Nor-Feed
Nor-Feed is a French manufacturer of standardized botanical feed additives (grape, citrus, saponin, essential oil, Melissa extracts) for livestock, aquaculture, and pets. Founded in 2003, it sells 100% via export through distributors and direct sales, and was acquired by Adisseo in February 2023.
- Company typePrivate
- Founded2003
- HeadquartersBeaucouzé, France
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Nor-Feed does
Nor-Feed is a French manufacturer of standardized botanical feed additives for animal nutrition and health, founded in 2003 and headquartered in Beaucouzé, France. The company produces a portfolio of natural plant extract premixes organized into five product families: grape extracts (Nor-Grape 80, Nor-Grape BP-O), citrus extracts (Nor-Spice AB, NSOAB9, Citronin XO), saponins (Norponin XO, Norponin Opti, Norponin Cotyl), essential oils (Nor-Mite), and Melissa extract (Durelax). Core technical differentiators include standardization by active-ingredient markers with certificates of analysis, proprietary rumen-protected polyphenol encapsulation, and selected saponin blends with documented anticoccidial and ammonia-reduction properties, supported by more than 100 in vivo trials and 20+ scientific publications per year.
The company sells through a combination of direct sales to large livestock farms and feed manufacturers and a global distributor network covering partners from more than 20 countries, with 100% export sales. Pricing is quote-based and not publicly disclosed, with multi-year contracts typical. The product portfolio addresses oxidative stress compensation, coccidial risk management, feed efficiency, ammonia reduction, palatability, red mite control, and animal stress in poultry, pigs, ruminants, aquaculture, horses, and pets. Nor-Feed is B Corp certified and holds European feed additive registrations (including 2b485 for Nor-Grape), with several products authorized for organic farming in the EU. In February 2023, Nor-Feed was acquired by Adisseo, a France-based animal nutrition group, positioning it within a larger strategic platform while maintaining its brand and product identity.
Nor-Feed firmographics
Firmographics- Name
- Nor-Feed
- Legal name
- S.A.S. Nor-feed
- Website
- https://norfeed.net
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nor-Feed is a French manufacturer of standardized botanical feed additives (grape, citrus, saponin, essential oil, Melissa extracts) for livestock, aquaculture, and pets. Founded in 2003, it sells 100% via export through distributors and direct sales, and was acquired by Adisseo in February 2023.
- Ownership category
- akta.pro rank
Nor-Feed industry classification
Industry- Product category
- Animal Feed Additives
- NAICS
- Other Animal Food Manufacturing (311119)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Food & Feed Additives (Specialty Ingredients) (IMAEABAF)
- akta.pro secondary industries
- Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD), Additive & Premix Integration Services (enzymes, probiotics, minerals/vitamins, medication where permitted) (AFADAMAF), Organic Feed Premixes & Mineral/Vitamin Blends (AFADAJAG)
Keywords
Where Nor-Feed is headquartered
LocationHeadquarters
- HQ city
- Beaucouzé
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Nor-Feed business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Botanical Feed Additive Products: Nor-Feed generates revenue through the sale of its botanical feed additive products and complementary feeds, sold directly to livestock farms, feed manufacturers, and through distributor/reseller channels globally. Products include grape extracts, citrus extracts, saponins, essential oils, and Melissa extract, marketed under brand names such as Nor-Grape, Nor-Spice AB, Norponin, Durelax, and Nor-Mite.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Product pricing is quote-based and not publicly disclosed. |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Nor-Feed product offering
Product offeringCore offering
Nor-Feed manufactures and sells standardized botanical feed additives (plant extracts) for animal nutrition and health. The product portfolio spans grape extracts, citrus extracts, saponins, essential oils, and Melissa (lemon balm) extracts, sold to feed manufacturers, livestock farms, aquaculture operations, and pet food producers through a global distributor network and direct sales. Each product is characterized by specific active ingredient markers and accompanied by certificates of analysis.
Product overview
Nor-Feed is a specialist in botanical feed additives for animal nutrition and health, offering a portfolio of natural plant extracts and standardized botanicals organized into five product categories: Grape extracts (Nor-Grape® 80, Nor-Grape® BP-O) for compensating oxidative stress; Citrus extracts (Nor-Spice AB®, NSOAB9®, Citronin® XO) for improving feed efficiency, gut health, and growth under degraded sanitary conditions; Saponins (Norponin® XO, Norponin® Opti, Norponin® Cotyl) for coccidial risk management, ammonia reduction, and feed palatability; Essential oils (Nor-Mite®) for red mite and fly control; and Melissa extract (Durelax®) for calming animals naturally. All products are characterized and standardized for active ingredients, offer documented benefits, and are authorized for use in organic farming in the EU where applicable. The company provides technical, regulatory, and marketing support for proper use of their botanicals across livestock, poultry, aquaculture, and pets.
