Xigua Shipin

What Xigua Shipin does

Xigua Shipin is a user-generated content video platform founded in 2015 and headquartered in Yuncheng, China. The company operates the ixigua.com web property as its primary distribution surface, positioning itself as a venue for creators to publish video content and for viewers to consume it. The input data characterizes it as a private, for-profit entity with a current headcount in the 101-250 range.

Beyond its founding year, location, and UGC video positioning, the available data on Xigua Shipin is sparse. The structured firmographic, technology, product, pricing, customer, partnership, and management fields are largely unpopulated, with only a CEO (Yiming Zhang) and a single disclosed funding round of $484,026 from Aibo Xinxi Jishu in January 2015 captured in the dataset. There is no information on revenue model (advertising, subscriptions, creator monetization), underlying technical architecture, content categories, geographic reach beyond China, or competitive positioning. Any conclusions about the company's monetization mechanics, technical moat, or commercial traction cannot be supported from the available evidence and the description above reflects the limits of that evidence.

Name

Xigua Shipin

Website

https://ixigua.com

Company type

Private

Founded year

2015

Headcount range

101–250 employees

Short description

Xigua Shipin is a Chinese user-generated content video platform founded in 2015 and based in Yuncheng, operating the ixigua.com website to serve video creators and viewers.

Ownership category

akta.pro rank

Product category

Online Video Platform

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Motion Picture & Video Tape Distribution (7822)

akta.pro primary industry

Long-Form User-Generated Video Platforms (MPACABAA)

Keywords

• Video sharing platform
• User generated content
• Online video streaming
• Short video platform
• Digital video content

Headquarters

HQ city

Yuncheng

HQ country

China

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales

Core offering

Xigua Shipin operates a user-generated content video platform accessible via ixigua.com, allowing individual users and creators to upload, share, and consume short-form and long-form video content across entertainment, lifestyle, and informational categories. The platform monetizes video views primarily through advertising and provides content distribution tools to creators.

Differentiator

Problem solved

Functional benefit

Products and services

• Xigua Video Platform (西瓜视频) An online user-generated content video platform that allows individual users and creators to upload, share, and watch short-form and long-form videos. The service is free to consumers and is monetized through advertising, targeting individual video viewers and creators in China.

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Broad incumbents

• Douyin: Douyin is ByteDance's flagship Chinese short-form video platform and the dominant player in China's UGC video market. It competes for the same creator pool and viewer time, with vastly greater capital and algorithmic sophistication.
• Youku: Youku is Alibaba's flagship video platform in China, offering a mix of licensed and user-generated content. It is part of the broader competitive set of Chinese video platforms competing for ad revenue and viewer attention.
• Tencent Video: Tencent Video is one of China's largest online video platforms, mixing licensed premium content with user-generated and PGC content. It represents the broader competitive context for UGC video in China and is part of Tencent's media ecosystem.
• iQIYI: iQIYI is a major Chinese streaming platform operated by Baidu that combines licensed premium content with user-generated video. It competes for viewer attention and advertising budgets in the broader Chinese online video market.
• YouTube: YouTube is the global benchmark for long-form user-generated video, with similar creator monetization, algorithmic recommendation, and ad-supported business model. Useful as a comparable for UGC video platform economics and creator dynamics.
• Xigua Video (ByteDance): Xigua Video is ByteDance's long-form UGC video platform operating on the same ixigua.com domain. If the subject company shares the domain, this is a direct incumbent comparison; otherwise it represents the dominant long-form UGC platform backed by ByteDance.

Regional players

• Mango TV: Mango TV is a Hunan-backed Chinese video streaming platform combining licensed content with UGC elements. It competes in the broader Chinese online video advertising market and represents an alternative regional-scale platform model.

Direct peers

• Bilibili: Bilibili is a leading Chinese user-generated video platform focused on longer-form content, anime, and creator communities. It is the most directly comparable long-form UGC video platform in China serving a similar content and creator audience.
• Kuaishou: Kuaishou is a major Chinese short-form UGC video platform competing in the same creator economy and algorithmic feed category. It serves as a key competitor for user attention and creator talent in China's UGC video market.

Emerging players

• Miaopai: Miaopai is a Chinese short-form user-generated video platform with similar creator-driven content model. It serves as a smaller-scale comparable for UGC video platform dynamics in the Chinese market.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/xgspvip
• Facebookfacebook.com/ixigua

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Xigua Shipin