Kissan International

What Kissan International does

Kissan International Inc. is a family-owned Canadian food manufacturer and wholesaler founded in 1974 by the Gulati family, who emigrated from Delhi's Chandni Chowk wholesale market to Canada. The company produces and sells authentic Indian spice blends, premium ghee, exotic oils, gourmet cooking sauces, dipping sauces, fruit jams, cooking pastes, food colors, and pantry staples such as besan and crispy fried onions, with its flagship product being the Kissan Tandoori Masala (introduced in 2001). Manufacturing is primarily done in Canada from a single Scarborough, Ontario headquarters and warehouse at 870 Milner Ave, using the Canadian Dairy Commission as an input source for ghee production, with a new facility added in 2024 to support multi-market expansion.

The business operates a direct-to-consumer-first go-to-market, anchored by kissan.ca (free shipping over $75 CAD, WELCOME10 coupon), supplemented by Amazon Canada and Amazon US marketplace listings, a US distributor partnership (Asian Foods Imports) activated in August 2025 to navigate new cross-border duty regulations, and a network of retail and wholesale partners across Canada and the United Kingdom. Product pricing is unit-based and consumer-direct, with bundles such as the Indian Cooking Starter Kit ($77.99 CAD) and Multi-Spice Pack ($41.99 CAD), plus digital gift cards in $25-$100 CAD denominations. The company is privately held by the Gulati family, with Reema Gulati joining in 2003 to lead digital and product expansion; there are no institutional investors, no external funding, and no public revenue disclosure. The customer base is predominantly individual home cooks and diaspora consumers seeking authentic Indian ingredients, with a secondary wholesale and retail channel serving resellers.

Name

Kissan International

Legal name

Kissan International Inc.

Website

https://kissan.ca

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

Kissan International is a family-owned Canadian food manufacturer founded in 1974 that produces and sells authentic Indian spices, ghee, oils, sauces, jams, and cooking ingredients to individual home cooks and wholesale resellers across Canada, the United States, and the United Kingdom via DTC, Amazon, and distributor channels.

Ownership category

akta.pro rank

Product category

Ethnic Indian Foods and Spices

NAICS

Spice and Extract Manufacturing (311942)

SIC

Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Ground & Powdered Spices (AFAJANAB)

akta.pro secondary industry

Wet Seasonings & Pastes (Curry Pastes, Harissa, Gochujang, Spice Pastes) (AFAJANAI)

Keywords

• Indian spice blends
• Clarified ghee butter
• Exotic cooking oils
• South Asian pantry staples
• Indian cooking sauces

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: One-time product sales through e-commerce and retail channels. Products include signature spices, premium ghee, exotic oils, gourmet cooking sauces, dipping sauces, exotic fruit jams, authentic cooking pastes, food colours, besan, and fried onions.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels11 records

Core offering

Kissan International manufactures and sells authentic Indian food products including signature spice blends (Tandoori Masala, Tikka Masala, Garam Masala, Madras Curry Powder, Chaat Masala, Fish Masala, Meat Masala, Chana Masala, Tea Masala), premium Desi Ghee, exotic oils (almond, coconut, mustard, flaxseed, olive, sesame, clove), gourmet cooking sauces, dipping sauces, exotic fruit jams, cooking pastes, food colours, and pantry staples like besan flour and crispy fried onions. Products are primarily manufactured in Canada and sold direct-to-consumer through kissan.ca and Amazon, as well as through retail and wholesale partners in North America and the United Kingdom.

Product overview

Kissan International is a family-owned Canadian food products company founded in 1974, specializing in authentic Indian spices, cooking ingredients, and prepared foods. The product portfolio is organized into distinct categories: Signature Spice Blends (including the flagship Tandoori Masala in regular, no-MSG, and natural variants, plus Fish Masala, Tikka Masala, Garam Masala, Tea Masala, Madras Curry Powder, Chaat Masala, Meat Masala, and Chana Masala); Premium Ghee (Desi Ghee and Vegetable Ghee); Exotic Oils (Almond, Coconut, Mustard, Flaxseed, Olive, Sesame, and Clove oils); Gourmet Cooking Sauces (Butter Chicken, Curry, and Tikka Masala sauces); Dipping Sauces (Sweet Chili, Hot Chili, and Tamarind); Exotic Fruit Jams (Mixed Fruit, Mango, Guava, Strawberry, and Pineapple); Cooking Pastes (Tandoori Paste); Food Colors (Egg Yellow, Green, Red, Orange, Pink); and Pantry Staples (Crispy Fried Onions, Besan flour). The company also offers bundled product sets including the Indian Cooking Starter Kit and Multi-Spice Pack. All products are manufactured in Canada with domestically sourced and imported ingredients.

