Astrapouch
Astrapouch designs and sells proprietary flexible pouch and bag-in-box packaging systems for wine, spirits, beer, beverages, foods, and chemicals, distributing via direct e-commerce and B2B custom services across North America.
- Company typePrivate
- Founded2009
- HeadquartersRochester, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Astrapouch firmographics
Firmographics- Name
- Astrapouch
- Legal name
- Vine Valley Ventures LLC
- Website
- https://astrapouch-na.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Astrapouch designs and sells proprietary flexible pouch and bag-in-box packaging systems for wine, spirits, beer, beverages, foods, and chemicals, distributing via direct e-commerce and B2B custom services across North America.
- Ownership category
- akta.pro rank
Astrapouch industry classification
Industry- Product category
- Flexible Beverage Packaging
- NAICS
- Plastics Bag and Pouch Manufacturing (326111), Food Manufacturing (311)
- SIC
- Beverages (2080), Food And Kindred Products (2000)
- akta.pro primary industry
- Aseptic & Liquid Flexible Packaging (Bag-in-Box, Spouted Liquid Packs) (IMALABAI)
- akta.pro secondary industries
- Pouches & Sachets (Stand-up, Flat, Spouted, Stick Packs) (IMALABAE), Pouch & Sachet Beverage Filling (Spouted Pouches, Stick Packs) (AFAFAJAJ), Aseptic, Barrier & Retort Packaging Components Manufacturing (IMANAEAJ), Secondary & Multipack Packaging (IMALAHAB), Aseptic Packaging & Bottling (UHT, Sterile Filling) (AFAFAJAD)
Keywords
Where Astrapouch is headquartered
LocationHeadquarters
- HQ city
- Rochester
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Astrapouch business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Pouch and Bag Sales: Direct sales of flexible pouches (Astrapouch® and Astromini®), Astrobag® Bag-in-Box bags, and accessories. Products are sold in various sizes with prices ranging from $0.99 to $2.00 per unit. One-time purchase model for packaging materials.
- Filling Equipment Sales: Sales of filling equipment ranging from hand-filling stands to high-speed machines, supporting the complete packaging workflow for customers.
- Custom Printing Services: Full-color custom printing on pouches and boxes, allowing brands to utilize the entire surface as a billboard for brand promotion and marketing.
- Product Development Services: Custom flexible packaging solutions and co-packing services for businesses needing tailored packaging to protect and promote their specific products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard pouches priced affordably for businesses |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Astrapouch product offering
Product offeringCore offering
Astrapouch manufactures and sells proprietary flexible pouch and bag-in-box packaging for liquids, combining plastic, cardboard, and aluminum foil for lightweight, eco-friendly protection. It also supplies filling equipment and offers custom printing, product development, and co-packing services for wine, spirits, beer, coffee, beverages, foods, and chemicals.
Differentiator
Problem solved
Functional benefit
Brands
- Astrapouch: Primary brand for flexible pouches
- Astromini
- Astrobag
Products and services
- Astrapouch® Pouches Flexible, lightweight, durable, and eco-friendly liquid packaging solutions available in multiple sizes for beverages and liquids.
- Astromini® Pouches Compact flexible pouches for eco-friendly packaging targeted at the wine and spirits industry.
- Astrobag® Bag-in-Box Bags, boxes, and accessories in a range of sizes and configurations for flexible bag-in-box liquid packaging needs.
- Astrapouch® Tube Premium-looking flexible tube packaging offering a distinctive branding appearance as an alternative to traditional bag-in-box.
- Filling Machines Range of filling equipment from hand-filling stands to high-speed machines, along with filling services to support the packaging workflow.
- Accessories Taps, caps, and other components needed to use flexible packaging solutions effectively.
- Custom Pouch Packaging (Product Development) Custom flexible packaging solutions with one-of-a-kind designs to promote and protect customers' products.
- Custom Printing Full-color pouch printing services allowing brands to use the entire pouch surface as a billboard for their brand.
- Co-Packing Professional pouch filling and packaging services for businesses.
- AstraPouch Flexible Beer Packaging Flexible pouch packaging solution for beer, offered as flexible growlers that fill faster, store smarter, and cost less than glass.
- AstraPouch Flexible Packaging for Carbonated Beverages Flexible packaging solution for carbonated beverages such as sodas and seltzers.
