Health Alliance for the Uninsured

What Health Alliance for the Uninsured does

Health Alliance for the Uninsured (HAU) is a nonprofit community collaborative founded in 2005 in Oklahoma City by Dr. R. Murali Krishna. The organization operates as a central coordination hub connecting Oklahoma's uninsured and underinsured residents (~535,000 people, plus ~308,000 projected to lose Soonercare Medicaid coverage) to a statewide network of 94–95 free and charitable clinics, hundreds of specialist physicians, and major hospital systems (INTEGRIS, Mercy, St. Anthony). All services are provided free of charge to clients.

HAU's core product suite consists of the Healthcare Services Navigation Program (staff-navigator routing across primary care, mental health, vision, dental, women's health, and Medicaid enrollment), Care Connection (specialty and surgical referral coordination with hundreds of donating physicians), the Cooperative Central Pharmacy (free prescription medications via eligibility analysis), the SHAPES diabetes management program (built with the United Health Foundation across 20 clinics), Self-Service Care Kiosks, and a Medicaid Reenrollment program. The underlying technology layer is the third-party Unite Us platform, deployed in 2022 as the Unite Oklahoma coordinated care network, which handles electronic referrals, patient-journey tracking, and outcomes reporting across ~80% of the state's population with ~80% referral acceptance.

HAU generates no fee revenue; the operating model is funded entirely by foundation grants (United Health Foundation, Telligen, Oklahoma City Community Foundation, Sarkeys, Oklahoma Center for Nonprofits), corporate/hospital partners underwriting specific staff positions, and an endowment held at the Oklahoma City Community Foundation. Go-to-market is community-led: inbound referrals through partner clinics, OKC Heartline 211, Be a Neighbor, and the Unite Us network, supported by earned media and community events rather than paid sales motion. The organization is governed by a Board of Directors (chaired by founder Dr. Krishna) and led as of May 2025 by Dr. Mike Herndon in a combined Executive Director and Chief Medical Officer role.

Name

Health Alliance for the Uninsured

Legal name

Health Alliance for the Uninsured Inc

Website

https://hauonline.org

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Health Alliance for the Uninsured is a 2005-founded Oklahoma City nonprofit that coordinates free healthcare access for uninsured and underinsured residents through a statewide network of 95 free clinics, specialist referrals, prescription assistance, and the Unite Oklahoma electronic referral platform.

Ownership category

akta.pro rank

Product category

Community Health Navigation Services

NAICS

Health Care and Social Assistance (62), Social Assistance (624)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)

akta.pro primary industry

Health Systems Strengthening & Universal Health Coverage (UHC) (BPADAIAE)

akta.pro secondary industry

Health Systems Strengthening & Universal Health Coverage (UHC) Partnerships (HLAJAOAL)

Keywords

• Healthcare navigation services
• Uninsured care coordination
• Safety net clinic network
• Prescription assistance programs
• Community health collaborative

Headquarters

HQ city

Oklahoma City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Grants and Foundation Funding: HAU is primarily funded through grants and contributions from foundations, corporations, and community partners. Major grants include $1.8M from United Health Foundation, $50,000 from Telligen Community Initiative, $25,000 from Oklahoma City Community Foundation, $25,000 from Sarkeys Foundation, and support from INTEGRIS Health, Mercy Hospital, and St. Anthony Hospital for specific staff positions. The organization operates as a nonprofit and all services are provided free to clients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Health Alliance for the Uninsured (HAU) is a nonprofit community collaborative that operates as a central coordination hub connecting uninsured and underinsured Oklahoma residents to a statewide network of approximately 95 free and charitable clinics, specialty physicians, hospital systems, and social services. It delivers free healthcare navigation, specialty care coordination, prescription assistance, Medicaid reenrollment support, and diabetes management through programs such as the Healthcare Services Navigation Program, Care Connection, Cooperative Central Pharmacy, SHAPES, and Self-Service Care Kiosks.

