The DavidHenry Agency

What The DavidHenry Agency does

The DavidHenry Agency, LLC is a privately held, full-service B2B marketing and media agency founded in 2002 and headquartered at 450 South Avenue, #390, Garwood, New Jersey. The firm operates with a 1–10 employee headcount and runs as an integrated creative, media, and digital agency under the consumer-facing brand "DavidHenry Marketing & Media," serving healthcare, consumer/retail, B2B, sports/entertainment, travel/leisure, real estate, construction/utilities, public sector, and non-profit clients across the Northeastern United States. Named enterprise accounts include UPMC Susquehanna, The Orthopedic Institute of New Jersey, Richmond University Medical Center, CareMount Medical, Meritus Health, Whole Foods Market, the New Jersey Devils, NFL Alumni, and Nature's Food Markets, while the firm reports more than 100 clients served over its 20+ year operating history with referenceable relationships across the entire book.

Service delivery is organized around four interlocking practice areas: Consumer Marketing (brand awareness, demand generation, and retail sales-driving campaigns), B2B Marketing (market positioning and strategic communications), Interactive Services (website design and development, content management systems, SEO/SEM, social media marketing, and video/photography production), and Healthcare Marketing (patient-provider communications, hospital and service-line campaigns, and integrated media for healthcare systems). The agency also operates a Custom Publishing capability spanning e-magazines, newsletters, video, and photography that has earned a Top 40 Digital Publisher in the US designation.

The business model is classic professional services: project-based fees paired with retainer arrangements, sold via direct sales (enterprise) and inside sales/phone-and-email inbound (mid-market), with no publicly disclosed pricing or rate card. There is no venture capital, private equity, or parent ownership disclosed, no subsidiaries, no patents, no public M&A history, and no API, mobile application, or AI/ML product surface area. Marketing channels are limited to the company website plus owned social profiles on Facebook, LinkedIn, and YouTube, supplemented by client testimonials and a portfolio of case studies.

Name

The DavidHenry Agency

Legal name

The DavidHenry Agency, LLC

Website

https://davidhenryagency.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

The DavidHenry Agency is a privately held, full-service B2B marketing and media agency founded in 2002 and headquartered in Garwood, New Jersey, serving healthcare, consumer, sports/entertainment, and B2B clients with integrated strategic communications, custom publishing, and digital marketing services.

Ownership category

akta.pro rank

Product category

Marketing and Advertising Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

B2B/ABM Creative Agencies (MPAAAAAI)

akta.pro secondary industry

Brand Experience (BX) & Service Design (BPAFAEAI)

Keywords

• Full-service marketing agency
• Healthcare marketing services
• B2B marketing communications
• Interactive digital services
• Custom publishing media

Headquarters

HQ city

Westfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Marketing and Media Services: Full-service marketing agency providing strategic communications planning, development, implementation and tracking. Revenue generated through project-based fees and retainer arrangements for integrated marketing campaigns across multiple channels and platforms.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

The DavidHenry Agency provides full-service marketing and media services, planning, developing, implementing, and tracking strategic communications and integrated campaigns that generate demand for clients. Offerings span Consumer Marketing, B2B Marketing, Interactive Services (website design/development, content management, social media, SEO/SEM, video production, photography, custom publishing), and Healthcare Marketing, delivered as customized engagements and retainer-based programs.

Product overview

The DavidHenry Agency is a full-service marketing and media company offering integrated marketing services to generate demand for clients. The company provides a unified platform of service offerings including Consumer Marketing (for building brand awareness and driving sales), B2B Marketing (for market positioning and strategic communications), Interactive Services (encompassing website design, content management, social media marketing, SEO/SEM, and custom publishing), and Healthcare Marketing (for patient-provider communications). These services work together as a comprehensive integrated marketing solution, with the agency's core strength being the ability to plan, develop, implement, and track successful campaigns across all platforms and media types.

Differentiator

Problem solved

Functional benefit

Products and services

• Consumer Marketing
• B2B Marketing
• Interactive Services
• Healthcare Marketing
• Strategic Communications Planning and Campaign Development
• Custom Publishing

Quantifiable outcome

• Overlook 5K event saw 35% increase in attendance
• +2 more outcomes

Named customers10 records

Segments9 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• SmartBug Media: Full-service B2B marketing agency with content, demand generation, and brand services. Comparable in B2B focus, integrated digital/traditional offering, and mid-market positioning.
• Hawke Media: Full-service digital marketing agency serving B2B and consumer brands. Directly comparable to DavidHenry's consumer/B2B marketing line in service mix (digital, brand, social) and mid-market client focus.
• Wpromote: Full-service digital marketing agency with strengths in SEO, paid media, and integrated campaigns. Comparable as a full-service B2B/consumer marketing services competitor with broader digital performance capability.
• Concentric Health Experience: Independent full-service healthcare advertising agency. Comparable in healthcare brand marketing focus, agency-of-record model, and integrated campaign delivery.
• Harrison and Star: Healthcare-focused advertising agency under Omnicom. Directly comparable in vertical specialization (healthcare brand marketing) and full-service creative offering, though backed by a holding-company parent.
• Elevation Marketing: B2B marketing agency offering brand, content, demand generation, and digital services. Comparable in B2B vertical focus, full-service integrated model, and mid-sized independent agency profile.
• BGB Group: Independent healthcare communications and marketing agency. Comparable to DavidHenry in healthcare specialization, integrated creative/digital services, and mid-sized agency profile.
• Fingerpaint: Independent full-service health and wellness marketing agency with integrated creative, media, and analytics capabilities. Closely comparable in vertical focus and independent-agency positioning.
• AbelsonTaylor: Independent full-service healthcare marketing agency serving pharmaceutical and consumer health clients. Comparable to DavidHenry as a similarly-sized, specialist-led agency competing in healthcare brand and creative work.

Broad incumbents

• Ogilvy Health: Global healthcare marketing and communications arm of WPP/Ogilvy. Overlaps DavidHenry's healthcare marketing service line at the high end, but operates as a broad incumbent with significantly larger scale and global reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/TheDavidHenryAgency
• Facebookfacebook.com/DavidHenryAgency
• LinkedInlinkedin.com/company/the-davidhenry-agency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The DavidHenry Agency