InnoGRAPH

What InnoGRAPH does

InnoGRAPH (legal entity PT. Innovasi Sarana Grafindo) is an Indonesian privately-held digital signage and display-promotion company founded in 1995 and headquartered in South Jakarta. The company provides an integrated stack of hardware — interactive flat panels (ICE Board), LED videotrons, kiosks, digital podiums, lightboxes, electronic shelf labels, and stretch/ outdoor LCD displays — tied together by its proprietary cloud-based content management system, DigisignPlay, and complemented by managed Media Display Services offered on a monthly rental basis. Technology is sourced through partnerships with global-tier suppliers including Samsung (10+ years, hundreds of units deployed), QSTECH/CVTE for LED, plus Intel, LG, and Novastar, while certain product lines (lightboxes, backwalls, signage frames) are locally developed and TKDN-certified for Indonesian government procurement.

The company serves four primary verticals: retail, education, healthcare, and government/transportation, with named enterprise customers including Bank UOB, Bank CIMB, BNI, BCA, KFC, Google, Gojek, and Trans Jakarta. Revenue is generated through a mix of one-time hardware sales, custom project solutions, recurring CMS subscriptions, rental services, and nationwide after-sales support delivered via a Technical After Sales Service (TASS) partner network. Distribution is multi-channel: direct enterprise field sales for large projects, an owned e-commerce storefront (displaystore.id) for standard products, and third-party Indonesian marketplaces (Tokopedia, Padi UMKM, Siplah Blibli). InnoGRAPH holds ISO 9001/14001/45001 (2024) and TKDN (2021) certifications, and recently launched AI-enabled signage products (AIx-One, Smart AI Ordering Kiosk), electronic shelf labels, and a sound-insulating office meeting pod (DeepSpace), signaling a strategic broadening of the product portfolio beyond traditional digital signage.

Name

InnoGRAPH

Legal name

PT. Innovasi Sarana Grafindo

Website

https://innograph.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

InnoGRAPH (PT. Innovasi Sarana Grafindo) is an Indonesian digital signage company that designs, supplies, and services interactive displays, LED videotrons, kiosks, and a proprietary cloud CMS (DigisignPlay) for enterprise, retail, education, healthcare, and government clients across Indonesia.

Ownership category

akta.pro rank

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Hardware Sales: Sale of digital signage hardware including ICE Board interactive flat panels, LED videotron displays, digital kiosks, digital podiums, lightboxes, backwalls, signage frames, and health stations. Products range from standard items to custom-built solutions. Mix of one-time project sales and product catalog sales.
2. Software/SaaS - DigisignPlay CMS: Cloud-based content management system subscription for managing digital displays. Operates as software-as-a-service with monthly rental model mentioned as 'Media Display Services' for customers preferring not to invest in own hardware.
3. Custom/Project Solutions: Large-scale custom projects including LED videotron installations, exhibition booths, and specialized display solutions. Includes project management services for complex implementations.
4. Rental Services: Rental business offering cloud-based content management system solutions through Digisign PLAY. Customers can rent displays with included CMS services.
5. After-Sales Services: Repair and maintenance services for digital signage hardware. Technical After Sales Service (TASS) partnership network with technicians across multiple cities in Indonesia.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

InnoGRAPH designs, distributes, and integrates digital signage hardware — LCD Video Walls, LED Videotrons, Interactive Flat Panels, Digital Podiums, and Self-Service Kiosks — combined with its proprietary cloud-based content management system, DigisignPlay, for centralized scheduling and remote content deployment across multi-screen display networks. The company also provides integration, installation, and after-sales services to enterprise customers in retail, banking, education, healthcare, hospitality, transportation, and government sectors across Indonesia.

Product overview

InnoGRAPH offers a comprehensive digital signage and display promotion ecosystem spanning hardware displays, proprietary cloud-based content management software, and managed services. The core portfolio centers on the ICE Board interactive flat panel series (X, E, V, XV) for business and education, alongside the Digisign LED Videotron line (modular, COB, and LED Wall configurations) developed with QSTECH/CVTE technology. Supporting hardware includes digital podiums, teaching stations, interactive Android kiosks and self-service kiosks (SSK), digital signage displays, slim floorstands, lift digital media, touch screen monitors, LED lightbox series (Superthin, X-Bright, Fabric Frame, Click Frame, Ellips Pylon), outdoor high-brightness displays, stretch bar LCDs, swing dual-sided displays, and electronic shelf labels (ESL). Complementary portable display products encompass backwalls/backdrops (FD Backwall, Markbric Pop Up, Pop Up Fabric, SEG Pop Up, Quiclic), exhibition booths (Q SEG Exhibit Booth, Mobile Roadshow, FD Complete Booth, ISO Frame Tradeshow), event desks (Easy Counter, Portable Kiosk, Pop Up Table), banner stands (FD Banner Stand, Markbric Banner Up, Roll Up, X Banner, Tripod), brochure dispensers (FD Brochure Dispenser, Markbric Swing Up, Rack Brochure, Twister Tower), health stations (Hand Wash Station, Pedal Sanitizer, Portable Wash Station), and signage frames (Building Signage, Wayfinding, Tenant Directory, Hanging Directory, Click Frame, Frame Stand, A-Stand, Fabric Frame). The ecosystem is tied together by DigisignPlay, InnoGRAPH's proprietary cloud-based CMS for content scheduling and device management, alongside managed Media Display Services offered on a monthly rental basis. InnoGRAPH also offers custom product manufacturing and nationwide after-sales service.

