Build Digital Growth

What Build Digital Growth does

Build Digital Growth is a private, founder-led web design and search engine optimisation agency headquartered in Mildura, Victoria, Australia, with a secondary office in Collingwood (Melbourne). Founded in 2017 by Daniel Kelly after more than a decade of prior experience in web design and digital strategy, the firm specialises in custom WordPress website design, Google SEO, and managed WordPress hosting delivered entirely by an in-house team with no offshore outsourcing. The company positions itself as a regional-Australia alternative to large agencies, emphasizing direct client-to-specialist communication and local accountability.

The firm's product surface consists of three integrated offerings: (1) custom WordPress website design and development, (2) ongoing Google SEO campaigns including keyword research, competitor analysis, link building, and monthly analytics reporting, and (3) tiered managed hosting and care plans (Just Hosting at $60/month base, plus Protect and Perform tiers with unlimited task requests, security monitoring, malware protection, and automatic updates). Technically, the build stack is standard WordPress with SEO integration designed in from the outset rather than retrofitted, and managed hosting includes backups, plugin/theme updates, and security monitoring.

Commercially, Build Digital Growth operates a pay-by-the-month subscription model that bundles website build costs with ongoing SEO and unlimited development requests, removing large upfront fees that deter regional SMB clients. Revenue streams are therefore predominantly recurring across all three product lines, with a minor transactional stream from website repair services billed at $150/hour. The go-to-market is sales-light and direct: prospects enter via website quote forms or a free 30-minute growth audit call, and the agency relies on its own SEO-optimised city landing pages across 14+ Australian locations plus a portfolio of quantified case studies as the primary acquisition engine. The customer base is overwhelmingly Australian SMBs in hospitality, healthcare, tourism, food & beverage, automotive, education, and community organisations, with the firm claiming 150+ brands served since inception.

Name

Build Digital Growth

Legal name

Build Digital Growth

Website

https://builddigitalgrowth.com.au

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Build Digital Growth is a Mildura-based WordPress web design and Google SEO agency serving regional Australian small and medium businesses through an in-house team and a pay-by-the-month subscription model covering website build, ongoing SEO, and managed hosting.

Ownership category

akta.pro rank

Product category

Web Design and SEO Services

SIC

Services-Advertising Agencies (7311), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Content Strategy & Planning (BPAFAIAG)

Keywords

• Web design services
• Search engine optimization
• Wordpress website development
• Managed website hosting
• Digital marketing services

Headquarters

HQ city

Mildura

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel

Revenue model

1. Website Design & Development: Custom website design and development services bundled into monthly subscription model, includes ongoing SEO and unlimited development requests (within reason)
2. WordPress Hosting & Support: Monthly hosting with care plans including security monitoring, backups, theme/plugin updates, and unlimited task requests (for Protect/Perform plans). Basic hosting at $60/month
3. SEO Services: Ongoing Google SEO campaigns including keyword research, competitor analysis, link building, and monthly analytics reporting
4. Website Repair Services: Hourly-rate repairs for websites damaged by third-party updates - $150 per hour with one-hour minimum

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Build Digital Growth designs and develops custom WordPress websites, delivers Google SEO campaigns, and provides managed WordPress hosting with ongoing care plans. All three offerings are integrated and delivered under a pay-by-the-month subscription model aimed at generating leads for regional Australian businesses through high-performance, SEO-built websites.

Product overview

Build Digital Growth offers a three-service integrated digital growth solution: custom WordPress website design and development, Google SEO optimization services, and managed hosting with ongoing support care plans. Their pay-by-the-month model bundles website development costs with ongoing SEO and unlimited development requests, providing a comprehensive solution where all three services work together to generate leads and drive business growth. The company specializes in serving regional Australian businesses while maintaining national reach across multiple locations including Mildura, Collingwood, Echuca, Geelong, Adelaide, Bendigo, Ballarat, Broken Hill, Swan Hill, Renmark, Ouyen, Balranald, and Robinvale.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design & Development Custom hand-crafted WordPress websites designed to look stunning and convert more leads, optimized for performance, SEO, and user experience across all devices for small and medium-sized businesses.
• Google SEO Ongoing Google SEO campaigns that drive brands to the top of search results, transforming visibility into a consistent stream of qualified leads, including keyword research, competitor analysis, link building, and monthly analytics reporting.
• Hosting & Support Care Plans WordPress website hosting with ongoing support, maintenance, backups, and security, offered in tiers (Just Hosting, Protect, Perform) with unlimited task requests for higher-tier clients and basic hosting starting at $60 per month.
• Website Repair Services One-off hourly repair service for WordPress websites damaged by third-party updates or breakages, billed at $150 per hour with a one-hour minimum.

Quantifiable outcome

• 350+ new leads per month for clients like Indulge Apartments
• +4 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered minor.

• SARG (Sunraysia Animal Rehousing Group)minorOthersDeveloped website free of charge and provides cost-free monthly support package to help the animal rehoming organization redirect funds to their core mission
• Wings For KidsminorOthersNot-for-profit organization helping special needs children. Build Digital Growth provided free website build and ongoing monthly support to assist with fundraising and awareness
• Wentworth District Football Netball ClubminorOthersOngoing website support provided in exchange for club sponsorship, alleviating website build and maintenance costs
• South Mildura Sporting ClubminorOthersWebsite design, development, and ongoing hosting provided through sponsorship arrangement
• Mildura Football Netball ClubminorOthersWebsite build and ongoing support provided through sponsorship arrangement
• Merbein Golf ClubminorOthersWebsite management and sponsorship arrangement with the golf club
• Irymple Tigers Basketball ClubminorOthersWebsite build and ongoing support provided through sponsorship arrangement

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• WP Engine: Large-scale managed WordPress hosting platform serving SMB and enterprise globally. Comparable on the WordPress hosting and security/maintenance pillar of Build Digital Growth's offering, though at far greater scale and without the integrated web design/SEO agency layer.
• GoDaddy: Mass-market domain registrar, hosting and DIY website builder for SMBs globally. Adjacent competitive threat across Build Digital Growth's hosting and website creation services, at vastly larger scale but lower-touch service model.
• Squarespace: DIY website builder platform targeting SMBs and creators globally. Threatens Build Digital Growth's web design business by enabling self-service site creation at lower cost, though it lacks the integrated SEO and bespoke design service layer.

Direct peers

• Supple Digital: Sydney-based digital agency providing web design, SEO and digital strategy to Australian SMEs and mid-market clients. Similar integrated digital growth offering to Australian SMBs.
• Blueocean Web: Australian full-service digital agency offering web design, SEO, and digital marketing. Comparable in scope of services and SMB focus, with similar in-house delivery model.
• First Page Digital: Australian digital marketing agency offering SEO, web design and paid media to SMB and enterprise clients. Comparable across the integrated web design + SEO service mix and Australian SMB target segment.
• Click Click Media: Melbourne-based digital marketing agency offering SEO, web design and Google Ads services to Australian businesses. Same integrated offering to a comparable SMB customer base.
• StudioHawk: Australian SEO specialist agency headquartered in Sydney serving SMB and mid-market clients with technical SEO, content, and link building. Closest direct comparable to Build Digital Growth's SEO-led offering to Australian businesses, though operating at larger scale.
• King Kong Digital: Sydney-based performance digital marketing agency focused on ROI-driven SEO, web design and lead generation for Australian SMBs. Similar service mix and customer segment to Build Digital Growth.
• Megantic: Melbourne-based digital marketing agency providing SEO, web design and e-commerce solutions to Australian SMBs. Comparable in service portfolio and target market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/build-digital-growth

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Build Digital Growth