Lucide

What Lucide does

Lucide is a Belgian family-owned lighting design and distribution company, founded in 1992 by current CEO Ward Mertens and headquartered in Antwerp, Belgium. The company designs, develops, and sells a catalogue of more than 2,000 indoor and outdoor lighting fixtures — pendant lights, ceiling lights, track lighting, wall lights, floor and table lamps, desk and clamp lamps, recessed lighting, garden spotlights, bollards, lamp posts and outdoor sockets — together with complementary light sources (LED and filament bulbs, tubelights) and lamp parts (bases, shades, cords, dimmers, drivers, transformers, diffusers). Underlying technology centers on energy-efficient LED, an innovative track-lighting system, and rechargeable/battery-powered lamps; ~500 new designs are introduced annually across eight style categories (cottage, classic, industrial, modern, oriental, retro, Scandinavian, vintage) and tiered sub-brands including Premium by Lucide, Colorful Rebels, and an AWARDS collection.

Lucide generates revenue through wholesale hardware sales at unit prices ranging from €9.95 (entry-level spotlights) to €481.95 (premium pendants), distributed via a curated multi-channel network: specialized lighting shops, furniture stores, DIY stores and garden centres, a B2B dealer network for professional installers, and select e-commerce partners chosen for image fit. Production is sourced from Chinese factories monitored through wholly-owned subsidiary Lucide Asia Ltd in Shenzhen (under director Wim Mertens), while a 10,000 m² distribution centre in Antwerp fulfills orders shipped to more than 70 countries — collectively processing over 1 million orders per year on a roughly 75-person team. Lucide is privately held by the founding Mertens family, is bootstrapped with no disclosed institutional funding, and pursues brand-led growth through Instagram (#Illuminatesyourworld), brand and product videos, blogs, 3D models, and a user-generated content program rewarding customer submissions with shopping vouchers.

Name

Lucide

Legal name

Lucide

Website

https://lucide.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

51–100 employees

Short description

Lucide is a Belgian family-owned lighting design company that designs and sells 2,000+ indoor and outdoor LED lighting fixtures, bulbs, and lamp parts across 70+ countries via specialty retailers, B2B dealers, and curated e-commerce partners.

Ownership category

akta.pro rank

Product category

Residential Lighting

NAICS

Residential Electric Lighting Fixture Manufacturing (335131), Electric Lighting Equipment Manufacturing (3351), Electric Lighting Equipment Manufacturing (33513)

SIC

Electric Lighting & Wiring Equipment (3640), Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro primary industry

Indoor Lighting Fixtures Retail (Ceiling, Wall, Pendant, Chandeliers) (CRAIAHAA)

akta.pro secondary industries

Lamps Retail (Table, Floor, Desk) (CRAIAHAE), Outdoor & Landscape Lighting Retail (Path, Flood, Security, Deck) (CRAIAHAC), Lighting Parts, Shades & Accessories Retail (Harps, Finials, Glass, Mounting) (CRAIAHAI), Outdoor Lighting & Landscape Lighting Retail (CRAIAIAJ)

Keywords

• Residential lighting fixtures
• Indoor lighting products
• Outdoor lighting solutions
• LED light bulbs
• Lighting design

Headquarters

HQ city

Antwerp

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Lighting Fixtures Sales: Lucide generates revenue through the sale of lighting fixtures including pendant lights, ceiling lights, wall lights, standing lamps, table lamps, desk lamps, and outdoor lighting. Products are sold through specialized dealers, lighting shops, furniture stores, DIY stores, garden centres, and select e-commerce platforms.
2. Light Sources (Bulbs) Sales: Sale of LED bulbs, filament bulbs, and tubelights as complementary products to lighting fixtures
3. Lamp Parts Sales: Sale of lamp bases, lamp shades, glasses, lamp cords, plugs, dimmers, drivers, transformers, and diffusers

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Lucide designs, develops and sells residential lighting fixtures and complementary light sources. The catalogue spans more than 2,000 indoor and outdoor lighting products (pendant, ceiling, wall, track, table, desk, floor, recessed, garden, bollard and lamp-post fixtures), LED and filament bulbs, and lamp parts. Roughly 500 new designs are released each year and the range is organized into style collections such as Premium by Lucide and Colorful Rebels.