Quantifiable outcome
- 80% reduction in carbon footprint vs. glass equivalent
- +4 more outcomes
Companies that use Astrapouch
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles2 records
Astrapouch technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Astrapouch partnerships and signals
Strategic signalScale indicators6 records
Astrapouch competitors and assessment
Company assessmentBroad incumbents
- ProAmpac: Flexible packaging manufacturer offering pouches, films, and bag-in-box solutions across food, beverage, and industrial markets. Overlaps with Astrapouch's flexible pouch and co-packing offerings.
- Coveris: European-headquartered flexible packaging manufacturer with pouches and bag-in-box products for beverage and liquid food customers. Comparable technology and customer base, but at significantly greater scale.
- Amcor Flexibles: One of the world's largest flexible packaging manufacturers with extensive pouch, film, and bag-in-box capabilities. Astrapouch competes for the same beverage packaging wallet share, but Amcor serves a much broader portfolio of categories and geographies.
- Rapak (part of DS Smith): DS Smith's bag-in-box and liquid packaging division (formerly Rapak) supplying wine, beer, and beverage customers globally. Directly comparable bag-in-box technology to Astrapouch's Astrobag®.
Direct peers
- LBP Inc. Manufacturer of custom paper-based and flexible packaging, including bag-in-box and specialty pouches for coffee and beverage markets. Direct overlap with Astrapouch's cold brew and beverage pouch offerings.
- Scholle IPN: Global leader in bag-in-box and pouch packaging for beverage and liquid food applications. Directly comparable to Astrapouch's Astrobag® bag-in-box and Astrapouch® spouted liquid pouches, serving similar wine, spirits, and beverage customers.
- Glenroy: Specialist flexible packaging converter focused on pouches and rollstock for food, beverage, and personal care. Comparable product format and customer segments to Astrapouch, though with broader end-market reach.
- Smurfit Kappa Bag-in-Box: Major bag-in-box and flexible packaging supplier to the wine and beverage industries. Competes head-to-head with Astrapouch in spouted pouches and bag-in-box systems for liquid filling.
Emerging players
- Wine Enthusiast / Free Flow Wines (bag-in-box wine services): Specialty providers of premium bag-in-box wine packaging and dispensing solutions. Operates in an adjacent niche to Astrapouch's wine pouch line and shares the same sustainability and freshness narrative.
- Pouch Partners (Bison Bag): Specialty flexible pouch converter focused on custom-printed stand-up and spouted pouches for beverage and liquid food brands. Smaller-scale, niche competitor with comparable go-to-market in beverage packaging.
Market position
Customer concentration
Astrapouch social profiles
Digital presenceAstrapouch compliance and trust
Trust signalCompliance1 record
Astrapouch financial estimates
Financial estimateRevenue estimate
Valuation estimate
Astrapouch leadership team
Management profileNumber of profiles
Profiles1 record
Astrapouch funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Astrapouch M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Astrapouch
What does Astrapouch do?
Astrapouch manufactures and sells proprietary flexible pouch and bag-in-box packaging for liquids, combining plastic, cardboard, and aluminum foil for lightweight, eco-friendly protection. It also supplies filling equipment and offers custom printing, product development, and co-packing services for wine, spirits, beer, coffee, beverages, foods, and chemicals.
Is Astrapouch a public or private company?
Astrapouch is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Astrapouch founded?
Astrapouch was founded in 2009. It employs 1 to 10 people.
Where is Astrapouch based?
Astrapouch is headquartered in Rochester, United States, in the North America region.
How does Astrapouch make money?
Four revenue lines are on record. Pouch and Bag Sales are the primary driver. The others are filling Equipment Sales, custom Printing Services and product Development Services.
Who are Astrapouch's main competitors?
Broad incumbents on record are ProAmpac, Coveris, Amcor Flexibles and Rapak (part of DS Smith). Direct peers are LBP Inc., Scholle IPN, Glenroy and Smurfit Kappa Bag-in-Box. Emerging players are Wine Enthusiast / Free Flow Wines (bag-in-box wine services) and Pouch Partners (Bison Bag).
Does Astrapouch have an API?
No public API is recorded for Astrapouch.
What industry is Astrapouch in?
Astrapouch's product category is Flexible Beverage Packaging. Its primary akta.pro industry code is IMALABAI, Aseptic & Liquid Flexible Packaging (Bag-in-Box, Spouted Liquid Packs), with a secondary code of IMALABAE, Pouches & Sachets (Stand-up, Flat, Spouted, Stick Packs). Its NAICS code is 326111 and its SIC code is 2080.