Dansk Psykologisk Forlag

What Dansk Psykologisk Forlag does

Dansk Psykologisk Forlag (DPF) is an independent Danish publishing house founded in 1949 and headquartered in Copenhagen, specializing in psychology, pedagogy, and educational materials for the Danish school system. Its product portfolio spans professional and academic books, curriculum-aligned teaching materials (the STAV spelling and grammar system for grades 1-8, AKTIV active learning programs, Sikker Læs reading comprehension), digital assessment and screening tools (EVALD, Lyd & Betydning, DIAVOK, DLD-tjeklisten), practice guides for inclusive education (ADHD-venlig skole, DLD-venlig skole), academic journals, and the KIDS framework for daycare quality assessment. Digital products are integrated with Denmark's national UNI-Login school authentication system, enabling direct institutional licensing.

DPF operates a multi-channel commercial model: direct e-commerce sales via dpf.dk for individual buyers, annual class and school licenses for digital tools (e.g., STAV Online at 1,200 DKK per class per year), one-time book and workbook sales for physical products, and a professional development conference business featuring prominent Danish experts (1,920-2,800 DKK per ticket across multiple annual events). The company serves Danish primary schools, teachers and reading specialists, school psychologists (PPR), daycare professionals, school leaders, and psychology practitioners. There is no parent company, no external investor ownership, and no disclosed international activity; the business is entirely focused on the Danish education and psychology market.

Name

Dansk Psykologisk Forlag

Legal name

Dansk Psykologisk Forlag

Website

https://dpf.dk

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

11–50 employees

Short description

Dansk Psykologisk Forlag is a Danish publishing house founded in 1949 that produces psychology, pedagogy, and educational materials, including books, teaching systems, digital assessment tools, and professional conferences, serving Danish schools, teachers, psychologists, and daycare professionals.

Ownership category

akta.pro rank

Product category

Educational Publishing

NAICS

Book Publishers (51313), Book Publishers (513130), Libraries and Archives (51921)

SIC

Books: Publishing Or Publishing & Printing (2731), Periodicals: Publishing Or Publishing & Printing (2721), Services-Educational Services (8200)

akta.pro primary industry

Assessment, Testing & Exam Prep Publishing (MPAJABAF)

akta.pro secondary industries

K–12 Textbook Publishing (Core Curriculum) (MPAJABAA), Special Needs & Inclusive Learning Trade (Dyslexia, ADHD, ASD Supports) (EDAGAIAL)

Keywords

• Educational publishing
• Psychological assessments
• Teaching materials
• Pedagogical resources
• Professional journals

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Book Sales: Sale of professional books in psychology, pedagogy, leadership, and education. Includes both physical books and e-books/audiobooks. Books range from self-help to academic texts and teaching materials.
2. Educational Materials and Tests: Sale of teaching materials, pedagogical tests, and assessments for schools including STAV materials, EVALD, Lyd & Betydning, and other diagnostic tools. Includes both physical materials and digital licenses.
3. Conference and Course Revenue: Revenue from professional conferences on topics like ADHD in schools, school absenteeism, and literacy difficulties. Conference tickets priced at 2,800 DKK full price or 1,920 DKK early-bird. Includes physical courses and online webinars.
4. Digital Licenses: School/class licenses for digital products like STAV Online (1,200 DKK per class per school year), student licenses for STAV with LST, and annual subscriptions for assessment tools.
5. Professional Services: Free school presentations ('faglige oplæg') as marketing, but may lead to bulk purchases. Examination copies for teachers to evaluate materials.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Dansk Psykologisk Forlag is a Danish publisher that produces and sells books, peer-reviewed journals, teaching and intervention programs, digital assessment tools, and standardized tests in psychology, pedagogy, and work life. The catalog serves individual practitioners and Danish educational institutions, complemented by recurring professional conferences and certified training courses for educators and psychologists.

Product overview

Dansk Psykologisk Forlag is a Danish educational publisher offering a comprehensive portfolio of teaching materials, assessment tools, and professional resources for the education sector. The core products include the STAV spelling and grammar system (with physical workbooks, STAV Online digital platform, and STAV med LST accessibility versions for dyslexic students), the AKTIV active learning programs (Danish and mathematics), Sikker Læs reading comprehension system, and KIDS quality development framework for daycare institutions. Assessment offerings include EVALD reading comprehension evaluation, Lyd & Betydning spelling/reading strategy assessment, DIAVOK dyslexia screening, DLD-tjeklisten for language disorder screening, and various clinical and development tests (CEFI, EQ-i 2.0, ASQ-3, LogoFoVa, Leiter-3). Practice guides cover ADHD-venlig skole and DLD-venlig skole for inclusive education. The company also publishes academic journals (Erhvervspsykologi, Kognition & Pædagogik, Psyke & Logos), professional books on psychology and pedagogy, and organizes professional conferences on school absenteeism, ADHD, and literacy challenges.

