Nature et Vacances
Nature et Vacances operates 26 campings across France's Hauts-de-France region (Nord, Pas-de-Calais, Somme), offering 2- to 4-star accommodations including mobil-homes, pitches, and unique lodging such as treehouses and bubbles. The private company serves individual campers and families through direct online, phone, and email booking channels.
- Company typePrivate
- Founded2004
- HeadquartersGhyvelde, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Nature et Vacances does
Nature et Vacances is a privately held French operator of a regional camping network headquartered in Ghyvelde (188 Route d'Uxem, 59254), founded in 2004 and registered in France with €622,350 in declared share capital. The company manages 26 campings exclusively across the Hauts-de-France region, spanning the Nord (12), Pas-de-Calais (11), and Somme (3) departments and including coastal positions on the Côte d'Opale and Baie de Somme as well as inland countryside sites. The network is tiered across 2-, 3-, and 4-star ratings, with 13 of the 26 properties open year-round, and offers pitches for tents/caravans/camping-cars, mobil-home rentals, and unique lodging formats such as treehouses (cabanes), transparent bubbles, and Tiny Houses.
The company's product surface is bookable through a single multilingual (French, English, Dutch) website and central reservation line (09 70 71 21 21), backed by Stripe-secured online payments, Mailjet email marketing, and Google Analytics. Proprietary individual campings include 4-star properties such as Camping des Dunes (Gravelines, 276 pitches), Camping Le Perroquet (Bray-Dunes), Domaine de La Roselière (Baie de Somme), Camping de La Motte (Quend-Plage), Camping Beauséjour (Arques), Camping La Plage (Les Hemmes de Marck), and Camping Le Prèjoly (Hondschoote). Adjacent lines include a mobil-home purchase service powered by partner Flandria Loisirs across 9 campings (50+ models) and an editorial tourist guide for the region.
The business is direct-to-consumer and unit-priced, with revenue primarily generated from accommodation rentals via deposit-based bookings (30-50% upfront, balance due 15 days pre-arrival) and secondary transaction fees from facilitated mobil-home sales through Flandria Loisirs. Customer segments are individual/family campers and nature/outdoor enthusiasts, with mobil-home buyers as a secondary segment. Distribution runs through self-serve online booking, phone-based inside sales, email inquiries, and direct on-site contact. Web infrastructure (design, hosting, booking integration, Click & Collect) is provided by Dunkerque-area agency Coteoweb.
Nature et Vacances firmographics
Firmographics- Name
- Nature et Vacances
- Legal name
- Nature et Vacances
- Website
- https://natureetvacances.fr
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nature et Vacances operates 26 campings across France's Hauts-de-France region (Nord, Pas-de-Calais, Somme), offering 2- to 4-star accommodations including mobil-homes, pitches, and unique lodging such as treehouses and bubbles. The private company serves individual campers and families through direct online, phone, and email booking channels.
- Ownership category
- akta.pro rank
Nature et Vacances industry classification
Industry- Product category
- Outdoor hospitality and campground accommodations
- NAICS
- RV (Recreational Vehicle) Parks and Recreational Camps (72121), Recreational and Vacation Camps (except Campgrounds) (721214)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Traditional Campgrounds (Tent & Mixed-Use) (THAMAJAB)
- akta.pro secondary industry
- Seasonal & Long-Term Campsites (Snowbirds, Extended RV Stays) (THAMAJAF)
Keywords
Where Nature et Vacances is headquartered
LocationHeadquarters
- HQ city
- Ghyvelde
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Nature et Vacances business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Mobil-home and accommodation rental: Core revenue stream from renting mobil-homes, pitches for tents/caravans/camping-cars, and unique accommodations (cabins, bubbles, tiny houses) across 26 campings in Hauts-de-France. Pricing varies by star rating (2-4 stars), accommodation type, and season. Deposit of 30-50% required at booking with balance due 15 days before arrival.
- Mobil-home sales facilitation: Partnership revenue through Flandria Loisirs - the company facilitates the sale of new and pre-owned mobil-homes across its network of campings. More than 50 models available through the partner, with plots available in 9 campings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 2-star campings - budget-friendly option |
| Unit Pricing | Pay-as-you-go | 3-star campings - mid-range comfort |
| Unit Pricing | Pay-as-you-go | 4-star campings - premium experience |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Nature et Vacances product offering
Product offeringCore offering
Nature et Vacances operates a network of 26 campsites in the Hauts-de-France region of northern France, providing outdoor holiday accommodations including mobil-home rentals, pitches for tents, caravans and camping-cars, and unique lodgings (treehouses/cabanes, transparent bubbles, Tiny Houses). The network spans 2-star budget to 4-star premium properties across coastal (Côte d'Opale, Baie de Somme) and inland locations, with 13 campings open year-round. Customers can book directly via the multilingual website, a central reservation phone line, or email inquiries.
