Boston Media House

Name

Boston Media House

Legal name

Boston City Campus And Business College Proprietary Limited

Website

https://bostonmediahouse.ac.za

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Higher Education - Media and Design

NAICS

Radio and Television Broadcasting Stations (5161), Television Broadcasting Stations (516120), Radio Broadcasting Stations (51611), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Advertising, Public Relations, and Related Services (5418)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Educational/Instructional Public Media Services (Schools, Distance Learning) (MPABADAH)

akta.pro secondary industries

Public/Noncommercial Radio Broadcasting (NPR, Community, Campus) (MPAIAEAB), Public Media Digital Platforms & Streaming (Apps, On-demand, Podcasts) (MPABADAG), Institutional & Custom Publishing (Coursepacks, Campus/Corporate Training) (MPAJABAL)

Keywords

• Media education
• Design training
• Higher education
• Diploma programmes
• Blended learning

Headquarters

HQ city

Johannesburg

HQ country

South Africa

HQ region

Africa

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition Fees - Diploma Programs: Revenue from 3-year Diploma in Media Practices with eight specialisations covering tuition for academic instruction.
2. Short Learning Courses: Revenue from short courses aimed at meeting immediate skills and training needs for workplace and personal development.
3. Education Financing Partnership: Partnership with Capitec Bank for education credit financing, providing students loans up to R500,000 over 84 months at discounted fixed interest rates.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Boston Media House is a private higher education institution that sells the three-year Diploma in Media Practices (with eight specialisations in Advertising, 3D Animation, Digital Marketing, Graphic Design, Journalism, Public Relations, Radio, and Television), supplemented by short learning courses and access programmes, delivered via blended learning across multiple campuses and 50 support centres in South Africa.

Product overview

Boston Media House is an educational institution offering a unified diploma program (Diploma in Media Practices) with eight specialized tracks spanning Advertising, Animation, Digital Marketing, Graphic Design, Journalism, Public Relations, Radio, and Television. The institution also provides short learning courses including Radio and Podcasting (12 weeks) and Television Production, plus access programs like Media Studies Gateway. Supporting platforms include Boston Broadcasts (work-readiness resources) and BMH Radio (student practical training station).

Differentiator

Problem solved

Functional benefit

Brands

• Boston Broadcasts: Online broadcasting platform providing work-ready resources and streaming capabilities for media students.
• BMH Radio
• Graduate+ Programme

Products and services

• Diploma in Media Practices A three-year diploma programme with eight specialisations (Advertising, 3D Animation, Digital Marketing, Graphic Design, Journalism, Public Relations, Radio, Television) developing competencies across media environments, aimed at South African prospective students.
• Diploma in Media Practices Specialising in Advertising Advertising specialisation covering conceptual creative thinking, advertising proposals and briefs, integrated marketing communication programmes, and competitor brand analysis for aspiring advertising professionals.
• Diploma in Media Practices Specialising in 3D Animation 3D Animation specialisation covering 3D modelling, texturing, lighting, VFX, augmented reality experiences, character development, digital painting, storyboarding, and CGI production pipeline using Autodesk Maya, Blender, Unity, Vuforia AR, Adobe Substance Painter, Arnold Renderer, Adobe After Effects and Adobe Premiere.
• Diploma in Media Practices Specialising in Digital Marketing Digital Marketing specialisation covering the marketing mix, consumer behaviour analysis, digital marketing strategy, e-commerce, and campaign planning for aspiring digital marketers.
• Diploma in Media Practices Specialising in Graphic Design Graphic Design specialisation covering graphic design theory and practice, reproduction, print, computer graphics, and web design with portfolio development for aspiring graphic designers.
• Diploma in Media Practices Specialising in Journalism Journalism specialisation covering research, writing, investigative journalism, internet journalism, sub-editing, photography, and social media for effective news coverage for aspiring journalists.
• Diploma in Media Practices Specialising in Public Relations Public Relations specialisation covering strategic storytelling, media relations, social media, event planning, crisis communication, and stakeholder management for aspiring PR professionals.
• Diploma in Media Practices Specialising in Radio Radio specialisation covering radio broadcasting, audio production, on-air presenting, programming, and running a mock radio station for aspiring radio professionals.
• Diploma in Media Practices Specialising in Television Television specialisation covering filmmaking, visual storytelling, pre-production, production, and post-production using industry-standard equipment and DaVinci Resolve, for aspiring television and film professionals.
• Content Creation and Production: Radio and Podcasting (Short Course) A 12-week short learning course covering radio and podcast content creation and production, aimed at students needing immediate skills for direct workplace use or personal development.
• Television Production: Filmmaking in a Digital Age (Short Course) Short learning course covering television production and filmmaking techniques in the digital era, aimed at students needing immediate skills for direct workplace use or personal development.
• Media Studies Gateway - Short Learning Access Programme Short Learning Access Programme providing access to the Diploma in Media Practices, aimed at students needing a bridging route into the full diploma.
• Boston Broadcasts An online streaming platform providing additional broadcast content and industry resources to make Boston Media House students work-ready.
• BMH Radio Boston Media House's own radio station used to provide students with practical on-air broadcasting experience.

