Brient
Brient is a French traditional charcuterie manufacturer (SAS BRIENT), founded 1959 and headquartered in Mordelles, Brittany. It produces hams, pâtés, puddings, head products, roasts and salads for sale through French large retailers and foodservice distributors, operating as an Agrial subsidiary.
- Company typePrivate
- Founded1959
- HeadquartersAntrain, France
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Brient does
Brient (legal entity SAS BRIENT, domiciled in France — RCS de Rennes) is a traditional French charcuterie manufacturer founded in 1959 by Jean Brient and headquartered in Mordelles, Brittany. The company produces a diversified portfolio of pork-based charcuterie including head products, black puddings (four varieties), white puddings, hams (five traditional recipes), cooked roasts, pâtés (including a modern terrine line), and charcuterie/traiteur salads. Production occurs across two sites in Ille-et-Vilaine near Rennes: a 15,000 m² headquarters site in Mordelles (housing administration, R&D and quality labs, pâté and ham manufacturing, slicing/packaging, and logistics) and an 8,800 m² site in Antrain focused on head products, roasts, boudins and salads. Combined annual capacity is approximately 13,200 tonnes.
The company operates behind proprietary traditional techniques — heads cooked with bones, Guérande sea-salt vein salting for hams, fresh farm milk sourced within 40 km — alongside modern industrial equipment (infrared camera slicers, optical weighing, ultrasonic slicers) and in-house quality and R&D laboratories. It is the first French manufacturer to launch a self-service range of traditional 'à l'ancienne' recipes. All meat is sourced under VPF (Viande de Porc Français) certification and the company holds ISO 50001 (energy management, since 2015) and a 94/100 Index Égalité Femmes-Hommes 2024 score.
Brient employs more than 400 people and generates approximately 72 million euros of annual turnover. Distribution is dual-track: 65% of sales flow through grande distribution across three retail formats (Coupe sliced counter, Frais-Emballé pre-packaged chilled, Libre-Service self-service), served by a dedicated sales force; the remaining 35% goes to traditional trade (butchers, charcutiers) and foodservice via specialized wholesalers/distributors, also with a specialized sales force. Since 2017, Brient has operated as a subsidiary of the Agrial agricultural and food cooperative group, providing supply-chain and group-level development support. Geography is concentrated in domestic France, primarily Brittany, with international visibility supported through Marque Bretagne regional affiliation.
Brient firmographics
Firmographics- Name
- Brient
- Legal name
- SAS BRIENT
- Website
- https://brient.com
- Company type
- Private
- Founded year
- 1959
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Brient is a French traditional charcuterie manufacturer (SAS BRIENT), founded 1959 and headquartered in Mordelles, Brittany. It produces hams, pâtés, puddings, head products, roasts and salads for sale through French large retailers and foodservice distributors, operating as an Agrial subsidiary.
- Ownership category
- akta.pro rank
Brient industry classification
Industry- Product category
- Traditional Charcuterie (Processed Meat Products)
- NAICS
- Food Manufacturing (311)
- SIC
- Sausages & Other Prepared Meat Products (2013)
- akta.pro primary industry
- Cooked & RTE Processed Meats (Roasts, Meatloaf, Sliced RTE) (AFANAEAF)
- akta.pro secondary industry
- By-Product & Offal Processing (Edibles: Variety Meats) (AFANABAJ)
Keywords
Where Brient is headquartered
LocationHeadquarters
- HQ city
- Antrain
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Brient business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Product sales - Retail: 65% of sales through grande distribution (large and medium surface retailers), including Coupe (sliced counter), Frais-Emballé (pre-packaged chilled), and Libre-Service (self-service) sections.
- Product sales - Traditional trade & foodservice: 35% of sales through traditional commerce and foodservice channels, primarily via specialized wholesalers/distributors.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
Brient product offering
Product offeringCore offering
Brient is a French manufacturer of traditional charcuterie, producing hams, pâtés, head products, black and white puddings, cooked roasts, and salads from pork (and some poultry, rabbit, and duck) sourced 100% from France. Operating two production sites in Ille-et-Vilaine near Rennes, the company manufactures approximately 13,200 tonnes of products per year and sells through mass-market retailers (Coupe, Frais-Emballé, Libre-Service sections) and traditional trade/foodservice channels via specialized wholesalers.
Product overview
Brient is a French charcuterie manufacturer offering a diversified portfolio of traditional pork products across multiple retail channels. The product range includes head products (Les produits de tête), black puddings (Les boudins noirs) with four varieties, white puddings (Les boudins blancs), hams (Les jambons) with five traditional recipes, cooked roasts (Les rôtis cuits), pâtés (Les pâtés) including a new terrine range, and salads (Les salades) covering charcutière, traiteur, marine, and vegetarian varieties. Products are distributed through two main channels: self-service (Rayon Libre-Service) featuring exclusively traditional recipes, and cutting counter/fresh-packed (Rayon Coupe Frais-Emballé) for pre-sliced and custom-cut options. The company emphasizes 100% French meat sourcing, traditional preparation methods, and artisanal craftsmanship.