Product overview
Nature et Vacances operates a network of 26 campsites across the Hauts-de-France region in northern France, spanning the Nord, Pas-de-Calais, Somme, Côte d'Opale, and Baie de Somme departments. The core platform (Nature & Vacances) serves as a booking hub offering mobile home rentals, tent and caravan pitches, and specialty unusual accommodations (treehouses, transparent bubbles, Tiny Houses). The product portfolio includes individual branded campsites rated 2 to 4 stars — such as Camping des Dunes (4-star Gravelines), Camping Le Perroquet (4-star Bray-Dunes), Domaine de La Roselière (4-star Baie de Somme), Camping de La Motte (4-star Quend-Plage), Camping Beauséjour (4-star Arques), Camping La Plage (4-star Les Hemmes de Marck), and Camping Le Préjoly (4-star Hondschoote) — alongside a mobile home purchase service powered by partner Flandria Loisirs, a tourist guide covering regional attractions, and a central reservation contact service. The offering ranges from budget 2-star family campings to upscale 4-star properties with pools, wellness areas, and premium accommodations.
Differentiator
Problem solved
Functional benefit
Products and services
- Nature & Vacances Camping Network Core offering: a network of 26 campsites across the Hauts-de-France region (Nord, Pas-de-Calais, Somme, Côte d'Opale, Baie de Somme) providing direct booking of mobil-home rentals, pitches for tents/caravans/camping-cars, and holiday stays for individual travelers, families, and groups.
- Unusual Accommodations (Logements Insolites) Specialty overnight accommodations including treehouses (cabanes), transparent bubbles (bulles), and Tiny Houses, available across select campsites in Hauts-de-France for unique holiday experiences.
- Mobile Home Purchase (Achat Mobil-home) Facilitated mobil-home sales through partner Flandria Loisirs, offering more than 50 models of new and pre-owned units, with plot placement assistance across 9 campsites in Hauts-de-France.
- Camping des Dunes 4-star campsite in Gravelines, Nord, with 276 pitches, direct beach access, wellness area with sauna and hot tub, outdoor fitness space, mini-golf, and evening entertainment.
- Camping Le Perroquet 4-star campsite in Bray-Dunes, Nord, set in a 260-hectare protected dune area with beach access, water sports, sports facilities including skatepark and tennis court, evening entertainment, and unusual accommodations (Tiny House, bulles).
- Domaine de La Roselière 4-star campsite in Noyelles-sur-Mer, Somme, near the Baie de Somme, featuring fishing ponds, environmental certification, heated outdoor pool with waterslide, wellness area with hammam, and unusual accommodations (transparent bubbles, Tiny House).
- Camping de La Motte 4-star campsite in Quend-Plage, Somme, 4 km from beaches near Fort-Mahon and Marquenterre park, featuring heated indoor pool, wellness area, sports facilities, restaurant, VTT rental, group gîte accommodating 12–14 persons plus ecolodge for 7.
- Camping Beauséjour 4-star campsite in Arques, Pas-de-Calais, nestled in greenery between five fishing ponds near a forest, offering heated indoor pool, outdoor play structures, bar, shop, and summer friterie.
- Camping La Plage 4-star campsite in Les Hemmes de Marck, Pas-de-Calais, in a natural and wild area near the Platier d'Oye ornithological reserve, featuring heated covered pool with water slides, direct beach access, fishing pond, and unusual accommodations.
- Camping Le Préjoly 4-star campsite in Hondschoote, Nord, near the Belgian border and 15 minutes from the North Sea coast, set in a floral nature setting with pool, zumba and fit dance classes, evening events, bar-crêperie, and pet-friendly policy.
Quantifiable outcome
- 94% customer satisfaction rate - vacanciers heureux de leur séjour
- +2 more outcomes
Companies that use Nature et Vacances
Customer profileSegments3 records
Ideal customer profiles3 records
Nature et Vacances technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Nature et Vacances partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Flandria LoisirscoreExclusive partnership for mobil-home sales and placement services. Flandria Loisirs provides more than 50 models of new and pre-owned mobil-homes, handles transport and installation, while Nature et Vacances provides plots in 9 campings. Partnership covers the entire Hauts-de-France region.