Quantifiable outcome

• Work-integrated learning embedded in all degrees and higher education programmes
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor.

• MTNminorGTM or Marketing Partner · 1 January 2024Special MTN data offer for Boston students at R99 for 10GB daytime and 20GB night-time data. Students access data bundles through Boston support centre payment system and MTN USSD portal. Partnership addresses student data affordability challenges.
• HUAWEI and YFMminorStrategic or Co-development Partner · 1 January 2024Joint initiative to inspire, empower and elevate South Africa's youth through technology and media engagement.
• Soul CandiminorStrategic or Co-development PartnerPartnership with music industry experts Soul Candi for music qualifications, helping budding musicians create careers in music.
• Sesani StudiosminorImplementation/ SI/ Consulting PartnerProduction facility providing experiential learning opportunities for Television and Video Production students.
• P.E.N (Participate. Envision. Navigate)minorOthersPretoria-based non-profit community organisation assisting individuals to escape multi-generational poverty. BMH students conduct PR projects and charity initiatives with P.E.N as part of curriculum.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Red & Yellow Creative School of Business: Red & Yellow is a SA private higher education institution delivering diplomas and degrees in marketing, advertising, and creative design. It overlaps with BMH's Digital Marketing, Advertising, and Graphic Design tracks and competes for the same national creative student pool.
• Vega School (part of IIE): Vega is a South African private higher education brand under IIE offering degrees in branding, marketing, communication, and design. It directly competes with BMH's advertising, PR, and digital marketing specialisations for the same creative student cohort.
• AFDA (South African School of Motion Picture Medium and Live Performance): AFDA is a South African private higher education institution offering degrees and diplomas in film, television, animation, performance, and creative production. It directly competes with Boston Media House's Television, Radio, and Animation specialisations, sharing the same CHE-accredited media tertiary market.
• SAE Institute (South Africa): SAE Institute is a global creative media tertiary provider with a South African presence, training students in audio, film, animation, and game development. It shares BMH's media tertiary specialisation profile and competes for the same creative student segment.
• Open Window (School of Visual Arts): Open Window is a South African private higher education institution focused on 3D animation, game design, film, and visual arts. It closely matches BMH's 3D Animation and Television specialisations, sharing the same SA CHE-accredited creative-arts tertiary market.
• AAA School of Advertising: AAA School is a South African private higher education institution specialising in advertising, marketing, and creative business programmes. It competes directly with Boston Media House's Advertising and Digital Marketing specialisations within the same accredited private tertiary segment.
• CityVarsity (Cape Town & Pretoria): CityVarsity is a South African private tertiary institution offering diplomas in film, television, animation, journalism, and creative media production. It competes head-to-head with BMH on multiple specialisations, especially Film/TV and Animation.

Broad incumbents

• Boston City Campus & Business College (parent brand): Boston City Campus is the parent of Boston Media House and a broader South African private higher education group offering MBAs, degrees, diplomas, and short courses across multiple disciplines. BMH operates as a media-focused vertical within this larger portfolio.
• Stellenbosch University Department of Journalism: Stellenbosch University's journalism and media programmes produce graduates in journalism, PR, and broadcast media in South Africa. As a public university, it competes with BMH for media students who might otherwise choose private tertiary education.

Regional players

• RUSH (Digital Media Institute): RUSH is a South African private digital media college focused on web development, design, and digital marketing training. It overlaps with BMH's Digital Marketing and Graphic Design specialisations and competes within the same SA creative-tertiary segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bostonmediahouseZA
• Instagraminstagram.com/boston_media_house
• LinkedInlinkedin.com/company/boston-media-house

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boston Media House