Dixie Soccer Club

What Dixie Soccer Club does

Dixie Soccer Club (DSC) is a non-profit, volunteer-driven youth soccer organization founded in 1968 and headquartered in Mississauga, Ontario, Canada. The club delivers recreational and competitive soccer programs for over 2,000 registered players across age groups U4 through U21, plus adult participation. Core offerings include Outdoor Youth Recreational Programs (U4-U16, operated in the Huron-South Grey League), Indoor Youth Soccer Programs at Paramount Fine Foods Centre, a REP/Competitive Program (U8-U21) competing in Peel Halton Development League, Golden Horseshoe Soccer League, Ontario Soccer League, and Ontario Women's Soccer League, plus Skills Training, Goalkeeper Training, Match Officials/Referee Training, and Tournaments & Showcases. The club also operates an All-Inclusive Soccer Program providing subsidized access for newcomers, refugees, and low-income families.

DSC's operational backbone is the PowerUp Sports platform, which manages family accounts, player registration, coach/volunteer applications, scheduling, and program administration. Governance and standards are set by Ontario Soccer (under whose Grassroots Standards and Long-Term Player Development pathway the club operates) and the Peel Halton Soccer Association, of which DSC is a member in good standing. The club holds core partnerships with the City of Mississauga (field permits and facility maintenance), Sigma FC (strategic collaboration for high-performance development and player advancement), and Macron (uniform partnership for Rep/Competitive players). The club is led by an elected volunteer Board of Directors, with a small administrative and technical staff team.

Revenue is generated almost exclusively through player registration fees, with pricing varying by age group (Early Bird fees ranging from $295-$350 and Regular fees from $320-$375 for outdoor programs), supplemented by indoor programming bundles and fundraising. The organization's volunteer-driven structure and non-profit status mean surpluses are reinvested into programming and facilities. Competitive credibility has been demonstrated by Ontario Cup wins in 2021 (GU17 Girls, U14 Boys) and 2024 (U18 Boys).

Name

Dixie Soccer Club

Legal name

Dixie Soccer Club Mississauga

Website

https://dixiesoccerclub.com

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

11–50 employees

Short description

Dixie Soccer Club is a non-profit, volunteer-driven youth soccer organization founded in 1968 in Mississauga, Ontario, serving over 2,000 registered players from U4 to U21 through recreational, competitive, and inclusive programs.

Ownership category

akta.pro rank

Product category

Youth Soccer Programs

NAICS

Fitness and Recreational Sports Centers (713940), Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162), Civic and Social Organizations (813410)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• Youth soccer programs
• Recreational soccer leagues
• Competitive soccer training
• Indoor soccer development
• All-inclusive soccer

Headquarters

HQ city

Mississauga

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Program Registration Fees: Revenue generated from player registration fees for recreational and competitive soccer programs. Fees vary by age group and program type, with early bird discounts available.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Dixie Soccer Club is a non-profit community soccer organization that delivers youth soccer programs from U4 to U21 across Mississauga, Ontario. Core offerings include outdoor recreational house league play (Huron-South Grey League), indoor skill-development sessions, REP/competitive teams competing in Peel Halton Youth League, Golden Horseshoe Soccer League, Ontario Soccer League, and Ontario Women's Soccer League, plus specialized goalkeeper training, skills training, referee certification, tournaments, and All-Inclusive programs for underrepresented youth.

Product overview

Dixie Soccer Club is a non-profit youth soccer organization offering a comprehensive portfolio of recreational and competitive soccer programs for over 2,000 registered players. The core offerings include: Outdoor Youth Recreational Programs (U4-U16 outdoor house league via Huron-South Grey League), Indoor Youth Soccer Programs (development-focused indoor sessions), REP/Competitive Programs (U8-U21 competitive teams competing in multiple leagues including PHDL, GHSL, OSL, OWSL), Skills Training, Goalkeeper Training, Match Officials/Referee Training, and Tournaments & Showcases. The club also operates an All-Inclusive Soccer Program providing subsidized access for underrepresented youth. Registration is managed through PowerUp Sports platform, with governance under Ontario Soccer and Peel Halton Soccer Association. A strategic collaboration with Sigma FC enhances player and staff development pathways.

Differentiator

Problem solved

Functional benefit

Brands

• All-Inclusive Soccer Programs: Programs designed for newcomers, refugees, low-income families, and youth facing barriers to participation in organized sports.

