Sober Nation

What Sober Nation does

Sober Nation, operating as Sober Nation LLC, is a Boca Raton, Florida-based recovery support platform that functions as a nationwide treatment directory and referral intermediary in the U.S. addiction treatment market. Founded over ten years ago as a blog, it has expanded into a multi-component web platform combining a 50-state rehab and sober living directory (searchable by state and zip code), substance-specific self-assessment quizzes (alcohol, opioid, cocaine, heroin, benzodiazepine, methamphetamine), medically-reviewed editorial content, recovery videos and sober stories, and college recovery programming. The platform is free to end users and does not deliver treatment directly; instead, it connects individuals and families seeking help with vetted third-party treatment providers.

The underlying technology is a conventional web-based directory and content platform with SEO-optimized landing pages for every U.S. state, a national hotline (866-496-4250) staffed by partner providers Riverwalk Recovery and Behavioral Health Innovators, and editorial content vetted by licensed addiction professionals including Dr. Jeremy Frank (PhD, CADC), Jake Brennan (MA, LPC), and Tori Skene (CADC). There is no mobile app, no public API, no disclosed integrations, and no AI/ML capability.

The business model is a B2B monetization layer over a free B2C audience. Revenue streams include (1) affiliate referral fees from the sponsored hotline, (2) listing fees from treatment centers featured in the directory, and (3) advertising revenue from rehab facilities advertising on the site. The company serves two primary end-user personas — individuals struggling with addiction and their families — across multiple secondary segments including the elderly, college students, veterans, LGBTQ+ individuals, and first responders. On the supply side, it serves a fragmented base of rehab centers and sober living homes seeking patient acquisition. The firm is privately held, bootstrapped, and operates with 1-10 employees.

Name

Sober Nation

Legal name

Sober Nation LLC

Website

https://sobernation.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Sober Nation is a privately held, Boca Raton-based web directory and content platform that connects individuals and families struggling with addiction to vetted rehab centers, sober living homes, and treatment providers across all 50 U.S. states, monetizing via affiliate hotline referrals, directory listings, and advertising.

Ownership category

akta.pro rank

Product category

Addiction Treatment Referral & Directory

NAICS

Outpatient Mental Health and Substance Abuse Centers (62142)

akta.pro primary industry

Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

akta.pro secondary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

Keywords

• Addiction treatment directory
• Rehab center referral
• Substance abuse resources
• Sober living locator
• Recovery helpline service

Headquarters

HQ city

Boca Raton

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Sponsored Hotline Referrals: Revenue generated from a sponsored phone hotline that connects callers to vetted treatment providers. The hotline is answered by treatment centers including Riverwalk Recovery and Behavioral Health Innovators, with the company acting as an intermediary connecting individuals to treatment facilities.
2. Treatment Center Directory Listings: Revenue from listing fees charged to rehab facilities and treatment centers that wish to be featured in the national directory. Facilities must have proper certifications to operate legally.
3. Advertising for Treatment Providers: Revenue from treatment providers and facilities advertising on the Sober Nation platform to reach individuals seeking addiction treatment services.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Sober Nation operates a free online national treatment directory and lead-generation marketplace that connects individuals struggling with addiction to rehab centers, sober living homes, and addiction specialists across all 50 US states. The platform is accessible via the SoberNation.com website and a 24/7 sponsored hotline (866-496-4250), and includes self-assessment quizzes, medically-reviewed articles, recovery videos, and peer sober stories. The company monetizes through paid directory listings, referral fees, and advertising charged to vetted treatment centers.

Product overview

Sober Nation is a recovery support platform that connects individuals struggling with addiction to treatment services and recovery resources. The platform operates as a unified system combining a nationwide rehab center directory (Find a Rehab), addiction self-assessment tools (Addiction Quizzes), peer recovery storytelling (Sober Stories), and specialized resources for college students (College Recovery Programs). Supporting these core offerings are a 24/7 helpline, educational articles, and recovery videos. The company positions itself as a directory and connector rather than a direct treatment provider, linking users to vetted treatment centers and addiction specialists.

