PowerUp Sports

What PowerUp Sports does

PowerUp Sports is a Canadian software-as-a-service company that provides an integrated cloud-based platform for managing sports clubs, leagues, and provincial sport organizations, with a vertically concentrated focus on soccer. The platform combines nine functional modules — online registration, team management, scheduling and stats, referee and game official management, volunteer management, website builder with CMS, online payments and merchant accounts, and the PowerUp Connect mobile apps for iOS and Android — into a single system designed to eliminate the need for multiple third-party tools. Underlying technical components include SSL-encrypted websites, rules-based registration workflows, automated playoff scheduling, certification and compliance tracking (MED, RIS, CRC, CPR), and calendar sync with iOS and Android. The platform has processed over 1.2 million registrants and, following the April 2022 combination with E2E Soccer under Beacon Software, serves over 100 leagues, 7,500 teams, and 120,000 games annually across Canada.

The company monetizes through three primary streams: subscription SaaS licensing (annual contracts with custom pricing for clubs, leagues, and PSOs/governing bodies), transaction fees from integrated payment processing offered at low flat-rate merchant rates, and professional services including custom website development and specialized training. Go-to-market is sales-led, executed through demo-based qualification with strategic channel leverage from official technology partnerships with Ontario Soccer and BC Soccer. PowerUp Sports is an Alberta unlimited liability corporation headquartered in Toronto, Canada, and has operated since 2009. It is currently a portfolio subsidiary of Beacon Software Inc., which raised $225 million in Series C funding in June 2022 to acquire and optimize vertical software businesses with stated emphasis on AI enhancements. The leadership team consists of Joseph Savoie (President) and Daniel Vella (Vice President for Soccer), and the company maintains a lean operating footprint of 1-10 employees.

Name

PowerUp Sports

Legal name

PowerUp Sports

Website

https://powerupsports.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

PowerUp Sports provides an integrated cloud-based SaaS platform for managing Canadian soccer clubs, leagues, and provincial associations, covering registration, scheduling, payments, referees, and volunteers. It serves 1.2M+ registrants and operates as a subsidiary of Beacon Software.

Ownership category

akta.pro rank

Product category

Sports Club Management Software

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF)

Keywords

• Sports club management
• Online registration software
• League scheduling platform
• Referee management system
• Volunteer management software

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription Software Licensing: PowerUp operates as a SaaS platform offering subscription-based access to sports club management software. Organizations select from package options (Clubs, Leagues, Districts/PSOs/Governing Bodies) with custom pricing based on organization size and needs.
2. Payment Processing & Merchant Services: Integrated payment processing with merchant account services. PowerUp offers low flat-rate merchant rates for sports clubs, generating transaction-based revenue from payment processing.
3. Additional Services: Revenue from additional services including custom website development, specialized training sessions, and feature customization. The platform also supports selling tickets, merchandise, and equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

PowerUp Sports provides a cloud-based, all-in-one SaaS platform for managing Canadian sports clubs and associations. The platform unifies online registration, team and roster management, scheduling and stats, referee and game official management, volunteer coordination, website creation, and payment processing with integrated merchant services. It is offered under packages for Clubs, Leagues, and Districts/PSOs/Governing Bodies, with companion mobile apps (PowerUp Connect) extending the platform to coaches, parents, and players.

Product overview

PowerUp Sports offers a single unified all-in-one platform for sports club management rather than separate modules. The core PowerUp Sports Platform integrates Online Registration, Teams management, Scheduling & Stats, Referees & Game Officials, Volunteers, Websites, and Online Payments & Merchant Accounts. The platform serves over 1.2 million registrants across Canadian clubs and associations. PowerUp Connect (iOS/Android mobile apps) brings these capabilities to mobile devices for coaches, parents, and players. A customer account portal (account.powerupsports.com) provides member access. The combined platform with E2E Soccer serves over 100 leagues, 7,500 teams, and 120,000 games.

Differentiator

Problem solved

Functional benefit

Brands

• PowerUp Connect: Mobile app for iOS and Android that keeps organizations connected with features for coaches, parents, and players including team management, schedules, chat, and calendar syncing.

