and organic market trends.
• Réussir Machinisme Specialized publication covering agricultural equipment, machinery, farm technology, and mechanization trends.

Quantifiable outcome

• 38 departments in drought crisis as of July 2026 - coverage of current agricultural policy impacts
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• TerrenacoreChannel Partner/ Reseller/ Distributor · 1 January 2024Agricultural cooperative providing collection and distribution services for Gaec Frémon's Agneau du pays nantais program. Lambs are collected and distributed by Terrena in service provision mode, with farmers maintaining direct relationships with butchers.
• Idele / CiirpocoreStrategic or Co-development PartnerInstitut de l'Élevage and its sheep research center providing expert technical content, research data, and veterinary guidance for Réussir Pâtre publications. Content collaboration includes sheep farming techniques, lambing management studies, and flock health recommendations.
• Inosys-Réseaux d'élevageminorStrategic or Co-development PartnerNetwork of livestock farming systems providing economic analysis and case studies for organic sheep farming decisions, generating technical content used in Réussir publications.
• INRAEminorStrategic or Co-development PartnerNational Research Institute for Agriculture, Food and Environment contributing to research projects like ACCOMPLiR on mixed cattle-sheep grazing and parasitism studies published in Réussir.
• Aftaa (Association française des techniciens de l'alimentation et des productions animales)minorStrategic or Co-development PartnerProfessional association organizing webinars on goat dairy farming topics with expert speakers whose content is featured in Réussir La Chèvre.
• Marketing Direct Agricole (MDA)minorGTM or Marketing PartnerAgricultural marketing services company listed as partner for direct marketing solutions and promotional campaigns.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Others

• DTN: US-based agricultural data services and content provider offering weather, market data, and ag news to farmers and agribusinesses. Adjacent business combining agricultural content with data/decision services rather than purely editorial publishing.

Regional players

• Top Agrar: Leading German agricultural trade magazine and digital platform with similar multi-sector coverage and subscription model. Comparable business model and target audience (professional farmers) but operates primarily in Germany rather than France.
• Successful Farming / Agriculture.com: Major US agricultural media brand with magazine and digital platform covering farming operations, markets, and equipment. Comparable multi-format B2B agricultural media subscription model but serves the US market.
• Farmers Weekly (UK): UK-based agricultural weekly magazine and digital platform covering farming news, markets, machinery, and technical content. Comparable B2B agricultural media subscription model serving British professional farmers.

Direct peers

• Web-agri: French agricultural digital media site providing news, market data, and farming techniques to French farmers. Directly comparable as a digital-first agricultural news platform serving the same French farming professional audience.
• Agra Presse: French agricultural news agency providing daily news bulletins and market intelligence to agricultural professionals. Closely comparable subscription-based agricultural news service targeting the French farming and agri-food sector.
• La France Agricole: France's leading agricultural newspaper with weekly print edition and digital subscription platform. Directly competes with Réussir in providing agricultural news, market intelligence, and technical content to French farmers under a comparable subscription business model.
• Terre-net: Major French agricultural digital media platform owned by Groupe Isagri, serving French farmers with news, market prices, and technical content. Direct competitor to Réussir in online agricultural content for the same French farmer audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/reussir
• Facebookfacebook.com/groupe.reussir
• LinkedInlinkedin.com/company/reussir-agra

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about REUSSIR