Differentiator

Problem solved

Functional benefit

Brands

• Digisign Play: Cloud-based Content Management System (CMS) application developed by InnoGRAPH for managing digital signage content with client-server concept.
• ICE Board
• DIGISIGN LED Videotron

Products and services

• LCD Video Wall Professional multi-panel LCD video wall system designed for large-format display in retail, banking, control rooms, and public spaces. Built from commercial-grade LCD panels and managed centrally via DigisignPlay CMS.
• LED Videotron Large-format LED display solution for outdoor and indoor high-brightness applications, supplied in partnership with QSTECH/CVTE and used for advertising, brand experiences, public information, and event displays.
• Interactive Flat Panel Touch-enabled interactive display panel with ICE Board technology, designed for classrooms, meeting rooms, and collaborative workspaces in education and enterprise environments.
• Digital Podium Integrated digital lectern/presenter podium combining a built-in display with presentation controls, targeted at lecture halls, training rooms, and corporate boardrooms.
• Self-Service Kiosk Floor-standing self-service kiosk for automated ordering, check-in, queue management, and customer self-service in QSR (e.g., KFC), healthcare, retail, and transit environments.
• DigisignPlay CMS Proprietary cloud-based content management system that enables centralized scheduling, remote deployment, and multi-screen management of digital signage content across customer display networks. Available via subscription/rental.

Named customers13 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• SamsungcoreTechnology or IntegrationNearly 10 years of partnership with Samsung for Smart Signage products. InnoGRAPH has sold hundreds of Samsung signage products in Indonesia and provides integrated solutions combining Samsung hardware with DigisignPlay CMS.
• QSTECHcoreTechnology or IntegrationPartnership with QSTECH for LED Videotron technology. QSTECH is a research subsidiary of CVTE, a world-leading digital manufacturer. InnoGRAPH offers DIGITRON LED displays utilizing QSTECH innovations with simplified implementation, easy installation, and lower total cost of ownership.
• CVTEcoreTechnology or IntegrationParent company of QSTECH and major global digital display manufacturer. InnoGRAPH accesses cutting-edge LED technology through this partnership for professional, modular, and heat-efficient LED display solutions.
• MarkbriccoreTechnology or IntegrationSwedish brand partnership for portable display systems including Snap Up, ISO Frame Wave, FlexiFrame, and Banner Up products. Markbric products have been used globally for over 30 years and are distributed in Indonesia exclusively through InnoGRAPH.
• TASS (Technical After Sales Service) NetworkcoreImplementation/ SI/ Consulting PartnerTechnical After Sales Service partnership network with independent technicians across multiple cities in Indonesia. Enables fast and reliable after-sales support for customers nationwide.

Scale indicators3 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• BrightSign: Specialist in digital signage media players and CMS, comparable in scope to InnoGRAPH's DigisignPlay offering. Targets similar retail, corporate, and QSR verticals globally.
• SpinetiX: Swiss digital signage CMS and media player vendor targeting enterprise networks. Directly comparable software layer to DigisignPlay with similar content scheduling and device management functionality.
• BenQ: Specialist in interactive flat panels, digital signage, and education/retail displays. Directly comparable to InnoGRAPH's ICE Board and Digisign lines, with similar vertical focus on education and retail across APAC.
• Scala (Stratacache): Enterprise digital signage CMS and solutions provider, now part of Stratacache. Comparable in targeting enterprise-grade signage networks with centralized content management — directly overlapping with DigisignPlay's value proposition.

Broad incumbents

• LG Electronics: Major global manufacturer of commercial displays and digital signage panels. Listed as a strategic partner of InnoGRAPH for display panels and a direct competitor in Indonesian signage tenders across retail, corporate, and healthcare.
• Sharp NEC Display Solutions: Established commercial display vendor with broad digital signage portfolios. Competes with InnoGRAPH in education, corporate, and retail display tenders across Southeast Asia.
• Samsung Electronics: Global leader in commercial displays and digital signage hardware. Samsung is both an InnoGRAPH partner (10-year Smart Signage relationship, 'hundreds of units' sold) and a competitor in Indonesia, offering overlapping LCD/LED signage products at scale.
• Panasonic Connect: Broad commercial display and AV solutions vendor with digital signage offerings. Comparable in education, corporate, and retail verticals across APAC, competing in similar tender environments.

Others

• CVTE (QSTECH parent): World-leading Chinese digital display manufacturer and parent of QSTECH (InnoGRAPH's LED Videotron technology partner). A supplier/enabler today but a potential competitor if it expands direct presence in Southeast Asia.

Emerging players

• Yodeck (Intuiface): Cloud-based digital signage SaaS vendor focused on SMB and mid-market. Competes with DigisignPlay for CMS-only or hybrid signage deployments without heavy custom integration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/innographTV
• Facebookfacebook.com/InnovasiSaranaGrafindo
• LinkedInlinkedin.com/company/pt-innovasi-sarana-grafindo
• Instagraminstagram.com/innograph

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InnoGRAPH