Design Bundles
Design Bundles is a UK-based digital marketplace where 7,924 independent designers sell over 5.6 million downloadable craft and design assets to more than 5.6 million hobbyists, small businesses, and print-on-demand sellers worldwide via subscription and à la carte purchases.
- Company typePrivate
- Founded2015
- HeadquartersStoke-on-trent, United Kingdom
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
What Design Bundles does
Design Bundles Limited is a UK-registered, privately held digital marketplace founded in 2015 and headquartered in Stoke-on-Trent. The platform operates as a two-sided marketplace connecting approximately 7,924 independent designers with a global base of over 5.6 million registered customers who purchase downloadable design assets — including SVGs, sublimation designs, laser cutting files, fonts, graphics, templates, and software add-ons — for use in crafting, print-on-demand, and digital creative projects. Underlying technology consists of a web-based marketplace platform supporting multiple file formats (SVG, PNG, EPS, DXF, PDF), an integrated e-commerce engine, and subscription management, with a recent addition of an AI-based image generation tool (Creator AI Library) launched in 2025.
The business model combines three revenue streams: a recurring Plus subscription offering unlimited downloads from a curated library alongside commercial licensing; à la carte marketplace product sales priced between $1.50 and $15+ where the company earns a take-rate from third-party designers; and add-on licensing fees such as a $15.00 Print on Demand upgrade. Go-to-market is product-led and direct-to-consumer, leveraging a freemium trial (30 free downloads), weekly freebies, an educational Design School (1,200+ tutorials), SEO-optimized category pages, and an affiliate program. Complementary sub-brands include Font Bundles (fonts), Monogram Maker, Design School, and the Creator AI suite, with strategic partnerships such as DTFPrinter.com extending reach into adjacent physical production services. The company supports 15+ currencies and serves customers worldwide.
Design Bundles firmographics
Firmographics- Name
- Design Bundles
- Legal name
- Design Bundles Limited
- Website
- https://designbundles.net
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Short description
- Design Bundles is a UK-based digital marketplace where 7,924 independent designers sell over 5.6 million downloadable craft and design assets to more than 5.6 million hobbyists, small businesses, and print-on-demand sellers worldwide via subscription and à la carte purchases.
- Ownership category
- akta.pro rank
Design Bundles industry classification
Industry- Product category
- Digital Design Marketplace
- NAICS
- Software Publishers (5132)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Content Asset Libraries & Template Marketplaces (stock, characters, themes) (EDAFAHAI)
Keywords
Where Design Bundles is headquartered
LocationHeadquarters
- HQ city
- Stoke-on-trent
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Design Bundles business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- Plus Subscription: Monthly or annual subscription providing unlimited downloads from the Plus library, 15% off marketplace purchases, commercial license included, and access to exclusive AI Creator tools. Flexible membership with cancel-anytime option.
- Marketplace Product Sales: Individual one-time purchases of design products from third-party designers. Products range from $1.50 to $15+ USD with premium, corporate, and POD license options. The marketplace hosts 7,924 designer stores.
- Add-on Licenses: Additional license upgrades such as POD (Print on Demand) add-on available for $15.00, allowing expanded commercial use beyond standard premium license.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Plus Monthly Subscription |
| Subscription | Annual | Plus Annual Subscription |
| Freemium | Pay-as-you-go | Free Trial |
| Unit Pricing | Pay-as-you-go | Individual Product Pricing |
| One time/ perpetual license | One time/ perpetual license | POD Add-on License |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Design Bundles product offering
Product offeringCore offering
Design Bundles operates a digital marketplace where independent designers list and sell downloadable craft and creative assets, including SVGs, clipart, sublimation designs, laser cutting files, fonts, templates, and software add-ons. The platform supplements these one-time purchases with a Plus subscription tier that provides unlimited downloads from a premium library, commercial licensing, and access to a proprietary Creator AI art and design generation suite.
Product overview
Design Bundles is a digital marketplace connecting independent designers with crafters and creators worldwide. The platform operates on a marketplace model where designers sell digital download products, supplemented by a Plus subscription membership for unlimited downloads. The core product portfolio centers on design assets for crafting and creative projects, organized into categories including SVGs/craft designs, graphics, photos, templates, add-ons (Procreate, Photoshop, Illustrator tools), and fonts. The company offers complementary tools including a Monogram Maker and Design School educational tutorials. A recent addition is the Creator AI Library, an exclusive AI-powered design generation tool available to Plus members. The ecosystem also includes affiliated sites for fonts and integrates DTF printing services through partnerships.
