Buena Vista

What Buena Vista does

Buena Vista Healthcare is a privately-held, for-profit provider of hospice, home health, and palliative care services headquartered in Thousand Oaks, California. Founded in 2006 by seasoned hospice professionals and operating as a subsidiary of The Pennant Group, the company serves patients across 19 cities spanning Ventura County and the San Fernando Valley. With 51–100 employees, Buena Vista delivers an interdisciplinary in-home care model that combines skilled nursing, physical/occupational/speech therapy, medication and wound management, pain and symptom control, and chaplain and social-work support, available 24/7 with on-call coverage and Spanish-fluent team members.

The company's core offerings comprise three integrated service lines — Hospice Care, Home Health Services, and Palliative Care — supplemented by a Bereavement program, a Volunteer Services program that includes music, pet, and massage therapy, and the Butterfly Foundation, which provides financial assistance to hospice families and hosts an Annual Butterfly Remembrance Ceremony. Care delivery is supported by telehealth check-ins and remote vital-sign monitoring for high-risk patients; the company does not disclose proprietary technology platforms. Service quality is signaled by a 4.8-star Google rating and 19 years of continuous operation.

Revenue is generated primarily through fee-for-service reimbursement from Medicare Part A (Hospice Benefit) and Medicare Part B (Home Health), with secondary contributions from Medicaid, private insurance, and HMOs. The majority of clinical services are covered at 100% for eligible patients, with out-of-pocket and charitable assistance available through the Butterfly Foundation. Patient acquisition is driven by physician referrals, direct family inquiries, community events, and an educational content/SEO strategy, with no intermediary resellers or distribution partners.

Name

Buena Vista

Legal name

Buena Vista Healthcare

Website

https://buenavistahhh.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Buena Vista Healthcare is a Thousand Oaks, California-based provider of hospice, home health, and palliative care services, delivering interdisciplinary in-home care to patients across Ventura County and the San Fernando Valley.

Ownership category

akta.pro rank

Product category

Hospice and Home Health Services

NAICS

Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Home Hospice Agencies (HLAFAEAC)

akta.pro secondary industries

In-Home Hospice Nursing Visits (RN/LPN) (HSABAFAL), In-Home Hospice Physician / Nurse Practitioner Visits (HSABAFAM), End-of-Life Emotional & Spiritual Support (Chaplaincy/Counseling) In-Home (HSABAFAH), Community-Based Palliative Care (Home-Based Non-Hospice) (HLADAHAH), Volunteer & Companion Support Services (Hospice Volunteer Programs) (HSABAFAO)

Keywords

• Hospice care services
• Home health care
• Palliative care
• Bereavement support
• In-home nursing

Headquarters

HQ city

Thousand Oaks

HQ country

United States

HQ region

North America

Offices20 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Medicare and Medicaid Services: The majority of Buena Vista's revenue comes from Medicare Part A (Hospice Benefit) and Medicaid coverage for eligible patients. Medicare fully covers hospice services related to the terminal illness. Home health services are covered 100% by Medicare Part B for eligible individuals.
2. Private Insurance: Services are covered by private insurance plans and HMOs that typically include hospice and home health benefits. Coverage varies by policy.
3. Self-Pay and Financial Assistance: For patients without adequate insurance coverage, out-of-pocket payments and charitable assistance through the Butterfly Foundation support service delivery.
4. Hospice Care Reimbursement: Hospice care is reimbursed through Medicare Hospice Benefit, Medicaid, and private insurance. Most hospice services related to the terminal illness are fully covered by Medicare Part A.
5. Home Health Reimbursement: Home health services are reimbursed at $20 to $150 per hour depending on service type (skilled nursing vs. basic caregiving), covered by Medicare Part B and private insurance.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Buena Vista Healthcare delivers hospice, home health, and palliative care services directly to patients in their homes throughout Southern California. The company provides interdisciplinary medical, emotional, and spiritual support for terminally ill, post-acute, and chronically ill patients through nurses, physicians, therapists, social workers, chaplains, and trained volunteers. As a subsidiary of The Pennant Group since its 2006 founding, the agency also operates the Butterfly Foundation financial assistance program and community bereavement services including memorial ceremonies.

