Muuttohaukat

What Muuttohaukat does

Muuttohaukat Oy is a Finland-based, family-owned moving services company founded in 1992 by Matti Vivolin and headquartered in Hyvinkää. It provides residential, corporate, and public-sector relocation services nationwide, operating physical offices in Hyvinkää, Vantaa, Turku, and Tampere and serving 60+ municipalities. The company self-describes as Finland's largest moving services company specializing exclusively in domestic moves, with a service portfolio structured into four residential tiers (Helppo muutto, Pakkausmuutto, Kevyt muutto, Oma muutto) and dedicated corporate and public-sector offerings including archive moving, secure document destruction, furniture assembly, and office space planning.

Revenue is generated primarily through professional moving services billed per move on a quote-based pricing model, supplemented by usage-based rental of reusable plastic moving boxes (including specialized security, wardrobe, and data-cabinet variants) and ancillary supplies. Go-to-market combines a sales-led quote-request motion, a 24/7 self-service online booking platform (TilaaMuutto.fi, launched 2022), and dedicated enterprise field sales with key account managers. The underlying operational technology includes a centralized box logistics system with an industrial box-washing machine, route optimization across a nationwide fleet, an ERP system implemented in 2022, and Stripe-powered online payments with Klarna invoicing. Cross-sell partnerships with OP Yrityspankki (consumer financing), Pelican Self Storage, Vattenfall, and Cityshoppari expand the commercial surface area.

The company reported €5.2M in revenue for FY2021 and operates with approximately 200 personnel including rented workers. Leadership transitioned in November 2022, with Totte Vivolin (who grew up inside the business from age 10) succeeding founder Matti Vivolin as CEO; the founder continues as Chairman. Muuttohaukat holds a registered trademark, was the first Finnish moving company certified under the Ekokompassi environmental management system, and maintains a 4.2-4.3 star Google rating across its locations.

Name

Muuttohaukat

Legal name

Muuttohaukat Oy

Website

https://muuttohaukat.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

51–100 employees

Short description

Muuttohaukat is a Finnish family-owned moving services company founded in 1992, offering residential, corporate, and public-sector relocation across Finland with offices in Hyvinkää, Vantaa, Turku, and Tampere and a self-service online booking platform.

Ownership category

akta.pro rank

Product category

Moving and Relocation Services

NAICS

Transportation and Warehousing (48-49)

SIC

Transportation Services (4700)

akta.pro primary industry

Local Moving with Packing/Unpacking Add-On (HSAKAAAH)

akta.pro secondary industries

Packing/Unpacking Labor-Only (No Transport) (HSAKAMAC), Interstate Small Moves & Partial Loads (Consolidated/Shared Truckload) (HSAKABAE)

Keywords

• Residential moving services
• Corporate relocation services
• Public sector relocations
• Moving supplies rental
• Domestic moving services

Headquarters

HQ city

Hyvinkää

HQ country

Finland

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Muuttopalvelut (Moving Services): Core revenue from residential, corporate, and public sector moving services. Four service tiers: Helppo muutto (customer packs, company transports), Pakkausmuutto (full service including packing), Kevyt muutto (customer uses own boxes), Oma muutto (customer handles carrying, company provides transport).
2. Muuttolaatikot ja tarvikkeet (Moving Boxes and Supplies): Rental and sale of moving boxes, packing materials, protective equipment. Plastic moving boxes rented per day, delivery and pickup services available. Items include specialty boxes for wardrobe, dishes, archives, data cabinets, and rolling racks.
3. Rahoituspalvelut (Financing): Partnership with OP Yrityspankki providing installment financing (1,000€ - 7,500€) for moving services, enabling customers to spread payments over time.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Muuttohaukat is a Finnish moving services company that provides end-to-end residential, corporate, and public-sector relocations, including packing, transportation, unpacking, and ancillary services such as archive moves, furniture assembly, cleaning, and office space planning. It complements its moving services with rental and sale of reusable moving boxes and packing supplies, and operates the TilaaMuutto.fi self-service ordering platform for smaller residential moves.