Differentiator
Problem solved
Functional benefit
Brands
- Font Bundles: A related site (fontbundles.net) dedicated to font needs, operated by the same company entity.
- Plus
- Creator
- Design School
- Monogram Maker
Products and services
- Plus Membership
Quantifiable outcome
- 5,670,383 products available for download
- +3 more outcomes
Companies that use Design Bundles
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Design Bundles technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
Design Bundles partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DTFPrinter.comminorDTFPrinter.com is featured on Design Bundles as a partner for DTF (Direct to Film) and UV DTF printing services. Design Bundles customers receive 10% off their first order using code DESIGNBUNDLES. This partnership provides value-added printing services for customers wanting to produce physical products from downloaded designs.
Scale indicators6 records
Recent moves5 records
Expansion highlights6 records
Design Bundles competitors and assessment
Company assessmentDirect peers
- So Fontsy: So Fontsy is a digital marketplace specializing in fonts and SVG cut files for crafters, closely overlapping with Design Bundles' SVG and font categories. It serves the same Cricut/Silhouette user base with subscription and individual purchase options.
- Creative Market: Creative Market is a leading marketplace for design assets including graphics, templates, fonts, and themes. It overlaps with Design Bundles in fonts, templates, and graphics categories but serves a broader professional designer audience.
- DesignCuts: DesignCuts is a curated design marketplace offering bundles of fonts, graphics, and craft resources. It directly competes with Design Bundles in the design bundle category with similar licensing and pricing structures.
- Creative Fabrica: Creative Fabrica is a direct competitor operating a similar subscription-based digital marketplace for SVGs, fonts, sublimation designs, and craft files. It targets the same hobbyist and POD seller audience with comparable pricing and commercial licensing models.
- MasterBundles: MasterBundles is a marketplace for digital design bundles including fonts, graphics, and templates. It targets freelance designers and crafters with a similar bundle-based pricing model and overlapping catalog categories.
Broad incumbents
- Etsy: Etsy hosts a large marketplace of digital downloads including SVGs and craft designs alongside physical goods. As a broad incumbent, it overlaps with Design Bundles in digital craft files but operates across many product categories beyond design assets.
- Adobe Stock: Adobe Stock is a major stock asset platform offering photos, vectors, illustrations, templates, and design assets within the Adobe Creative Cloud ecosystem. It competes broadly with Design Bundles' graphics, photos, and templates categories.
- Shutterstock: Shutterstock is a global stock content marketplace offering photos, vectors, illustrations, and templates. It overlaps with Design Bundles in vectors, graphics, and photos categories and serves both individual and enterprise creative buyers.
- Cricut: Cricut manufactures the cutting machines most frequently used with Design Bundles' SVGs and craft files. It operates its own Design Space platform and Cricut Access subscription with bundled designs, making it both a distribution partner and a potential competitor.
- Envato Elements: Envato Elements is a subscription-based unlimited download platform for digital assets including graphics, templates, fonts, photos, and video. It is a broad incumbent competitor to Design Bundles' Plus subscription model with a much larger catalog and enterprise backing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Design Bundles social profiles
Digital presenceDesign Bundles financial estimates
Financial estimateRevenue estimate
Valuation estimate
Design Bundles leadership team
Management profileNumber of profiles
Design Bundles funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Design Bundles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Design Bundles
What does Design Bundles do?
Design Bundles operates a digital marketplace where independent designers list and sell downloadable craft and creative assets, including SVGs, clipart, sublimation designs, laser cutting files, fonts, templates, and software add-ons. The platform supplements these one-time purchases with a Plus subscription tier that provides unlimited downloads from a premium library, commercial licensing, and access to a proprietary Creator AI art and design generation suite.
Is Design Bundles a public or private company?
Design Bundles is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Design Bundles founded?
Design Bundles was founded in 2015.
Where is Design Bundles based?
Design Bundles is headquartered in Stoke-on-trent, United Kingdom, in the Europe region.
How does Design Bundles make money?
Three revenue lines are on record. Plus Subscription is the primary driver. The others are marketplace Product Sales and add-on Licenses.
Who are Design Bundles's main competitors?
Direct peers on record are So Fontsy, Creative Market, DesignCuts, Creative Fabrica and MasterBundles. Broad incumbents are Etsy, Adobe Stock, Shutterstock, Cricut and Envato Elements.
Does Design Bundles have an API?
No public API is recorded for Design Bundles.
What industry is Design Bundles in?
Design Bundles's product category is Digital Design Marketplace. Its primary akta.pro industry code is EDAFAHAI, Content Asset Libraries & Template Marketplaces (stock, characters, themes). Its NAICS code is 5132 and its SIC code is 2741.