Differentiator

Problem solved

Functional benefit

Products and services

• Kissan Tandoori Masala Flagship tandoori spice blend available in Regular, NO MSG, and Natural (no artificial colours) variants and multiple sizes, for marinating and cooking tandoori dishes at home.
• Kissan Fish Masala Original signature blend from the 1980s Fish and Roti restaurant era, designed for seafood preparations including fish, shrimp, lobster, and calamari.
• Kissan Tikka Masala No-added-colour spice blend for tikka dishes, curries, and grilled meats in Northern Indian tomato-based recipes.
• Kissan Garam Masala Premium aromatic finishing blend of coriander, cumin, cardamom, cloves, cinnamon, and black pepper for Indian dishes.
• Kissan Tea Masala Chai spice blend of anise, cardamom, star anise, cinnamon, and cloves for authentic Indian chai and baking.
• Kissan Madras Curry Powder Southern Indian-style curry powder blend featuring coriander, fenugreek, turmeric, celery seeds, cumin, cayenne, caraway, garlic powder, and cinnamon.
• Kissan Chaat Masala Tangy, sweet, salty, and spicy blend with black salt, sun-dried mango, and red chilies for street food, fruits, and snacks.
• Kissan Meat Masala Meat-specific blend featuring coriander, red chili, cumin, fennel, garlic, black pepper, bay leaves, star anise, cinnamon, clove, and green cardamom.
• Kissan Chana Masala Chickpea curry spice blend with black salt, dry mango, fennel, clove, and bay leaves.
• Kissan Desi Ghee Premium clarified butter available in 400g, 800g, and 3L sizes, processed in Canada from butter sourced through the Canadian Dairy Commission; produced for over 35 years.
• Kissan Vegetable Ghee 2lb pack of vegetable ghee for baking and cooking applications.
• Kissan Almond Oil 100% pure pressed-refined sweet almond oil in 8oz, 16oz, and 1L sizes for culinary use, skincare, and haircare.
• Kissan Coconut Oil Refined, bleached, and deodorized coconut oil in 250ml and 475ml sizes for cooking and topical beauty use.
• Kissan Mustard Oil 100% pure mustard oil in 8oz, 16oz, and 1L sizes labelled for external use only per Canadian regulations.
• Kissan Alsi (Flaxseed) Oil 100% pure flaxseed oil in 360ml and 1L sizes.
• Kissan Olive Oil 100% pure extra virgin olive oil in 360ml size.
• Kissan Sesame Oil Pure sesame oil in 360ml size for cooking and dressings.
• Kissan Clove Oil 15ml bottle of pure clove oil.
• Kissan Butter Chicken Sauce Gourmet 400ml cooking sauce for quick preparation of butter chicken at home.
• Kissan Curry Sauce Gourmet 400ml curry cooking sauce.
• Kissan Tikka Masala Sauce Gourmet 400ml tikka masala cooking sauce suitable for vegan and meat-based dishes.
• Kissan Sweet Chili Sauce Sweet chili dipping sauce in 350ml size.
• Kissan Hot Chili Sauce Hot chili dipping sauce in 350ml size.
• Kissan Tamarind Sauce Sweet and savoury tamarind dipping sauce in 350ml size.
• Kissan Mixed Fruit Jam 500g mixed fruit jam with pectin.
• Kissan Mango Jam 500g mango jam with pectin.
• Kissan Guava Jam 500g guava jam with pectin.
• Kissan Strawberry Jam 500g strawberry jam with pectin.
• Kissan Pineapple Jam 500g pineapple jam with pectin.
• Kissan Tandoori Paste Ready-to-use tandoori marinade paste in 265g size.
• Kissan Vivid Food Colours Food colouring line in Egg Yellow, Green, Red, Orange, and Pink variants for Indian cooking and desserts.
• Kissan Crispy Fried Onions 1kg pack of crispy fried onions for biryani, curries, and garnishes.
• Kissan Besan (Chickpea Flour) 1.81kg pack of chickpea flour for Indian cooking.
• Kissan Indian Cooking Starter Kit Bundled product set including Tandoori Masala, Madras Curry Powder, Chana Masala, Tikka Masala, Garam Masala, Desi Ghee (400g), Butter Chicken Sauce, and Crispy Fried Onions.
• Kissan Multi-Spice Pack Bundled five-spice set (Tandoori Masala, Madras Curry Powder, Chana Masala, Tikka Masala, Garam Masala) offered at over 15% savings.
• Kissan Exotic Oil Pack Bundle of Coconut Oil (475ml) and Almond Oil (16oz) for skin and hair health.
• Kissan Gourmet Cooking Sauces (3 Pack) Bundled set of Butter Chicken, Curry, and Tikka Masala cooking sauces.
• Kissan Dipping Sauces (3 Pack) Bundled set of Sweet Chili, Hot Chili, and Tamarind dipping sauces.
• Kissan Exotic Jams Pack (3 Pack) Bundled set of three assorted exotic fruit jams.
• Kissan Gift Card Digital gift card available in $25, $50, $75, and $100 CAD denominations for online store purchases.