Differentiator

Problem solved

Functional benefit

Brands

• Butterfly Foundation: A Buena Vista program that provides financial gifts to struggling hospice families in need, including assistance with caregiving, electric and gas bills, daily living expenses and mortuaries. Hosts an Annual Butterfly Remembrance Ceremony.

Products and services

• Hospice Care In-home hospice care providing medical, emotional, and spiritual support for terminally ill patients with a life expectancy of six months or less, delivered by an interdisciplinary team of physicians, nurses, aides, social workers, chaplains, and volunteers. Coverage typically funded by the Medicare Hospice Benefit, Medicaid, and private insurance.
• Home Health Services Skilled in-home nursing and therapy services for adult patients recovering from illness, injury, or surgery following hospital discharge, including wound care, medication management, rehabilitation therapies, and chronic disease management oversight. Reimbursed through Medicare home health benefit, Medicare Advantage, Medicaid, and private insurance.
• Palliative Care Specialized medical care focused on relief from pain, symptoms, and stress of serious chronic illness such as cancer, heart failure, COPD, or neurodegenerative disease, delivered alongside any ongoing curative treatment. Appropriate for patients who are not yet eligible for hospice but require additional symptom management and care coordination support.
• Bereavement Support Services Structured grief counseling, support resources, and community remembrance events for family members and loved ones following the death of a hospice patient. Services are typically offered at no charge to families as part of hospice benefit obligations and community outreach.
• Butterfly Foundation Financial Assistance Charitable financial assistance program providing grants and support to eligible hospice and home health patients who face financial barriers to care, helping to cover costs not reimbursed by insurance and reducing obstacles to receiving comprehensive in-home services.
• Volunteer Services Trained volunteer companionship, respite support, and non-clinical assistance for hospice patients and their caregivers, providing social connection, family relief, and practical support across the care journey.

Quantifiable outcome

• Hospice care can be provided at no cost through Medicare Hospice Benefit for eligible patients
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Aveanna Healthcare: Home health, hospice, and private-duty nursing provider serving medically complex pediatric and adult patients. Comparable in service lines and in operating through physician referrals.
• Amedisys: National home health and hospice operator offering skilled nursing, therapy, and hospice services across dozens of states. Directly comparable to Buena Vista's home health and hospice service lines at much greater scale.
• Enhabit: Home health and hospice operator spun off from Encompass Health, focused on Medicare-reimbursed skilled home health and hospice. Closely aligned service mix and payer exposure to Buena Vista.
• BrightSpring Health Services: Diversified home and community-based services platform with sizable hospice, home health, and pharmacy segments. Comparable in service breadth and reliance on Medicare/Medicaid reimbursement.
• Addus HomeCare: Personal care, hospice, and home health provider with multi-state operations. Closely comparable in delivering Medicaid- and Medicare-funded in-home services to elderly and disabled populations.
• Compassus: National hospice, palliative, and home health provider operating across more than 200 locations. Direct overlap on hospice and palliative service delivery with similar interdisciplinary team model.
• The Pennant Group: Parent company of Buena Vista, operating a portfolio of home health, hospice, and senior living subsidiaries across the U.S. Most direct structural peer given shared operating model, scale, and service mix.
• LHC Group: Large home health, hospice, and palliative provider with a multi-state footprint, now part of Optum. Overlaps Buena Vista across all three core service lines and shares a referral-driven, Medicare-reimbursed model.
• Gentiva: Hospice and palliative care provider operating across 30+ states with a similar in-home, interdisciplinary model. Most direct hospice-only peer for Buena Vista's hospice line.

Broad incumbents

• HCA Healthcare: Large national health system with broad acute-care operations, but it also operates hospice and home health lines and is a major referral source into hospice agencies like Buena Vista. Relevant as both a competitor on home-based services and as a potential discharge-planner counterpart.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BuenaVistaHospiceCare
• LinkedInlinkedin.com/company/buenavista-hhh

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Buena Vista