Differentiator
Problem solved
Functional benefit
Products and services
- Head Products (Les produits de tête)
Quantifiable outcome
- 72 million euros annual turnover
- +2 more outcomes
Companies that use Brient
Customer profileSegments2 records
Ideal customer profiles2 records
Brient technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Brient partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, minor and moderate.
- AgrialcoreIn 2017, Brient joined the Agrial cooperative agricultural and food group. Agrial is a major Breton cooperative group in the agricultural and agri-food sector. The partnership provides Brient with a solid and dynamic organizational foundation while enabling collective project development across the group.
- Ferme Grée Lemais (M. Duval)coreFerme Grée Lemais is a neighboring farm that supplies Brient with fresh milk for its white boudins. This partnership has lasted over 15 years. Milk travels only 40 km, arrives fresh, and is used within 24 hours with minimal heat shock for maximum flavor.
- Ty Marmithon / AFM TéléthonminorBrient is a partner of Ty Marmithon evenings, a charity dining event held across 4 cities in Brittany (Lorient, Vannes, Rennes, Quimper) to benefit the AFM Téléthon (French muscular dystrophy telethon). Brient contributes products and sponsorship to this event.
- Marque BretagnemoderateBrient is a member of Marque Bretagne, a regional brand available to all entities referencing Brittany to promote their activities nationally and internationally. Brient aligns with Marque Bretagne's values: engagement toward consumers for impeccable quality products, collective spirit, openness, and imagination.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Brient competitors and assessment
Company assessmentBroad incumbents
- Herta: Owned by Nestlé, Herta is one of France's largest charcuterie manufacturers (jambon, saucisses, pâtés) sold across grande distribution. It directly competes with Brient in mass-retail charcuterie counters and self-service, but operates at a much larger national scale and broader portfolio.
Direct peers
- Fleury Michon: Fleury Michon is a leading French charcuterie and traiteur manufacturer (jambons, plats préparés) listed on Euronext, with similar grande distribution exposure and a comparable product mix of premium hams, pâtés and prepared meals.
- La Quercynoise: La Quercynoise is a French charcuterie manufacturer focused on traditional saucissons secs, jambons secs and pâtés from the Quercy region, comparable to Brient in its traditional savoir-faire positioning and retail channel mix.
- Jean Caby: Jean Caby is a French charcuterie specialist (saucissons, jambons, pâtés) focused on traditional recipes, similar to Brient's positioning in the traditional/a l'ancienne segment of the French market.
- Larzul: Larzul is a French charcuterie producer in Brittany with a comparable portfolio of traditional hams, pâtés and saucissons, making it a direct regional peer to Brient with overlapping distribution channels.
- Madrange: Madrange is a well-known French industrial charcuterie producer (jambons, saucissons, pâtés) competing with Brient across retail channels, with overlap in pre-packaged chilled and self-service traditional ranges.
- Paul Prédault: Paul Prédault (part of Cooperl) is a Breton charcuterie manufacturer specializing in pâtés, rillettes and traditional recipes, sharing Brient's Brittany heritage, traditional positioning, and overlap in retail charcuterie.
Regional players
- Valterra (Maison Prunier): Valterra (Maison Prunier) is a French charcuterie producer specializing in traditional products including head pâtés and jambons, with strong overlap to Brient's head products category and comparable traditional/counter positioning.
Market position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brient social profiles
Digital presenceBrient compliance and trust
Trust signalCompliance2 records
Brient financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brient leadership team
Management profileNumber of profiles
Profiles1 record
Brient funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brient M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brient
What does Brient do?
Brient is a French manufacturer of traditional charcuterie, producing hams, pâtés, head products, black and white puddings, cooked roasts, and salads from pork (and some poultry, rabbit, and duck) sourced 100% from France. Operating two production sites in Ille-et-Vilaine near Rennes, the company manufactures approximately 13,200 tonnes of products per year and sells through mass-market retailers (Coupe, Frais-Emballé, Libre-Service sections) and traditional trade/foodservice channels via specialized wholesalers.
Is Brient a public or private company?
Brient is a private company. It is classified as corporate owned and is currently operating.
When was Brient founded?
Brient was founded in 1959. It employs 11 to 50 people.
Where is Brient based?
Brient is headquartered in Antrain, France, in the Europe region.
How does Brient make money?
Two revenue lines are on record. Product sales - Retail is the primary driver. The others are product sales - Traditional trade & foodservice.
Who are Brient's main competitors?
Herta is listed as a broad incumbent. Direct peers are Fleury Michon, La Quercynoise, Jean Caby, Larzul, Madrange and Paul Prédault. Valterra (Maison Prunier) is listed as a regional player.
Does Brient have an API?
No public API is recorded for Brient.
What industry is Brient in?
Brient's product category is Traditional Charcuterie (Processed Meat Products). Its primary akta.pro industry code is AFANAEAF, Cooked & RTE Processed Meats (Roasts, Meatloaf, Sliced RTE), with a secondary code of AFANABAJ, By-Product & Offal Processing (Edibles: Variety Meats). Its NAICS code is 311 and its SIC code is 2013.