Westinghouse Lighting
Westinghouse Lighting is a Philadelphia-based manufacturer of lighting fixtures, light bulbs, and ceiling fans operating under the Westinghouse brand, serving residential consumers and commercial/industrial customers across the US, Europe, and Latin America through D2C e-commerce, retail partners, and direct B2B sales.
- Company typePrivate
- Founded1946
- HeadquartersPhiladelphia, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Westinghouse Lighting does
Westinghouse Lighting is a Philadelphia, Pennsylvania-based manufacturer and retailer of lighting fixtures, light bulbs, and ceiling fans, operating as a product division under the Westinghouse Electric Corporation brand umbrella. The company, founded in 1946 and employing 101-250 people, sells traditional and smart/WiFi-enabled ceiling fans, interior and exterior lighting fixtures, and a comprehensive bulb portfolio spanning LED, halogen, and incandescent formats, with notable specialty lines including universal Type A/B TLED linear tubes, high-lumen corn cob and shoebox LEDs, and multi-kelvin surface mounts.
Underlying technology centers on LED efficiency, ballast-bypass / dual-mode fluorescent retrofit solutions, multi-voltage (120-277V) commercial drivers, and smart-home integration via WiFi and Alexa. Products carry ENERGY STAR, DLC, UL, and CUL certifications, supporting both residential and commercial/industrial procurement requirements.
The business operates a multi-channel go-to-market: direct-to-consumer e-commerce through westinghouselighting.com plus regional sites for Europe and Latin America, retail-channel discovery through Google Shopping, and a direct B2B sales team serving commercial and industrial accounts. Revenue is generated through hardware sales of lighting and air-circulation products across residential and commercial/industrial customer segments, with no disclosed subscription, software, or service revenue streams. Pricing is not publicly disclosed, with consumer purchases routed to retail partners and business orders handled through direct sales representative contact.
Westinghouse Lighting firmographics
Firmographics- Name
- Westinghouse Lighting
- Legal name
- Westinghouse Lighting
- Website
- https://westinghouselighting.com
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Westinghouse Lighting is a Philadelphia-based manufacturer of lighting fixtures, light bulbs, and ceiling fans operating under the Westinghouse brand, serving residential consumers and commercial/industrial customers across the US, Europe, and Latin America through D2C e-commerce, retail partners, and direct B2B sales.
- Ownership category
- akta.pro rank
Westinghouse Lighting industry classification
Industry- Product category
- Lighting Fixtures and Ceiling Fans
- NAICS
- Residential Electric Lighting Fixture Manufacturing (335131), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139)
- SIC
- Electric Lighting & Wiring Equipment (3640), Electric Housewares & Fans (3634)
- akta.pro primary industry
- Indoor Lighting Fixtures Retail (Ceiling, Wall, Pendant, Chandeliers) (CRAIAHAA)
- akta.pro secondary industries
- Ceiling Fans Retail (Standard, Low-Profile, Outdoor) (CRAIAHAB), Outdoor & Landscape Lighting Retail (Path, Flood, Security, Deck) (CRAIAHAC), Commercial & Industrial Lighting Retail (High Bay, Troffers, Warehouse) (CRAIAHAG), Smart Lighting & Controls Retail (Smart Switches, Dimmers, Hubs) (CRAIAHAF)
Keywords
Where Westinghouse Lighting is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Westinghouse Lighting business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Lighting Products Sales: Direct sales of lighting products including ceiling fans, light fixtures, and light bulbs to consumers and businesses through e-commerce and retail channels.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
Westinghouse Lighting product offering
Product offeringCore offering
Westinghouse Lighting manufactures and sells a comprehensive portfolio of lighting products, ceiling fans, and portable fans under the Westinghouse brand. Core offerings include indoor and outdoor lighting fixtures, LED/halogen/incandescent light bulbs, and traditional and WiFi-enabled smart ceiling fans. The company serves both residential consumers via direct e-commerce and commercial/industrial buyers through a dedicated sales team, with ENERGY STAR certified energy-efficient products forming a key product pillar.
Product overview
Westinghouse Lighting offers a comprehensive portfolio of lighting and air circulation products. The core offerings include ceiling fans (traditional and smart/WiFi-enabled with Alexa compatibility), lighting fixtures (indoor and outdoor), and light bulbs (LED, halogen, and incandescent). The LED product line features T8 linear tubes for fluorescent replacement, high-lumen corn cob LEDs for industrial applications, and omni-directional A21/A23 LEDs. The company positions itself around energy efficiency and smart home integration, with products ranging from consumer residential items to commercial and industrial-grade lighting solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Ceiling Fans Traditional ceiling fans offered in various sizes, styles, and control options for residential and commercial spaces.
- Smart Ceiling Fans WiFi-enabled ceiling fans that can be controlled via smart home systems, featuring Alexa compatibility for remote control and automation.
- Lighting Fixtures Interior and exterior lighting fixtures including vanity fixtures, surface mounts, picture lights, and security lights for residential and commercial use.
- LED Light Bulbs Energy-efficient LED bulbs including general purpose, specialty, and linear LED options for various applications.
- T8 Linear LED Tubes (TLED) Linear LED tube bulbs designed for fluorescent replacement, available in 2-foot to 8-foot lengths with ballast bypass, direct install, and universal Type A/B compatibility options.
