Avante

What Avante does

Avante Care & Support is a UK-registered charity (No. 1002727) and company limited by guarantee (No. 2565021) operating 12 care homes across Kent, Bexley, and Greenwich, serving over 1,000 older adults. Founded in 1988, the organisation employs 1,400+ staff and is one of the largest employers in Kent. Its core service portfolio spans five care types: nursing care (offered at five specialist homes), dementia care, residential care, respite care, and day care at The Willow Day Care Centre. The home care division offers modular services including visiting care, overnight care, live-in care, emergency care, personal care, medication support, cooking and shopping assistance, housekeeping, and specialised Parkinson's and palliative care, delivered across Bexley, West Malling, Faversham, Sittingbourne, and Sheerness.

The business operates on a direct-to-consumer model with weekly recurring fees (e.g., from £1,533/week for dementia care and £1,686/week for respite care), accepting both self-funders and local-authority-funded residents with top-up arrangements. Service delivery is anchored by the Eden Alternative philosophy of care, which structures the person-centred approach across all facilities. The underlying technology is described as person-centred care management systems, with no proprietary AI, digital platform, or software product detailed in the source material. Marketing and customer acquisition rely on traditional local channels including website enquiry forms, local advertising, radio, leaflets, social media, online directories, and word-of-mouth referrals from local authorities and community networks.

As a not-for-profit entity, Avante reinvests surplus into services, facilities, and staff development rather than distributing to shareholders. The organisation is governed by a Board of Trustees and reports no parent company, M&A activity, or funding rounds. Revenue is not publicly disclosed, and growth is signalled by the addition of Malling Grange (a new care home in West Malling), expansion of home care coverage, and introduction of new specialised care modules.

Name

Avante

Legal name

Avante Care & Support Limited

Website

https://avantecare.org.uk

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Avante Care & Support is a UK not-for-profit operating 12 care homes across Kent, Bexley, and Greenwich, serving over 1,000 older adults with nursing, dementia, residential, respite, home care, and specialised Parkinson's and palliative services.

Ownership category

akta.pro rank

Product category

Elderly Care Services

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Services for the Elderly and Persons with Disabilities (624120), Nursing and Residential Care Facilities (623)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Services-Skilled Nursing Care Facilities (8051), Services-Social Services (8300)

akta.pro primary industry

Elder Services & Aging Support (BPAGAEAF)

akta.pro secondary industries

Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC), Dementia/Alzheimer’s In-Home Care (Non-Medical) (HLADAGAG), Dementia & Alzheimer’s Respite Care (HSABAGAF), Dementia Personal Care (ADLs) Support (HSABAEAB)

Keywords

• Elderly care services
• Dementia care homes
• Nursing care services
• Residential respite care
• Home care support

Headquarters

HQ city

Faversham

HQ country

United Kingdom

HQ region

Europe

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Care Home Services: Weekly fees for residential, dementia, nursing, and respite care services in 12 care homes across Kent, Bexley, and Greenwich. Accepts self-funders and local authority-funded residents with top-up arrangements.
2. Home Care Services: Personalised home care and wellbeing support services enabling older adults to maintain independence in their own homes. Services include visiting care, overnight care, live-in care, and companionship.
3. Not-for-Profit Reinvestment: As a not-for-profit organisation, surplus profits are reinvested into services, facilities, and staff development rather than distributed to shareholders.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Avante Care & Support is a not-for-profit organisation that operates 12 care homes across Kent, Bexley, and Greenwich, delivering nursing care, specialist dementia care, residential care and respite care to over 1,000 older adults. It also runs an Avante Home Care division providing visiting, overnight, emergency, live-in and respite home care plus wellbeing support services enabling older adults to maintain independence at home.

Product overview

Avante Care & Support is a not-for-profit organization operating 12 care homes across Kent, Bexley, and Greenwich, offering a comprehensive portfolio of elder care services. The core offering includes four primary care types: nursing care (at five specialist homes), dementia care, residential care, and respite care. Supporting these are day care services at The Willow Day Care Centre. The home care division provides modular services including personal care, medication support, wellbeing services, cooking and shopping assistance, and housekeeping, with specialized offerings such as Parkinson's care, palliative care, visiting care, overnight care, emergency care, and live-in care. All services are guided by the Eden Alternative philosophy of care, emphasizing person-centered approaches where everyone matters.

