Hattiesburg American

What Hattiesburg American does

Hattiesburg American is a local newspaper founded in 1882 that serves the Hattiesburg metropolitan area in Mississippi, covering Forrest and Lamar counties. The publication operates as a local outlet within Gannett Company's USA TODAY Network, the largest newspaper publisher in the United States (NYSE: GCI). It delivers general news, local government coverage, high school and Southern Miss athletics, entertainment, obituaries, classifieds, and public notices to area residents through a multi-channel distribution model spanning its website, iOS and Android mobile applications, eNewspaper digital replica, and physical print editions.

The publication's technology infrastructure is a web-based digital news platform supplemented by mobile applications and eNewspaper functionality. Core revenue streams include recurring digital and print subscriptions, display and digital advertising from local businesses, transaction-based obituary placement, classified advertising (jobs, real estate, general listings), and legal public notice publication. Pricing is quote-based across subscription tiers with monthly billing cadence, though specific pricing is not publicly disclosed. The business serves two primary segments: local residents seeking community news and information, and local businesses purchasing advertising reach into the Hattiesburg consumer market.

Hattiesburg American functions as an independently branded local publication within Gannett's corporate structure, benefiting from shared technology, cross-promotion with the broader USA TODAY Network, and centralized operational support. The publication employs between 11 and 50 people and is headquartered in Hattiesburg, Mississippi. Revenue figures are not separately disclosed at the individual publication level, as financial reporting is consolidated under Gannett.

Name

Hattiesburg American

Legal name

Hattiesburg American (operated by Gannett)

Website

https://hattiesburgamerican.com

Company type

Private

Founded year

1882

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Local Newspaper and Digital News Publication

NAICS

Newspaper Publishers (51311)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Community, Ethnic & Multilingual News Publishers (MPAJADAG)

Keywords

• Local news publishing
• Digital subscriptions
• Print newspaper
• Classified advertising
• Community journalism

Headquarters

HQ city

Hattiesburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Digital Subscriptions: Revenue from digital-only and combined print/digital subscription plans for individual consumers accessing online news content
2. Print Subscriptions: Revenue from physical newspaper delivery subscriptions
3. Advertising: Revenue from local businesses and national advertisers placing display ads, sponsored content, and digital advertising on the website and publication
4. Obituary Placement: Revenue from publishing paid obituaries and funeral notices for deceased individuals
5. Classifieds: Revenue from classified advertisements including jobs, real estate, and general classifieds
6. Real Estate Listings: Revenue from real estate advertising and property listing services

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Hattiesburg American is a local newspaper and digital news publication serving Hattiesburg, Mississippi and the surrounding Forrest and Lamar counties. It delivers local news, sports coverage (including Southern Miss athletics and high school sports), life/entertainment content, obituaries, public notices, classifieds, and real estate listings through print editions, a website, mobile applications, and an eNewspaper digital replica, operated under the Gannett-owned USA TODAY Network.

Product overview

Hattiesburg American is a local digital news publication offering a comprehensive online news platform with core news content supplemented by specialized modules including eNewspaper (digital replica of the printed edition), mobile apps for iOS and Android, obituary services, public notices, real estate listings via AddressUSA partnership, email newsletters, and classifieds. The publication covers local news, sports (including Southern Miss athletics and high school sports), life/entertainment, and community content for Hattiesburg and the broader Mississippi region.

Differentiator

Problem solved

Functional benefit

Products and services

• Hattiesburg American Online News Primary online news publication providing local news, sports, life/entertainment content, and community coverage for Hattiesburg and surrounding Mississippi areas. Targeted at local residents seeking hyper-local reporting.
• eNewspaper Digital replica of the printed newspaper accessible through a dedicated portal, allowing subscribers to view the full newspaper edition online.
• Hattiesburg American Mobile Apps iOS and Android applications for accessing news content on mobile devices.
• Obituary Placement Service Online obituary submissions and viewing service for deceased individuals, including funeral service information. Serves funeral homes, families, and community members.
• Public Notices Legal notice publication service including foreclosures, estate notices, bid proposals, and government announcements. Targeted at government agencies, legal professionals, and businesses needing to publish mandated legal notices.
• Real Estate Listings Property search and listing service powered by AddressUSA, featuring homes for sale and real estate agent directory. Targeted at home buyers, sellers, and local real estate agents.
• Email Newsletters Email newsletter subscriptions delivering curated news content to subscribers. Targeted at local readers wanting curated topic-based news digests.
• Classified Advertisements Online marketplace for jobs, for sale items, and other classified advertisements. Targeted at local job seekers, employers, and community members selling goods and services.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Gannett Company (Parent)flagshipOthersHattiesburg American is owned and operated by Gannett Company, the largest newspaper publisher in the United States and part of the USA Today Network. The publication operates under Gannett's corporate infrastructure while maintaining local editorial focus.

Scale indicators1 record

Expansion highlights3 records

Direct peers

• Meridian Star: Local Mississippi newspaper covering Meridian and Lauderdale County. Shares the same general-interest community newspaper profile, subscription and advertising revenue mix, and mid-sized regional market positioning.
• Laurel Leader-Call: Local newspaper covering Laurel, Mississippi — a neighboring market to Hattiesburg. Operates with a similar community-news focus, digital subscriptions, and local advertising model within the broader Gannett network.
• Daily Corinthian: Small-market Mississippi daily newspaper under Gannett covering Corinth and Alcorn County. Comparable as a regional Mississippi publication with the same digital-plus-print subscription model and reliance on local advertising and classifieds.
• Sun Herald: Gannett-owned Mississippi newspaper serving the Biloxi-Gulfport coastal market. Same parent, same digital-plus-print subscription and advertising revenue model, with a comparable mid-sized regional footprint.
• The Commercial Dispatch: Local newspaper serving Columbus, Mississippi, with a similar digital-plus-print business model, subscription revenue, and local advertising base. Operates in a comparable mid-sized Mississippi market.
• The Clarion Ledger: Sister Mississippi daily newspaper under Gannett's USA TODAY Network serving the Jackson metro. Operates the same subscription, advertising, obituary, and classified business model against a similar mid-sized Mississippi market, making it the most directly comparable peer.

Broad incumbents

• USA TODAY: Flagship national newspaper of Gannett's USA TODAY Network. Operates the same subscription and advertising business model at national scale and provides content syndication and cross-promotion to Hattiesburg American.
• Gannett: Parent company and largest U.S. newspaper publisher, operating the USA TODAY Network. Comparable as the corporate parent providing the technology, subscription platform, and national advertising infrastructure that Hattiesburg American depends on.
• McClatchy: U.S. newspaper chain operating regional and community mastheads across multiple states. Comparable as a multi-masthead operator with the same digital subscription migration and local advertising dependence as Hattiesburg American.
• Lee Enterprises: Major U.S. local newspaper group operating dozens of community and mid-market mastheads nationwide. Comparable as a diversified local newspaper operator with the same subscription, advertising, and digital transition challenges.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/hburgamerican
• Facebookfacebook.com/hattiesburgamerican
• LinkedInlinkedin.com/company/63328

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hattiesburg American