Cia Marítima
Grupo Cia Marítima is a privately held Brazilian B2B travel distributor serving accredited travel agents through the proprietary CruiseHub and CiaOnline platforms, offering cruise bookings (50+ cruise line partners), customized land packages, and visa advisory services across multiple Brazilian offices and an Orlando, FL office.
- Company typePrivate
- Founded1994
- HeadquartersFlorianópolis, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Cia Marítima does
Cia Marítima is a privately held Brazilian B2B travel distribution group operating under the Grupo Cia Marítima umbrella, founded more than 20 years ago and headquartered in Florianópolis, Santa Catarina. The company serves accredited travel agents rather than end consumers directly, providing the technology, supplier access, and back-office infrastructure needed to quote, book, and service cruise, land travel, and visa products. It operates through three core divisions: CruiseHub (cruise bookings), CiaOnline (national and international land packages), and Cia dos Vistos (visa and documentation advisory, in operation for 15+ years).
The technology layer consists of two proprietary SaaS platforms. CruiseHub provides real-time cruise quoting, reservation, and ticketing across a portfolio of 50+ cruise line partners spanning maritime, river, and expedition categories (Norwegian, MSC, Carnival, Princess, Regent Seven Seas, Oceania, Viking, Disney Cruise Line, Silversea, Ritz-Carlton Yacht Collection, among others), with integrated CRM, intelligent search filters, automated installment payment processing, and reservation status monitoring. CiaOnline delivers an analogous capability for land packages, allowing agents to brand and customize itineraries, generate quotes, manage reservations, and accept online payments. Both platforms are complemented by WhatsApp Business support channels segmented by division and by account management teams reachable across five Brazilian offices (Florianópolis, Blumenau, São Paulo, Curitiba, Porto Alegre) and one international office in Orlando, Florida.
The business model is commission- and fee-based across three streams: (1) cruise booking commissions on transactions processed through CruiseHub, (2) transaction fees on customized travel packages sold via CiaOnline, and (3) professional services fees for visa advisory and documentation processing through Cia dos Vistos, including direct liaison with embassies and consulates and daily document shipments. Pricing is not publicly disclosed and is quote-based. The go-to-market is sales-led and relationship-driven, combining dedicated agent account management, proprietary self-serve platforms, and event- and Instagram-driven community engagement with the Brazilian travel agent base. No revenue, headcount, funding, or ownership data is disclosed in available sources, and no public listings, M&A activity, or leadership changes were identified.
Cia Marítima firmographics
Firmographics- Name
- Cia Marítima
- Legal name
- Cia Marítima
- Website
- https://ciamaritima.tur.br
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Grupo Cia Marítima is a privately held Brazilian B2B travel distributor serving accredited travel agents through the proprietary CruiseHub and CiaOnline platforms, offering cruise bookings (50+ cruise line partners), customized land packages, and visa advisory services across multiple Brazilian offices and an Orlando, FL office.
- Ownership category
- akta.pro rank
Cia Marítima industry classification
Industry- Product category
- Travel Distribution Services
- NAICS
- Travel Agencies (56151), Tour Operators (561520), Other Travel Arrangement and Reservation Services (56159)
- akta.pro primary industry
- Cruise Booking Platforms (THALAFAG)
- akta.pro secondary industry
- Cruise Travel Agencies & Specialist Cruise Consultants (THAEAFAB)
Keywords
Where Cia Marítima is headquartered
LocationHeadquarters
- HQ city
- Florianópolis
- HQ country
- Brazil
- HQ region
- Latin America
Offices6 records
Markets served
Cia Marítima business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Cruise Booking Commissions: Cia Marítima earns commissions on cruise bookings made by travel agents through the CruiseHub platform, accessing a network of 50+ cruise lines including Norwegian Cruise Line, Regent Seven Seas, Carnival, Princess, Oceania, and others.
