PitchIn

What PitchIn does

PitchIn AG is a privately held Swiss Aktiengesellschaft, founded in 2020/2021 and headquartered in Meggen, Lucerne, Switzerland. The company operates a mobile-first hyperlocal community platform distributed via the Apple App Store and Google Play Store. The core product allows individuals within the same geographic area to post offers and requests, join or create public, private, and closed communities, and discover contacts by shared interests and skills. The platform differentiates from broad-reach social networks by anchoring discovery and matching to immediate neighborhood proximity rather than global feeds.

The technology stack combines a mobile application (iOS and Android) with AWS cloud infrastructure, Mapbox-powered location services, Stripe payment processing, and the Snap Bitmoji Kit for avatar personalization. Key platform features include a Hyperlocal Matching Engine linking offers/requests/communities by location and interest, a Community Mailbox add-on for shared inboxes, and an OTP-based verification flow that gates payment release until both provider and client confirm task completion. The website itself is hosted on WIX, with Google Analytics and Google Ads supporting measurement and acquisition.

Revenue is generated through a freemium model with two monetized layers: (i) a Community Mailbox premium subscription priced at CHF 99.90 per year, billed annually, and (ii) a transaction fee of 2.9% plus CHF 0.30 per transaction when paid services, rentals, or product sales complete through the platform, processed via Stripe. The primary customer segments are long-tail individual community members, independent service providers offering local skills or rentals, and task requesters posting demands. Distribution relies on app store listings and organic social presence on Facebook, Instagram, and LinkedIn, with no disclosed enterprise sales motion, paid acquisition scale, or institutional capital backing.

Name

PitchIn

Legal name

PitchIn AG

Website

https://pitchin.me

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

PitchIn AG is a Swiss hyperlocal mobile community platform that connects individuals within immediate neighborhoods for offers, requests, communities, and contact discovery via iOS and Android apps, monetizing through Community Mailbox subscriptions and per-transaction fees.

Ownership category

akta.pro rank

Headquarters

HQ city

Lucerne

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Marketing or Sales, Infrastructure, Personnel

Revenue model

1. Transaction Fees: PitchIn charges 2.9% plus CHF 0.30 per transaction when users complete paid services, rentals, or product sales through the platform. Payment processing handled via Stripe.
2. Community Mailbox Subscription: Premium community feature priced at CHF 99.90 per year, billed annually. Provides private communication and coordination tools for community groups.
3. Basic Platform Access: Free tier allowing users to create accounts, post offers and requests, join communities, and connect with neighbors at no cost. Enables network effects and user acquisition.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

PitchIn operates a free mobile app (iOS and Android) that connects individuals in their immediate geographic neighborhood with local offers, requests, communities, and contacts through location-based matching. Paid services include a Community Mailbox subscription (CHF 99.90 per year) for community groups and a 2.9% + CHF 0.30 transaction fee applied when users complete paid services or rentals through the platform, with payments processed via Stripe.

Product overview

PitchIn operates as a unified hyperlocal community platform centered on its mobile app (iOS and Android). The core platform enables users to post offers, requests, and discover nearby people and communities through location-based matching. The Community Mailbox is a paid add-on module (CHF 99.90/year) that community administrators can activate to provide a private shared inbox for community members.

Differentiator

Problem solved

Functional benefit

Products and services

• PitchIn App A free hyperlocal mobile community app (iOS and Android) that connects people with nearby offers, requests, communities, and contacts through location-based matching. It is targeted at individual consumers in local neighborhoods who want to share resources, find services, or build neighborhood connections.
• Community Mailbox A paid annual subscription feature (CHF 99.90 per year, billed annually) for community administrators that provides a private shared inbox visible only to community members, enabling them to share information, questions, offers, and demands within the community with location visibility on the Explore map.

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability1 record

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• AWS (Amazon Web Services)coreTechnology or IntegrationCloud hosting infrastructure provider. AWS provides the computing infrastructure necessary to operate PitchIn's services and store user data securely.
• WIX.comcoreTechnology or IntegrationWebsite hosting provider for pitchin.me website. WIX.com is responsible for secure operation and data storage of the company website.
• StripecoreTechnology or IntegrationPayment processing service handling all financial transactions on the platform. Stripe charges 2.9% plus CHF 0.30 per transaction for payment processing services.

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Facebook Groups: Hosts thousands of geo-specific local community groups (e.g., neighborhood buy/sell groups) and competes with PitchIn for the same use cases—local offers, requests, and community coordination—but does so as a feature inside the broader Facebook ecosystem rather than as a dedicated hyperlocal platform.
• Craigslist: Long-established global classifieds platform covering local jobs, services, community postings, and for-sale items by city. Provides the incumbent model that PitchIn's hyperlocal mobile app format aims to improve upon.

Regional players

• Tutti.ch: Swiss classifieds platform with strong local-market penetration for free listings of goods, services, jobs, and community announcements. Directly competes with PitchIn for Swiss users posting local offers and demands.
• Locanto: Free classifieds platform with localized editions in multiple countries including Switzerland, covering jobs, services, community, and personals. Comparable local-classifieds model to PitchIn's offer/demand categories across multiple geographies.
• Ricardo.ch: Switzerland's dominant online marketplace for buying and selling goods and services locally. Directly comparable to PitchIn in geographic market (Switzerland) and local transaction facilitation, with established user base and auction/fixed-price formats.
• Anibis.ch: Swiss-German-language classifieds marketplace covering real estate, vehicles, jobs, and services. Comparable local-services marketplace positioning to PitchIn within the Swiss market.
• Marktplaats: The Netherlands' leading C2C classifieds marketplace for local buying, selling, and service requests. Comparable to PitchIn's transaction-fee model and local offer/demand matching, though operates regionally in the Netherlands rather than Switzerland.
• Quoka: German-language classifieds marketplace operating primarily in Germany and Austria, comparable to PitchIn's offer/demand and service-request categories, though serving a different DACH geography than Switzerland.

Direct peers

• Nextdoor: The most direct global peer: a hyperlocal community app that connects neighbors within defined geographic boundaries for sharing information, recommendations, requests, and local services. Closely matches PitchIn's core value proposition of geographic-proximity-based discovery, though at much larger scale.
• OfferUp: US-based mobile-first local marketplace enabling peer-to-peer buying, selling, and service requests within geographic proximity. Closely matches PitchIn's mobile-only, location-based, transaction-fee monetization approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pitchin.me
• LinkedInlinkedin.com/company/pitchin-ag
• Instagraminstagram.com/pitchin.me?r=nametag

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PitchIn