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Asian Foods ImportscoreChannel Partner/ Reseller/ Distributor · 1 August 2025Partnership with US distributor to ship online orders directly from their warehouse due to new duty and entry requirements regulations starting August 29th, 2025. Kissan cannot ship parcels directly to US customers under new regulations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Everest Spices: Everest is a major Indian spice manufacturer offering ground masala blends, ready-to-cook mixes, and cooking pastes across global markets. Overlap with Kissan is direct across spice blends, pastes, and ethnic Indian cooking ingredients.
• MDH: MDH is one of India's largest and most recognized spice blend manufacturers, offering ground masala products (Tandoori Masala, Garam Masala, Chana Masala, etc.) directly comparable to Kissan's signature spice portfolio. Both brands target the South Asian cooking segment globally.
• Deep Foods: Deep Foods is a US-based manufacturer and distributor of Indian frozen foods, snacks, and cooking ingredients. Comparable to Kissan across ethnic Indian pantry products with a stronger focus on frozen prepared foods.
• Natco: Natco is a UK-based South Asian food brand offering lentils, flours, spices, ready meals, and cooking pastes. Product range overlaps significantly with Kissan across spice blends, flours (besan), oils, and pantry staples.
• Shan Foods: Shan Foods is a leading Pakistani manufacturer of spice mixes, cooking sauces, pickles, and ready-to-cook products, exported to over 60 countries. Comparable to Kissan in product range (masala blends, sauces, pastes) and diaspora-focused distribution.
• East End Foods: East End Foods is a UK manufacturer and distributor of South Asian rice, flours, spice mixes, cooking sauces, and pickles. Operates in similar categories to Kissan and serves a comparable diaspora customer base in international markets.
• TRS Foods: TRS is a UK-based South Asian food wholesaler offering ground spices, lentils, flours (including besan), and cooking ingredients. Directly comparable to Kissan's pantry staples and spice mix categories targeting diaspora cooking.
• Swad: Swad is a US-distributed South Asian food brand offering spice mixes, ready-to-eat snacks, lentils, and cooking pastes. Comparable to Kissan in product breadth and its focus on serving the North American diaspora market.

Emerging players

• Diaspora Co. Diaspora Co. is a premium, single-origin Indian spice brand focused on transparency and quality, sold primarily through D2C channels in North America. Comparable to Kissan in product category but differentiated by single-origin sourcing and modern brand positioning.

Broad incumbents

• Patak's: Patak's is a major UK-based brand offering Indian cooking sauces, pastes, pickles, ready meals, and spice mixes globally under the AB InBev-owned portfolio. Comparable to Kissan in sauces, pastes, and spice mixes, but operates at much broader scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@KissanInternational
• Facebookfacebook.com/kissaninternational
• Instagraminstagram.com/kissaninternational
• TikToktiktok.com/@kissanint
• Pinterestpinterest.ca/kissaninternational

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kissan International