Products and services

• PowerUp Sports Platform All-in-one cloud-based SaaS platform that unifies online registration, team and roster management, scheduling and stats, referee and game official management, volunteer coordination, website building, and integrated payment processing for Canadian soccer clubs, leagues, and provincial sport organizations. Sold under packages for Clubs, Leagues, and Districts/PSOs/Governing Bodies on custom annual subscription pricing.
• PowerUp Connect Native mobile application for iOS and Android that extends the PowerUp Sports Platform to coaches, parents, and players, providing access to schedules, rosters, team communication, attendance tracking, facility availability, and Club Hub notifications, with calendar syncing to iOS and Android calendars.

Quantifiable outcome

• Over 1.2 million registrants processed through the platform
• +3 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature8 records

Partnerships

Two partnerships are on record, tiered flagship.

• Ontario SoccerflagshipStrategic or Co-development PartnerOntario Soccer has selected PowerUp Sports as its Official Technology Partner and member registration system. This strategic partnership marks a significant milestone in the modernization of Ontario Soccer's administrative infrastructure, bringing a unified, secure, and intuitive registration experience to member organizations across the province. Ontario Soccer actively promotes PowerUp to its member clubs.
• BC SoccerflagshipStrategic or Co-development PartnerBC Soccer has selected PowerUp Sports as its official technology partner and Member Registration System of Choice. This strategic partnership marks a significant milestone in the modernization of BC Soccer's administrative infrastructure, bringing a unified, secure, and intuitive registration experience to member organizations across the province. BC Soccer actively promotes PowerUp to its member organizations.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TeamSnap: TeamSnap is a leading U.S.-based sports team and league management platform offering registration, scheduling, communication, and payment tools. It is the most direct competitor to PowerUp Sports in the amateur sports club management SaaS category.
• LeagueApps: LeagueApps provides registration, scheduling, payment, and league management software for youth and amateur sports organizations in North America. It is a direct competitor in the same vertical SaaS category as PowerUp Sports.
• Jersey Watch: Jersey Watch is a sports team and league management platform offering websites, registration, scheduling, and communication tools for amateur sports organizations. It is a direct competitor in the same product category.
• Bonzi: Bonzi offers registration, payment processing, and member management software primarily for youth sports clubs and leagues in North America. It is a direct competitor serving the same customer base as PowerUp Sports.

Broad incumbents

• SportsEngine (NBC Sports Next): SportsEngine, owned by NBC Sports Next, is a broad sports management platform serving leagues, clubs, and governing bodies across multiple sports in North America. It competes directly with PowerUp at the PSO/governing-body tier in the U.S., with significant scale advantages.
• Stack Sports: Stack Sports is a large, multi-product sports technology platform offering registration, websites, payment processing, and communication tools for amateur sports organizations. It overlaps significantly with PowerUp's all-in-one value proposition.
• Active Network (ActiveSports / CommunityPass): Active Network is an established registration and activity management platform used by parks & recreation departments, sports leagues, and community organizations. It competes with PowerUp in serving community-based amateur sports clubs and associations.

Emerging players

• Playmetrics: Playmetrics is a youth sports management platform focused on club and academy operations, offering registration, scheduling, and communication tools. It targets similar customer profiles to PowerUp in the U.S. youth soccer market.
• Crossbar: Crossbar provides sports organization management software for amateur and youth sports clubs, with registration, scheduling, and website tools. It is an emerging direct competitor in the same vertical SaaS space as PowerUp.

Others

• E2E Soccer (now combined with PowerUp): E2E Soccer is a league management platform serving Canadian soccer leagues that was acquired by Beacon Software and combined with PowerUp Sports in April 2022 to form Canada's first full-stack soccer technology platform. It is now part of the same corporate entity.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/PowerUpSportsCA
• YouTubeyoutube.com/user/PowerUpSportsCA
• Facebookfacebook.com/powerupsports
• Instagraminstagram.com/powerupsportsca

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PowerUp Sports