Product overview

Muuttohaukat is a Finnish moving services company founded in 1992, offering a comprehensive portfolio of relocation solutions. The core offering consists of Kotimuutto (residential moving), Yritysmuutto (corporate/business moving), and Julkisen sektorin muutot (public sector moving). These are supported by various service packages: Helppo muutto (customer packs, company transports), Pakkausmuutto (full packing service), Kevyt muutto (customer uses own boxes), and Oma muutto (transport only). The company also provides Muuttotarvikkeet (moving supplies) including plastic and cardboard boxes, bubble wrap, tape, and specialized containers. TilaaMuutto.fi is an online self-service platform for ordering moves under 80m2. Additional services include Varastointi (storage through Pelican partnership), Kalusteasennus (furniture assembly), Arkistomuutot (archive moving), Siivouspalvelut (cleaning), and Toimiston tilasuunnittelu (office space planning). The company operates nationwide with physical locations in Vantaa, Turku, Tampere, and Hyvinkää.

Differentiator

Problem solved

Functional benefit

Brands

• TilaaMuutto.fi: Online ordering platform for booking moving services directly, for apartments under 80m2.

Products and services

• Kotimuutto (Residential moving) Full-service residential relocation for individual households, providing professional movers, trucks, and complete moving solutions from apartments to family homes.
• Yritysmuutto (Corporate moving) Office, production facility, and business relocation services including project planning, scheduling, IT equipment transfers, and furniture handling for businesses.
• Julkisen sektorin muutot (Public sector moving) Relocation services for government institutions, hospitals, laboratories, archives, and municipal buildings, including competitive tendering expertise.
• Helppo muutto (Easy Move package) Service package where the customer packs their own belongings and Muuttohaukat delivers boxes in advance, transports everything, and collects boxes afterwards.
• Pakkausmuutto (Full-service Packing Move) Full-service moving package where Muuttohaukat packs, transports, and unpacks all belongings, including furniture assembly services.
• Kevyt muutto (Light Move package) Service package for customers who pack into their own boxes while Muuttohaukat provides the truck and movers.
• Oma muutto (Self Move package) Basic service where customers handle their own carrying and Muuttohaukat provides the truck, driver, and delivery/collection of boxes.
• TilaaMuutto.fi online ordering service Self-service online ordering platform for booking moving services for apartments under 80m2 at any time, with instant pricing and card/invoice payment.
• Varastointi (Storage) Storage services offered through strategic partnership with Pelican Self Storage, providing phased moving solutions and secure storage options.
• Kalusteasennus (Furniture assembly) Furniture assembly services including installation of partitions, electric desks, whiteboards, and other office furniture during or after corporate moves.
• Arkistomuutot (Archive moving) Archive and document relocation services using specialized boxes for folders and archives, maintaining organization and security throughout the move.
• Arkiston tuhoaminen (Secure document destruction) Secure document destruction with certificates of destruction for sensitive or classified archives, including security-classified materials.
• Siivouspalvelut (Cleaning services) Cleaning services for both old and new premises as part of the relocation service.
• Toimiston tilasuunnittelu (Office space planning) Office space planning services including inventory of existing furniture and sustainable recycling or energy recovery for unnecessary items.
• Muuttolaatikko (Plastic moving box rental) Plastic moving boxes available for rent, designed to be durable, stackable, and easily cleanable for repeated use.
• Pahvilaatikko (Cardboard moving box) Cardboard moving boxes designed for relocation and storage with durable materials.
• Henkarivaatelaatikko (Wardrobe box) Wardrobe boxes allowing clothes to be transferred directly from closet to box and back to a new closet without folding.
• Kuplamuovi (Bubble wrap) Bubble wrap with tear-off surface for protecting fragile items during moving.
• Käsikiristekalvo (Hand stretch film) Hand stretch film (300m roll, 450mm width) used instead of tape to secure cabinet and dresser doors during moving.
• Merkintätarrat (Label stickers) Label stickers for marking boxes with room destinations to help organize the move.
• Muuttorullakko (Moving trolley) Moving trolley for efficiently moving large quantities of items at once, with optional shelves and back wall.
• Datakaappi (Lockable data cabinet) Lockable data cabinet with adjustable shelf, 800mm width and 1040mm height with 100mm wheels, for IT equipment moves.
• Tietoturvalaatikko (Security box) Security box designed for transferring security-classified materials in corporate moves.
• Yritysmuuttolaatikko (Corporate moving box with metal handles) Corporate moving box with metal handles designed for folders and office supplies, stackable when empty.
• Muuttopalvelu rahoituksella (Moving service financing) Financing option for moving services ranging from 1,000 EUR to 7,500 EUR with flexible payment terms, provided through partnership with OP Yrityspankki.

