Heggli

What Heggli does

Heggli AG is a privately held, fifth-generation Swiss transportation and travel services group headquartered in Kriens (Canton Lucerne), operating continuously since 1894. The company runs three integrated business units out of its Sternmatt 4 headquarters and an Emmenbrücke branch office: Carreisen/Coaches (group charter, scheduled event shuttles such as Rockexpress, Eventexpress, and Sportexpress, music and experience trips, and the official team bus service for the Swiss Football Association under a contract extended through summer 2028); Transporte (commercial heavy transport including crane vehicles from 18 MT to 200 MT, concrete mixers, canal cleaning vehicles equipped with the proprietary "Sehende Nordseedüse" video-inspection nozzle, road cleaning, special transport up to 70 tonnes, construction machinery taxi, and tank/fuel transport — the latter divested to Indermühle Logistik AG in January 2025); and Arbeitsbühnen/Hebebühnen (aerial work platform rental from 15m to 51m, with or without operators). The group also operates the Heggli Reisen weltweit full-service travel agency (founded 1993) across Kriens and Emmenbrücke, distributing package tours, individual travel, and group travel with an in-house team of destination-specialist travel advisors.

The underlying asset base consists of a modern fleet of around 90 vehicles (as of 2019 disclosure), including eight coaches with 16-73 seats, multiple crane trucks, the Mercedes eEconic fully electric crane truck launched in 2026, and aerial platforms from Ruthmann and Palfinger, all meeting Euro 6 emissions standards. Revenue is generated almost entirely on a transaction-fee basis: per-seat Eventexpress pricing between CHF 37 and CHF 73, music/experience trip packages from CHF 100 to CHF 235 with category tiers, on-board catering in the single-digit CHF range, and quote-based pricing for B2B coach hire, heavy transport, and equipment rental, with select group/sports contracts structured as multi-year engagements. Customers split across consumer segments (concert and event travelers, group holiday makers, vacation bookers via the travel agency) and enterprise/government segments (sports federations, energy and fuel companies, municipalities, media partners such as Radio Pilatus, and tourism operators such as Stanserhorn-Bahn).

The company is wholly family-owned by the Heggli family under fifth-generation leaders Brigitte Heggli Bachmann and Marcel Heggli, employs approximately 200 people, and has progressively divested non-core lines (recycling and winter service in 2020; public transport operations with VBL in December 2023; fuel transport in January 2025) to concentrate on premium group mobility, specialized heavy transport, aerial platform rental, and travel agency distribution in the Central Switzerland and Zurich corridor.

Name

Heggli

Legal name

Heggli AG

Website

https://heggli.com

Company type

Private

Founded year

1894

Operating status

Operating

Headcount range

11–50 employees

Short description

Heggli AG is a 130-year-old, family-owned Swiss transport and travel group in Kriens operating coach travel, commercial heavy transport, and aerial work platform rental, plus the Heggli Reisen travel agency serving consumer and B2B customers across Central Switzerland and Zurich.

Ownership category

akta.pro rank

Product category

Transportation and Mobility Services

NAICS

Specialized Freight (except Used Goods) Trucking, Long-Distance (48423), Specialized Freight Trucking (4842)

SIC

Trucking & Courier Services (No Air) (4210), Transportation Services (4700)

akta.pro primary industry

Project Logistics & Heavy Lift / Oversized Cargo Management (TLAIAAAK)

akta.pro secondary industries

Specialized Equipment Transport (Flatbed, Step-Deck, Lowboy, Car Carrier) (TLAIAMAH), Global Ground Transportation Network Management (Multi-Market Providers) (THACAIAM)

Keywords

• Coach travel services
• Commercial transportation
• Aerial work platforms
• Crane transport services
• Travel agency services

Headquarters

HQ city

Kriens

HQ country

Switzerland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Carreisen/Coach Travel: Chartered bus services for group travel, day trips, multi-day tours, music and experience trips, including Rockexpress concert shuttles and team buses for sports organizations
2. Transport Services: Commercial transport services including crane operations, heavy transport, special transports, canal cleaning, road cleaning, fuel transport, concrete delivery, and equipment rental with driver
3. Work Platform Rental: Rental of aerial work platforms (17-50m height) with or without operator, targeting construction and maintenance companies in central Switzerland region
4. Travel Agency Services: Full-service travel agency offering package tours, individual travel planning, and travel insurance through Heggli Reisen offices
5. On-board Catering: Food and beverage services during coach travel including breakfast, sandwiches, drinks, and traditional Swiss products like Enzli

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Heggli is a Swiss family-owned transportation company founded in 1894 that operates three principal operating divisions plus a travel agency: (1) Carreisen, offering coach travel services; (2) Transporte, providing commercial transport services including crane and concrete-mixer operations; (3) Arbeitsbühnen/Hebebühnen, supplying aerial work platform rental; and (4) Heggli Reisen, a travel agency offering travel planning and booking services.

Product overview

Heggli AG operates three interconnected core divisions: (1) Carreisen/Coaches offers coach travel services including group travel, special express services (Rockexpress, Eventexpress, Sportexpress), music and experience travel packages, SFV team bus services, and dog-friendly travel; (2) Transporte provides commercial transportation including crane vehicles (18-200 MT), concrete mixers, dump trucks, special transport and recovery services up to 70 tonnes, canal cleaning with video inspection technology, and construction machinery taxi services; (3) Arbeitsbühnen/Hebebühnen rents aerial work platforms from 17-50 meters with or without operators. The company also operates Heggli Reisen weltweit travel agency as a sub-brand. The fleet comprises over 35 vehicles including 8 modern coaches with 16-73 seats, crane trucks, and specialized equipment.