- Travel Package Sales: Revenue from customized national and international travel packages sold via the CiaOnline platform, bundling accommodation, transport, and local experiences, with 100% online payment and flexible installment options.
- Visa and Documentation Services: Advisory and processing fees for visa procurement and international travel documentation, with direct liaison with embassies and consulates and daily document shipments.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels3 records
Cia Marítima product offering
Product offeringCore offering
Grupo Cia Marítima is a B2B travel services distributor that serves accredited travel agents in Brazil with cruise bookings, customized land travel packages, and visa advisory services. The company operates through two proprietary platforms—CruiseHub for cruise reservations and CiaOnline for travel packages—giving agents access to more than 50 cruise line brands and suppliers. The third division, Cia dos Vistos, provides visa processing and documentation support with direct liaison to embassies and consulates.
Product overview
Grupo Cia Marítima operates as a travel solutions provider with three main business segments connected through proprietary technology platforms. The core offerings include cruise bookings (CruiseHub platform), land-based travel packages (CiaOnline platform), and visa advisory services (Cia dos Vistos). The company serves accredited travel agents with real-time booking systems, integrated CRM functionality, and specialized support teams, connecting to over 50 cruise line partners and providing comprehensive travel package solutions.
Differentiator
Problem solved
Functional benefit
Brands
- CruiseHub: Intelligent booking platform for cruise quotations, reservations, and real-time issuance.
- CiaOnline
- Cia dos Vistos
Products and services
- CruiseHub Intelligent B2B platform for travel agents providing real-time cruise quotations, reservations, and ticket issuance with integrated CRM for customer management, payment processing with online installments, and intelligent search with advanced filters across 50+ cruise line brands.
- CiaOnline Integrated B2B platform for travel agents to manage reservations, create and customize national and international travel packages with agency branding, generate quotes with flexible payment options, and access integrated CRM for client relationship management.
- Cia dos Vistos Visa and documentation advisory service with over 15 years of experience, offering online and in-person support in São Paulo and Santa Catarina, daily document shipments to embassies and consulates, and direct liaison with embassies for visa procurement.
- Cia Marítima Cruzeiros Cruise booking services connecting accredited travel agents to a network of 50+ maritime, river, and expedition cruise companies with real-time booking capabilities through the CruiseHub platform.
- Cia Marítima Operadora Customized national and international travel packages including accommodation, transportation, and local experiences, managed through the CiaOnline platform for travel agencies.
Quantifiable outcome
- Over 20 years of industry experience serving travel agents in Brazil
- +3 more outcomes
Companies that use Cia Marítima
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Cia Marítima technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Cia Marítima partnerships and signals
Strategic signalPartnerships
31 partnerships are on record, tiered core.
- Norwegian Cruise Line (NCL)coreNorwegian Cruise Line is a leading cruise line brand accessible through the CruiseHub platform. Cia Marítima resells NCL cruises to travel agents across Brazil, offering real-time booking and commission-based transactions.
- Regent Seven SeascoreRegent Seven Seas, an ultra-luxury cruise line, is part of the CruiseHub portfolio. Cia Marítima provides Brazilian travel agents with access to its all-inclusive voyages.
- Oceania CruisescoreOceania Cruises is available via CruiseHub for Brazilian travel agents, offering premium ocean voyages with competitive rates through the platform.
- Princess CruisescorePrincess Cruises is a key partner in the CruiseHub portfolio, offering a wide range of itineraries accessible to Brazilian travel agents through real-time booking tools.
- VikingcoreViking (river and ocean expeditions) is listed among the 50+ partner companies accessible via CruiseHub, providing Brazilian travel agents with booking access to Viking's river and ocean cruise products.
- MSC CruzeiroscoreMSC Cruzeiros, a major global cruise line, is part of the CruiseHub partner network, enabling Brazilian agents to quote and book MSC itineraries.
- Carnival Cruise LinecoreCarnival Cruise Line is available through the CruiseHub platform, offering mainstream cruise products to Brazilian travel agents.
