Hereford Regional Medical Center

What Hereford Regional Medical Center does

Hereford Regional Medical Center (HRMC) is a 42-bed rural acute-care hospital located at 540 West 15th Street in Hereford, Texas, operated by the Deaf Smith County Hospital District — a political subdivision of the State of Texas established in 1927. The facility and its affiliated Hereford Health Clinic and Medicare Wellness Center employ 227 staff and serve Deaf Smith County and the surrounding Texas Panhandle, functioning as the de facto primary inpatient and emergency care provider for the region. HRMC operates a 24/7 emergency department, inpatient services, and a broad ambulatory portfolio including cardiology, maternity/labor and delivery (10 delivery rooms, four OB physicians, 29 nurses), general surgery, physical therapy, pain management, imaging, women's health/OB-GYN, sleep center, outpatient infusions, chronic care management, community paramedicine/EMS, and a Worksmart occupational health program. The on-site laboratory is CLIA-certified and offers chemistry, hematology, microbiology, blood bank, and molecular testing with STAT turnaround within one hour. In 2026, HRMC added inpatient hemodialysis using Outset Medical Tablo systems paired with telemedicine nephrology consultations, extending its specialty footprint into chronic kidney disease and end-stage renal disease care.

HRMC monetizes through standard fee-for-service billing across commercial payers (Aetna, Blue Cross, Humana, United Healthcare), Medicare, Texas Medicaid, and self-pay, with a publicly disclosed standard charges file supporting price transparency. A subscription-style revenue stream comes from Annual Medicare Wellness Visits covered under Medicare Part B at no cost to beneficiaries. The go-to-market motion is direct-to-consumer: walk-in access at the clinic (open seven days a week including Saturday-Sunday hours), scheduled appointments, community events, a website (dschd.org), and patient testimonials, all emphasizing keeping care local rather than referring patients to larger metropolitan facilities. Patient engagement is enabled through the CernerHealth (Oracle) patient portal for online lab results, records, and provider communication.

The entity is governed by a Board of Directors and led by CEO Candice Smith, a Hereford native, with Kay Gudgell, MSN, RN, as Chief Nursing Officer. As a public hospital district, HRMC has no private equity ownership, no funding rounds, no disclosed M&A activity, and no subsidiaries; expansion is funded through operating cash flow and the philanthropic Khuri Foundation. Strategic priorities visible in 2026 are specialty service expansion (dialysis/nephrology), senior care (Medicare Wellness Center), and occupational health — all defensive moves to capture revenue previously leaking to out-of-region providers while reinforcing HRMC's protected franchise position in Deaf Smith County.

Name

Hereford Regional Medical Center

Legal name

Deaf Smith County Hospital District

Website

https://dschd.org

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

101–250 employees

Short description

Hereford Regional Medical Center is a 42-bed rural acute-care hospital and affiliated clinic in Hereford, Texas, operated by the Deaf Smith County Hospital District. It provides emergency, inpatient, outpatient, and specialty services — including inpatient dialysis — to Deaf Smith County and the Texas Panhandle.

Ownership category

akta.pro rank

Headquarters

HQ city

Hereford

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Healthcare Services Revenue: Acute care hospital services, emergency department, inpatient care, outpatient clinic services, laboratory testing, imaging, maternity services, and specialty care including cardiology, nephrology, pain management, and physical therapy. Revenue generated through patient services billed to insurance providers, Medicare, Medicaid, and self-pay patients.
2. Medicare Wellness Services: Annual wellness visits and preventive care services for Medicare beneficiaries, covered under Medicare Part B at no cost to eligible patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Hereford Regional Medical Center operates a 42-bed rural acute care hospital and affiliated clinic providing comprehensive inpatient and outpatient healthcare services to Deaf Smith County and the Texas Panhandle. Core offerings include 24/7 emergency care, inpatient services, surgery, labor and delivery, imaging, CLIA-certified laboratory, cardiology, physical therapy, chronic care management, community paramedicine, Worksmart occupational health, and a Medicare Wellness Center. Recent specialty expansion includes inpatient dialysis and nephrology delivered via Tablo hemodialysis machines with telemedicine-enabled consultations from board-certified nephrologists.

Product overview

Hereford Regional Medical Center operates as a community hospital district (Deaf Smith County Hospital District) offering a comprehensive range of inpatient and outpatient healthcare services. The organization comprises the main hospital facility (42 beds, 227 employees) and the Hereford Health Clinic providing primary and specialty care seven days a week. Key service lines include emergency care, maternity services, laboratory (CLIA-certified), imaging, cardiology, nephrology with inpatient dialysis capabilities, physical therapy, surgery, and a Medicare Wellness Center. The hospital uses Tablo Hemodialysis Machines with telemedicine-enabled nephrology consultations. The facility serves Deaf Smith County and the surrounding Texas Panhandle region, having provided care for nearly a century.