- CoteowebcoreWebsite design, development, hosting, and maintenance provider based in Dunkerque area. Responsible for the company website (www.natureetvacances.fr), online booking integration, and 24/7 hosting infrastructure. Data hosted in France (Coudekerque-Branche).
Scale indicators8 records
Recent moves5 records
Expansion highlights5 records
Nature et Vacances competitors and assessment
Company assessmentDirect peers
- Huttopia: French glamping and outdoor accommodation network with 80+ sites across France, Europe and North America. Directly comparable in business model: multi-site network, mix of canvas, cabin and unusual accommodations, and central booking engine.
- Sandaya: French premium camping villages chain (formerly Residence Camping) operating 25+ 4- and 5-star sites. Closely comparable to Nature et Vacances' premium 4-star positioning, wellness amenities, and multi-region footprint.
- Tohapi: French camping operator managing 35+ destinations across France. Comparable in multi-site network structure, mobil-home focus, and central booking engine serving family outdoor holidays.
- Camping Paradis: TF1-affiliated French camping network with 100+ sites spanning 2-5 stars and a strong direct-booking brand. Directly comparable in network structure, family-camping focus, and tiered quality system.
- European Camping Group: French-headquartered pan-European camping network operating 200+ sites. Comparable multi-region network operator with both managed and franchised properties serving direct-booking customers.
- Capfun: One of France's largest camping operators with ~200 sites, formerly Vacances Directes. Comparable as a multi-tier, multi-region network of camping destinations serving family holiday demand.
- Ciela Village: French camping chain operating close to 30 destinations across France, similar regional-network scale to Nature et Vacances. Comparable mobil-home rental focus and multi-tier star ratings.
- MS Vacances: French camping network with a comparable number of multi-tier sites (2-4 stars) focused on French holiday regions. Directly comparable business model of centralised booking across owned/managed campings.
- Yelloh! Village: French upmarket camping network with 110+ independently-owned 4- and 5-star sites. Comparable to Nature et Vacances' tiered quality approach, central marketing, and direct booking model.
- Vacanceselect: French multi-brand camping operator (vacanceselect, Vacances-camping-cars) running several thousand accommodations across France and Europe. Comparable breadth of mobil-home, pitch, and unusual accommodation products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Nature et Vacances social profiles
Digital presenceNature et Vacances financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nature et Vacances leadership team
Management profileNumber of profiles
Profiles1 record
Nature et Vacances funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nature et Vacances M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nature et Vacances
What does Nature et Vacances do?
Nature et Vacances operates a network of 26 campsites in the Hauts-de-France region of northern France, providing outdoor holiday accommodations including mobil-home rentals, pitches for tents, caravans and camping-cars, and unique lodgings (treehouses/cabanes, transparent bubbles, Tiny Houses). The network spans 2-star budget to 4-star premium properties across coastal (Côte d'Opale, Baie de Somme) and inland locations, with 13 campings open year-round. Customers can book directly via the multilingual website, a central reservation phone line, or email inquiries.
Is Nature et Vacances a public or private company?
Nature et Vacances is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nature et Vacances founded?
Nature et Vacances was founded in 2004. It employs 11 to 50 people.
Where is Nature et Vacances based?
Nature et Vacances is headquartered in Ghyvelde, France, in the Europe region.
How does Nature et Vacances make money?
Two revenue lines are on record. Mobil-home and accommodation rental is the primary driver. The others are mobil-home sales facilitation.
Who are Nature et Vacances's main competitors?
Direct peers on record are Huttopia, Sandaya, Tohapi, Camping Paradis, European Camping Group, Capfun, Ciela Village, MS Vacances, Yelloh! Village and Vacanceselect.
Does Nature et Vacances have an API?
No public API is recorded for Nature et Vacances.
What industry is Nature et Vacances in?
Nature et Vacances's product category is Outdoor hospitality and campground accommodations. Its primary akta.pro industry code is THAMAJAB, Traditional Campgrounds (Tent & Mixed-Use), with a secondary code of THAMAJAF, Seasonal & Long-Term Campsites (Snowbirds, Extended RV Stays). Its NAICS code is 72121 and its SIC code is 7000.