Samtek

What Samtek does

Samtek s.r.o. is a Slovak privately held manufacturer and distributor, headquartered in Myjava and incorporated in 2000 on the foundation of a 9-year predecessor sole proprietorship dating to 1991. The company designs, sources, and resells a full-range plumbing, bathroom, and heating assortment — including its own SAMTEK-branded faucets and sink batteries, hydrocyclone water filters (ALFA TURBO), water-saving flow-control systems (DUE, controlling flow at 60–80% of full output), bathroom fixtures, expansion vessels (EXPANZOMATY DT), multilayer pipes (MULTYPERTALFA), and an ECO FRIENDLY line of energy- and water-saving household products — alongside distributed partner-brand portfolios from Geberit (AQUACLEAN shower toilets, KOLO, SELNOVA, Duofix), Alca/Alcaplast (shower enclosures and the Alcasystém technical system), and PURMO (radiators, including the PURMO FLORES model).

The business operates a multi-channel go-to-market model. Direct B2C sales run through the samtek.sk e-commerce platform (with separate "Eshop pre domácnosť" and "fleX pre profesionálov" storefronts targeting households and professional installers respectively); B2B/retail sales run through five company-owned branches in Myjava, Kysucké Nové Mesto, Spišská Nová Ves, Banská Bystrica, and Veľký Meder; and a 90+ authorized dealer network — including ENTO Železiarstvo (6 locations), Construct, META-GAS, TZB-Market, and numerous regional hardware and plumbing specialists — extends pickup and return coverage to "8+ locations" across Slovakia.

Revenue is generated entirely through one-time product sales split between B2C retail and B2B/wholesale; pricing is not publicly disclosed. The company does not disclose revenue, has no external institutional or venture capital backing, and is operated by a senior team led by managing directors Milan Smolíček and Patrícia Vojvodová alongside commercial director Pavol Duga, four dedicated field sales representatives, two buyers, branch managers in each regional location, and a small central support function.

Name

Samtek

Legal name

SAMTEK s.r.o.

Website

https://samtek.sk

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

Samtek s.r.o. is a Slovak private manufacturer and distributor of plumbing, bathroom, and heating products, offering its own SAMTEK brand and partner brands such as Geberit, Alca, and PURMO across Slovakia via 5 own branches and 90+ authorized dealers.

Ownership category

akta.pro rank

Product category

Plumbing, Bathroom, and Heating Supplies

NAICS

Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (42372), Water Supply and Irrigation Systems (22131)

SIC

Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)

akta.pro primary industry

Water Filtration, Treatment & Softening Plumbing Products (IMADALAK)

Keywords

• Plumbing supplies
• Bathroom fixtures
• Heating equipment
• Sanitary ware
• Water filtration systems

Headquarters

HQ city

Myjava

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Product Sales - B2C E-commerce: Direct online sales of bathroom, kitchen, and heating products through their samtek.sk e-commerce platform to end consumers.
2. Wholesale Distribution - B2B: B2B sales to professional installers, plumbers, and heating technicians through their wholesale branches and authorized dealer network.
3. Retail Sales: Retail sales of sanitary ware, plumbing materials, and heating equipment through their physical store locations in Myjava, Kysucké Nové Mesto, Spišská Nová Ves, Banská Bystrica, and Veľký Meder.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Samtek manufactures and distributes a complete range of plumbing, bathroom, heating, and water-treatment products, including its own-brand SAMTEK faucets and bathroom fixtures, AQUACLEAN shower toilets, PURMO FLORES bathroom radiators, ALFA TURBO hydrocyclone water filters, expansion vessels, multilayer pipes, and a SAMTEK ECO FRIENDLY line, sold through the samtek.sk e-shop, five company retail branches, and an authorized dealer network across Slovakia.

Product overview

Samtek s.r.o. is a Slovak manufacturer and supplier of water plumbing, bathroom, and heating products. Their product portfolio consists of their own SAMTEK brand fixtures (faucets, bathroom batteries) as well as products from international partners including Geberit (AQUACLEAN shower toilets, KOLO bathroom equipment, SELNOVA), Alca (shower enclosures), and Purmo (bathroom radiators). The company offers complete solutions for water distribution, heating, and plumbing from boiler to bathroom, including pipes, fittings, valves, radiators, heat pumps, boilers, water heaters, expansion vessels, and bathroom accessories. Their offerings are divided into consumer e-shop products and professional (fleX) product lines.