Differentiator

Problem solved

Functional benefit

Brands

• Hereford Health Clinic: Primary, preventive, and specialty care clinic open seven days a week, offering weekend hours for walk-ins and appointments.
• Medicare Wellness Center

Products and services

• Hereford Regional Medical Center (Hospital) Main 42-bed hospital facility providing comprehensive inpatient and outpatient medical services to the Deaf Smith County community.
• Hereford Health Clinic Primary, preventive, and specialty care clinic open seven days a week with weekend hours, offering walk-in and scheduled appointments for the entire family.
• Medicare Wellness Center Senior-focused wellness facility offering Annual Wellness Visits, Welcome to Medicare visits, preventive care planning, and health risk assessments covered by Medicare Part B.
• Inpatient Dialysis and Nephrology Services Inpatient dialysis using Tablo Hemodialysis Machines with telemedicine-enabled kidney care consultations from board-certified nephrologists for patients with chronic kidney disease and end-stage renal disease.
• Laboratory Services CLIA-certified on-site laboratory providing chemistry, hematology, microbiology, blood bank, and molecular testing with rapid turnaround times; STAT labs available within one hour.
• Emergency Department 24/7 emergency medical services for urgent and life-threatening conditions.
• Cardiology Heart health diagnostic and treatment services for cardiovascular conditions.
• Labor and Delivery / Maternity Family-centered labor and delivery services with 10 delivery rooms, four physicians specializing in family medicine and obstetrics, and a team of 29 nurses including certified family nurse practitioners.
• Imaging Services Diagnostic imaging services including X-ray, CT scans, and other imaging modalities.
• Physical Therapy Rehabilitation services including therapeutic exercises, neuromuscular reeducation, and aquatic therapy.
• Surgery Surgical procedures and operative services.
• Chronic Care Management Ongoing care coordination for patients with chronic conditions, including wound care services.
• Community Paramedicine Emergency Medical Services and community-based paramedicine programs.
• Sleep Center Diagnostic services for sleep disorders.
• Pain Management Treatment services for chronic and acute pain conditions.
• Women's Health / OB-GYN Gynecologic services including endometrial ablations, hysterectomies, and laparoscopic surgeries.
• Outpatient Infusions Infusion therapy services for patients who do not require hospitalization.
• Prenatal Care Prenatal care and pregnancy monitoring services.
• Post-Hospitalization Recovery Recovery and rehabilitation services following hospital discharge.
• Worksmart Program Occupational health program including Physical Capacity Profiles for employers and DOT physicals.

Quantifiable outcome

• STAT lab results within one hour; routine labs same day
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Tablo (Outset Medical)coreTechnology or IntegrationHRMC utilizes Tablo Hemodialysis Systems for inpatient bedside dialysis services. The Tablo system enables patients with chronic kidney disease and end-stage renal disease to receive necessary dialysis treatment during hospitalization close to home, under the care of their local medical team.
• Board-Certified Nephrologists (Telemedicine)coreTechnology or IntegrationHRMC partners with board-certified nephrologists via telemedicine to provide real-time kidney care consultations, treatment planning, and monitoring. This enables patients to receive specialized kidney care without traveling to larger hospitals in distant cities.
• The Khuri FoundationminorOthersPhilanthropic foundation associated with the Deaf Smith County Hospital District, supporting healthcare initiatives and facilities at HRMC.
• CernerHealth (Oracle)coreTechnology or IntegrationPatient portal platform enabling patients to securely view laboratory results, access medical records, and communicate with their care team online.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Outset Medical: Manufacturer of the Tablo Hemodialysis System deployed at HRMC—an enabling technology partner rather than a competitor; relevant context for understanding HRMC's inpatient dialysis capability.
• Texas Organization of Rural & Community Hospitals (TORCH): Industry association representing Texas rural and community hospitals including HRMC—useful proxy for peer benchmarking on rural hospital operating models and policy advocacy.

Direct peers

• Cogdell Memorial Hospital: County-owned rural hospital in Snyder, TX providing general acute care, ER, and outpatient clinic services—analogous rural Texas community hospital model.
• Lamb Healthcare Center: Small rural hospital in Littlefield, TX (Lamb County) providing general acute care, emergency, and outpatient services to a similar Panhandle community profile.
• Plains Memorial Hospital: County hospital district in Dimmitt, TX operating a small rural acute care hospital with ER, lab, imaging, and clinic services—structurally near-identical to HRMC in scale and mission.
• Parmer County Medical Center: County-owned critical access hospital in Friona, TX (adjacent Deaf Smith County) with similar rural community profile, comparable bed count, and overlapping service lines including ED, outpatient clinic, and inpatient care.
• Muleshoe Area Medical Center: Critical access hospital in Muleshoe, TX offering comparable 24/7 emergency, inpatient, outpatient clinic, and rural community health services to HRMC.

Broad incumbents

• Northwest Texas Healthcare System: Large regional health system based in Amarillo, TX (about 50 miles from Hereford) providing the full spectrum of specialty and inpatient services that local patients would otherwise travel for—a key competitor for outmigration of complex cases.
• Baptist St. Anthony's Health System (BSA): Major Amarillo-based regional hospital and health system that serves as the primary referral destination for Deaf Smith County patients requiring advanced specialty care.
• Covenant Health Plainview: Mid-sized rural regional hospital in Plainview, TX serving a comparable West Texas agricultural community with broader specialty footprint and similar critical-access-era service profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Customer concentration

• Xx.com/centerhereford
• Facebookfacebook.com/herefordregional
• LinkedInlinkedin.com/company/hereford-regional-medical-ctr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hereford Regional Medical Center