Differentiator
Problem solved
Functional benefit
Products and services
- Nor-Grape 80 Feed additive composed of natural grape extracts (Vitis vinifera) standardized in total polyphenols and 4 specific phyto markers, registered as category 2b485 in the European Register of Feed Additives. Provides physiological water-soluble antioxidants equivalent to 100% vitamin E when combined up to 50% with vitamin E. Used to compensate oxidative stress and improve meat quality in livestock.
- Nor-Grape BP-O Additive premix composed of encapsulated natural grape extracts (Vitis vinifera) whose polyphenol content and antioxidant activity are protected against rumen fermentations. Standardized in total polyphenols with 4 specific phytomarkers. Registered as dry grape extract (2b485) in the European Register of Feed Additives, formulated on a wax and natural fatty acid support. Used to improve milk quality and compensate oxidative stress in ruminants around calving, weaning, heat stress, and other stress periods.
- Nor-Spice AB Additive premix based on concentrated citrus extract (Citrus limon, Citrus sinensis) with prebiotic properties. Standardized in citroflavonoids and pectic oligosaccharides (POS). Provides better development of beneficial intestinal flora, particularly Lactobacilli populations, leading to improved feed efficiency and animal growth.
- NSOAB9 Natural complementary feed designed to maintain animal performance under degraded sanitary conditions. Contains standardized citrus extract along with fenugrec (Trigonella foenum-graecum), quillaja (Quillaja saponaria), and chicory root extracts (Cichorium intybus). Stabilizes digestion and improves growth in pigs from 8 weeks of age under poor sanitary conditions.
- Citronin XO Complete gut solution combining standardized citrus extract providing pectic oligosaccharides and citroflavonoids with selected extracted saponins (from Yucca and fenugreek). Stimulates Lactobacilli growth, disrupts pathogenic protozoa cell membranes through sterol binding, and improves feed efficiency and animal growth. No withdrawal period required. Used in ruminants (calves), poultry (broilers, turkeys), and aquaculture.
- Norponin XO Additive premix standardized in saponins. Selected saponins cause lysis of Eimeria parasites by binding to sterols in their cell membranes. Used to contribute to coccidial risk management in poultry, reducing reliance on coccidiostats and addressing ionophore resistance. Can be used in full programs, as supplements, or in shuttle/rotation programs with no withdrawal period.
- Norponin Opti Additive premix combining Camellia sp., Quillaja saponaria, Chenopodium quinoa, and Yucca schidigera standardized in extracted saponins. Contributes to ammonia control in livestock housing as a sustainable alternative to Yucca schidigera. Reduces atmospheric ammonia by 41% compared to control and 19% compared to pure Yucca schidigera. Also used for pets to reduce fecal methyl sulfide compounds.
- Norponin Cotyl (Cotyl M) Natural solution for improving feed intake composed of 100% fenugreek cotyledons (Trigonella foenum-graecum), the richest part of the seed. Standardized in saponins and sotolone, a powerful aromatic compound. Used as a natural palatability factor in complete feeds, mineral feeds, and lick blocks for sows, calves, and all species at all stages.
- Nor-Mite Complementary feed based on essential oils and flavoring compounds for controlling red mite (Dermanyssus gallinae) populations in poultry and fly populations (Musca domestica, Musca lucilia sericata). Works by making hens' odor less attractive to mites through uropygial gland excretion of aromatic compounds. Reduces red mite populations by 37-88% (average 73%). Can be used in organic farming in Europe with no withdrawal period.
- Durelax Natural solution combining Melissa Officinalis (2b280-ex) and soluble magnesium to reduce behavioral stress in livestock animals. Calms animals naturally and contributes to animal welfare. Available for water or feed application. 100% natural and usable in organic farming in the EU. Addresses stress from transport, grouping, slaughter, vaccination, feed transition, weaning, first calving, and dehorning.
Quantifiable outcome
- Norponin Opti reduced ammonia production by 41% vs. control and 19% vs. Yucca schidigera after 4 weeks of supplementation in pigs
- +5 more outcomes
Companies that use Nor-Feed
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles3 records
Nor-Feed technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Nor-Feed partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- AdisseocoreIn February 2023, France-based Adisseo acquired Nor-Feed, a company specializing in botanical feed additives, to strengthen its range of natural nutritional solutions across livestock, poultry, aquaculture, and pets. This acquisition integrates Nor-Feed's botanical expertise into Adisseo's broader animal nutrition portfolio.
- Dr. Pavel MELNIKOV (MVService)coreDr. Pavel MELNIKOV from MVService accompanied Nor-Feed representatives at a joint seminar in China with Adisseo and Shanghai Muqi, traveling across China to discuss coccidial risk management in broiler production.