Differentiator

Problem solved

Functional benefit

Products and services

• Books (Psykologi, Arbejdsliv, Pædagogik) Printed professional and academic books published in three Danish-language categories: psychology, work life, and pedagogy, sold to individual practitioners, students, and institutional buyers.
• Erhvervspsykologi journal
• Kognition & Pædagogik journal
• Psyke & Logos journal
• STAV
• STAV Online
• STAV med LST
• AKTIV læsning og skrivning
• AKTIV matematik
• HUSK & LÆS
• HUSK & SKRIV
• Sikker Læs
• EVALD
• Lyd & Betydning
• DIAVOK
• DLD-tjeklisten
• KIDS
• DLD-venlig skole
• ADHD-venlig skole
• Skolefravær conference
• ADHD conference
• Skriftsprogsvanskeligheder conference
• KIDS Kursus
• Clinical and developmental tests

Quantifiable outcome

• STAV Online provides self-correcting exercises with gamification elements for grades 1-8
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered minor.

• Coding PiratesminorStrategic or Co-development PartnerCoding Pirates is a nonprofit that teaches children programming and digital skills. Through Martin Exner (co-founder of Coding Pirates, SkoleGPT, and Coding Class), they collaborate on conferences about AI, technology, and dyslexia, bringing technology perspectives to educational challenges.
• SkoleGPTminorStrategic or Co-development PartnerSkoleGPT is an AI initiative for schools. Martin Exner, co-founder of SkoleGPT and consultant at Future Classroom Lab at Københavns Professionshøjskole, speaks at DPF conferences about AI tools for dyslexic students and educational technology.
• Københavns Professionshøjskole (CPH Business College)minorStrategic or Co-development PartnerSeveral authors and speakers at DPF events are affiliated with Københavns Professionshøjskole, including Minna Nørgaard Bruun (lecturer and consultant at National Knowledge Center for Dyslexia) and Martin Exner (consultant at Future Classroom Lab).

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Samfundslitteratur: Copenhagen-based publisher specializing in university textbooks and professional books in social sciences, psychology, and education — competing for DPF's psychology professional reader base.
• Alinea (Egmont): Alinea is a major Danish K–12 educational publisher (part of Egmont) producing textbooks, digital learning platforms, and teaching materials across core subjects — directly competing with DPF in Danish school materials distribution.
• Akademisk Forlag: Danish academic publisher within the Gyldendal group producing higher education and professional textbooks in psychology, pedagogy, and social sciences — a direct competitor in DPF's psychology book segment.
• Hans Reitzels Forlag: Copenhagen-based publisher of academic and professional books in social sciences, psychology, and education — competing for the same Danish professional reader audience as DPF.
• Gyldendal Uddannelse: Gyldendal's education division publishes textbooks and digital learning resources for Danish schools and teacher training, overlapping with DPF in pedagogy-focused publishing.
• Schultz: Danish educational publisher producing teaching materials, textbooks, and digital tools for primary and lower secondary schools — direct overlap with DPF's K–12 classroom offerings.
• Hogrefe Psykologisk Forlag: Scandinavian branch of the Hogrefe publishing group, specializing in psychological assessments, clinical tests, and psychology books — directly comparable to DPF's clinical test portfolio (CEFI, Leiter-3, EQ-i 2.0).

Broad incumbents

• Wiley (Educational Publishing): Global academic and educational publisher with psychology and education imprints; competes with DPF in scholarly psychology content and academic journals at the higher end.
• Hogrefe Verlag: European leader in psychological assessment publishing and psychology books; competes with DPF's clinical assessment distribution and academic psychology catalog across multiple European markets.

Emerging players

• Forlaget Klim: Danish independent publisher with a strong list in psychology, pedagogy, and educational topics — a comparable mid-sized competitor for DPF's professional book and conference audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/danskpsykologiskforlag
• LinkedInlinkedin.com/company/dansk-psykologisk-forlag
• Instagraminstagram.com/danskpsykologiskforlag

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dansk Psykologisk Forlag