Quantifiable outcome

• Quote response within same day for moves under 60m2
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Pelican Self StoragecoreStrategic or Co-development PartnerStrategic partnership announced September 2017. Pelican offers self-storage services and Muuttohaukat offers moving services. Customers of each company receive recommendations for the other's services. Partnership enables phased moving solutions and seamless storage integration. Both companies maintain focus on their core competencies rather than expanding into each other's business.
• VattenfallminorGTM or Marketing PartnerVattenfall electricity customers receive up to 20% discount on moving services. Partnership provides mutual customer benefits and cross-promotion opportunities.
• CityshoppariminorGTM or Marketing PartnerCityshoppari loyalty program members receive up to 20% discount on moving services. Partnership drives customer referrals through loyalty program.
• VattenfallminorGTM or Marketing PartnerVattenfall customers receive attractive benefits on fossil-free electricity contracts. Partnership enables cross-selling opportunities between moving and energy services.
• Urbaania kasvua Vantaa -hankeminorStrategic or Co-development PartnerParticipated in Urbaania kasvua Vantaa project and Kasvudiili 2 service. Project supported employee skills development and recruitment processes.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• SIRVA Worldwide Relocation: Global relocation and moving services company offering corporate and household goods moving, storage, and relocation management. Comparable corporate/enterprise moving offering, though with international reach Muuttohaukat lacks.
• United Van Lines (UniGroup): Major North American household goods carrier offering residential and corporate moving, storage, and logistics. Comparable in core moving service mix, though serving a different geography and operating through an agent network rather than direct branches.
• Wincanton (UK): Large UK-based logistics and moving services provider serving residential, corporate, and public sector clients. Comparable in service breadth (moving + storage + specialized handling) though operating at much larger scale and in a different geography.
• Crown Worldwide Movers: Global relocation company providing household goods moving, storage, and corporate relocation services. Comparable enterprise relocation offering with archive/document handling capabilities similar to Muuttohaukat's Arkistomuutot service.

Others

• Pelican Self Storage: Finnish self-storage provider and explicit strategic partner of Muuttohaukat since 2017. Customers of each company receive recommendations for the other's services, making them an adjacent ecosystem participant rather than a direct competitor.

Emerging players

• Kotijoukot Oy: Finnish company providing home-related services including relocation support. Overlaps with Muuttohaukat on residential moving and household services, though broader in scope across cleaning and home care.

Direct peers

• Aaltonen Muuttopalvelut: Finnish moving services company serving both residential and corporate clients with packing, transport, and storage offerings. Closely comparable business model and target segments, directly competing for moves in Finland.
• Niemi Palvelut Oy: One of Finland's largest moving and cleaning service companies, offering residential and corporate relocations alongside cleaning and logistics services. Direct competitor to Muuttohaukat in the Finnish domestic moving market, with overlapping service tiers and geographic coverage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/Muuttohaukat

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muuttohaukat