Product overview

Health Alliance for the Uninsured operates as a community collaborative that serves as a catalyst for healthcare access for Oklahoma's uninsured and underinsured populations. The organization offers a suite of interconnected programs: the Healthcare Services Navigation Program acts as a central hub helping clients navigate the complex referral network; Care Connection coordinates specialist referrals for diagnostic testing and surgical care; Prescription Assistance provides free medications; SHAPES addresses diabetes management; and Medicaid Reenrollment helps residents maintain coverage. HAU supports a network of 95 safety net clinics statewide with supplies, training, and resources. The organization partners with technology platforms like Unite Us for coordinated care referrals.

Differentiator

Problem solved

Functional benefit

Brands

• SHAPES: Shared Hub Approach to Providing Enhanced Services - a diabetes management program developed by HAU and United Health Foundation to help clinics and patients improve health outcomes through screening, behavioral health resources, self-management tools, and medication therapy resources.
• Care Connection

Products and services

• Healthcare Services Navigation Program Program that helps low-income, uninsured, and underinsured clients navigate central Oklahoma's complex healthcare referral network, expediting access to basic health, mental health, vision, dental, women's health care, and Medicaid enrollment.
• Care Connection Care coordination program that strategically coordinates hundreds of specialists who provide free diagnostic testing, specialty consults, and surgical care for clients of HAU partner Safety Net Clinics in Oklahoma.
• Cooperative Central Pharmacy (Prescription Assistance) Program assisting clients in receiving free medications to manage acute and chronic health conditions. Prescriptions are provided at no cost through eligibility analysis.
• Self-Service Care Kiosks Self-service kiosks providing healthcare access points for uninsured and underinsured individuals.
• SHAPES (Shared Hub Approach to Providing Enhanced Services) Diabetes management program developed with United Health Foundation to help clinics and patients improve health outcomes through screening, behavioral health resources, self-management tools, and medication therapy resources.
• Medicaid Reenrollment Program helping Oklahomans navigate Medicaid reenrollment processes, particularly following the end of the Public Health Emergency that affected coverage for 300,000+ residents.
• Safety Net Clinic Network Support HAU provides supplies, information, training, and additional resources including personal protective equipment to a network of 95 free clinics statewide.

Quantifiable outcome

• HAU connects uninsured Oklahomans to a network of 95 free clinics statewide
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• Unite Us / Unite OklahomacoreTechnology or Integration · 5 October 2022HAU partnered with Unite Us to expand the Unite Oklahoma coordinated care network, enabling electronic referrals and tracking across health and social services. This partnership allows HAU to move beyond resource directories to a scalable, secure, HITRUST-certified coordinated care network. The network covers 80% of Oklahoma's population with ~80% referral acceptance rates and most referrals accepted within 2 days.
• OU College of Medicine / OUCHAcoreStrategic or Co-development PartnerHAU collaborates with the OU College of Medicine on the Dr. R. Murali Krishna Community Service Award, presented during the Bridges to Access conference coordinated by the OU Community Health Alliance (OUCHA). The award recognizes fourth-year medical students for compassion and commitment to serving underserved populations.
• OKC Heartline 211majorChannel Partner/ Reseller/ DistributorOKC Heartline 211 is part of HAU's referral network, directing uninsured individuals seeking healthcare to HAU's navigation services and the partner clinic network.
• Be a Neighbor (Oklahoma)majorChannel Partner/ Reseller/ DistributorBe a Neighbor is a state initiative referral partner that directs Oklahomans in need to HAU's healthcare navigation services as part of the coordinated care network.
• Oklahoma Charitable Clinic Association (OCCA)majorStrategic or Co-development PartnerOCCA is a statewide membership association that networks free clinics and collaborates with HAU to improve the health of vulnerable Oklahomans. OCCA honored HAU as Outstanding Organization of the Year in 2021.
• Mercy HospitalmajorStrategic or Co-development PartnerMercy Hospital funds the Patient Services Coordinator position at HAU and provides charity care for HAU-referred patients who need diagnostic testing and surgical care.
• Delta Dental Oral Health FoundationminorChannel Partner/ Reseller/ DistributorPublishes an excellent guide to free and reduced-cost dental services in Oklahoma, linked on HAU's Resources page to support dental care access for uninsured clients.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key risks1 record

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/6EIqAHAfGg4
• Xx.com/HUninsured
• Facebookfacebook.com/HAUinOKC
• LinkedInlinkedin.com/company/health-alliance-for-the-uninsured

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Health Alliance for the Uninsured