- SilverseacoreSilversea, a luxury expedition and ultra-luxury cruise brand, is included in the CruiseHub network, serving high-end travel agents in Brazil.
- Virgin VoyagescoreVirgin Voyages is accessible through CruiseHub, offering adult-only cruise experiences to Brazilian travel agents.
- Disney Cruise LinecoreDisney Cruise Line is featured in the CruiseHub portfolio, providing access to Disney-themed cruise products for Brazilian families and travelers.
- Holland America LinecoreHolland America Line is included among the cruise partners available to Brazilian travel agents via the CruiseHub platform.
- Crystal CruisescoreCrystal Cruises (including ocean and expedition brands) is listed in the partner portfolio accessible via CruiseHub for Brazilian travel agents.
- Cunard LinecoreCunard Line is part of the CruiseHub partner network, offering classic ocean liner experiences to Brazilian travel agents.
- SeabourncoreSeabourn, an ultra-luxury cruise line, is accessible via CruiseHub for Brazilian agents serving high-net-worth travelers.
- PonantcorePonant, a French luxury expedition cruise line, is among the 50+ partners available through CruiseHub for Brazilian travel agents.
- Quark ExpeditionscoreQuark Expeditions, specializing in polar expeditions including Antarctica, is accessible through CruiseHub for Brazilian agents.
- Avalon WaterwayscoreAvalon Waterways (river cruise brand) is part of the CruiseHub portfolio, offering European and global river cruise products to Brazilian travel agents.
- Uniworld Boutique River CruisescoreUniworld is available via CruiseHub, providing luxury river cruise options for Brazilian agents.
- Scenic Group (Scenic & Emerald)coreScenic and Emerald品牌的河轮和远征游轮通过 CruiseHub 平台向巴西旅行社提供。
- Emerald CruisescoreEmerald Cruises river and ocean products are accessible via CruiseHub for Brazilian travel agents.
- AustraliscoreAustralis, a cruise line specializing in Patagonia and Antarctica voyages, is accessible through CruiseHub for Brazilian travel agents.
- Swan HelleniccoreSwan Hellenic, a cultural expedition cruise brand, is part of the CruiseHub partner network for Brazilian travel agents.
- SeaDream Yacht ClubcoreSeaDream Yacht Club is available via CruiseHub, offering intimate yacht-style cruises to Brazilian agents.
- Ritz-Carlton Yacht CollectioncoreThe Ritz-Carlton Yacht Collection is included in the CruiseHub portfolio, providing ultra-luxury yacht cruise experiences accessible to Brazilian travel agents.
- Atlas Ocean VoyagescoreAtlas Ocean Voyages, an expedition cruise brand, is part of the CruiseHub partner network for Brazilian travel agents.
- CroisiEuropecoreCroisiEurope, a European river cruise operator, is accessible through CruiseHub for Brazilian travel agents.
- Viva CruisescoreViva Cruises is among the partner cruise brands available via CruiseHub for Brazilian travel agents.
- Four Seasons at SeacoreFour Seasons at Sea, the luxury hotel brand's cruise product, is accessible through CruiseHub for Brazilian agents.
- European WaterwayscoreEuropean Waterways (luxury hotel barge cruising) is available via CruiseHub for Brazilian travel agents seeking unique European experiences.
- Iberostar (Cruise)coreIberostar's cruise brand is listed in the CruiseHub partner portfolio for Brazilian travel agents.
- Variety CruisescoreVariety Cruises, offering small ship Mediterranean and exotic voyages, is accessible via CruiseHub for Brazilian agents.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Cia Marítima competitors and assessment
Company assessmentDirect peers
- Avoya Travel: US-based B2B cruise and vacation platform serving independent travel agents with proprietary technology, live leads, and access to dozens of cruise lines — comparable to CruiseHub's role for Brazilian agents.