- High-Lumen Corn Cob and Shoebox LEDs High-lumen LED bulbs designed for industrial and commercial applications requiring extremely bright illumination, including corn cob and shoebox form factors.
- High-Lumen Omni A21 and A23 LEDs Omni-directional LED bulbs producing 2000-3050 lumens for residential and commercial applications requiring high brightness.
- T30 High-Lumen LED Bulbs T30-shaped high-lumen LED bulb with 4680 lumens output, designed for HID replacement and high-wattage applications; UL and cUL listed.
- Portable Fans Portable cooling fans for residential use.
- Halogen Bulbs Traditional halogen light bulbs including standard and Eco-halogen variants.
- Incandescent Bulbs Traditional incandescent light bulbs in various specialty and decorative shapes.
Quantifiable outcome
- ENERGY STAR certified bulbs use 70-90% less energy than traditional incandescents
- +3 more outcomes
Companies that use Westinghouse Lighting
Customer profileSegments2 records
Ideal customer profiles2 records
Westinghouse Lighting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Westinghouse Lighting partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Westinghouse Lighting competitors and assessment
Company assessmentDirect peers
- Hunter Fan Company: One of the largest US ceiling fan manufacturers with a broad residential and commercial portfolio. Direct overlap with Westinghouse's ceiling fan business, including traditional and connected fan lines distributed through home improvement channels.
- Minka-Aire: Specialty ceiling fan brand offering traditional and smart fans through lighting showrooms and big-box retail. Directly comparable to Westinghouse's ceiling fan lineup, particularly in decorative and connected segments.
- Fanimation: Premium ceiling fan manufacturer known for designer and smart fan models. Overlaps with Westinghouse's smart ceiling fan category and decorative fan assortment.
- Hampton Bay: Home Depot-owned ceiling fan and lighting brand. Competes head-to-head with Westinghouse in the same retail aisles, offering similar price-point ceiling fans, fixtures, and bulbs.
- Progress Lighting: Residential and commercial lighting fixture manufacturer with deep builder and electrical distributor relationships. Directly comparable indoor/outdoor fixture catalog and channel mix.
- Kichler Lighting: Designer-oriented lighting and ceiling fan brand sold through lighting showrooms and home improvement retailers. Comparable in both decorative fixtures and ceiling fans.
- Feit Electric: Vertically integrated LED bulb and smart lighting brand with strong retail presence. Directly competes in light bulbs and the smart WiFi-controlled category where Westinghouse is exposed.
- Satco Products: Large US lighting distributor and bulb manufacturer with broad SKU coverage across LED, halogen, and specialty lamps. Directly comparable bulb portfolio and electrical distributor channel.
Broad incumbents
- GE Lighting (Savant Systems): One of the legacy lighting majors, now owned by Savant; offers a full residential and commercial portfolio including smart bulbs (Cync). Competes broadly across Westinghouse's categories but with far larger scale and R&D resources.
- Signify (Philips Lighting): Global lighting leader (Philips, Hue, WiZ). Competes across residential fixtures, smart lighting (Hue), and commercial/industrial LED, with materially larger global scale and a deeper smart ecosystem than Westinghouse.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Westinghouse Lighting social profiles
Digital presenceWestinghouse Lighting compliance and trust
Trust signalCompliance4 records
Westinghouse Lighting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Westinghouse Lighting leadership team
Management profileNumber of profiles
Profiles1 record
Westinghouse Lighting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Westinghouse Lighting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Westinghouse Lighting
What does Westinghouse Lighting do?
Westinghouse Lighting manufactures and sells a comprehensive portfolio of lighting products, ceiling fans, and portable fans under the Westinghouse brand. Core offerings include indoor and outdoor lighting fixtures, LED/halogen/incandescent light bulbs, and traditional and WiFi-enabled smart ceiling fans. The company serves both residential consumers via direct e-commerce and commercial/industrial buyers through a dedicated sales team, with ENERGY STAR certified energy-efficient products forming a key product pillar.
Is Westinghouse Lighting a public or private company?
Westinghouse Lighting is a private company. It is classified as corporate owned and is currently operating.
When was Westinghouse Lighting founded?
Westinghouse Lighting was founded in 1946. It employs 101 to 250 people.
Where is Westinghouse Lighting based?
Westinghouse Lighting is headquartered in Philadelphia, United States, in the North America region.
How does Westinghouse Lighting make money?
One revenue line is on record: lighting Products Sales.
Who are Westinghouse Lighting's main competitors?
Direct peers on record are Hunter Fan Company, Minka-Aire, Fanimation, Hampton Bay, Progress Lighting, Kichler Lighting, Feit Electric and Satco Products. Broad incumbents are GE Lighting (Savant Systems) and Signify (Philips Lighting).
Does Westinghouse Lighting have an API?
No public API is recorded for Westinghouse Lighting.
What industry is Westinghouse Lighting in?
Westinghouse Lighting's product category is Lighting Fixtures and Ceiling Fans. Its primary akta.pro industry code is CRAIAHAA, Indoor Lighting Fixtures Retail (Ceiling, Wall, Pendant, Chandeliers), with a secondary code of CRAIAHAB, Ceiling Fans Retail (Standard, Low-Profile, Outdoor). Its NAICS code is 335131 and its SIC code is 3640.