Product overview

Lucide is a Belgian design label that manufactures and sells lighting fixtures. The company offers more than 2000 lighting products across two main categories: Indoor Lighting (pendant lights, ceiling lights, track lighting, wall lighting, standing lamps, table lamps, desk lamps, clamp lamps, recessed lighting, night lights) and Outdoor Lighting (outdoor pendant lights, ceiling lights, wall lighting, floor lamps, table lamps, recessed lighting, garden spotlights, bollard lights, lamp posts, outdoor sockets). The product portfolio also includes Light Bulbs (LED bulbs, filament bulbs, tubelights) and Lamp Parts (bases, shades, glasses, cords, plugs, dimmers, drivers, transformers, diffusers). Products are organized into collections including New Collection, Premium by Lucide, Regular Collection, AWARDS, and Colorful Rebels. Lucide launches approximately 500 new designs each year and is a family business with headquarters in Antwerp.

Differentiator

Problem solved

Functional benefit

Brands

• Premium by Lucide: Premium collection line offering high-quality lighting fixtures.
• Colorful rebels

Products and services

• Indoor Lighting Lighting fixtures for indoor spaces including pendant lights, ceiling lights, track lighting, wall lighting, standing lamps, table lamps, desk lamps, clamp lamps, recessed lighting and night lights, offered across styles such as cottage, classic, industrial, modern, oriental, retro, Scandinavian and vintage. Targeted at residential consumers and interior designers.
• Outdoor Lighting Outdoor lighting solutions including outdoor pendant lights, ceiling lights, wall lighting, floor lamps, table lamps, recessed lighting, garden spotlights, bollard lights, lamp posts and outdoor sockets designed for patios, gardens and exterior spaces. Targeted at residential consumers.
• Light Bulbs Complete range of light sources including LED bulbs and dimmable vintage LED filament bulbs, sold as complementary products to Lucide lighting fixtures for energy-efficient and stylish illumination. Targeted at residential consumers and installers replacing or upgrading bulbs.
• Lamp Parts Replacement and accessory components for lighting fixtures including lamp bases, lamp shades, glasses, lamp cords, plugs, dimmers, drivers and transformers, and diffusers. Targeted at professional installers and DIY consumers building or repairing lamps.

Quantifiable outcome

• Active in more than 70 countries
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Lucide Asia LtdcoreStrategic or Co-development PartnerLucide Asia Ltd groups a team of engineers and administrative forces in Shenzhen, China, who assume responsibility for smooth management, quality control and testing of production. This is under the direction of Wim Mertens, the eldest son of CEO Ward Mertens.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• EGLO Leuchten: Austrian family-owned decorative lighting manufacturer with broad indoor/outdoor ranges and global distribution. Comparable to Lucide in product breadth, mid-market price positioning, and European brand identity.
• Foscarini: Italian designer lighting brand focused on decorative pendants, table, and floor lamps. Highly comparable product categories and design-led differentiation, with overlap in furniture and lighting retail channels.
• Artemide: Italian architectural and decorative lighting manufacturer with strong design heritage across pendants, ceiling, and outdoor fixtures. Comparable in product architecture and design-led positioning; competes in the same retail and specification channels.
• Nordlux: Danish lighting design company offering indoor and outdoor fixtures across style families (modern, Nordic, classic) with multi-channel European distribution. Most directly comparable to Lucide on product mix, style-led positioning, and distribution through lighting specialists and DIY channels.
• Flos: Italian premium designer lighting brand with pendant, table, and architectural fixtures. Comparable to Lucide in product categories served and design-led brand equity, though positioned more premium and with stronger architectural/project exposure.
• Westinghouse Lighting: US-based residential lighting brand with broad indoor/outdoor fixture range and ceiling fan products. Comparable product portfolio and channel strategy, providing a North American counterpart to Lucide's European mid-market positioning.
• Trio Leuchten: German mid-market residential lighting vendor with extensive indoor/outdoor collections distributed via DIY and furniture retail. Closely overlaps Lucide on customer segments, style variety, and channel mix.

Emerging players

• Tom Dixon: UK-based design brand with decorative pendant, table, and portable lighting. Comparable on design-led positioning and lamp categories, though smaller scale and more skewed to premium.

Broad incumbents

• Signify (Philips Lighting): Global lighting incumbent offering consumer, professional, and IoT-enabled luminaires. Overlaps Lucide in residential fixtures and bulbs, and represents the dominant branded alternative in many of the same retail channels.
• IKEA (IKEA Lighting): Global furniture and home furnishings retailer with a significant lighting assortment. Competes with Lucide for the same consumer furniture/DIY purchasing occasions across price tiers and geographies.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lucidelighting
• Instagraminstagram.com/lucide_lighting

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lucide