Products and services

• Outdoor Youth Recreational Programs Age-specific outdoor recreational soccer programs for players from U4 to U16, including Micro Programs (U4-U5), Mini Programs (U6-U7), Grassroots (U8-U9), and Youth House League (U10-U16), operated as part of the Huron-South Grey League (HSLG). Open-enrollment community league for youth and families in Mississauga.
• Indoor Youth Soccer Programs Boys and Girls indoor soccer programs focused on player development through small-sided games with no fixed teams, scores, or championships, running at Paramount Fine Foods Centre for U6-U7, U8-U9, and U10-U11 age groups.
• REP/Competitive Program Boys and Girls competitive/representative soccer program starting at Under-8 age group, with teams competing in Peel Halton Development League (grassroots), Peel Halton Youth League, Golden Horseshoe Soccer League, Ontario Soccer League, and Ontario Women's Soccer League through U21.
• Skills Training Skills training programs designed to help youth learn new techniques, refine existing skills, and gain confidence on the ball.
• Goalkeeper Training Specialized goalkeeper training program for youth players.
• Match Officials/Referee Training Programs to train and certify referees including Small-Sided Referee Course (for 7v7 games, ages 13+) and Entry Level Referee Course (for 9v9 and 11v11 games, ages 14+), delivered through Ontario Soccer.
• Tournaments & Showcases Tournament and showcase opportunities for competitive players, including Top Rated Series events.
• All-Inclusive Soccer Programs Low-cost or subsidized soccer programs designed for newcomers, refugees, low-income families, and youth facing barriers to participation in organized sports, providing accessible pathways to the sport.

Quantifiable outcome

• DSC U18 Boys won Ontario Cup 2024
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Sigma FCcoreStrategic or Co-development PartnerStrategic collaboration announced between Sigma FC and Dixie Soccer Club aimed at enhancing soccer experience across all levels in Mississauga. Areas of collaboration include organizational development, player and staff advancement, and infrastructure support. Partnership includes co-hosting of community-focused and technical events and strategic planning initiatives. Sigma FC brings high-performance expertise and development pathways.
• Macron (sportswear)minorGTM or Marketing PartnerUniform partnership where Macron supplies uniforms for Dixie SC's Rep/Competitive players. Macron is a sportswear brand providing team apparel.
• City of MississaugacoreOthersClub secures field permits through the City of Mississauga for playing and training facilities for both indoor and outdoor seasons. The City maintains all fields and advises of any closures due to unplayable field conditions.
• Ontario SoccercoreOthersGoverning body for soccer in Ontario. All participants are registered with Ontario Soccer. Club follows Ontario Soccer Grassroots Standards and guidelines.
• Peel Halton Soccer AssociationcoreOthersRegional governing body. Dixie SC is a member in good standing of the Peel Halton Soccer Association (PHSA).

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Oakville Soccer Club: Adjacent soccer club serving Oakville in the Halton region, operating under Ontario Soccer with comparable recreational and competitive offerings for youth players.
• Woodbridge Soccer Club: York Region-based community soccer club providing comparable recreational and competitive programs for youth under Ontario Soccer governance.
• Brampton City Soccer Club: Major youth soccer club in Brampton operating under Peel Halton Soccer Association, offering similar recreational and competitive pathways in a neighboring city.

Broad incumbents

• Canadian Soccer Association: National governing body for soccer in Canada; oversees the Ontario Soccer framework that DSC operates within, setting the rules, registration standards, and referee certification paths DSC follows.
• Ontario Soccer: Provincial governing body that DSC is registered with; sets the grassroots standards and LTPD pathways that DSC's competitive programs follow.

Others

• PowerUp Sports: Online registration and club management platform used by DSC for member onboarding, scheduling, and payments, serving many similar community soccer clubs across Canada.

Direct peers

• Sigma FC: Mississauga-based high-performance soccer club that is both DSC's strategic collaborator and direct competitor for elite youth players in the same catchment area.
• Clarkson Soccer Club: Mississauga-based community soccer club providing youth recreational and competitive programs in the same Peel Halton Soccer Association ecosystem as DSC.
• North Mississauga Soccer Club: Community youth soccer club serving north Mississauga, operating recreational and competitive programs under the same governing bodies and competing for the same talent pool.
• Erin Mills Soccer Club: Long-standing Mississauga community soccer club offering recreational and competitive programs for youth, directly competing with DSC for the same local player base.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DixieSoccerClubMississauga
• Instagraminstagram.com/dixiesoccerclub
• LinkedInlinkedin.com/company/dixie-soccer-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dixie Soccer Club