- Shanghai MuqiminorShanghai Muqi co-organized a 10-day seminar in China with Nor-Feed and Adisseo to discuss coccidial risk management in broiler production.
Scale indicators4 records
Recent moves5 records
Expansion highlights6 records
Nor-Feed competitors and assessment
Company assessmentDirect peers
- Olmix Group: Olmix develops natural, algae- and clay-based feed additives for animal nutrition and health, overlapping with Nor-Feed in natural alternatives to antibiotic growth promoters across livestock and aquaculture species.
- Phytobiotics Futterzusatzstoffe GmbH: Phytobiotics is a German-headquartered specialist in phytogenic and botanical feed additives, competing directly with Nor-Feed in plant-based solutions for poultry, swine, and ruminants with similar standardized extract product lines.
- Norel Animal Nutrition: Norel is a Spanish-headquartered specialist in feed additives including botanicals, essential oils, and functional ingredients for livestock nutrition, comparable to Nor-Feed in product philosophy and European market positioning.
- Biomin (DSM-Firmenich): Biomin, now part of DSM-Firmenich Animal Nutrition, offers phytogenic and botanical feed additives alongside mycotoxin risk management, overlapping with Nor-Feed in natural feed additive solutions for livestock performance.
- Delacon Biotech (Cargill): Delacon is a long-established direct peer specializing in phytogenic feed additives (plant-based) for livestock, with a comparable botanical extract portfolio addressing gut health, emissions, and performance; acquired by Cargill in 2022, mirroring Nor-Feed's strategic exit to Adisseo.
- Pancosma (ADM): Pancosma, now part of ADM, is a Swiss specialist in plant-based feed additives including essential oils, saponins, and botanicals targeting gut health and performance, directly comparable to Nor-Feed's standardized extract portfolio.
Broad incumbents
- ADM Animal Nutrition: ADM Animal Nutrition operates a global feed additives and premix business and owns Pancosma; its scale and channel reach make it a relevant incumbent competing in the same botanical additive segments as Nor-Feed.
- Alltech: Alltech is a global animal nutrition company producing premixes, feed additives, and botanical-based solutions across livestock species; its broader portfolio competes with Nor-Feed across multiple categories including gut health and natural performance enhancers.
- Cargill Animal Nutrition: Cargill Animal Nutrition is a global feed and premix giant that acquired Delacon in 2022; as the parent of Nor-Feed's closest direct peer, it represents the broad incumbent benchmark shaping the botanical additive competitive landscape.
- Kemin Industries: Kemin is a global ingredient manufacturer with a broad animal nutrition portfolio including botanical extracts, essential oils, and antioxidants, providing wider scale competition to Nor-Feed's botanical specialty offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Nor-Feed social profiles
Digital presenceNor-Feed compliance and trust
Trust signalCompliance1 record
Nor-Feed financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nor-Feed leadership team
Management profileNumber of profiles
Profiles4 records
Nor-Feed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nor-Feed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nor-Feed
What does Nor-Feed do?
Nor-Feed manufactures and sells standardized botanical feed additives (plant extracts) for animal nutrition and health. The product portfolio spans grape extracts, citrus extracts, saponins, essential oils, and Melissa (lemon balm) extracts, sold to feed manufacturers, livestock farms, aquaculture operations, and pet food producers through a global distributor network and direct sales. Each product is characterized by specific active ingredient markers and accompanied by certificates of analysis.
Is Nor-Feed a public or private company?
Nor-Feed is a private company. It is classified as corporate owned and is currently operating.
When was Nor-Feed founded?
Nor-Feed was founded in 2003. It employs 11 to 50 people.
Where is Nor-Feed based?
Nor-Feed is headquartered in Beaucouzé, France, in the Europe region.
How does Nor-Feed make money?
One revenue line is on record: botanical Feed Additive Products.
Who are Nor-Feed's main competitors?
Direct peers on record are Olmix Group, Phytobiotics Futterzusatzstoffe GmbH, Norel Animal Nutrition, Biomin (DSM-Firmenich), Delacon Biotech (Cargill) and Pancosma (ADM). Broad incumbents are ADM Animal Nutrition, Alltech, Cargill Animal Nutrition and Kemin Industries.
Does Nor-Feed have an API?
No public API is recorded for Nor-Feed.
What industry is Nor-Feed in?
Nor-Feed's product category is Animal Feed Additives. Its primary akta.pro industry code is IMAEABAF, Food & Feed Additives (Specialty Ingredients), with a secondary code of HLAMAHAD, Livestock & Poultry Nutrition (Feed & Premixes). Its NAICS code is 311119 and its SIC code is 2000.