Rádio 105 FM

What Rádio 105 FM does

Rádio 105 FM is a privately held Brazilian FM radio station headquartered in Dom Basílio, in the state of Bahia, broadcasting on the 105 FM frequency. The station serves residents of Dom Basílio and surrounding municipalities in Northeast Brazil with a programming mix centered on regional Brazilian music genres — sertanejo, forró, and popular sertanejo/pagode hits — supplemented by local news content (aggregated articles visible on the website) and a TOP 10 music chart. Distribution is multi-channel: traditional over-the-air FM broadcast, website live streaming at radio105.com.br, and dedicated iOS and Android applications built on the Live Center Host streaming/hosting platform. Listener engagement is conducted through Instagram (@radio105fmoficial) and WhatsApp ((77) 99165-8078).

The company's business model is advertising-based. It sells local advertising slots ("Quero Anunciar" / "Anuncie Aqui") across its on-air programming and digital surfaces, with sales conversations initiated via Instagram and WhatsApp; pricing is not publicly disclosed. The core technology stack is a commodity live audio streaming and web hosting service (Live Center Host), with no proprietary software, patents, or AI/ML capabilities evidenced. The addressable customer base consists of local SMB advertisers and consumer listeners, with a vertical (geography-based) segmentation approach targeting the Dom Basílio catchment. Strategic positioning is as a hyper-local community broadcaster rather than a regional or national media platform; no parent company, subsidiaries, or external investors are disclosed, and the station is part of a small local media business with 51-100 employees.

Name

Rádio 105 FM

Legal name

Rádio 105 FM

Website

https://radio105.com.br

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Rádio 105 FM is a privately held Brazilian FM radio station in Dom Basílio, Bahia, broadcasting regional music, local news, and a TOP 10 chart to community listeners, monetized through local SMB advertising sold via Instagram and WhatsApp across FM, web, and mobile apps.

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (516110), Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)

akta.pro secondary industries

Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

Keywords

• FM radio broadcasting
• Local radio station
• Music programming
• Radio advertising sales
• Live audio streaming

Headquarters

HQ city

Dom Basílio

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Revenue: The station generates revenue through local advertising, with a dedicated 'Quero Anunciar' (I want to advertise) section on the website and Instagram-based ad sales. The radio offers advertising opportunities across its programming and website.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Rádio 105 FM is a Brazilian FM radio station broadcasting on the 105 FM frequency from Dom Basílio, Bahia, delivering music programming featuring sertanejo, forró, and popular Brazilian genres, along with regional and national news content, interviews, and a TOP 10 music chart. The station distributes its content via over-the-air FM transmission, website live streaming at radio105.com.br, and dedicated mobile applications for iOS and Android.

Product overview

Rádio 105 FM is a Brazilian FM radio station based in Dom Basílio, BA, offering a unified product portfolio centered on live radio broadcasting. The station distributes its content through two primary channels: traditional FM broadcast at 105 FM frequency, and a mobile application available on both iOS and Android platforms. The station features music programming including a Top 10 chart, news content aggregation, and live streaming capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Rádio 105 FM Radio Broadcasting Service

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Live Center HostcoreTechnology or IntegrationLive Center Host provides the streaming and hosting platform infrastructure for Rádio 105 FM's website and digital broadcasting operations. The platform enables live audio streaming and website hosting services for the radio station.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Grupo Globo: Largest Brazilian media conglomerate operating broadcast (TV and radio), streaming, and digital properties. Indirect but real competitive overlap for listener attention and SMB advertising budgets in Bahia.
• Jovem Pan: Major Brazilian commercial broadcast group operating news/talk and music radio plus affiliated stations nationwide. Broad incumbent with overlapping capabilities — scaled regional/national broadcast plus digital streaming — competing for the same SMB advertisers and listener time.
• Rádio CBN (Central Brasileira de Notícias): Brazilian radio network carrying news, talk, and affiliated local stations. Broad incumbent distributing similar content (national news syndicated to local outlets) that Rádio 105 FM surfaces through its news feed.

Regional players

• Antena 1: Brazilian adult contemporary / Brazilian popular music radio network with national footprint and digital streaming. Comparable as a music-rotation FM broadcaster that competes for similar listener segments in Brazil.
• Rádio Atlântida: Brazilian commercial FM radio (southern Brazil stronghold) with digital streaming. Comparable on its music-format commercial radio, multi-channel digital extension, and SMB advertiser base model.
• Alpha FM: Brazilian popular music FM radio with mobile streaming and digital presence. Closely aligned with Rádio 105 FM on format (music-led) and direct-to-listener multi-channel distribution.

Direct peers

• Mix FM: Brazilian FM radio network with popular music programming and digital streaming/app distribution. Direct peer in music-format commercial radio with comparable advertiser-facing distribution model.
• Band FM: Brazilian commercial FM radio network focused on popular Brazilian music genres. Comparable to Rádio 105 FM as a music-first commercial radio broadcaster serving local/regional audiences with multi-channel digital distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/radio105fmoficial
• Xx.com/radio105oficial
• Facebookfacebook.com/radio105fmdombasilio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rádio 105 FM