Differentiator

Problem solved

Functional benefit

Brands

• Rockexpress: Coach service for rock concerts and events in partnership with Radio Pilatus, departing from Lucerne to various venues in Switzerland.
• Eventexpress
• Sportexpress
• Numi's Hunde-Reisen
• SFV Teambus

Products and services

• Carreisen (Coach Travel) Coach and bus transportation services for groups, including corporate outings, school trips, club excursions, and event transfers within Switzerland. Sold to organizations arranging group travel as well as individual travelers joining scheduled coach tours.
• Transporte (Commercial Transport) Specialized commercial transport services for Swiss construction, infrastructure, and industrial customers, including crane-assisted haulage and concrete-mixer transport. Contracted by project-based buyers needing short-notice access to specialized equipment and operators.
• Arbeitsbühnen / Hebebühnen (Aerial Work Platform Rental) Rental of elevated work platforms for working-at-height tasks, sold to construction, building-maintenance, infrastructure, and event companies that need temporary aerial access equipment on a project or short-term basis.
• Heggli Reisen (Travel Agency) Travel agency service providing itinerary planning, package holidays, and group tour bookings for individual consumers and small groups. Combines inbound passenger arrangements with Heggli's own coach-excursion program.

Quantifiable outcome

• 14 years of partnership with Swiss Football Association (since 2011)
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered flagship, core and minor.

• Swiss Football Association (SFV)flagshipStrategic or Co-development Partner · 1 January 2024Official supplier to Swiss Football Association until summer 2028, providing team buses for men's and women's national football teams. Partnership extended 4 years in 2024, now in 14th year. Buses feature custom football-themed design and are also available for customer rental when not used by SFV.
• Radio PilatuscoreGTM or Marketing PartnerPartnership for Rockexpress and Eventexpress concert/event shuttle services. Radio Pilatus promotes services and sells tickets while Heggli provides transportation. Services operate from Luzern to various concert venues across Switzerland.
• Indermühle Logistik AGcoreStrategic or Co-development PartnerARGE partner taking over fuel transport operations from Heggli effective January 1, 2025. Hegli transferred its fuel transport business unit to this partner, maintaining ARGE partnership relationship.
• ARGE PetrologisticscoreStrategic or Co-development PartnerJoint venture with three partner firms for efficient market presence in fuel logistics across Switzerland. Combines expertise in dispatch, administration, training, and QHSE for nationwide fuel distribution.
• myclimateminorGTM or Marketing PartnerCO2 offset partnership allowing customers to reduce travel emissions through myclimate programs. Promoted on Heggli Reisen website as option for climate-neutral travel.
• Stanserhorn-BahnminorGTM or Marketing PartnerPartnership in coach sector with Stanserhorn-Bahn for 'Nidwaudnär' branded coach promoting the CabriO mountain railway experience. Coach features special Nidwaldner/CabriO design.
• REAL (Recycling und Entsorgung AG)coreStrategic or Co-development PartnerPartnership since 2013 for waste collection services covering 16 municipalities in Central Switzerland. Heggli provided waste collection, recycling, paper, and cardboard disposal services.
• Swiss National Football TeamsflagshipStrategic or Co-development PartnerDedicated team buses for men's and women's national teams featuring luxury amenities, TV screens, refrigerators, and custom football branding. Partnership showcases premium fleet capabilities.

Scale indicators9 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• Planzer Transport AG: Largest privately-owned Swiss logistics company with parcel, cargo, and specialized transport services. Overlaps with Heggli's heavy transport and special transport capabilities but at much greater national scale.
• Hotelplan Group: Major Swiss travel agency with full-service vacation planning, comparable to Heggli Reisen weltweit's travel agency offering, but at substantially larger scale and broader destination coverage.
• PostAuto: Swiss national public bus operator and a former counterparty to Heggli (VBL public transport contract ended 2023). Offers broadly overlapping passenger road transport services at much greater scale.
• Galliker Transport AG: Swiss logistics and transport group with national coverage in cargo and specialized transport. Comparable to Heggli's Transporte division but operating at considerably larger scale across Switzerland.
• Kuoni Reisen: Iconic Swiss full-service travel agency offering package tours and individual travel consulting. Direct competitor in the Swiss travel agency market where Heggli Reisen operates.

Direct peers

• Helbling Reisen: Swiss travel and coach operator with group travel, music trips, and travel agency services. Comparable in size and product mix to Heggli's integrated coach + travel agency offering.
• Knecht Reisen: Swiss coach and travel company operating chartered trips, music tours, and group travel packages. Closely comparable to Heggli Reisen's coach + travel agency combination.
• Eurobus: Swiss chartered coach and group travel operator offering similar scheduled event shuttles, music trips, and group tours. Directly comparable to Heggli's Carreisen division in scope and customer base.
• Frutiger AG: Swiss construction and heavy transport services company offering crane operations, heavy haulage, and construction machinery transport. Closely comparable to Heggli's crane truck and special transport business lines.
• Mateco AG: European aerial work platform rental specialist with a substantial Swiss fleet. Directly comparable to Heggli's Arbeitsbühnen/Hebebühnen division in product offering and customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/heggliag
• LinkedInlinkedin.com/company/heggli-ag
• Instagraminstagram.com/heggli_ag

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heggli