Differentiator

Problem solved

Functional benefit

Products and services

• Care Homes Portfolio Twelve care homes across Kent, Bexley, and Greenwich (Amherst Court in Chatham, Barnes Lodge in Tonbridge, Bridge Haven in Canterbury, Chaucer House in Canterbury, Court Regis in Sittingbourne, Malling Grange in West Malling, Northbourne Court in Sidcup, Parkview in Bexleyheath, Pilgrims View in Snodland, Puddingstone Grange in Plumstead, Riverdale Court in Welling, Wain House in Westgate-on-Sea, and Weybourne in Abbey Wood) offering residential, nursing, dementia, and respite care to older adults.
• Nursing Care Services Specialist nursing care for older adults with complex health needs, provided at five care homes (Amherst Court, Barnes Lodge, Chaucer House, Puddingstone Grange, and Wain House) using person-centred care plans.
• Dementia Care Services Specialised dementia care services available across multiple Avante care homes, providing tailored support for older adults living with dementia using resources aligned with the Eden Alternative philosophy.
• Residential Care Services Person-centred residential care creating bespoke care plans to meet individual daily living needs, available across all 12 Avante care homes.
• Respite Care Services Short-term respite care providing family caregivers a break while supporting older adults, available across all Avante care homes and through The Willow Day Care Centre, priced from £1,686 per week.
• Day Care Services The Willow Day Care Centre at Court Regis in Sittingbourne provides day care services offering activities, social opportunities, and care support for older adult service users.
• Home Care Services Comprehensive home care and wellbeing support services enabling older adults to maintain independence in their own homes, covering personal care, medication support, cooking, shopping, housekeeping, and companionship across Bexley, West Malling, Faversham, Sittingbourne, and Sheerness.
• Visiting Care Scheduled home care visits providing support and companionship for older adults who wish to remain in their own homes.
• Overnight Care Night-time home care services ensuring support and safety for older adults during evening and overnight hours in their own homes.
• Emergency Care Urgent home care support available through Avante Home Care for situations where immediate assistance is required for older adults at home.
• Live-in Care Round-the-clock care provided in an older adult's own home by a dedicated Avante Home Care professional.
• Parkinson's Care Specialist Parkinson's care providing tailored support for individuals diagnosed with Parkinson's disease, from early-phase weekly support through to comprehensive care as the condition progresses, delivered in the service user's own home.
• Palliative Care End-of-life palliative care providing comfort and support for older adults in their final stages of life, delivered across Avante's care homes.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Eden Alternative UKcoreStrategic or Co-development PartnerAvante Care & Support is guided by The Eden Alternative philosophy of care, which focuses on eliminating loneliness, helplessness, and boredom among older adults. This partnership shapes their approach to creating communities where companionship, purpose, and meaningful experiences are part of everyday life.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• HC-One: HC-One operates around 270+ care homes across the UK providing residential, nursing, dementia, and respite care. It is a direct competitor to Avante's residential portfolio with significantly larger national footprint and similar focus on elderly care.
• Care UK: Care UK runs 150+ care homes and provides home care and day care across the UK, with strong presence in the South East. Overlaps directly with Avante on service lines and geography and competes for the same local-authority and self-funded residents.
• Runwood Homes: Runwood Homes operates around 50+ residential and dementia care homes across the UK, with significant East and South East England presence. Directly overlaps with Avante on service lines, dementia specialism, and target demographic.
• Sanctuary Care: Sanctuary Care operates residential, nursing, dementia, and respite care homes across the UK as part of the Sanctuary Housing group. Overlaps with Avante's core service lines and target residents, with a larger national footprint and housing association backing.
• Avery Healthcare: Avery Healthcare is a UK operator of 50+ care homes offering residential, nursing, dementia, and respite care. Directly comparable to Avante's service portfolio, with several homes in the South East competing for the same family and local-authority referrals.
• Barchester Healthcare: Barchester is one of the largest UK private operators of nursing and residential care homes (200+ homes) offering nursing, dementia, and respite care. Directly comparable to Avante on core service lines and target residents, but with national scale and a for-profit structure that gives it greater capital and procurement leverage.

Emerging players

• Hamberley Care Homes: Hamberley Care Homes is a growing UK operator of high-end nursing, dementia, and residential homes. Comparable to Avante's premium care positioning and service lines, though focused on new-build luxury homes rather than legacy estate.

Direct peers

• Methodist Homes (MHA): MHA is one of the largest not-for-profit charitable providers of care homes, retirement living, and home care for older people in the UK. Closely comparable to Avante in charitable status, full-continuum offering (residential, nursing, dementia, home care), and values-led mission, though operating at significantly larger scale.
• Anchor Hanover: Anchor Hanover is a large not-for-profit provider of housing, care homes, and home care for older people across England. Closely comparable to Avante in charitable, mission-driven structure and integrated housing-plus-care model, operating at materially greater national scale.
• Royal British Legion Industries (Care): RBLI operates residential and nursing care for older people as part of its charitable mission. Comparable to Avante as a smaller charitable care provider with values-driven positioning, though focused on veterans and broader supported employment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/236126336502883
• LinkedInuk.linkedin.com/company/avante-care
• Xx.com/avantesupport

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avante