- KHM Travel Group: US B2B host travel agency network providing independent agents with supplier relationships, a proprietary booking platform, and back-office support — structurally similar to Cia Marítima's B2B2C channel.
- OutsideAgents.com: B2B host travel agency platform providing independent agents with proprietary booking technology, supplier access, and commission structures — comparable in business model to Cia Marítima's agent-enablement approach.
- Cruise Planners (American Express Travel): One of the largest B2B cruise-specialist host agency networks in the US, providing agents with proprietary booking platforms, supplier access (including the same major cruise lines Cia Marítima distributes), and back-office support — a near-direct analog to Cia Marítima's B2B model.
- Dream Vacations (formerly CruiseOne): B2B cruise-franchise network under World Travel Holdings giving agents access to multiple cruise brands, training, and a proprietary booking platform — directly comparable in function to Cia Marítima's agent-focused cruise distribution model.
- CIBTvisas: Global corporate and consumer visa and passport services provider serving enterprises, travel management companies, and individuals — directly comparable to Cia Marítima's Cia dos Vistos division.
Broad incumbents
- Nexion Travel Group: US B2B host travel agency supporting thousands of independent agents with a proprietary platform, cruise and tour supplier access, and back-office services — a broader incumbent in the same B2B travel agency category.
- World Travel Holdings: Largest privately-held cruise and vacation distributor in North America, operating multiple B2B host brands (Dream Vacations, CruiseOne, Cruises Inc.) — a larger, more diversified incumbent operating in the same B2B cruise distribution space.
- CVC Brasil Operadora e Agência de Viagens: Largest Brazilian travel operator and retail agency, selling cruises, packages, and ancillary services to mass-market consumers; provides a regional scale benchmark and competitor in Brazilian travel distribution.
Regional players
- Agaxtur Viagens e Turismo: Brazilian tour operator and travel agency offering national and international packages plus corporate travel; a regional comparable providing context on the local Brazilian travel services competitive landscape.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Cia Marítima social profiles
Digital presenceCia Marítima financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cia Marítima leadership team
Management profileNumber of profiles
Cia Marítima subsidiaries and ownership
Company hierarchySubsidiaries3 records
Cia Marítima funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cia Marítima M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cia Marítima
What does Cia Marítima do?
Grupo Cia Marítima is a B2B travel services distributor that serves accredited travel agents in Brazil with cruise bookings, customized land travel packages, and visa advisory services. The company operates through two proprietary platforms—CruiseHub for cruise reservations and CiaOnline for travel packages—giving agents access to more than 50 cruise line brands and suppliers. The third division, Cia dos Vistos, provides visa processing and documentation support with direct liaison to embassies and consulates.
Is Cia Marítima a public or private company?
Cia Marítima is a private company. It is classified as unknown and is currently operating.
When was Cia Marítima founded?
Cia Marítima was founded in 1994. It employs 11 to 50 people.
Where is Cia Marítima based?
Cia Marítima is headquartered in Florianópolis, Brazil, in the Latin America region.
How does Cia Marítima make money?
Three revenue lines are on record. Cruise Booking Commissions are the primary driver. The others are travel Package Sales and visa and Documentation Services.
Who are Cia Marítima's main competitors?
Direct peers on record are Avoya Travel, KHM Travel Group, OutsideAgents.com, Cruise Planners (American Express Travel), Dream Vacations (formerly CruiseOne) and CIBTvisas. Broad incumbents are Nexion Travel Group, World Travel Holdings and CVC Brasil Operadora e Agência de Viagens. Agaxtur Viagens e Turismo is listed as a regional player.
Does Cia Marítima have an API?
No public API is recorded for Cia Marítima.
What industry is Cia Marítima in?
Cia Marítima's product category is Travel Distribution Services. Its primary akta.pro industry code is THALAFAG, Cruise Booking Platforms, with a secondary code of THAEAFAB, Cruise Travel Agencies & Specialist Cruise Consultants. Its NAICS code is 56151.