Differentiator

Problem solved

Functional benefit

Products and services

• SAMTEK brand water and bathroom fixtures SAMTEK's own brand of sink faucets, bathroom batteries, and water plumbing fixtures manufactured in Slovakia, combining Slovak quality with affordable pricing for households and trade customers.
• AQUACLEAN shower toilets (Geberit AQUACLEAN MERA and ALBA) Premium shower-toilet systems distributed by Samtek that provide water-based cleansing for improved hygiene compared to traditional toilet paper, including the Geberit AQUACLEAN MERA and ALBA models.
• ALFA TURBO hydrocyclone water filters Water filters that use centrifugal force to remove large amounts of sand and solid particles from water, designed for water-treatment applications in residential and light commercial settings.
• PURMO FLORES bathroom radiators Timeless-design bathroom radiators offering understated elegance and comfort, distributed by Samtek as part of the heating product portfolio.
• SAMTEK ECO FRIENDLY product line Energy- and water-saving products designed to help consumers reduce water and energy consumption and save money, marketed under the SAMTEK ECO FRIENDLY label.
• EXPANZOMATY DT expansion vessels Expansion vessels for heating systems that accommodate thermal expansion of water in closed heating installations.
• MULTYPERTALFA multilayer pipes Multilayer pipes manufactured in various coil sizes, suited for underfloor heating, cooling, radiator connections, and air-conditioning systems.
• REMS Mini Cobra pipe-cleaning device Device for cleaning drain pipes of 20-50-75 mm diameter in kitchens, bathrooms, and toilets, distributed as a plumbing maintenance tool.
• Plumbing materials (PEX, copper, valves) Complete range of plumbing materials including PEX pressing systems, copper fittings and pipes, valves, extensions, filters, pumps, hoses, fastening technology, ball valves, water batteries, and fittings.
• Plastics (pipes, fittings, traps) Plastic pipes and fittings for internal and external use, including siphons, floor drains and channels, and drain and fill valves.
• Heating equipment (heat pumps, boilers, water heaters) Heating solutions including heat pumps, boilers, water heaters, and expansion vessels for residential and commercial applications.
• Radiators (panel and towel warmers) Various radiators including panel radiators and towel warmers for bathroom and general heating solutions.
• Fittings (galvanized, black, compression) Complete range of fittings including galvanized, black, and compression fittings for various plumbing applications.
• PPR fittings and pipes PPR (polypropylene random) fittings and pipes for hot and cold water distribution systems.
• Polyethylene fittings and pipes Polyethylene fittings and pipes for water distribution and irrigation systems.
• Irrigation systems Complete irrigation-system solutions for agricultural and garden applications.
• Geberit partner-brand products Distributed Geberit bathroom equipment including Duofix systems, SELNOVA products, AQUACLEAN shower toilets, KOLO bathroom fixtures, and replacement parts.
• Alca (Alcaplast) partner-brand products Distributed Alca shower enclosures, accessories, and technical systems including the Alcasystem.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered minor and core.

• ENTO Železiarstvo (multiple locations)minorChannel Partner/ Reseller/ DistributorENTO Železiarstvo operates multiple retail locations in Bratislava (Nové Mesto, Staré mesto, Petržalka, Dúbravka), Pezinok, and Šamorín as authorized resellers of Samtek products.
• Construct - Podhora Milan Ing.minorChannel Partner/ Reseller/ DistributorConstruct operates in Lučenec, Rimavská Sobota, and Veľký Krtíš as a distributor of Samtek plumbing and heating products.
• Various Regional Hardware and Plumbing StoresminorChannel Partner/ Reseller/ DistributorExtensive network of regional partners across Slovakia including Viliam Šebáň (Bánovce nad Bebravou), AMIGA (Kolárovo), STABILIT (Nové Mesto nad Váhom), and many others serving as local distribution points.
• GeberitcoreTechnology or IntegrationGeberit is a key brand partner for bathroom equipment including Duofix systems, Selnova, Smyle, AQUACLEAN shower toilets, and KOLO bathroom fixtures. Samtek distributes Geberit products and offers their catalogs.
• Alca (Alcaplast)coreTechnology or IntegrationAlca is a brand partner for sanitary products including the Alcasystém technical system, plumbing fixtures, and Universal fittings. Samtek distributes Alca products.
• PURMO (heating radiators)coreChannel Partner/ Reseller/ DistributorPURMO supplies bathroom radiators including the PURMO FLORES model, which Samtek distributes as part of their heating product portfolio.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Geberit: European leader in sanitary technology (Duofix, AQUACLEAN, KOLO). Functions as both a key supplier and a broad incumbent competitor shaping category standards; comparable because Samtek distributes Geberit's premium portfolio across Slovakia.
• Grohe: Global premium faucet and shower systems manufacturer; comparable to Samtek's own-brand SAMTEK faucet line and bathroom assortment, and a brand that could compete on showroom shelves in Samtek's retail branches.
• Hansgrohe: German premium shower and faucet manufacturer with strong European brand presence; comparable assortment overlap with Samtek's bathroom category, including eco-friendly water-saving shower lines aligned with Samtek's ECO FRIENDLY positioning.
• REHAU: Global polymer-based plumbing and heating systems supplier (PEX, underfloor heating, pipe systems). Comparable to Samtek's PEX pressing systems, underfloor heating pipes (MULTYPERTALFA), and broader heating/plumbing assortment.
• Ideal Standard: European sanitaryware and faucet manufacturer with broad B2B/B2C distribution. Comparable to Samtek as a competing brand in the bathroom fixtures and fittings category across CEE retail and project channels.
• Kludi: German faucet and shower systems manufacturer focused on design and water-saving technology; comparable to Samtek's own-brand SAMTEK faucet line and ECO FRIENDLY/DUE water-saving product positioning.
• Villeroy & Boch: Premium European bathroom ceramics and wellness brand; comparable category overlap with Samtek's sanitary ceramics and bathroom assortment, including shower-toilet and premium fixture categories.
• Wavin: European pipe systems and water management solutions provider; directly comparable to Samtek's plastic pipes/fittings, drainage, and water distribution product categories across B2B and project channels.

Emerging players

• Caleffi: Italian manufacturer of heating, plumbing, and water-treatment components with growing CEE presence; comparable to Samtek's heating components (boilers, expansion vessels, valves) and water-treatment offerings such as hydrocyclone filtration.

Direct peers

• Alcaplast: Czech manufacturer of sanitary and installation systems (Alcasystem, siphons, shower drains) directly comparable to Samtek's private-label sanitary offering. Operates a similar B2B/B2C model across CEE with a strong own-brand portfolio overlapping with Samtek's own-brand faucets and bathroom accessories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/samtek.kupelne
• Instagraminstagram.com/samtek_myjava
• Xx.com/samtech_sro

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Samtek