Differentiator

Problem solved

Functional benefit

Products and services

• Find a Rehab Directory A nationwide directory service allowing users to search for rehab centers, sober living homes, and addiction services by state or zip code to find treatment that fits individual needs. Targets individuals struggling with substance use disorder and their families.
• Addiction Quizzes Interactive self-assessment tools covering alcoholism, opioids, cocaine, heroin, benzodiazepines, and methamphetamine, helping individuals evaluate their addiction risk and severity.
• Sober Stories A community-driven platform where individuals in recovery share personal stories of overcoming addiction to inspire and help others on their recovery journey.
• College Recovery Programs Resources and information designed for college students dealing with addiction and recovery, including specialized support and community connections to sober living near campuses.
• 24/7 Sponsored Helpline A round-the-clock phone support line at (866) 496-4250 connecting individuals with vetted treatment providers including Riverwalk Recovery and Behavioral Health Innovators for immediate assistance.
• Recovery Articles and Resources Medically-reviewed educational content covering addiction topics, recovery strategies, relapse prevention, treatment types (detox, inpatient, outpatient, MAT, faith-based), and population-specific guidance for veterans, LGBTQ+, first responders, elderly, and college students.
• Recovery Videos Video content featuring personal recovery stories and educational material about addiction and sobriety from individuals in recovery.

Quantifiable outcome

• Over 10 years of operation as a trusted addiction recovery resource
• +1 more outcomes

Named customers3 records

Segments8 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Riverwalk RecoverycoreChannel Partner/ Reseller/ DistributorRiverwalk Recovery is a vetted treatment provider that answers calls to the Sober Nation sponsored hotline (866-496-4250). They provide addiction treatment services and receive patient referrals through the Sober Nation platform.
• Behavioral Health InnovatorscoreChannel Partner/ Reseller/ DistributorBehavioral Health Innovators is a vetted treatment provider that answers calls to the Sober Nation sponsored hotline depending on time of day and location. They receive referral connections from Sober Nation's 24/7 hotline service.
• SAMHSAminorOthersSubstance Abuse and Mental Health Services Administration - Listed as one of the organizations supported by Sober Nation alongside Above the Influence and National Institutes of Health.
• Above the InfluenceminorOthersNational youth anti-drug campaign listed as a supported organization by Sober Nation.
• National Institutes of Health (NIH)minorOthersFederal medical research agency listed as a supported organization by Sober Nation.
• Jeremy Frank AssociatescoreStrategic or Co-development PartnerPhiladelphia-based addiction treatment practice whose Director, Dr. Jeremy Frank (PhD, CADC), serves as a medical reviewer for Sober Nation content, ensuring accuracy with the latest information on addiction medicine.

Scale indicators3 records

Recent moves1 record

Expansion highlights3 records

Direct peers

• Rehabs.com: A long-running online directory of rehab and addiction treatment centers searchable by location and treatment type, operating the same directory/referral model as Sober Nation but backed by larger media and tech parents.
• Better Addiction Care: A referral and treatment-matching service for substance use disorders that connects callers to vetted treatment programs via a hotline and online assessment, closely mirroring Sober Nation's hotline-plus-directory motion.
• AddictionResource.com: An online directory and informational resource for addiction treatment facilities, providing state-by-state listings and educational content comparable to Sober Nation's offering.
• Addiction Center: An addiction treatment directory and informational site that connects users to rehab centers and provides medically-reviewed content, very closely overlapping Sober Nation's directory, content, and referral offering.
• DrugRehab.com: A treatment directory and information resource for drug and alcohol addiction, offering state-level search and editorial content that directly parallels Sober Nation's directory plus medically-reviewed content strategy.
• Recovery.org: An addiction recovery resource and treatment center directory focused on connecting users to rehab programs and recovery resources, mirroring Sober Nation's directory plus educational content approach.

Broad incumbents

• SAMHSA Find Treatment Locator: The federal Substance Abuse and Mental Health Services Administration's national treatment locator is a free, government-run directory that competes directly with Sober Nation for high-intent search traffic in the SUD treatment category, though Sober Nation also lists SAMHSA as a supporting resource.
• American Addiction Centers: Operates both a national treatment-center network and an authoritative informational directory site; a broader incumbent that competes in the directory layer while also owning downstream treatment capacity Sober Nation partners with.
• WebMD / Internet Brands (Rehabs.com parent): WebMD and its parent Internet Brands own multiple treatment and mental health directories including Rehabs.com, giving them the audience, content production, and SEO authority to compete across the same keywords Sober Nation targets.

Others

• BehaveHealth: A SaaS provider for behavioral health and addiction treatment centers; serves as ecosystem infrastructure that enables Sober Nation's treatment-provider partners to manage intake and operations rather than directly competing in the directory layer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Sober_Nation
• Facebookfacebook.com/SoberNation
• LinkedInlinkedin.com/company/sober-nation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sober Nation